John Griffith

Videographer and Editor

So what’s your Video for?

• A company profile

• An interview with the MD

• A product demonstration

• A company event

• A Press Day

• A sales message

• A training exercise

Considerations

• Improved Search engine prominence

• Deeper, longer audience

engagement

• Better information transfer

• Better sales conversion rates

• A lasting, re-usable asset

• Social media spin-offs: sharing

The benefits you can expect

Draft Project Plan • Briefing and Pre-production meeting. Run through brief and script,

complete test shots for lighting and other production parameters. Gather all logos, images and copy for titles and credits.

• Shoot. Carry out shoot(s) as required reviewing content as we go against plan.

• Footage review. All raw footage is loaded to the editor and assets reviewed and noted for inclusion/exclusion.

• A first cut is then produced without transitions or grading and shared for review and adjustments agreed.

• Second cut. All adjustment and inclusions/exclusions completed and music, voice and/or sound tracks produced and added.

• Final cut and freeze. Once everyone is happy with the product we

make a final render and provide finished film on agreed medium.

Social Media Exploitation Social Media likes video Properly meta-tagged and distributed your

video is a powerful social asset that will be widely viewed and shared

The main channels are free Youtube, Linkedin, Facebook & Twitter all

want video content

BT, Yell, Ebay and most retailers are moving towards video content to

sell products

Ubiquitous broadband and 4G mobile mean video and social are

converging on a handset near you

Niche communities: widen your exposure by uploading your video to

multiple single-sector communities.

Project plan infographic

Equipment

• Camera: JVC GY-HM150E High Definition Camcorder, class 10 memory cards

• Lights: 2xLishuai LED508AS Bi-Colour LED Light Panels

• Accessories: 5-in-1, multi-colour, 42-inch Reflector Kit, Lapel mic, extension cables, Tripods, spare batteries

• Editing: Adobe Premier Pro CS5.5

• Transport: Toyota Rav 4.

Royalty-Free Music sites

www.audionetworks.com

www.videoblocks.com

www.jewelbeat.com

www.audiojungle.net

www.Shockwave-sound.com

www.pond5.com

www.smartsound.com

www.MusicBakery.com

www.CrankCity.com

www.Revostock.com

www.royaltyfreemusic.com

www.TripleScoopMusic.com

www.melodyloops.com

www.incompetech.com

www.tribeofnoise.com

www.freestockmusic.com

And plenty of unsigned bands….

Experience

Events : Moor Park 10k, Adidas Thunder Run, CRUNCH Summit, Vibram in-store Press day, Pistols at Dawn live at the Water Rats

Interviews: Runner Dave Bedford, Olympic Gold medallist Mo Farah, Explorer Sir Ranulph Fiennes, fencer Clare Bennett, Ironman Triathletes EK Lidbury & Dion Harrison, Technology CEO Matt Ball, Author Mark Harrison

Product reviews: Ashmei clothing, Polaroid, Alter-G Running Machine, CrossCore 180 Training system, Triggerpoint, Physicool

Mini-Documentaries: Various…

Charity Projects: Orangutan SOS, PimpMyCause, CRUNCH, Seeing is Believing, SHP, Movember

Voice-overs: Various…

Clients • Henman Communications

• Freud Communications

• Landscape Communications

• Hothouse Communications

• CRUNCH

• Pistols At Dawn

• Ashmei Running apparel

• Brooks Running

• Julia Buckley Personal Training

• Orangutan SOS

• SHP

• Optima Business Systems

• Pimp My Cause

• Balance Physio

• Triggerpoint Therapies

• Physicool

• Pulse Search & Selection

• David Charles Childrenswear

References on request…

Testimonials “John created an excellent film for us which was a key tool in a campaign. He was fantastic to work with - creative, responsive, patient, and ultimately outstanding at creating engaging video content. He took on every aspect of the project, including the soundtrack and voiceover, and we were absolutely delighted with the result. I would absolutely recommend John if you are looking for a video producer with a real grasp of social media. Orangutan SOS

John captured the essence of our event perfectly. As a result, his video has become a really useful 'shop window' for us to showcase what it's all about. He's knowledgeable about what's possible and great to work with. CRUNCH

We’re absolutely delighted with the video of the Moor Park 10k that John made. It is delightful and really captures the flavour of the day. Lynda Jackson Macmillan Centre

John makes sure he fully understands the products he shoots so his work is a true reflection of the product and brand. Easy to work with & a creative thinker.” Ashmei

John Griffith

thebriars@hotmail.com

07958 609915

@johngriffith

Kapowee

uk.linkedin.com/in/johngriffith/

thebriars.wordpress.com/

vimeo.com/channels/254686

youtube.com/leofwyne