JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K....

35
JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing Rights © JKR.

Transcript of JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K....

Page 1: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing

JAMES MCKNIGHTCHIEF CREATIVE OFFICER

@JAMESMCKNIGHT

J.K. ROWLING’S

WIZARDING WORLD

TM&©2017 WarnerBros.EntertainmentInc.HarryPotterPublishingRights©JKR.

Page 2: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing

20 YEARS AGO TODAY A WORLD THAT I HAD LIVED IN ALONE WAS SUDDENLY OPEN TO OTHERS. IT'S BEEN WONDERFUL. THANK YOU.

#HARRYPOTTER20

TM&©2017 WarnerBros.EntertainmentInc.HarryPotterPublishingRights©JKR.

Page 3: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing

TM&©2017 WarnerBros.EntertainmentInc.HarryPotterPublishingRights©JKR.

Page 4: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing

TM&©2017 WarnerBros.EntertainmentInc.HarryPotterPublishingRights©JKR.

Page 5: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing

#HARRYPOTTER20

TM&©2017 WarnerBros.EntertainmentInc.HarryPotterPublishingRights©JKR.

Page 6: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing

TM&©2017WarnerBros.EntertainmentInc.HarryPotterPublishingRights©JKR.

Page 7: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing

TM&©2017WarnerBros.EntertainmentInc.HarryPotterPublishingRights©JKR.

Page 8: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing

TM&©2017WarnerBros.EntertainmentInc.HarryPotterPublishingRights©JKR.

Page 9: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing

TM&©2017WarnerBros.EntertainmentInc.HarryPotterPublishingRights©JKR.

Page 10: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing

TM&©2017WarnerBros.EntertainmentInc.HarryPotterPublishingRights©JKR.

Page 11: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing
Page 12: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing
Page 13: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing

TM&©2017 WarnerBros.EntertainmentInc.HarryPotterPublishingRights©JKR.

Page 14: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing

TM&©2017WarnerBros.EntertainmentInc.HarryPotterPublishingRights©JKR.

Page 15: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing

TM&©2017 WarnerBros.EntertainmentInc.HarryPotterPublishingRights©JKR.

Page 16: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing

TM&©2017 WarnerBros.EntertainmentInc.HarryPotterPublishingRights©JKR.

Page 17: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing

VISION

Page 18: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing

KEEPING IT SIMPLE

Page 19: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing

THREE IS THE MAGIC NUMBER

Page 20: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing

VALUESINSIGHT

VISION

Page 21: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing

BRAND VALUES/PRINCIPLESRESEARCH

STRATEGIES

Page 22: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing

THREE CORE OBJECTIVES

Page 23: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing

THREE CORE BRAND PRINCIPLES

Page 24: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing

WE ARE ONLY AS STRONG AS WE ARE UNITED,AS WEAK AS WE ARE DIVIDED.ALBUS DUMBLEDORE - HARRY POTTER AND THE GOBLET OF FIRE

TM&©2017 WarnerBros.EntertainmentInc.HarryPotterPublishingRights©JKR.

Page 25: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing

PARTNERS

Page 26: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing

PARTNERSHIP

Page 27: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing

COLLABORATION

Page 28: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing

TENT-POLE MOMENTS

Page 29: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing

#BACKTOHOGWARTS

Page 30: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing
Page 31: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing
Page 32: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing

#FOLLOWTHESPIDERS

Page 33: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing
Page 34: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing

TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing Rights © JKR.

Page 35: JAMES MCKNIGHT - The Bookseller...JAMES MCKNIGHT CHIEF CREATIVE OFFICER @JAMESMCKNIGHT J.K. ROWLING’S WIZARDING WORLD TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing

JAMES MCKNIGHTCHIEF CREATIVE OFFICER

@JAMESMCKNIGHT

J.K. ROWLING’S

WIZARDING WORLD

TM & © 2017 Warner Bros. Entertainment Inc. Harry Potter Publishing Rights © JKR.


