Introduction to Elemental Technologies: Software Defined Video Processing - Pop-up Loft Tel Aviv

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ELEMENTAL SOLUTIONS OVERVIEW AWS Loft, Tel Aviv 6/28/22

Transcript of Introduction to Elemental Technologies: Software Defined Video Processing - Pop-up Loft Tel Aviv

Page 1: Introduction to Elemental Technologies: Software Defined Video Processing - Pop-up Loft Tel Aviv

ELEMENTAL SOLUTIONS OVERVIEW

AWS Loft, Tel AvivMay 1, 2023

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MULTISCREEN’S EXPONENTIAL CHALLENGE

Millions of experiencesDe facto standardsUnmitigated innovationSoftware infrastructure

TV…Tablet…Phone…Console…1000 Devices

Audio

Time Shift

Tracking

Watermark

Ad Splicing

DRM

Protocols

Bit Rates

Codecs

Resolutions

Future: “elusive” target

Single experienceDefined standardsManageable innovationHardware infrastructure

Past: “easy” target

TV

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CUSTOMERS

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Pay TV Operators Content Owners Broadcast / Sports / Other

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A UNIQUE FOUNDATION

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Software-based Linux Architecture

High Performance

Faster Innovation / Upgradability

Lower Total Cost of Ownership

Platform Agnostic – Robust Cloud PaaS and VM Subscriptions

Real-time 4K HEVC

World-Class Customer Support and Customer Satisfaction Levels

Robust API and Documentation

10 patents granted/issued and 18 pending creates defensible IP

CPU GPU

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BUILT FOR THE FUTURE OF VIDEO

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Third Party CDNElemental CONDUCTOR

Elemental LIVE

Elemental STATMUX

Elemental DELTADevices

Elemental SERVER

Elemental DELTA

Managed Network

Appliance Virtual Machine Cloud

Live

On Demand

S3

CMS DRM QC Ad Decision Storage WFM Fingerprinting Watermarking

Interoperable Components

Supported Infrastructures

Source Processing & Management Delivery Display

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CONTENT DELIVERY

Term Description

Over The Top (OTT)OTT refers to the delivery of content over the internet. Consumers can access OTT content through internet-connected devices such as a computer, phone, gaming system, or tablet.

Just in Time (JITP) JITP is where the packaging of video assets for the particular screen type is managed just-in-time, rather than being previously stored. JITP packages content in real-time into appropriate protocols requested by the viewer.

IPTVIPTV uses the internet protocol suite but only in a closed, dedicated and managed network controlled by the local cable, satellite, telephone, or fiber company.

Catch-up TV Catch up TV, is a system for watching TV programs after they have been broadcast, using a mobile device connected to the internet.

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ELEMENTAL LIVELive Video Encoding Infrastructure

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DEEP VIDEO PROCESSING EXPERTISE

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All the tools required to deliver next generation experiences to viewers on any device, from mobile to Ultra HD

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EVS AND THE 2014 FIFA WORLD CUP

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VIOCORP GROUND -> CLOUD LIVE WORKFLOW

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File-based transcoding for multiscreen applicationsELEMENTAL SERVER

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UNMATCHED PERFORMANCE

• Low cost per stream – each Elemental Server supports: Up to 24 simultaneous HD transcodes

• Main Profile

• 2 Mbps,1280 x 720 @ 24 Hz Up to 48 simultaneous SD transcodes

• Baseline Profile

• 500 Kbps, 640 x 480 @ 24 Hz Mix-and-match outputs

• Multiple outputs for each input

• Support for dynamic ABR streaming

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= 1 Elemental® Server (1RU) = 4-7 CPU-only servers

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CUSTOMER EXAMPLE

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• Maintains a catalog of over 400 courses and 6,000 hours of content

• Explore additional distribution channels and open up revenue sources

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Video delivery infrastructureELEMENTAL DELTA

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ELEMENTAL DELTA INTERFACES

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Live Encoders (live channels)

VOD Content(from transcoders)

CDN 1(pull mode)

CDN 2(push mode)

HLS, MSS over WebDAV, RTMP or MPEG-TS over UDP

HLS, MSS, MP4 over WebDAV or Watch folders

MP4, MPEG-TS export to a legacy VOD pump

HLS, MSS, HDS,DASH, MPEG-TS and MP4 progressive download from HTTP GETVIDEO DELIVERY PLATFORM

Video codecs supported by Elemental Delta:

• H.264 for all supported protocols (inputs + outputs)

• HEVC for HLS and MPEG-TS/UDP inputs, HLS, MPEG-DASH, MP4 and MPEG-TS file outputs.

