IT Transformation and DigitizationKey Drivers For Virtualized and Converged Data Centers

Richard Villars

Vice President, Storage and IT Executive Strategies

IDC

Agenda

Final Thoughts: Transforming the IT Organization

Today’s Business Imperative: IT Efficiency

Making the Right Bets in the Data Center

What’s So Appealing About Cloud

3

Source: IDC’s IT Cloud Services Survey, Q2 2010

N = 219

IT and The Economic SlowdownChanging Customer Demands

•Boost Operational Efficiency

– Consolidate, utilize, reuse

•Boost Responsiveness to Business

– Provision, organize, secure

•Watch Capital & Operational Costs

– Sensitivity to IT migration costs

IT Leasing

Software as a Service

Cloud Computing

Managed Services

A Broad Desire to Decapitalise IT and the Data Center

Virtualization

Buisness Realities Are Driving IT Towards Variable Capital Mgmt

Server Installed Base: The Evolution From Physical to Virtual

0

25,000,000

50,000,000

75,000,000

100,000,000

2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013

WW Server IB

Virtualization Leaves its Mark and Primes the Market for Change

Servers

WW Server Shipments

WW Virtual

Server IB

’09-’13

CAGR

28.1%

0.6%

6.5%

Source: IDC Server Virtualization

Making Virtualized Servers, Storage and

Networks Work in Harmony

Step 1: Expand Use of Networked Storage

– Option 1: Enhance networked storage and SAN environments

– Option 2: Rethink server/storage deployment for highly virtualized data center

Step 2: Virtualize Your Networked Storage

– Efficient replication of VMs, applications, and data

– Flexible allocation and thin provisioning of tiered storage

• boost utilization rates

• easy and non-disruptive data migration in support of tiering

• cut the cost of future storage system purchases

Step 3: Take advantage of converged IT infrastructure

– Automated provisioning

• triple the amount of IT resources managed per FTE

– Intelligent/coordinated Security, Business Continuity and Disaster Recovery

• cut backup times and reduce spend on backup assets

Converged IT Infrastructure treats server, storage, and

network infrastructure resources as pools, to be

assigned as needed to Business Services

What Is Converged IT Infrastructure

Converged Infrastructure Maturity Map

Phase 1

Integration of traditional

hardware functionality

(e.g. combining servers,

storage, and network in

standard bundles or Pods)

Phase 2

Tight integration of

control, orchestration, and

application software with

hardware in the Pod

Phase 3

Integration of services

provisioning and coordinated

resource management across

Pods and data centers

Two Paths to Convergence

General Purpose

Common pool of IT assets

•Compute

•Storage

•Infrastructure services

Dedicated

Tuned IT assets for each service

•Analytics/Database

•Collaboration

•New App development

“Digitization” Accelerates

Many industries have transformation

agendas for the next 5 years

– Media/entertainment

– Healthcare (EMR)

– Mobile services (data services)

– Legal (eDiscovery)

– Physical Security(IP-based surveillance)

Impact on IT Requirements

– Business centric vs. IT centric

– Changing functional and

environmental requirements

File-based Storage Investment Priorities

Source: IDC’ s Trends in File-based Storage Survey (N = 195)

Top Two Priorities

0%

10%

20%

30%

40%

50%

60%

Small

Businesses

Mid Size

Businesses

Enterprise

Disaster recovery for file-based storage assets

File server or NASmigration/consolidation

Support for server ordesktop virtualization

Support for rich contentapplications (video, imaging)

Implement a more robustSharePoint infrastructure

Role Based Storage:Worldwide Enterprise Storage Consumption Model

Unstructured and content

depots are two fastest

growing segments

More than half of new

terabytes shipped in

2014 consumed by

content depots and public

clouds

Share of traditional

replicated data goes

down due to increased

efficiencies and adoption

of public data protection

services

0

10

20

30

40

50

60

70

80

2009 2010 2011 2012 2013 2014

Exab

yte

s

Structured data Replicated data

Unstructured data Content Depots/Cloud

Evolving Enterprise Datacenters:Migrating To The Virtualized Datacenter

Extend Where Possible, Optimize New

– Extend operational lifetimes

• Virtualization, de-duplication, convergence

– Deal with the content and archive problems

• SharePoint, tiering, file-based storage

Convergence In the Datacenter

– Rack (POD) approach for new deployments

• More predictable upgrades/migrations

– SAN/network optimization (10 Gbe)

– Greater integration of network, systems, and storage administration

WW Server Connectivity to Storage

0

2

4

6

8

10

12

14

16

1820

07

2008

2009

2010

2011

2012

2013

2014

Ph

ys

ica

l S

erv

ers

Po

rts

Sh

ipp

ed

(M

illi

on

s)

SAS/Internal FC/FICON Ethernet (iSCSI, NAS, FCoE)

2011 will be a pivotal year for 10 GbE in storage

Data Center Build-out & ProvisioningLegacy Approach

Asset migration is an overlooked cost

Datacenter Build-out & ProvisioningClasses of Applications Matter

Content PoolAnalytic

High Availability SANDatabase

The days of the monolithic datacenter are numbered

HVACPower

NetworkData-

center

Central

Nervous

System

Virtual

Storage Functions Demanded in the

Transformed Data Center

Without Converged IT Infrastructure,

Can There be a Journey to Private Cloud?

Hypervisor

Mobility

Metering & Chargeback

AutomateConsolidate

Hypervisor

Virtualize

Hypervisor

Mobility

Provision

Hypervisor

Mobility

Metering & Chargeback

Self Provision

Private Cloud

The Key to IT Transformation:

Rethinking Your IT Organization

Information Facilities• Build, run, and optimize the “stuff “ in transformed data centers

• Less about administering individual components and more about ensuring the entire facility is performing optimally

• Will serve as the primary administrators/monitors of public and private cloud infrastructure relationships

Information Services• The face of IT when someone wants a new capability

• Leaders in transition to a more services-orient IT model and evaluators of cloud-based platform and application services.

• Comprehends the full life cycle of an application/service from idea, to launch, to refresh, to end of life

Information Access• Ensuring the "right" people securely access information anytime and on any

desired device (laptop, smartphone, or smart tablet)

Questions?

Shoot me an email at

rvillars@idc.com