Invading their personal space

(in the nicest possible way)

A question

What is the first research tool your clients turn to when looking for information?

A web-browser!

• Google

• Telephone directory

• Real estate

• Personals

• Newspapers

• Wikipedia

• (To keep the rabbits out)

Let’s lay down some breadcrumbs

• The best kind of advertising is pervasive

• Be everywhere our users look to find information

How can we do that?

• Gadgets and widgets

• OpenSearch plugins

• Browser extensions

Gadgets and widgets

Why use gadgets?

• Who has their homepage set to Google?

• How many times each day do you open a Web browser?

• (You can put them on pages other than Google, too)

OpenSearch plugins

Why use OpenSearch?

• Search directly from the browser

• Only need to specifically visit a page once

• Simple to implement

• Very simple to install

• Very simple to use

The OpenSearch document description

Linking from a Web page

Browser extensions

• Considerably enhances the functionality of Web browsers

• Several are available– LibX– Zotero

What does LibX do?

• Contextual links– ISBNs– DOIs– Google

• Highlight and right-click a word to search

• Build searches using the toolbar

• Reload pages through EZProxy/WAM

• Hook into an OpenURL resolver

What does Zotero do?

• Manage your references

• Web pages, journal articles, books

• Grabs data from a wide variety of sources

• Format bibliographies in Word

What’s the best thing?

It’s all free (as in beer)

Browser compatibility

Internet Explorer 7• Gadgets• OpenSearch• LibX (coming soon!)

Firefox 2• Gadgets• OpenSearch• LibX• Zotero

Where can I find these wonderful toys?

• http://www.google.com/ig

• http://www.libx.org/

• http://www.zotero.org/