IT Product Trends Challenges v2
Transcript of IT Product Trends Challenges v2
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IT ERP, BI & Analytics Competitors
Above all are top of the line competitors.There clients are med-size to large size companies.
Level 1 Competition
Level 2 Competition
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According to erpsoftware360 Brief Stats on the competitors are below
Source: Afifi (2004)
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According to erpsoftware360 Brief Stats on the competitors are below
Source: Afifi (2004)
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Big Data Competitor participation
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According to Gartner Below is the current IT market view
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Market Share
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Top programming language trend
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Software competition & target client level
Source: Ziegler (2001)
Understanding the Product Analytical Structure
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How to Market your product? Tactics + Strategy=marketing
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UAE BIG Data Sales forecast
The sale of software and services will lift the UAE’s information technology industry this year by 8.8 per cent, according to a forecast released by the Business Monitor International.In 2015, the IT sector in the UAE is forecast to grow to Dh18.68 billion in 2015 from Dh17.17bn last year.The software sales will increase to Dh3.549bn in 2015 from Dh3bn in 2014, registering 18.1 per cent increase in local currency terms, according to BMI forecast.The UAE is one of the region’s fastest growing Enterprise Resource Planning (ERP) markets as modernization initiatives continue in an effort to increase international competitiveness.Quoting a BMI study, Dubai Chamber of Commerce and Industry last month forecast UAE’s IT compound annual growth rate of about 8.47 per cent until 2018. The Emirates’ IT market was valued at Dh15.75bn in 2013.According to the Network Readiness Index 2014 of the World Economic Forum’s Information Technology Report 2014, the UAE ranks highly at No. 4 out 148 countries in firm level technology absorption and about 85 per cent of households have a personal computer.
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Top Software trends
Cloud- When you talk about software or hardware its all cloudy meaning every one is migrating to the cloud.
Better ERP Reporting* Improved reporting, facilitated by analytics and tighter integration, is another trend championed by Marder. He sees ERP as being uniquely placed to see an entire business system, find the weak spots and make more out of the existing resources.* ERP, it turns out, isn’t such an easy sell – especially to small and mid-sized businesses (SMBs) * Diane Haines, vice president of Product Marketing at Sage, admitted that she encounters a growing resistance to traditional ERP. Companies aren’t looking to purchase a back-office system; instead, they want something that can help them solve their problems with relatively simple solutions.
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Predictions for ERP software 2015
Blurred lines between SaaS and on-premise ERP software
Continued adoption of mobile and business intelligence solutions
ERP software will no longer be limited to ERP.
Integration and solution architecture will become increasingly important.
ERP failures are still very real risks.
Massive Investment in User Interface Engineering
Investing more- online security
Outsourcing
Open source
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Manaar IT Product Direction
Do market research & find Trends
Develop Cost cutting technology
Develop multi client single application
More focused and précised pointed direction in term of IT product scope
Construct product strategy aligned with company strategy
In-house Skill enhancement
Target mid level & senior management
Simple & user friendly interface
Target UAE Government, Banking & education Departments.
Stay with open source Technology
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Top programming language trend