IP education and training course in Korea Using IP Panorama

LEE, Byeong-Yup, Director of KIPO

2/19

I. Contents

1. Framework for the IP education program

2. Introduction of IPAcademy in English

3. Target group

4. Opening the course

5. Benefit

6. Business model

7. Experience in 2007

8. Plan in 2008

3/19

II. Framework for the IP education program

4/19

III. Introduction of IPAcademy in English

Website: http://www.ipacademy.net/ipeng

5/19

III. Introduction of IPAcademy in English

Course

Individual Group

6/19

III. Introduction of IPAcademy in English

IP Panorama IP Xpedite

Quick View

7/19

III. Introduction of IPAcademy in English

Q&A

Customer center

8/19

IV. Target group

Lawyers Businessmen

University Scientist

Target

9/19

Lecturing and Studying

Request for opening the course and Preparation of the course

V. Opening the course

Overview of process for opening the course

Evaluation

Rewarding

10/19

V. Opening the course

Request for opening the course by colleges or corporations

Consulting to build up the customized course curriculum• Period, • Target group, • Type of lecture, and • Lecturers and/or tutors

Making their own webpage

Request for opening the course and Preparation of the course

11/19

V. Opening the course

Signing up for the lecture by students or employees

Applying for the course

Lecturing and Studying

12/19

V. Opening the course

Studying the course

Evaluation

Online multi-choice Examination through computerized evaluation system

Term paper Evaluation (optional)

13/19

VI. Benefit

Receiving a credit and certificate

Opportunity to participate in WIPO SummerSchool in Geneva

Rewarding

14/19

VII. Our Business model

Licensing• Between KIPA and Licensee• Among WIPO, KIPO and Licensee

Service on our website• Free view through Quick view• Course for a group

Distribution of CD ROM • Promotional CD and Self Study CD • Providing an optional online exam

15/19

VIII. Our Experience in 2007

- Title: IP for Business

- # of students : 67 persons (undergraduate:25 +graduate 42)

- Type: Online(Modules 2-10 of IP Panoram) + Offline Lecture in English

- Evaluation: online mid term exam + final term paper (presentation)

- Title: Patent Strategies of biotechnology

- # of students : 102 persons (undergraduate:52 +graduate 50)

- Type: Online(Modules 2-5 of IP Panoram) + Offline Lecture in Korean

- Evaluation: online mid term exam + final term paper (drafting claims)

International Division of a graduate schoolin Korea University

Biotechnology department of a graduate school in Yonsei University

16/19

Week on/off-line theme contents lecturer

1st Off-lineIP for business in knowledge-

driven society

Orientation- Introduction of intellectual property (IP) for business- Importance of IP management

 

2ndOn-line

(module1,2,3)- Invention and patent (A story about Fox Telecom's folder mobile phone) - Trademarks and Industrial Designs (A story of Seona and its MP3 pleayer)

self-study

3rd Off-lineDevelopment of technology

and patent- The basic of patents (International and domestic views)- What is patent, how to protect patent and how to untilze patent for your business

 

4th Off-lineTrademarks

and industrial designs

- The basics of trademarks and industrial designs (International and domestic views) -The role and importance of trademarks and industrial designs for creating and strengthening the brand of your business.

 

5thOn-line

(module4,5)-Trade secrets (A story about the leak of trade secrets of Fox Telecom)- Copyright and related right (A story about Seona’s copyright infringement)

self-study

6th Off-line Trade secrets and copyright- How to protect confidential information of company- The basic concepts of copyright and related rights

 

7th Midterm Online multiple-choice test (in English)

8th On-line (module6) - Patent Information (A story about the development of new digital camera in Tolmnex) self-study

9th Off-line Patent Information- The concept, role and importance of patent information  - Practice in patent information search (Keyword searching)

 

10th On-line(module7) - Technology licensing in a strategic partnership (A story about technology licensing between Tolmnex and Picmara) self-study

11th Off-lineStrategic Technology

Licensing- The concept, strategies and main considerations of licensing- The case study on technology licensing

 

12th on-line (module9) - IP and international trade (A story about Knoxx Electronics) self-study

13th off-lineStrategic IP management in

the overseas market- The protection and management of IP in the export market- IP in international outsourcing

 

14thon-line

(module 8, 10)- IP in the digital economy (A story about online market of Saomink)- IP audit (A story about IP audit of Knoxx Electronics)

self-study

15th Final exam Team Project (Make presentation about IP management of overseas and domestic company)

VIII. Our Experience in 2007

17/19

Probationary Patent attorney

Korean Corporations and Professors

- Title: IP for IP lawyers

- # of participants : 65 persons of 200

- Type: Online (Modules 2-3 of IP Panorama)

- Evaluation: online Exam

- Title: Pre-class for US IP leadership course

- # of participants : 11 persons

- Type: Online (Modules 2-10 of IP Panorama)

- Evaluation: Nothing

VIII. Our Experience in 2007

18/19

IX. Our plan in 2008

University: Sookmyung Univ…

Incorporation: POSCO…

19/19

THANK YOU

LEE, Byeong-YepDirector of KIPO