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ELEMENTAL DELTA APPLICATION OVERVIEW• Intended for pay TV operators and content providers seeking to:

Create value-added services and capabilities such as personalized advertising and catch-up TV.

Reduce distribution costs by taking ownership of some or all of the delivery infrastructure with just-in-time packaging and DRM capabilities

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NAS - STORAGE

UNIFIED VIDEO MANAGEMENT

FILE-BASED VIDEO PROCESSING

LIVE VIDEO PROCESSING

DISPLAY DEVICES

Origin Server

3RD PARTY CDN

VIDEO DELIVERY PLATFORM

VIDEO DELIVERY PLATFORM

DISPLAY DEVICES

Edge Node

3RD PARTY CDN

DATA CENTER EDGE NODES

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Unified video managementELEMENTAL CONDUCTOR

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UNIFIED VIDEO MANAGEMENT

• Simplified system management

• High availability for uninterrupted video service

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CONDUCTOR LIVE ARCHITECTURE

• Vubiquity (formerly Avail-TVN) 27 Elemental Live units creating streams for Apple HLS 3 Elemental Conductor units provide redundancy 120 live channels transcoded for over the top delivery 1000 total streams to Apple iOS devices (STBs in future)

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LIVE VIDEO PROCESSING

UNIFIED VIDEO MANAGEMENT

Management - Primary

APPLE HLS NEW MEDIA DEVICES

Laptop, Tablet and Mobile Phone

SOURCE

IP & HD-SDI

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CONDUCTOR FILE ARCHITECTURE

• Intended for File based workflows

• HA (High Availability) architectures for full cluster redundancy

• Enables Cloud Bursting Allows quick and automatic expansion during times of peak content

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UNIFIED VIDEO MANAGEMENT

Management - Primary

UNIFIED VIDEO MANAGEMENT

Management - Backup

FILE-BASED VIDEO PROCESSING

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ELEMENTAL PRODUCTS IN THE CLOUD

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PLATFORM AS A SERVICE (PAAS)

• Enables video providers to easily create deployments of Elemental Solutions on AWS infrastructure

• Provisions and scales dedicated virtual resources within a secure private network

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CUSTOMER DEPLOYMENTCUSTOMER DEPLOYMENTCUSTOMER DEPLOYMENT

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ELEMENTAL CLOUD AVAILABILITY

• Available in all AWS regions (China excepted)

• Physically separated data centers within each region

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VirginiaOregon

California

São Paulo

Singapore

Sydney

Tokyo

Dublin Frankfurt

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ELEMENTAL CLOUD ON AWS

• Elemental on EC2 Instances, Integrated with S3 and Cloudfront

• Autonomous deployments of dedicated resources

• Virtual private clouds not externally accessible25

ELEMENTAL CLOUD

virtual private cloud

EC2S3 Cloud Front

region

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RESILIENCY MODELS

• Resilient Services High Availability (HA) deployments

include robust failover capabilities, physically distributed redundant resources, and multiple availability zones

• Geographic Distribution Redundant resources are distributed

across physically separated data centers to ensure service availability in the event of an outage

• Regional Failover In the event of a total regional

outage users are able to initiate a failover with a single command

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• Video Factory captures live broadcasts and sends files to S3

• Elemental Cloud services are notified via API to ingest file based content

• Resources ramp dynamically to match incoming content volume

• Mezzanine sources are processed into multiple video formats and delivered to CDNs

CATCH UP TV WORKFLOW

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Live TV

SOURCE iPLAYER DISPLAY DEVICESCDNsELASTIC VIDEO PROCESSING

HLS Inputs

S3 STORAGE

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HYBRID DEPLOYMENT / CLOUD BURSTING

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• On premise and cloud resources seamlessly integrated

• Identical video outputs regardless processing location