InvestMNt conference- WGO Presentation
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Transcript of InvestMNt conference- WGO Presentation
investMNt Conference 2016
This presentation contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Investors are cautioned that forward-looking statements are inherently uncertain. A number of factors could cause actual results to differ materially from these statements. These factors are contained in the Company’s filings with the Securities and Exchange Commission over the last 12 months, copies of which are available from the SEC or from the Company upon request.
FORWARD LOOKING STATEMENTS
2
COMPANY PROFILE
FOREST CITY ROOTS
3
• Founded in 1958
• Businessman John K. Hanson led Economic Development group that attracted a company to open a facility in Forest City
• Stock appreciated 462 percent in 1971
• Forest City’s campus houses 11 motorhome production buildings and 5 support facilities
INNOVATION T IMEL INE
4
1963 1966 1974 1975 Itasca lines on
Chevrolet Chassis debut
200320052008
20092011 2015
Winnie Wagon Introduced
1994
Era Class B motorhome
introducedView/Navion first motorhomes built
on cutaway Sprinter chassis
Rialta motorhome introduced
Winnebago re-enters towable market
Winnebago unveils its largest and grandest motorhome –
Grand Tour 45RL
Develop first Class A diesel
on Sprinter chassis
First motorhome IntroducedThermo-Panel
technique developed
First Winnebago motorhome with triple
slides
• American icon—synonymous with motorhomes
• Prevalent use in TV and movies
• Participation in promotions to raise brand awareness
• Recognized by Statistical Surveys, Inc. as top selling motorhome brand every year since 1974
• Quality craftsmanship, smart design, functionality
• Connection and support of RV community
Strong
Brand Equity
BUILDING AN ICONIC BRAND
5
TODAY ’S PROFILE
6
Revenues of $976.5 million Fiscal 2015
EBITDA $64.4 million Fiscal 2015
• Non-union workforce of approximately 3,000
North American Locations in: North Iowa, Indiana, Minnesota and Oregon
Licensing and distribution agreements in New Zealand and Australia
• IPO in 1966
NYSE listed in 1970
INDUSTRY PROFILE
Unites States Consumer Confidence IndexAs Of 7-28-16
MARKET S IZE , CYCL ICALITY AND CATEGORIES
7
Travel TrailersA towable RV mounted on wheels and designed to be towed by a motorized vehicle
Fifth WheelsA towable RV mounted on wheels and designed to be towed by a motorized vehicle by means of a towing mechanism that is mounted above or forward of the tow vehicle’s rear axle
50
100
150
200
250
300
350
400
Est. 2017, 357.1Towable Shipments
Class BConstructed on an
automotive van-type vehicle
Class CConstructed on a cut-
away truck chassis
Class A GasA gas-powered motorhome
constructed on a bare motor vehicle chassis
Class A DieselA diesel-powered
motorhome constructed on a bare motor vehicle
chassis
10
20
30
40
50
60
70
80
Est. 2017; 53.9
Motorized shipments
U.S. POPULATION AGED 65+ EXPECTED TO GROW 69% FROM 2012 TO 2030 NEARLY HALF OF WINNEBAGO’S OWNERS ARE 60+ YEARS OLD**
Population 65+ by Age: 2010-2050Source: U.S. Bureau of the Census
FAVORABLE DEMOGRAPHIC BACKDROP
8
• Camping is a solid target market– Leisure travel and camping continue to be popular*– Only 22% of the 29 million North American households that camp are RV campers
• Increasingly diverse potential customer base– Hispanic, African American, Asian and other ethnicities grew from 13% in 2012 to 23% in 2015– Younger campers (25-34 age) grew from 18% in 2012 to 23% in 2015– Generation X and Millennials seek more active outdoor experiences – Growth in use at sporting events and tournaments, craft shows, and collegiate sports activities
for alumni and fans* Kampgrounds of America (KOA) 2015 North American Camping
Report
Economic Impact of RV Industry in North America
RVIA 2016 Industry Data
2,797Number of
RV Businesses
3,001Number of
RV Dealerships
$5.7 BillionTaxes
Paid by RV
Industry
$7.9 BillionDirect
Wages from RV Industry
155,608Direct Jobs
$27 BillionTotal Direct Economic
Output
$49.7 BillionOverall Industry Impact
RV S MOVE AMERICA
9
Our Current Reality
