IT as enabler of entrepreneurship slideshare
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IT AS ENABLER OF ENTREPRENEURSH
IPSrinivasan Tatachari
Give me six hours to chop down a tree and I will spend the first four sharpening the axe.
Abraham Lincoln
LET’S BUY A BOOK
Ancient
Modern
HAPPY CUSTOMER?
Tracking
Condition
Complain
Redressal
Awareness of the book
Use
Share
Discuss
Initiate action Entrepreneur Emboldened
THE PURPOSE OF THE BOOKK
OBJECTIVES OF THE SESSION INDIVIDUAL LEVEL – You, the entrepreneur
ORGANIZATIONAL LEVEL – You, your organization
IT
Information Technology
INDIVIDUAL LEVEL Becoming better at what you do
IDEATION
Networking
Introspection
Mindmap tools
Note taking tools
RESEARCH
Search
RSS
Storing documents
Searching documents
NETWORKING/SHARING
Social Media Twitter Facebook Instagram Pinterest LinkedIn …
Websites
Phone
PERSONAL EXPERIENCES Options?
PERSONAL EXPERIENCES Raised note on twitter
ACTION?
Red flag
OTHER BENEFITS
A HAPPY CLIENT
ORGANIZATIONAL LEVEL
Helping the organization become better at what it does
IT IN THE ORGANIZATION The way we do things around here
What’s happening out there?
Intelligent organization/Corporate IQ
Flipside
Murphy’s law
INFORMATION TECHNOLOGY
ENABLER
ORGANIZATION
CUSTOMER
CUSTOMER
Websites / CRM
Social Media
Customer service
THE ORGANIZATION
MIS
ERP/CRM
Intranets
Knowledge Management
Collaboration
STAGE-WISE
Initial startup phase (information mostly in the founders’ heads) Freeware for websites – drupal/wordpress/Joomla Low cost domains Social media accounts/communities Shared responsibilities Spreadsheet software – freeware – kingsoft Presentation software – freeware – kingsoft E-commerce platform – freeware - prestashop, infibeam (paid) Outsourced IT services Free email Basic internet
STAGE-WISE
Small business enterprise phase (the way we do things here) webservers, website designs Social media – added responsibilities Accounting packages HR packages Software As A Service Email services/server Productivity tools like MS Office 365, google apps Client relationship tools like Salesforce Multiple devices Conferencing Dedicated high speed internet IT seen as enabler for various functions Investment needed
STAGE-WISE
Large organization phase (+whats happening out there?) Enterprise wide systems – ERP: SAP, Oracle Knowledge management systems – MS Sharepoint Inhouse dedicated email/web server Dedicated 24x7 high speed internet Conferencing Dedicated IT team – CIO Disaster recovery – multiple data centres IT importance is for granted Significant investments
AN EXAMPLE – STARTUP 2012
MULTIPLE PRESENCE
OUR FRIENDS HERE
THAT’S ALL!