JOYN 2015 Beautiful Indigo Look Book
description
Transcript of JOYN 2015 Beautiful Indigo Look Book
JOYNINDIGO
BEAUTIFULInspired by India
India never ceases to inspire me. From the architecture, to the spices, to the art forms and lastly, my most favorite inspiration, the people.
SinSince I first was exposed to the art of block printing almost five years ago, I could almost smell indigo oozing from each of the
prints. It is one of the oldest dyes to be used for textiles. The first ever uses of indigo are traced back to India in the early 1800’s.
One of my favorite friends here, Jum Iyer, who originally introduintroduced me to traditional Indian art forms, is an amazingly
artistic and bold woman full of humility and justice. She is a young 86 years old, who wears stylish Ray Bans and Sari’s every day and
has an absolutely magical collection of indigo clothing.
My favorite of hers is a border blocked indigo sari, which inspired me to create this line. I dedicate this line to Jum. The woman whointroduintroduced me to the art of block printing and has inspired me to
find colors and prints in all the nooks and crannies of this beautiful world.
Melody MurrayCEO, Founder JOYN
JOYNFashioning Better Lives
JOYN
shop joynindia.com
JOYNIndigo Line Border Infinity Scarf Indigo Triangle Infinity Scarf
BEAUTIFUL INDIGOInspired by India
BEAUTIFUL INDIGOInspired by India
Indigo Peacock and Indigo Vine Mary Poppins JOYN
shop joynindia.com
Indigo Line Border and Indigo Peacock Hippy Bag JOYNFashioning Better Lives
BEAUTIFUL INDIGOInspired by India
shop joynindia.com
BEAUTIFUL INDIGOInspired by India
Fashioning Better Lives
Beaded Indigo Peacock Clasp Clutch
shop joynindia.comJOYN
BEAUTIFUL INDIGOInspired by India
Fashioning Better Lives
Indigo Line Border and Indigo Triangle Top Zipper Clutch
shop joynindia.com
JOYN
BEAUTIFUL INDIGOInspired by India
JOYN shop joynindia.comIndigo Line Border Envelope Pouch
BEAUTIFUL INDIGO
shop joynindia.com
Inspired by India
JOYNIndigo Triangle and Indigo Vine Satchel
BEAUTIFUL INDIGOInspired by India
Indigo Peacock and Indigo Vine Foldover Floppy Clutch
JOYNshop joynindia.com
BEAUTIFUL INDIGOInspired by India
Fashioning Better Lives
Indigo Blue Suede and Indigo Camel Suede Bag
JOYNshop joynindia.com
JOYN
BEAUTIFUL INDIGOInspired by India
Indigo Line Border and Indigo Vine Back Packshop joynindia.com
JOYN
Every JOYN product is created 100% by hand: spun, woven, block-printed and stitched, according to ancient indian traditions. At JOYN, we’ve adopted a model of “purposeful inefficiency”. We believe that when more hands make our products, more lives can be changed. our products, more lives can be changed. So when you purchase a JOYN product, you are getting a piece of art that has passed through many hands, and you are the last set of hands in this process.
Thank you for making a difference.
BEAUTIFUL INDIGOInspired by India
JOYNFashioning Better Lives
joynindia.com [email protected]
193 Rajpur RoadDehradun, UK, INDIA 248009
Photography and Design by Jane Ray