Jain Mdm03 4g Final

53
4G Services, Architecture and Networks: Speculation and Challenges Copyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved. Ravi Jain [email protected] January 24, 2003

Transcript of Jain Mdm03 4g Final

Page 1: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 1/53

4G Services, Architecture and Networks:Speculation and Challenges

Copyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

Ravi Jain

[email protected]

January 24, 2003

Page 2: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 2/53

3/3/2003 2Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

Outline

• Introduction and Motivation

• What is 4G anyway?• Pet peeves

• Summary

Page 3: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 3/53

3/3/2003 3Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

Summary

• 4G should be defined in terms of applications and services

 – Not purely by air interface protocol, backbone network or bandwidth

• Coming: Gazillions of gizmos

 – Need for massive mobile data management

• Rapid service introduction and heterogeneous technologies (air

interface, terminal device, backbone)=> programmability and open APIs at all levels of the system

=> applications with market size of 1

• Maturing industry

=> attend to environmental impacts (Jain & Wullert, Mobicom 02) – Plateau of revenue in current markets

=> B24B

Page 4: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 4/53

3/3/2003 4Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

IntroductionMobile devices will dominate

Source:

Risto Perttunen,McKinsey, 9/00

PCs

TV households

Mobile phone

Subscribers worldwide

Millions

Wireline phone

0

200

400

600

800

1,000

1,200

1,400

1998 1999 2000 2001 2002 2003 2004 2005

Page 5: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 5/53

3/3/2003 5Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

Cellular vs Internet penetration

(Data from: ITU, 2001)

c = 1.51 i

R 2 = 0.44

0

10

20

30

40

50

60

70

80

90

100

0 20 40 60 80 100

Internet penetration

   C  e   l   l  u   l  a  r  p  e  n  e   t  r  a   t   i  o  n

India

Brazil

Italy

Aus.

Ger.

UK

Fin. Neth. Sw.

Taiwan

China

Japan

S. Kor.

Den.

USA

Canada

Spain

Fr.

Malay.

Page 6: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 6/533/3/2003 6Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

Strong growth in subscribers

44.050.0

55.3

69.2

86.0

100.0

0

20

40

60

80

100

120

Dec-96 Mid-97 Dec-97 Dec-98 Dec-99 Jul-00

   M   i   l   l   i  o  n  s  o   f   S  u   b  s  c  r   i   b  e  r  s

Subscribers Double 97- 00

Source: CTIA, 2000

Page 7: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 7/533/3/2003 7Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

Usage high … and rising in all countries

221

204

186 182

145137 132 132

123

0

50

100

150

200

250

   U .   S .

   S  w  e   d  e  n

   U .   K .

   F  r  a  n  c  e

   E

  u  r  o   A  v  g .

   S  p  a   i  n

   I   t  a   l  y

   F   i  n   l  a  n   d

   G  e  r  m  a  n  y

   A  v  e  r  a  g  e   M   O   U   P  e

  r   M  o  n   t   h

Source: CTIA, 2000

Page 8: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 8/53

3/3/2003 8Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

 Availability of wireless data devices

increasing

0.00%

10.00%

20.00%

30.00%

40.00%

50.00%

60.00%

70.00%

1998 1999 2000 2001 2002 2003 2004 2005

Wireless Internet (% of Population with capable devices)

Internet Penetration (% of Population)

Source: CTIA, 2000

Page 9: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 9/53

3/3/2003 9Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

BUT ….

