JAKE NAVAMusic Video Director

Lulu – ‘Goodbye Baby and Amen’ (1994)

Beverley Knight – Greatest Day (1999)

Spice Girls – Holler (2000)

Atomic Kitten – The Tide is High (2002)

Mis-teeq – Be With Me (2002)

Kelis – Milkshake (2003)

Beyonce – Crazy in Love (2003)

Usher – Burn (2004)

Britney Spears – My Prerogative (2004)

Destiny’s Child – Cater 2 U (2005)

Beyonce – If I Were A Boy (2008)

Some of Jake Nava’s work.

I chose to research Jake Nava as the first video I thought

to look at was Beyonce’s ‘Single Ladies (Put A Ring On It),

and found he directed this music video. The dance in this

video is now iconic, and I was interested to find out what

other videos he has directed. I am a fan of this video and

wanted to find out if the songs he directed were of the

same genre, or if he directed a range of different music

videos.

Why I Chose Jake Nava.

Jake Nava is an English-born music video and film

director. He grew up in Hackney, London, and

attended the University of Westminster. He now

lives in the United States where he is signed to a

film production company both in the U.K and the

U.S. Alongside directing a number of music videos,

he has also directed commercials for many

companies including HSBC, L’Oreal, Rimmel and

Armani.

Jake Nava’s biography.

JAKE NAVA’S SIGNATURE STYLE

Jake Nava’s music video tend to be quite dark,

sometimes showing half of a persons face before you

actually see them. As many of his videos are R&B

songs, the faces you see in the video seem to give

quite ‘sexy’ looks at the camera. His videos also

include lots of close-ups of the artist. The artist’s

particular style is also involved in the video. For

example, Usher wearing his sunglasses, Beyonce’s

‘booty shake’.