Italy & Luxury Travellers: it is still mad love!

Aria of Italy 2017. All rights reserved

Two recent surveys released by Travel Leaders Group and Virtuoso have

shown that the lure of Italy is stronger than ever among affluent travellers for 2017.

The two pieces of research conducted by the leading trend predictors for experiential and luxury travel, offer some insight into upscale travellers

who seek both opulence and local experiences. In particular, Italy ranks first in the 2017 Virtuoso Luxe Report for the categories:

Top Global Destinations Top Family Travel Destinations Top Honeymoon Destinations.

In line with this, Aria of Puglia, the holiday rental company specialising

in high-end villas in Puglia, Italy, aims to increase the awareness of affluent travellers looking for the most attentive and

personalised service.

Aria of Puglia, based in London, offers to its affluent clientele much more

than the most superb villas, immaculate trulli houses and majestic palazzos. Thanks to its unparalleled local experience, it also

provides top amenities and bespoke enriching experiences.

Luxury holidays in Italy: an everlasting romance

Aria of Italy 2017. All rights reserved

“We know choosing the right accommodation is just the beginning of the journey. That is why many of our villas come with private check in/check out, a concierge

service and an exclusive fine dining list.” Chiara Tenuzzo, Director of Aria of Puglia

Travel Leaders Group research highly emphasised that Italy is a big

magnet for American travellers because it can pair authentic experiences with a multitude of very high-end

accommodations.

Italy can pair luxury accommodations and exclusive experiences

Aria of Italy 2017. All rights reserved

“We have gathered some of the best local suppliers to pair the villa accommodations up with sophisticated

and authentic activities, from dining in majestic castles to wine tasting in fascinating wineries and the most exclusive

yachts and Italian vintage cars.” Chiara Tenuzzo, Director of Aria of Puglia

Among the top travel trends for 2017 by Virtuoso, Multigenerational travel is the leading one. This is more and more a choice for those

willing to reconnect as a family: older and younger generations travel together to make the most of their family time.

Aria of Puglia has an exclusive list of stunning villas for rent in Puglia

that will please family members of all ages. Many include large ancient farmhouses and great masserias, fairy-tale trulli houses and magnificent

villas which are perfect for three-generation family travels.

The lure of Italy is stronger than ever among affluent travellers

Aria of Italy 2017. All rights reserved

“Puglia in Italy is extremely welcoming of large families and the versatile countryside and historic towns will ensure there are always plenty of things to see and do.

From water sports, fishing to cycling tours, visitors will never get bored in Puglia”.”

Chiara Tenuzzo, Director of Aria of Puglia

The affluent travellers confirm and intensify their love affair with Italy for 2017. Aria of Puglia is ready to assist them with a

collection of very high-end villas in Puglia, authentic local experiences and the attentive and discreet service they expect and deserve.

For more information about luxury villas Puglia and bespoke holidays available in the region, visit www.ariaofpuglia.com