Jessi Hales Résumé.pdf

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Jessica Michel le Hales @jessihales [email protected] (360) 904-1505 Experience Account Executive – Allen Hall Public Relations January 2015 – June 2015 Eugene, Oregon Developed and implemented a PR campaign to promote a book about interview methods Generated social media content with team and earned 24 mentions on Twitter Wrote and pitched feature articles, which were featured on university websites Maintained client relations with bi-weekly meetings and consistently met weekly deadlines PR Liaison and Social Media Strategist –DuckTV September 2013 - January 2014 Eugene, Oregon Helped develop and supervise a fundraising team of 12 members to plan a Qdoba burrito eating contest on campus, raising $800 for DuckTV Managed multiple social media outlets; wrote stories, edited film and published content on website to spread awareness of organizations activities Managed Twitter account and increased followers by 57 percent Secured $1,200 in donations though sponsorship pitches to local businesses Marketing Intern–Allied Integrated Marketing May 2013 –July 2013 Phoenix, Arizona Strategically researched and analyzed target audiences of new feature films for Sony Fostered professional partnerships with local businesses to hold events and contests, distribute promotional merchandise, and create awareness of new films Organized exclusive pre-screenings for the community, local critics and journalists Increased pre-screening attendance by 39 percent compared to the previous year Education University of Oregon Eugene, Oregon Bachelors of Science in Journalism Major: Public Relations Skills & Software Adobe InDesign Adobe Photoshop Final Cut Pro Microsoft Office Suite Facebook Fan Pages Twitter LinkedIn Wordpress Bitly Instagram Qualtrics Hootsuite TweetDeck Social Media /jessi.hales jessihales18 /jessihales

Transcript of Jessi Hales Résumé.pdf

Page 1: Jessi Hales Résumé.pdf

Jessica Michel le Hales @jessihales [email protected] (360) 904-1505

Experience Account Executive – Allen Hall Public Relations January 2015 – June 2015 Eugene, Oregon

•  Developed and implemented a PR campaign to promote a book about interview methods

•  Generated social media content with team and earned 24 mentions

on Twitter •  Wrote and pitched feature articles, which were featured on university

websites •  Maintained client relations with bi-weekly meetings and consistently

met weekly deadlines PR Liaison and Social Media Strategist –DuckTV September 2013 - January 2014 Eugene, Oregon

•  Helped develop and supervise a fundraising team of 12 members to plan a Qdoba burrito eating contest on campus, raising $800 for

DuckTV

•  Managed multiple social media outlets; wrote stories, edited film and published content on website to spread awareness of organizations

activities •  Managed Twitter account and increased followers by 57 percent

•  Secured $1,200 in donations though sponsorship pitches to local businesses

Marketing Intern–Allied Integrated Marketing May 2013 –July 2013 Phoenix, Arizona

•  Strategically researched and analyzed target audiences of new feature films for Sony

•  Fostered professional partnerships with local businesses to hold

events and contests, distribute promotional merchandise, and create awareness of new films

•  Organized exclusive pre-screenings for the community, local critics and journalists

•  Increased pre-screening attendance by 39 percent compared to the previous year

   

Education University of Oregon

Eugene, Oregon

Bachelors of Science in Journalism

Major: Public Relations

Skills & Software Adobe InDesign

Adobe Photoshop Final Cut Pro

Microsoft Office Suite Facebook Fan Pages

Twitter LinkedIn

Wordpress Bitly

Instagram Qualtrics

Hootsuite TweetDeck

 

Social Media

/jessi.hales

jessihales18

/jessihales