WHERE WE ARE WINNING
10
• Received the quality circle award from the Recreation Vehicle Dealers Association every year since the award’s inception in 1996
33.60%30.20%
19.30%
13.20%
0.40% 0.20%
Class B Market Share -N. America
2014 2015 2016*
6.2%
23.4%
28.4%
Towable Growth outpacing Industry
Industry WGO
• Top 3 overall motorized market share**as reported by Statistical Surveys, Inc. for North America for Rolling 12
Months (June 2015-May 2016)
• 2016 YTD • Industry information based
on RVIA Industry data
WINNEBAGO MARKET SHARE
11
Thor Industries Forest River Grand Design Gulfstream Coach Winnebago Other
51%36%
3% 2% 1% 5%
*Percent as reported by Statistical Surveys, Inc. for North America for Rolling 12 Months (June 2015-May 2016)
Thor Industries Forest River Winnebago REV Group Tiffin Newmar Other
34%25%
19%
7% 6% 4% 5%
Mot
orize
d M
arke
t Sh
are*
Tow
able
Mar
ket
Shar
e*
2009 2010 2011 2012 2013 2014 2015 2015 thru Q3
2016 thru Q3*
$(1.16)
$0.35 $0.41 $0.25
$1.14
$1.64 $1.53
$1.09 $1.20
EPS*
FINANCIAL PERFORMANCE
12
2009 2010 2011 2012 2013 2014 2015 2015 thru Q3
2016 thru Q3*
$211.5
$449.5 $496.4 $581.7
$803.2
$945.2 $976.5
$725.5 $712.0
Consolidated Net Revenue
2009 2010 2011 2012 2013 2014 2015 2015 thru Q3
2016 thru Q3*
-14.5%
5.8%8.0% 7.5%
10.5% 11.0% 10.7% 10.6% 11.4%
Gross Margin
*Excludes impact of tax valuation allowances
2009 2010 2011 2012 2013 2014 2015 2015 thru Q3
2016 thru Q3*
-28.1%
0.1%2.3% 1.6%
5.5% 6.8% 6.1% 5.9% 6.6%
Operating Margin
2009 2010 2011 2012 2013 2014 2015
-24.4%
1.5%3.4% 2.5%
6.1% 7.2% 6.5%
EBITDA %
FINANCIAL PERFORMANCE
13
2009 2010 2011 2012 2013 2014 2015
-30.0%
4.6% 5.1%
17.1%
10.7%13.5% 11.4%
ROA
2009 2010 2011 2012 2013 2014 2015
-59.2%
10.8% 11.5%
35.5%
20.3% 24.8% 19.9%
ROE
2009 2010 2011 2012 2013 2014 2015
-41.9%
8.4% 10.7%
31.9%
19.0%24.0%
20.0%
ROIC
ROADMAP TO SUCCESS
THE JOURNEY
14
Setting a Vision
• New Corporate Vision• Updated Values
• Refreshed Leadership & Org. Design• Define Future MSP Value• Modernize/Align Employee Incentives
• Normalize Major Initiatives (ERP, Oregon & Sourcing)• Fuel Towables Growth• Seed Strategic Competencies & Partnership• Brand Revitalization
• Create 3-5 Year Strategy• Identify Target NBD Segments
Case for
Change
LRP + NBD
2017 Bridge
Staging the
Organ-ization
2020 Initiative
• Multi-Year Employee Drive Initiative• Market and Financial BHAGs
• Employee, Customer, Channel and Investor Feedback• Independent Assessments
15
Our PurposeWe help our customers explore the outdoor lifestyle, enabling extraordinary experiences as
they travel, live, work and play.
Our VisionWe will be the trusted leader
in outdoor lifestyle solutions by providing unmatched innovation,
quality and service in the industries we engage.
Our MissionTo create lifetime advocatesthrough a relentless focus on
delivering an unsurpassed customer experience.
Our ValuesCustomer-Centric Results Driven Innovative Quality-Focused Collaborative
Trusted
WINNEBAGO INDUSTRIES VIS ION
FUTURE STRATEGIC PRIORITIES
16
Build a Performance Culture
Revitalize & Leverage Our Iconic Brand
Streamline & Strengthen the Core
Expand Within / To New Markets
Elevate Excellence in Operations
Create Connected Customer Advocacy
1. Drive Profitable Organic Growth
2. Deliver Consistent and Increasing Dividends
3. Smart Acquisitions
4. Share Buyback
CAPITAL ALLOCATION PRIORITIES
17
* RVIA 2015 Industry Profile (Retail Value)** Internally reported*** At May 28, 2016
INVESTMENT HIGHLIGHTS
18
• Large market size and opportunity—Motorhomes $6.8B*, Towables $9.7B*• Solid demand— WGO retail registrations for Motorhomes and Towables up
9.1% and 25.3%, respectively, YOY on a rolling 12 month basis at May 30, 2016**
• Iconic brand synonymous with motorhomes• Favorable economic and demographic backdrop• Executive team reorganized to facilitate growth and profitability• Healthy balance sheet—no debt, $137 million cash, equivalents and
receivables***• Quarterly cash dividends—$0.10/share • Infrastructure and continuous improvement opportunities allow for greater
volume, providing leverage to margins and earnings
MOVING FORWARD