INTRODUCTION TO X · 2019-03-27 · SOCIAL EXPERIMENT: MADE OF FLESH & BLOOD ROBI AXIATA SOCIAL...

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INTRODUCTION TO X AN AGENCY FOR THE MODERN AGE Presented by X Solutions Limited

Transcript of INTRODUCTION TO X · 2019-03-27 · SOCIAL EXPERIMENT: MADE OF FLESH & BLOOD ROBI AXIATA SOCIAL...

Page 1: INTRODUCTION TO X · 2019-03-27 · SOCIAL EXPERIMENT: MADE OF FLESH & BLOOD ROBI AXIATA SOCIAL MEDIA VIDEO A social experiment to break taboo and create harmony for the transgenders

I N T R O D U C T I O N T O XA N A G E N C Y F O R T H E M O D E R N A G E

Presented byX Solutions Limited

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Solving an equation where the answer is constantly changing

ACTTALK ENGAGE PREDICT LISTEN INTERACT REWARD RELATE

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CORE DEPARTMENTS

MEDIA BUYINGKEY ACCOUNTS PLANNING CREATIVE

Strategy & Ideation Ideation, writing, and visualizing

Channel selection& amplification

Project lead & client touch point

QMT & LISTENING

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SOME OF OUR MAJOR CLIENTS

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NOTABLE RECENT CAMPAIGNS

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SOCIAL EXPERIMENT: MADE OF FLESH & BLOODROBI AXIATA SOCIAL MEDIA VIDEO

A social experiment to break taboo and create harmony for the transgenders community of the country

RESULTS17M+ Reach13M+ million views96K+ shares914K engagement

CLICK HERE FOR THE FULL CASE STUDY

FEATURED AT

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RECOGNIZED GLOBLLY BY INTERNATIONAL MEDIA

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RESULTS200,000+ APP DOWNLOAD10M+ VIDEO VIEWSROI OF BDT. 6.8M IN EARNED MEDIA

CLICK HERE FOR THE FULL CASE STUDYBIJOY ITIHASH APPROBI AXIATA INTEGRATED DIGITAL CAMPAIGN

An AR app that let’s the user learn about the history ofthe country by scanning the bank notes

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OVERWHELMING COVERAGE ACROSS NATIONAL MEDIA

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OUR CREATIVE STRENGTH

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Ability to produce contents for all media which is further complemented by our expertise in tech & innovation

TV PRESS WEB COLLATERAL MOBILE VR & AR

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A large network of creative studios

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RANGE OF CREATIVE EXECUTIONS

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DYNAMIC CREATIVESSTATIC CREATIVEShttps://goo.gl/9sVQER

https://goo.gl/HJH8Mb https://goo.gl/dcJg7b

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GIFs CINEMAGRAPHShttps://goo.gl/AYBx5m https://goo.gl/1VqGAh

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PRESS AND HOLD

TAP TO ENLARGE

https://goo.gl/YnBe4d

https://goo.gl/W3WjLK

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FB SLIDESHOWS FB CAROUSELShttps://goo.gl/kBDJwn

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RICH MEDIA ADSTHIS ANIMATED BANNER LETS THE

USER TEST HIS MOBILE DATA

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SHOOTING BASED OVC ILLUSTRATION BASED AVhttps://goo.gl/EukoUC https://goo.gl/LiyWLd

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ILLUSTRATION BASED 2D ANIMATION VECTOR BASED 2D ANIMATIONhttps://goo.gl/zExLXK https://goo.gl/WH38gr

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3D ANIMATIONhttps://youtu.be/6vvGSYXQr0k

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OTHER CREATIVES

:

BACKDROPS FESTOON/DANGLERS

X BANNERS

LOGO DESIGN

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A FEW MORE…

:

GONDOLA

:

MUG DESIGNT-SHIRT DESIGNPRINT ADS

GLASS STICKERS

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FIGUREHEADS

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TAHSIN SAEED CEO

16 years of experience in marketing industry

Former trade marketer

Marketing strategist and business analyst

Worked in BTL, research, and

outsourcing

Executive DirectorCookie jar

Executive DirectorStencil Bangladesh

Limited

Executive DirectorAsiatic EXP

Trade Marketing Manager

Sony Ericsson Mobile Communications AB

Brand and Trade Marketing

British American Tobacco

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DRABIR ALAMCOO

Strategic Planner &Former Business Head

of Cookie Jar

Former Trade Marketer

Digital Marketing Expert 10 Years of Experience in Marketing Industry

Successful Projects

Airtel 3g Launch, Largest Selfie Campaign For

Lumia 730, Airtel Buzz, Be Here Now, Tonic, RobiSpinner Hunt, Robi 4G

Launch, and many More

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RAQUIBUDDOULA CHOWDHURYCREATIVE DIRECTOR

8+ years of experience in marketing, with an interest in

visual storytelling, scriptwriting, and conceptualizing innovative

campaigns.

Started career in 2010 by co-founding Maverick Studios. Co-founded several other tech-led

digital-savy marketing organizations including Ice9

Interactive, Strategeek Digital, and ShopUp.

Currently serving as a Director at X Communications, heading the

creative wing of the agency.

Worked on projects for companies like: GrameenPhone, Robi Axiata Limited, Samsung Mobile and Consumer Electronics, Unilever Bangladesh, BATB, HSBC, BRAC, Nestle, Coca-Cola, and many more.

Played a key role in several memorable campaigns:

2017: X’s record breaking Transgender social experiment for Robi

2017: X’s Bijoy Itihash Dec 16 campaign for Robi

2017: X’s "What are you made of?” thematic for BAT

2013: Strategeek’s Largest Human Flag campaign for Robi

2012: Ice9’s award-winning Ami Deshpremik campaign for Robi

2011: Maverick’s Never Stop Believing project for Bangladesh cricket team

Studied Business at IBA, Dhaka University

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SADRUL ANAMMANAGER, CONTENT PRODUCTION

More than 9+ years of marketing experience in brand communication and advertising specially in audio-visual media,

with McCann WorldGroup & Havas WorldWide

Experience in doing post productions in Bangkok & Mumbai

Currently working as a Manager (Content Production)

to supervise & maintain the quality of production

Brands worked for:

Robi Axiata Limited, Samsung Mobile, Samsung Consumer Electronics, Banglalink Telecom, CBL Money Transfer Sdn. Bhd. (Malaysia), Reckitt Benckiser, Marico, Berger, Western Union, Emami, Herfy, Mutual Trust Bank, Premier Bank, City Bank, and many more brands.

Professional Training on Film & Media:

Workshop on “The Movie Today” conducted by FR. GASTON ROBERGE at April, 2007.

Workshop on “Media-Self Education for Liberation” conducted by FR. GASTON ROBERGE at May, 2008.

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Contact Us:

X Solutions LimitedHouse: 40, Road: 20

New DOHS, MohakhaliDhaka 1206

[email protected]+88 01841 212 650

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THANK YOU