ITL Cloud Initiative

Riho KurgCEO Zone Media

Meetup 13-Feb-13

● ITL C loud initiative – who we are?● What we are talking about?● Estonian Cloud – SWOT analysis● What next?

Who we are

● Estonian Providers (IAAS, PAAS)– Elion, Zone, Levira..

● Global providers– Microsoft, Fujitsu..

● Software developers and SAAS – Cybernetica, Tehnopol..

● Hardware vendors– HP, Santa Monica Networks, Datel..

● Integrators, consultants– Atea, Võrguvara, Signwise..

● Law firms– Borenius, Glimstedt..

What we are talking

● Finding common ground● Goals have been declared openly● Not about sharing local market but widening it● Sharing knowledge about export, standardization, law, public

sector ● SWOT analysis of Estonian Cloud Services

Task force initiatives

● Government, public cloud, EU Cloud initiatives● Marketing cloud services, trust and understanding● Export – finding niche for Estonian providers on for EU/global

market● Standardization and certification for cloud services● Working together with startup scene :)

Infrastructure SWOT (1)

● Strengths– Climate, geological stability– Internet connectivity– Labor and property costs

● Weaknesses– No Uptime or similar certified datacenters– Connectivity resources are extremely concentrated– Scalability is restricted on local market

Infrastructure SWOT (2)

● Opportunities– Estonia has nice image as IT country (or at least we think so)– „Cloud First“ Initiative in EU– Finland is building direct sea fibre to Germany

● Threats– EU is more conservative compared to US– Jurisdiction and legal issues on both service quality and data protection– Other countries are not sleeping

Platform SWOT (1)

● Strengths– Local providers are close – No legacy to support– Security awareness generally good

● Weaknesses– No scalable IAAS offerings– Commercial platform licensing favors larger domestic markets– Very few PAAS offerings

Platform SWOT (2)

● Opportunities– Estonian IT and security specialists have good image– Niché global offerings combining local services

● Threats– Software providers are yet to embrace PaaS model– Estonian SaaS providers and startups prefer international PaaS

Software SWOT (1)

● Strengths– Initial investment is small– Cloud scalability supports product based offerings– Niché offerings are well developed

● Weaknesses– not knowing how cloud supports business processes– not knowing how exactly cloud works– not all products are suitable for cloud

Software SWOT (2)

● Opportunities– International markets are within reach– Delivery costs are low– Openness inside incubators

● Weaknesses– Service provider ties and riskis therein– Technical boundaries can be unpredicted– Caveats within support contracts and jurisdiction– Data ownership issues

Next steps with Startups

● Let's be more open to eachother● What is missing?● How can we improve?

Thank You!

Q & A

panel discussion