$ / MoU Falling

$0.45

$0.53

$0.58   $0.57

$0.54

$0.43

$0.35

$0.28

$0.24$0.22

$0.20 $0.19 $0.18 $0.17

$0.56

$0.10

$0.20

$0.30

$0.40

$0.50

$0.60

1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005

   A  v  e  r  a  g  e   P  r   i  c  e

   P  e  r   M   i  n  u   t  e

Source: CTIA, 2000

Page 10: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 10/53

3/3/2003 10Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.Source: CTIA, 2000

44.0

50.055.3

69.2

86.0

100.0

0

20

40

60

80

100

120

Dec-96 Mid-97 Dec-97 Dec-98 Dec-99 Jul-00

   M   i   l   l   i  o

  n  s  o   f   S  u   b  s  c  r   i   b  e  r  s $0.45

$0.53

$0.58   $0.57

$0.54

$0.43

$0.35

$0.28

$0.24$0.22

$0.20 $0.19$0.18

$0.17

$0.56

$0.10

$0.20

$0.30

$0.40

$0.50

$0.60

1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005

   A  v  e  r  a  g  e   P  r   i  c  e   P  e  r   M   i  n  u   t  e

0.00%

10.00%

20.00%

30.00%

40.00%

50.00%

60.00%

70.00%

1998 1999 2000 2001 2002 2003 2004 2005

Wireless Internet (% of Population with capable devices)

Internet Penetration (% of Population)

Subscribers Double 97- 00$ / MOU falling

221

204

186 182

145

137 132 132 123

0

50

100

150

200

250

   U .   S

 .

   S  w  e   d  e  n

   U .   K

 .

   F  r  a  n  c  e

   E  u  r  o   A  v  g

 .

   S  p  a   i  n

   I   t  a   l

  y

   F   i  n   l  a  n   d

   G  e  r  m  a  n

  y

   A  v  e  r  a  g  e   M   O   U   P  e

  r   M  o  n   t   h

Usage high . . . And rising

Data Services Exploding

Strong Growth in Subscribers, Minutes, Data BUTFalling $/MOU

Page 11: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 11/53

3/3/2003 11Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

 DoCoMo ARPU DoCoMo ARPU

(voice and i (voice and i --mode)mode)

108009270

(8620)

(120)

(7770)

(880)

(6940)

(1540)

0

2000

4000

6000

8000

10000

12000

3/98 3/99 3/2000 3/2001 3/2002

i-mode

Voice

86508740

(JY)

8480

Source: NTT DoCoMo Website, www.nttdocomo.com Investor Relations

Page 12: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 12/53

3/3/2003 12Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

Mobile Multimedia ( i Mobile Multimedia ( i - - mode Access Breakdownmode Access Breakdown*1*1 ) )

i-mode Accessesii--mode Accessesmode Accesses iMenu Site Breakdown by Category *2iMenuiMenu Site Breakdown by CategorySite Breakdown by Category *2*2

34%34%

20%20%21%21%

14%14%

5%5%6%6%

21%21%

5%5%5%5%

20%20%

3/023/023/02

3/013/013/01

37%37%

12%12%

Mail

iMenu sites

i-mode compatible sites

Other entertainment

Ring tone / Screens

Games / Horoscope

Database

Information

Transaction

50%50%

23%23%

27%27%

39%39%

31%31%

30%30%

*1 The numbers represent the percentage to the total accesses made as March 2001 and March 2002.*2 % of each category out of total number of hits to iMenu sites as provided by content providers in March and March 2002

Source: NTT DoCoMo website

Page 13: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 13/53

3/3/2003 13Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

1 billion gizmos by 200x

(Choose x = 4, 5, ...)• Gizmos and technology originally developed for one

purpose will be used in new and innovative ways for other

purposes – e.g. Bluetooth was primarily designed as a cable replacement but

can be used as a location technology

• Two parallel, contradictory (or complementary) gizmotrends leading to different location needs and capabilities – Integration:

• cell phone as pager, organizer, e-wallet, radio, media player ...

 – Specialization:• different functionality, form factors, power requirements, connectivity,

processing and storage, fashion niches

Page 14: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 14/53

3/3/2003 14Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

Example: integration

• DoCoMo 3G FOMA phone

• Download 684 kbps, Upload 64 kbps

(nominal)• Still and video digital camera

 – Add text and frames to pictures orsplit into a jigsaw puzzle

 – Send as email

 – Share video while talking

• Remote video monitoring using a

second phone• i-motion service for multimedia

content download (music, movie clipsetc)

Source: NTT DoCoMo website

Page 15: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 15/53

3/3/2003 15Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

3G Woes

• 3G in Europe – Too little, too late, too pricey?

