IWT 2017 03 - Bridestory€¦ · the city out of town or overseas tuxedo & wedding gown suit &...

H O W L O N G W E R E Y O U E N G A G E D B E F O R EG E T T I N G M A R R I E D ?

C O U P L E S C H O S E A N A U S P I C I O U SW E D D I N G D AT E

W O M E N

93.3%

2 5 - 2 7 y oaverage age

2 7 - 2 9 y oaverage age

6.7%M E N

F AV O R I T E M O N T H T O G E T M A R R I E D

52%

67.3%

O F C O U P L E S G E T T I N G M A R R I E D I N

A U G - D E C

P R O F I L E O F R E S P O N D E N T S

SEP09

W I T H

21.9%40.2%

5.6%6.1%

12.6%

3.6%

S o u r c e : B r i d e s t o r y 's u s e r s u r v e y p e r D e c 2 0 1 6 ( n = 5 ,0 0 0 b r i d e s o r g r o o m s i n I n d o n e s i a )

B R I D E ’ S G R O O M ’ S

INDONESIA2017 WEDDING TRENDS REPORT

* e xc l u d i n g a d d i t i o n a l p h o t o s , c a n v a s p r i n t s , g o w n / s u i t r e n t a l , m a k e u p

8 - 2 0 m i oP R E - W E D D I N G

P H O T O S H O O T *

8 - 1 5 m i oM A K E U P A N D

H A I R D O

1 5 - 3 0 m i oW E D D I N G D AY

P H O T O G R A P H E R A N D V I D E O G R A P H E R

2 0 - 1 0 0 m i oD E C O R AT I O N

40-60% o f t h e t o t a l b u d g e tw a s s p e n t o n t h e v e n u e a n d c a t e r i n g

W H O PA I D T H E M O S T F O R Y O U R W E D D I N G ?

AV E R A G E B U D G E T( I N I D R )


T H E B R I D E A N D G R O O M

5 6 .1 %

T H E B R I D E ’ S PA R E N T S

1 8 . 7 %

T H E G R O O M ’ S PA R E N T S

1 4 .1 %

O T H E R S

1 1 %

B R I D E S T O R Y I N D O N E S I A 2 0 1 7 W E D D I N G T R E N D S R E P O R T

B U D G E T

D I D Y O U R E X P E N S E SM AT C H Y O U R B U D G E T ?

5.3%SPENT LESS THANBUDGET

42.9%SPENT MORE THANBUDGET

51.8%STUCK TOBUDGET

S A V E T H E D A T E

A R E G E T T I N G

M A R R I E D

3 0 . 0 2 . 2 0 1 7

T O TA L W E D D I N G B U D G E T( I N I D R )

< 5 0 G U E S T S25 - 40 mi l l ion

3 0 1 - 5 0 0 G U E S T S150 - 300 mi l l ion

5 0 - 1 0 0 G U E S T S30 - 70 mi l l ion

5 0 1 - 1 , 0 0 0 G U E S T S250 - 600 mi l l ion

1 0 1 - 3 0 0 G U E S T S70 - 150 mi l l ion

> 1 , 0 0 0 G U E S T Sabove 600 mi l l ion

Note : I n c l u d i n g b a s i c n e e d s , s u c h a s t h e v e n u e , d e c o r a t i o n , c a t e r i n g , h a i r & m a k e u p , p h o t o g r a p h e r, i n v i t a t i o n s , f a v o r s & g i f t s , e t c . E xc l u d i n g o u t - o f - c o u n t r y p r e - w e d d i n g p h o t o s h o o t s , d e s i g n e r a t t i r e , h o n e y m o o n , a n d j e w e l r y.

W H E R E D I D Y O U H O S T Y O U R W E D D I N G ?

T I M E S P E N T F O RW E D D I N G P L A N N I N G

.... with 42% of couples spending 25-50% of that time online.


S E N T E - I N V I TAT I O N SO N T O P O F

P R I N T E D I N V I TAT I O N S

78.5%

W H O M A D E T H E M O S T D E C I S I O N S D U R I N G Y O U R W E D D I N G P L A N N I N G ?

...with popular locations including Bali, Bandung, Singapore, Jakarta

25.9%

74.1%

HAD A DESTINATION WEDDING OUT OF TOWN/OVERSEAS

HAD THE WEDDINGIN THEIR HOMETOWN

5 - 14 HOURS PER WEEK 48.0%< 5 HOURS PER WEEK 36.2%15 - 25 HOURS PER WEEK 11.9%> 25 HOURS PER WEEK 3.9%

P L A N N I N G

T H E B R I D E

4 9 . 4 %T H E G R O O MT H E B R I D E ’ S

PA R E N T S

1 1 . 9 %1 4 . 5 %T H E G R O O M ’ S

PA R E N T S

5 . 5 %O T H E R S

1 8 . 7 %



87.2%

H O W D I D Y O U F I N D Y O U R W E D D I N G V E N D O R S ?

O F C O U P L E S H A D A P R E - W E D D I N G P H O T O S H O O T


P L A N N I N G

6 . 7 %R E C O M M E N D A T I O N S( F R O M O T H E R W E D D I N G V E N D O R S )

6 . 3 %W E D D I N G B L O G S

1 . 3 %O N L I N E A D S( F A C E B O O K , G O O G L E , E T C )

1 . 5 %O T H E R S

2 3 . 6 %

1 0 . 7 %I N T E R N E T S E A R C H( G O O G L E , Y A H O O ! , B I N G , E T C )

1 3 . 2 %S O C I A L M E D I A S E A R C H( F B , I N S T A G R A M , E T C )

1 6 . 4 %B R I D E S T O R Y

1 4 . 5 %W E D D I N G E X H I B I T I O N S

5 . 8 %W E D D I N G M A G A Z I N E O R D I R E C T O R Y

R E C O M M E N D A T I O N S( F R O M F R I E N D S & F A M I L Y )

3 8 . 7 %P R I C E

2 2 . 2 %P O R T F O L I O

1 2 . 4 %P E R S O N A L I T Y

2 . 7 %L O C A T I O N

1 4 . 9 %R E V I E W S

6 . 5 %R E S P O N S I V E N E S S

2 . 6 %L E N G T H O F E X P E R I E N C E

MOST IMPORTANT FACTORWHEN CHOOSING WEDDING VENDORS

$

W H AT WA S Y O U R W E D D I N G R E C E P T I O N S T Y L E ?