Ms. Feyereisen’s Reading Class And J.K. Rowling’s Imagination Present…

Ms. Feyereisen’s Reading Class And J.K. Rowling’s Imagination Present…

McKnight Rebecca LitReview

McKnight Rebecca LitReview

Essay on the Linguistic Features in J.K. Rowling’s Harry Potter …su.diva-portal.org/smash/get/diva2:189785/FULLTEXT01.pdf · Essay on the Linguistic Features in J.K. Rowling’s

Essay on the Linguistic Features in J.K. Rowling’s Harry Potter …su.diva-portal.org/smash/get/diva2:189785/FULLTEXT01.pdf · Essay on the Linguistic Features in J.K. Rowling’s

McKnight Legacy Chapter 1

McKnight Legacy Chapter 1

Brian Mcknight Anytime

Brian Mcknight Anytime

Feb2009 Pulse - McKnight Insurance

Feb2009 Pulse - McKnight Insurance

HUMOROUS NAMES IN J. K. ROWLING’S HARRY POTTER SERIES

HUMOROUS NAMES IN J. K. ROWLING’S HARRY POTTER SERIES

Mcknight presentation3

Mcknight presentation3

Time-warped PCA: simultaneous alignment and ...poole/twpca_poster.pdfFoundation, McKnight Foundation, and James S. McDonnell Foundation. Time-warped PCA: simultaneous alignment and

Time-warped PCA: simultaneous alignment and ...poole/twpca_poster.pdfFoundation, McKnight Foundation, and James S. McDonnell Foundation. Time-warped PCA: simultaneous alignment and

Communicate magazine - Sean McKnight

Communicate magazine - Sean McKnight

JANUARY 2020 - McKnight Place

JANUARY 2020 - McKnight Place

by James M. Sands, Steven H. McKnight, and Bruce K. Fink ... ARMY RESEARCH LABORATORY Interpenetrating Polymer Network (IPN) Adhesives for Electron Beam Cure by James M. Sands, Steven

by James M. Sands, Steven H. McKnight, and Bruce K. Fink ... ARMY RESEARCH LABORATORY Interpenetrating Polymer Network (IPN) Adhesives for Electron Beam Cure by James M. Sands, Steven

Enable Business Intelligence Across the Enterprise William McKnight McKnight Associates, Inc.

Enable Business Intelligence Across the Enterprise William McKnight McKnight Associates, Inc.

Brian Mcknight - Anytime

Brian Mcknight - Anytime

Archetypes and Stereotypes in J.K. Rowling’s Harry Potter ... · Archetypes and Stereotypes in J.K. Rowling’s Harry Potter Series ... Potter and Hermione Granger, ... Harry Potter

Archetypes and Stereotypes in J.K. Rowling’s Harry Potter ... · Archetypes and Stereotypes in J.K. Rowling’s Harry Potter Series ... Potter and Hermione Granger, ... Harry Potter

James McKnight -TSCO1-14.doc Page.James McKnight -TSCO1-14.doc Sections 2.3.1.1 and 2.3.2.5, respectively, of WCAP-15726 (Reference 7). The design capacity of each of the three SQN

James McKnight -TSCO1-14.doc Page.James McKnight -TSCO1-14.doc Sections 2.3.1.1 and 2.3.2.5, respectively, of WCAP-15726 (Reference 7). The design capacity of each of the three SQN

McKnight Foundation Vibrant & Equitable Communities ...€¦ · Position Profile: MCKNIGHT FOUNDATION | VIBRANT & EQUITABLE COMMUNITIES PROGRAM DIRECTOR 2 The McKnight Foundation,

McKnight Foundation Vibrant & Equitable Communities ...€¦ · Position Profile: MCKNIGHT FOUNDATION | VIBRANT & EQUITABLE COMMUNITIES PROGRAM DIRECTOR 2 The McKnight Foundation,

Robert Bly - McKnight Foundation · Robert Bly 2000 Distinguished Artist The McKnight Foundation 2000 Distinguished Artist Robert Bly About the McKnight Foundation The McKnight Foundation

Robert Bly - McKnight Foundation · Robert Bly 2000 Distinguished Artist The McKnight Foundation 2000 Distinguished Artist Robert Bly About the McKnight Foundation The McKnight Foundation

Donald McKnight Bushnell, lll

Donald McKnight Bushnell, lll

Strategic Framework - McKnight Foundation

Strategic Framework - McKnight Foundation