 – Sonera/Telefonica cancellation

• 3G in USA – Sprint PCS

 – AT&T rollout

• 3G in Japan – FOMA: first out the gate

Page 16: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 16/53

3/3/2003 16Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

WLAN: Threat or Opportunity

Source: Pyramid research

Page 17: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 17/53

3/3/2003 17Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

Interaction characteristics

• Human-Human:

 – voice, text, multimedia conversation and messaging – 3D video

• Human-Machine:

 – web access, remote operation

 – virtual reality

• Machine-Machine: – telemetering, sensor/actuator networks

 – ubiquitous computing

Page 18: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 18/53

3/3/2003 18Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

Traffic characteristics

Voice

Multimedia

50 %

50 %

70 – 80 %

20 – 30 %

2000  2010 2005 

   R  e   l  a   t   i  v  e   T

  r  a   f   f   i  c

Page 19: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 19/53

3/3/2003 19Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

Outline

• Introduction and Motivation

• What is 4G anyway? – Ways of defining 4G

 – My view: 4G Imperatives

 – Database issues in 4G

• Pet peeves

• Summary

Page 20: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 20/53

3/3/2003 20Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

Ways of defining 4G

• Historically wireless generations have been defined interms of air interface technology, focusing on rawbandwidth

• As 3G demonstrates, good wireless access technologyand high raw bandwidth is no longer sufficient for

business success

• Thus for 4G it seems more appropriate to use othercriteria

 – Technology view

 – Network operator view

 – User view

Page 21: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 21/53

3/3/2003 21Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

Technology view: Bandwidth

100 M

1985

10 K 

100 K 

1 M

10 M

1990 2000

PDCGSM

TDMAcdmaOne

GPRS

cdma20001X

WCDMA

cdmaOne1X EV-DC, 3X

EDGE

20102G 2.5G 3G 3.5G 4G1G

AMPS

802.11

802.11b5.5/11 Mb

802.11PBCC

BT

H2

Speed bps

BT = BluetoothH2 = Hiperlan 2

PDC = Personal Digital Cellular 

Page 22: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 22/53

3/3/2003 22Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

 Alternative ways of classifying generations:Other technology views

• Layer 1 and Layer 2 wireless interface protocols

 – Analog -> Digital -> WCDMA

• Cell sizes or types – Cells -> Microcells -> Picocells … Hotspots

• Network (Layer 3) wireless layer protocol

 – Layer 1&2 specific -> (proposed) Wireless ATM -> (proposed)Wireless IP

• System architecture

 – Loosely connected wireless islands -> Tightly integrated with PSTN ->

Tightly integrated with Internet

• But this is really a bottom-up view …

• Where’s the money?

Page 23: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 23/53

3/3/2003 23Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

 Alternative ways of classifying generations:Network operator view

• Cost: Spectral efficiency – bps/Hz

 – bps/Hz per cell• Cost: System efficiency

 – $ per bps/Hz

 – $ / (bps/Hz) m2

• Revenue – ARPU

 – $ / MoU

 – $ / packet

 – $ / bit• Market share:

 – Penetration

 – ARPU*penetration

• But where’s the user in all this …?

Page 24: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 24/53

3/3/2003 24Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

Wireless generations: User’s view(1 of 2)

1 weekuseLowLowVery LowBattery life

Many,

app- specific 

Good for

voice, poor

for data

Reasonable

for voice,

poor for

data

Clunky,

heavy

Handset

Instant;

DIY 

InstantQuick or

instant

InconvenientInstallationFlexibleAffordableHighVery highPer-min

FlexibleLowLowHighInitial

Cost

4G 3G2G1GAttribute

Page 25: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 25/53

3/3/2003 25Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

Tradeoff

security/QoS 

for price.