30.3%S I T - D O W N

D I N N E R

69.7%S T A N D I N G

P A R T Y

4.5%FOOD

22.3%CUTLERY

12.1%PERSONALIZED

STATIONERY

9.0%FRAGRANCES

37.1%ACCESSORIES

15%OTHERS

F AV O R I T E W E D D I N G S O U V E N I R S

WE DIDN'T HAVE ENOUGH TIME TO PLAN THE WEDDINGWE RAN OUT OF FOODWE DIDN'T LIKE OUR PHOTOS AND VIDEOSLACK OF COORDINATION WITH VENDORSTHE VENUE WAS TOO SMALL

W H AT ' S T H E B I G G E S T R E G R E T A B O U T Y O U R W E D D I N G ?

2

P L A N N I N G


F U N C T I O NH A L L


P R E -W E D D I N G P H O T O S H O O T O U T F I T S

M O S T - P I C K E D W E D D I N G V E N U E S

D I D Y O U H I R EA W E D D I N G P L A N N E R /O R G A N I Z E R ?

F AV O R I T E P R E -W E D D I N GP H O T O S H O O T L O C AT I O N S

F O R M A L D R E S S& S U I T

C A S U A LO U T F I T

I N D O O RS T U D I O

O U T D O O R A R E A A R O U N D T H E C I T Y

H O M E

Y E S , F O R T H E W E D D I N G D AY O N LY

Y E S , F O R T H E P R E PA R AT I O N A N D D - D AY

N O

36.5%

21.3%

42.2%

B R I D E S T O R Y I N D O N E S I A 2 0 1 7 W E D D I N G T R E N D S R E P O R T 1 7

W E D D I N G T R E N D S :TRADIT IONAL

D I D Y O U H I R EA W E D D I N G P L A N N E R /O R G A N I Z E R ?

F AV O R I T E P R E -W E D D I N GP H O T O S H O O T L O C AT I O N S


29.3%

26.4%

44.3%

AROUNDTHE CITY OUT OF TOWN

or OVERSEAS

T U X E D O &W E D D I N G G O W N

S U I T &F O R M A L D R E S S

YES, FOR THEWEDDING DAY ONLY

NO

YES, FOR THE PREPARATIONAND D-DAY

P R E -W E D D I N G P H O T O S H O O T O U T F I T S

M O S T - P I C K E DW E D D I N G V E N U E S

1 3

2


W E D D I N G T R E N D S :INTERNAT IONAL

S I LV E R

C L A S S I CT R A D I T I O N A L

G A R D E N /B O TA N I C A L

M O D E R NM I N I M A L I S T

G O L D L AV E N D E R

G R E E N W H I T E

W E D D I N G K E B AYAC O L O R S

TOP 5


W E D D I N GC O L O RPA L E T T E S

TOP 5

N AV YB L U E

R E D G O L D W H I T EP I N K

TOP 3 WEDDING THEMES




OFF-THE-SHOULDER

STRAPLESS ILLUSION

G A R D E N /B O TA N I C A L

F A I R Y TA L E R U S T I C

TOP 3 WEDDING THEMES

W E D D I N GC O L O RPA L E T T E S

TOP 5

W E D D I N G D R E S S S T Y L E STOP 3

W E D D I N G D R E S S N E C K L I N E S

TOP 3

BALL GOWN A-LINE MERMAID



L I G H T B L U EG O L D P I N K G R E E NW H I T E

happy

afterEver


T W O - P I E C EK E B AYA

B R I D E S M A I D O U T F I T S T Y L E S

TOP 2

C O L O R S F O R T H E M O T H E R O F T H E B R I D E ' S AT T I R E

TOP 3

B R I D E S M A I D O U T F I T C O L O R

TOP 5

R E D P E A C H G O L D

P I N K R E D

Y E L L O W T U R Q U O I S E

P E A C H

B R I D E S M A I D O U T F I T C O L O R S

TOP 5

P I N K R E D

Y E L L O W T U R Q U O I S E

P E A C H

5 - 1 5B R I D E S M A I D SN U M B E R O F



B R I D E S M A I DO U T F I T S T Y L E S

TOP 2

R E D G O L D N AV YB L U E

C O L O R S F O R T H E M O T H E R O F T H E B R I D E ' S AT T I R E

TOP 3


MISMATCHED DRESSESSIMILAR DRESSES

2 - 6B R I D E S M A I D SN U M B E R O F



B R I D E S M A I D O U T F I T C O L O R S

TOP 5

P I N K G R AY

L I G H TB L U E

W H I T E

P E A C H

B L A C K G R AY N AV YB L U E

GROOM TUXEDO COLORS

TOP 3

SINGLEBREASTED

SUIT

DOUBLEBREASTED

SUIT

THREE-PIECESUIT

TOP 3GROOM TUXEDO ST YLES

IWT 2017 03 - Bridestory€¦ · the city out of town or overseas tuxedo & wedding gown suit &...

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Transcript of IWT 2017 03 - Bridestory€¦ · the city out of town or overseas tuxedo & wedding gown suit &...