• In 1997 2-months after Jobs returned to Apple, there was an internal meeting. He was talking about a new branding strategy for apple. “Marketing is all about values. Its way to do that is not to talk about speeds and feeds. No to talk about bits and megahertz. Not to talk about why we are better than windows. When it comes to the core value of apple, We believe that people with passion can change the world ”.

• What was the result of this meeting?

• Introduced ‘Think different’ campaign

• "Don't be evil"• Aparigraha a sanskrit word for non-

possessiveness, non-grasping or non-greediness, simply Don’t amass the wealth.

• What practice in the advertising strategy of Google, is conceptually close to above mentioned approach to their business?

• No advertisement on its home page/very small ad space

• “Some people don't like change, but you need to embrace change if the alternative is disaster.”

• His ultimate goals include reducing global warming through sustainable energy production and consumption; as well as reducing the chance of human extinction by making life multi-planetary and setting up human colony on Mars.

• Elon Musk

• They started with freelancing designs, when one among the founder Vivek Raghavan won $300 for a submission on 99designs.com. Two years later, just before they graduated from college, the team joined Foradian. In June 2011, the company came into existence, renting an office of barely 100 sq. ft. in Kanhangad.

• Now they say “We're digital storytellers.” • Name the first startup to be mentored by Startup

village.

• Wow Makers

• X hosts some well known conferences, events and workshops like TechSparks, MobiSparks, e-Sparks, WebSparks, eduStars, Cloud Conclave etc.

• Y started X as a portal in the year 2008, while she was working with CNBC news. During her career, she met many entrepreneurs who were starting their firms and who wanted their stories to be highlighted to the world. hence she started a broad-based platform to show up the entrepreneurs.

• Recently Ratan Tata read X, and wrote a cheque for them. Identify X and Y?

Yourstory.com & Shradha Sharma

• Diaspora is a nonprofit, user-owned, distributed social network that is based upon the free Diaspora software, started in 2010. The social network is not owned by any one person or entity, keeping it from being subject to corporate take-overs or advertising.

• At the early stage, when they launched diaspora alfa, they got a surprising investment from someone to whom they were a great threat. Still that person invested saying “I donated. I think it is a cool idea.” Who was that?

• Mark Zuckerberg

Identify the logos

Round 2

First major use of electrical circuit to process information!

• 1880 U.S census took 8 years to complete the population count. In 1890, Herman Hollerith, an employee of U.S. Census Bureau, automated population count. He devised punch cards with 12 rows and 24 columns that recorded the salient facts about each person. The cards were then slipped between a grid of mercury cups and a set of spring-loaded pins, which created an electric circuit wherever there was a hole. The machine could analyze not only the row total, but also the combination of traits like number of married males, foreign born people etc. It was the first major use of electrical circuit to process information.

• The company that Hollerith founded, after a series of mergers and acquisition, became what in 1924?

• IBM

• The issues surrounding artificial intelligence, whether or not a computer is capable of thinking like a human, had a 200 year old reference in Discourse on the method, philosophical and autobiographical treatise published by René Descartes in 1637.

• Where he wrote “If there were machines that bore a resemblance to our bodies and imitated our action as closely as possible, we should still have two very certain means of recognizing that they were not real human. First, It is not conceivable that such a machine should produce arrangements of words so as to frame meaningful answers. Secondly, even though some machines might do some things as well as we do, they would inevitably fail in others.”

• Give me the famous supportive phrase/assertion from the same author in the same book, very closely connected with the basis problem in AI & Turing test

• I think, Therefore I am

• Tech Model Railroad Club, is a geeky student organization founded in MIT in 1946. Its bunker was almost completely filled by a model train board with dozens of tracks, switches, trolleys. There was a subset of the club called Signals and Power Subcommittee, who created the circuits that made the trains run. This group popularized a term, which they used with pride in its original meaning ‘someone who applies ingenuity to create clever or innovative result’. Identify the term?

• Hacker

Someone is trying to practice a hacking technique. What?

• SQL injection

Connect and find XXX

Mark Zuckerberg’s FB post• The ancient Chinese game of XXX is

one of the last games where the best human players can still beat the best artificial intelligence players. Last year, the Facebook AI Research team started creating an AI that can learn to play XXX. Scientists have been trying to teach computers to win at XXX for 20 years. We're getting close, and in the past six months we've built an AI that can make moves in as fast as 0.1 seconds and still be as good as previous systems that took years to build.

Google Blog• The game of XXX originated in China

more than 2,500 years ago. Confucius wrote about the game, and it is considered one of the four essential arts required of any true Chinese scholar. Played by more than 40 million people worldwide, the rules of the game are simple: Players take turns to place black or white stones on a board, trying to capture the opponent's stones or surround empty space to make points of territory.

What is his claim to fame?

The man who owned Google.com for a minute

Someone who recently visited India. Identify?

• Randy Zuckerberg

New Logo of What?

• Flipkart recently re-introduced Flipkart Lite.• Snapdeal, which generates over 70% of its

sales from mobile devices, too, has come up with Snap-Lite.

• Myntra, also has taken a step back.• What business strategy are they dropping?

• Mobile Only/App only Strategy without a website version

• Which Indian startup says ‘India's Largest Branded Network of Hotels’, a venture backed by investors like the Softbank Group, Greenoaks Capital, Sequoia Capital and Lightspeed India?

• Oyo rooms

• Tech Mahindra recently launched an electronic wallet called MoboMoney. What is special(Technology) about it?

• NFC

• SaaS: Software as a service• PaaS : Platform as a Service• DaaS, HP Inc has launched a new programme

to empower businesses in India. What is DaaS expanded as?

• Device as a Service

• In cloud computing, PAYG is the common billing method, in which a user is billed for procured, rather than actual, computing resources. Resource charges are based on used services, versus an entire infrastructure. Expand PAYG?

• Pay as you go

• These are community-operated physical places, where people share their interest in tinkering with technology, meet and work on their projects, and learn from each other. Name it?

• Hackerspace/Makerspace

• Jasper Infotech Private Limited and its subsidiaries and affiliates and Associate Companies (individually and/ or collectively, “X")………………………… is/are concerned about the privacy of the data and information of users accessing, offering, selling or purchasing products or services on X's websites, mobile sites or mobile applications on the Website and otherwise doing business with X. "Associate Companies" here shall have the same meaning as ascribed in Companies Act, 2013. Identify X?

• Snapdeal

• Computer Science for All is an initiative to empower all students from kindergarten through high school to learn computer science and be equipped with the computational thinking skills they need to be creators in the digital economy, not just consumers, and to be active citizens in technology-driven world. Whose recent initiative?

• Barack Obama

• What in computer world released in February 2012, sold 1,00,000 units in first day of launch and named after a fruit and computer language?

• Raspberry Pi

What are these startups doing?

• Delhi-based data startup Socialcops identified the worst hit areas

• Ola providing ‘safety zones’• Zomato came up with an offer to match every

purchase with a meal victims• Paytm offered to recharge any mobile number

with Rs. 30 worth of talk-time, free of cost

• Helping Chennai in recent flood

• “I'll decrypt the San Bernardino phone free of charge so Apple doesn't need to place a back door on its product”.

• Which cybersecurity expert, who is running for president in the US as a member of the Libertarian Party said this when Apple’s Tim Cook refused to unlock San Bernardino shooter's iPhone?

• John McAfee