Low

EnvironmentImpact 

Security:

w-spam,

privacy, etc

Decreasing

$/MoU but

Increasing

total $/month

Other user

issues

Convenient LimitedPoorN/AWWW

Many LimitedLimitedNoneData

Many; DIY ReasonableBasic telephonyFewVoiceservices

Seamless

for all apps

Good for voiceReasonableNone or

Inconvenient

Roaming

Excellent GoodReasonablePoorCoverage

Excellent GoodReasonablePoorVoice quality

4G 3G2G1GAttribute

Wireless generations: User’s view

(2 of 2)

Page 26: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 26/53

Page 27: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 27/53

3/3/2003 27Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

ITU-R view

Peak Useful Data Rate (Mb/s)

IMT-2000

Mobility

Low

High

1 10 100 1000

NewMobileAccess

New Nomadic / LocalArea Wireless Access

Enhanced

IMT-2000

Enhancement.

Source: ITU-RWP8F Vision

Page 28: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 28/53

Page 29: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 29/53

3/3/2003 29Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

 Another view:

4G Imperatives (1 of 4)• Innovative applications, not voice, will be the

key revenue generator ⇒Programmability and Open APIs

while maintaining security, QoS, and bill-ability

⇒Foster a 3rd

-party app developer communityBuild on work centered on fixed networks (Parlay, JAIN,

OSA)

⇒The search for the killer app should never end 

 Any static portfolio of applications and services willeventually become a commodity

⇒Radical personalization and niche applications

 Applications with a market size of 1

Page 30: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 30/53

3/3/2003 30Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

 Another view:

4G Imperatives (2 of 4)• True convergence with the Internet is critical

IP must be supported efficiently⇒Remove discontinuities at the wired/wireless

interface and the data/voice interface

⇒The Internet must also evolve to support wirelessmobility and ubiquity efficiently 

Example: Fundamental addressing issues dictate IPv6

Example: Fundamental inefficiencies in supporting mobilitymust be removed

Example: Use of proxies vs the end-to-end argument mustbe investigated critically

Page 31: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 31/53

3/3/2003 31Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

 Another view:

4G Imperatives (3 of 4)• Spectrum will remain the vital resource

 – Integrate with unlicensed spectrum• Allow creative technology and business models for

seamless inclusion of hotspots and multihop WLAN andother technologies

 – Operator-owned and 3rd-party owned WLAN elements – Aggregator and community access models

 – Manage licensed spectrum efficiently

• Consider dynamic and market-based mechanisms for on-demand spectrum allocation

Page 32: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 32/53

3/3/2003 32Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

 Another view:

4G Imperatives (4 of 4)• Allow rapid organic, bottom-up technology introduction

• Flexibly integrate multiple air interface technologiesthat coexist and provide synergy

• Flexibly support multiple devices that coexist andprovide synergy

• Usability and User Interfaces will remain key – New UI and devices will extend the application space (C.f. Palm PDA)

Needed: The Sony Walkman of 4G (with Tactile,Speech, & other UI)

Page 33: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 33/53

3/3/2003 33Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

4G: An evolvable, programmable, multi-tier

multi-device network

Bluetooth,

Infrared

CellularSatellite WirelessLAN, Home

RF, etc

Page 34: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 34/53

3/3/2003 34Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

4G:

The Basic Model

NativeApplications

IP-Based Core Network

3G /NativeAccess

3rd-partyApplications

Voice

3G / 3rd-party

Access

Native

WLAN

Hotspot

3rd-party

WLAN

Hotspot

4G AccessNetwork

Emerging

Access

OPEN API

OPEN API

PAN,CAN,AANetc.

OPEN API

Middleware

Page 35: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 35/53

3/3/2003 35Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

Evolution towards 4G• 3.5G: An All-IP network (i.e., with Wireless IP)

integrating all our current favorite IETF protocols (MIP,

FMIP, HMIP, CARD, PANA, etc )

• 4G: A programmable, flexible, application-orientedWeb-based architecture suitable for fundamentally

supporting

 – mobility

 – WWW

 – ubiquitous computing

 – semantics-aware applications

 – …

Page 36: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 36/53

3/3/2003 36Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

Database issues in 4G:Evolution of database network architectures

• Centralized

• Distributed

• Mobile wireless database access

 – Database access using a gizmo

• Ad-hoc database networks

 – Database on the gizmo

Page 37: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 37/53

Page 38: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 38/53

3/3/2003 38Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

Information management:

