Is your council Government 2.0 ready?
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Fairfield City Council Managers’ Meeting 26 July 2011
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Transcript of Is your council Government 2.0 ready?
Fairfield City CouncilManagers’ Meeting
26 July 2011
Kathy PhelanManaging DirectorSocial Media Education Groupwww.socialmediaeducationgroup.com
Welcome and introductions
www.socialmediaeducationgroup.com Fairfield City Council Managers’ Meeting 25 July 2011
Presentation overview
Session time- 12:45pm to 2:15pmPart 1- 12:45pm to 1:30pmPart 2- 1:30pm to 2:15pm
www.socialmediaeducationgroup.com Fairfield City Council Managers’ Meeting 25 July 2011
Part 1Introduction and Context12:45pm - 1:30pm
www.socialmediaeducationgroup.com Fairfield City Council Managers’ Meeting 25 July 2011
There’s something for everyone online 1
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Advertisement2
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Pop Hat picture3
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Social Media-What is it? Video4
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- Facebook- Twitter- News & Current Affair- Blogs & Forums- Hobbies & Special Interest sites
What social media do you use?-audience poll5
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Would you like to see social media used more by the Council? SMS poll6
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Q & A7
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Part 2A window into social media use by Local Governments 1:30pm-2:15pm
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What is happening in local governments around the world?1
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http://www.facebook.com-coventrycc
Directory helps users find information on main website.
Stats show it’s a great way to reach young people.
-13-17 years= 23% of users-18-24 years = 29% of users
Case study 1- Coventry2
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Case study 2-City of Miami Beach3
http://facebook.com/city-ofmiamibeach
http://twitter.com/#!/miami-beachnews
Focus on bradcasting and information broadcasting
www.socialmediaeducationgroup.com Fairfield City Council Managers’ Meeting 25 July 2011
Case study 3-NY City and Twitter4
http://twitter.com/#!/City-Minneapolis
http://twitter.com/#!/311NYC
Answer users’ questions and offers information about jobs, events, road closures, etc. Also retweets from agencies and other bodies that is relevant to users.
NY City video5
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Internal communication- new trends
6
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Q & A7
www.socialmediaeducationgroup.com Fairfield City Council Managers’ Meeting 25 July 2011
www.socialmediaeducationgroup.comCall 1300 308 468
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