Location, location, location• The easiest way to add context to the user experience

• Also maybe the easiest way to add value

• Total location information management in a comprehensive multi-tier wireless network with seamless connectivity

• Location estimation• Location (i.e. “next-cell”) prediction

• Location privacy

Bluetooth,

InfraredCellularSatellite

Wireless

LAN, Home

RF, etc

Page 39: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 39/53

3/3/2003 39Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

Location management:

It’s not just for gizmos anymore!• Mobile software will become an increasingly important aspect of

next generation networks and applications

 – Mobile agents, active networks, mobile code, programmable networks,etc.

• Mobile software to serve a (mobile) user  – A user agent for personalized information retrieval, shopping, etc

 – Makes particular sense for information access over a wireless link – Jain and Anjum, IEEE WCNC, 2000 

• Mobile software to serve the network provider  – Mobile software in the network to decrease the cost of personalized

information delivery to (mobile) users – Shah, Jain, Rajagopalan, Anjum, 2001

• Managing the itineraries and location of mobile software moduleswill be a major challenge

 – Security, cost, and efficiency implications

Page 40: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 40/53

3/3/2003 40Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

Database needs:

gizmos as blessing (and curse ...)• Where is my gizmo?

 – Databases for managing the location and mobility of distributedcommunicating devices

• Where is the user (or object) who has my (or this) gizmo? – Databases for using devices and connectivity to identify,

authenticate, and locate users -- as well as other devices

• What can my gizmo do for me today? – Databases for dynamic service discovery, download, and

activation

• Why can’t my one gizmo do everything? – Integrating database facilities with other horizontal & vertical

applications• Why can’t I have a special gizmo to do this one thing I need?

 – Application-specific micro-databases and database micro-clients

• Why can’t my gizmo and your gizmo figure things out

together? – Database transactions across ad-hoc networks

Page 41: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 41/53

3/3/2003 41Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

Outline

• Introduction and Motivation

• What is 4G anyway?• Pet peeves

• Summary

Page 42: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 42/53

3/3/2003 42Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

 A maturing industry

$0.45

$0.53

$0.58   $0.57

$0.54

$0.43

$0.35

$0.28

$0.24

$0.22 $0.20 $0.19 $0.18 $0.17

$0.56

$0.10

$0.20

$0.30

$0.40

$0.50

$0.60

1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005

   A  v  e

  r  a  g  e   P  r   i  c  e   P  e  r   M   i  n  u   t  e

New Challenges Require Creative Thinking

CTIA, 2000

Page 43: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 43/53

3/3/2003 43Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

B24B

Provide useful, affordable Information

Technology services to the 4 billion people onthe planet earning less than $2000 per yr 

• A Grand Challengeif there ever was one

 – Kalil, 2002 

 – Prahalad & Hammond,HBR, 2002 2B

1B

4B

> $20K

$2 - $20K

< $2K

Page 44: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 44/53

3/3/2003 44Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

Why?

Enlightened Self-Interest  (1 of 2)• New markets are the key to growth

 – Penetration and ARPU is saturating in the developed world

 – The economies of less developed countries are growing fasterthan the developed world

• Hence less headroom for ARPU

 – The population of less developed countries is growing faster 

 – The penetration of IT in less developed countries is miniscule

• although increasing rapidly at the top of the local pyramid

Page 45: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 45/53

3/3/2003 45Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

Why?

Enlightened Self-Interest  (2 of 2)

• “we renew our commitment to the principle of inclusion: everyone,

everywhere should be enabled to participate in and no one shouldbe excluded from the benefits of the global information society.”

 – Okinawa Charter on the Global Informaton Society, G8 Summit inOkinawa, Japan, 2000

• In the long run, stability and prosperity everywhere isinterconnected

 – “There will be no stability and prosperity in the world in the 21stCentury unless the problems of Africa are resolved.”

• Japanese PM Y. Mori, Jan 2001

Page 46: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 46/53

3/3/2003 46Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

Frequently Raised Objections (FRO)

• The poor don’t need PCs and broadband, they needfood, water, power … – True, but only partially

 – We are not proposing PC and broadband, but IT that can helpthem procure their basic needs

• Example: Price discovery for agricultural produce

Page 47: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 47/53

3/3/2003 47Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

FRO:

The poor don’t have money to buy IT• “The poor” are not a homogeneous mass: vast

differences between urban and rural

 – Dharavi, a shantytown in Mumbai (Bombay, India)• Buying a house or access to indoor running water is unrealistic

• Penetration of TV: 85%, Pressure cooker: 75%, Mixer: 75%, Gasstove: 56%

• Large amount of aggregate purchasing power  – Grameen Telecom village phone model

 – A single entrepreneur’s cell phone is used by the entire village

 – Mean ARPU = $90 (~ twice of US)

 – Max ARPU = $1000

 – Consumers willing to spend 7% of their income on phone

service

Page 48: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 48/53

3/3/2003 48Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

FRO:

Goods must be cheap so no room for profit• True, but only partly

• The Poverty Premium – Dharavi (shantytown) vs Warden Rd (upper-class suburb)

• Water: 37X, Diarrhea medication: 10x, Rice: 1.2x

• Phone call: 1.8x

• Cost of delivering goods to urban poor can be low – Most live in densely populated cities

 – Roughly half of the Bottom of the Pyramid lives in 1300 cities

 – Many of the slums of these cities have a thriving, commercial,entrepreneur-driven micro-economy

Page 49: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 49/53

3/3/2003 49Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

FRO:

The poor cannot use advanced technology• All new technology requires consumer awareness and

education – Building this, at least for the urban poor, can be less costly

than in developed countries

 – A much softer sell is necessary: the technology is obviously

needed

• Grameen Telecom: Poor rural women in Bangladesh

easily learn to use GSM phones although may havenever made a phone call in their life

• In Kenya, poor teenagers are successfully trained as

Web developers

Page 50: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 50/53

3/3/2003 50Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

Success metrics

• Individual

 – Number of people with access to connectivity within walking distance

 – Cost equal to a cup of coffee a day

• Societal

 – Number of people who cross the poverty line

 – Improved health (education, telemedicine, etc)

 – Better preparation and response to disasters

 – Free flow of information

Page 51: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 51/53

3/3/2003 51Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

Technical Challenges (1 of 2)

• User interfaces – Multi-lingual

 – Cross-cultural

 – Simpler and more intuitive

• Less reliance on infrastructure

 – Ad-hoc and multi-hop networks

 – Better power usage and alternative power sources

• Better support for resource and device sharing

 – Privacy and security – Immediate and itemized charging, billing, and payment

 – Personalization

Page 52: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 52/53

3/3/2003 52Ravi JainCopyright © 2003 DoCoMo Communications Laboratories USA, Inc. All Rights Reserved.

Technical Challenges (2 of 2)

• Modular, streamlined products – Remove the unnecessary bells and whistles

 – Allow incremental upgrade and pay-only-for-what-you-use

 – Better software and system design

• Biometric and non-linguistic security

• Be open to Reverse Flow of Innovation

 – Incorporate diverse feedback loops into the product process

 – Examples: handcrank radios, MiniGSM

Page 53: Jain Mdm03 4g Final

8/20/2019 Jain Mdm03 4g Final

http://slidepdf.com/reader/full/jain-mdm03-4g-final 53/53

Summary

• 4G should be defined in terms of applications and services

 – Not purely by air interface protocol, backbone network or bandwidth

• Coming: Gazillions of gizmos – Need for massive mobile data management

• Rapid service introduction and heterogeneous technologies (airinterface, terminal device, backbone)

=> programmability and open APIs at all levels of the system

=> applications with market size of 1

• Maturing industry

=> attend to environmental impacts (Jain & Wullert, Mobicom 02) – Plateau of revenue in current markets

=> B24B