Introduction to Brainswarming
-
Upload
martin-andrle -
Category
Small Business & Entrepreneurship
-
view
72 -
download
2
Transcript of Introduction to Brainswarming
Introduction toBrainswarming
Martin AndrleBusiness Designer at FreelanceUX Designer at 2FRESH
I am eager to improve people's lives by doing things easier.
What isDesign Process
Brainswarming
Our mission
We teach companies to innovate and solve complex problems by listening to people.
What isHuman-Centered Problem Solving
Brainswarming
Iterative processSet of toolsThe way you think
Process of Human-Centered problem solving
Linear Process
vs
What isBrainswarming
Brainswarming
Iterative processPost-its/brainwritingDefined field
Goal
Resource A Resource B Resource C
Goal
Resource A Resource B Resource C
Subgoal A Subgoal B Subgoal C
Solution A Solution B Solution C
How it works
Brainswarming
Video tell more than 1000 words..
1st challenge
30 Circles.
What to do
Brainswarming
Everyone has paper with 30 circlesEveryone has 3 minutesEveryone has a something to draw with
Goal: Fill the most circles as possible. Quantity is important not quality.
2nd challenge
Draw your Neighbour.
What to do
Brainswarming
Everyone has a paperEveryone has something to draw withEveryone has someone to drawEveryone has 5 minutes
Goal: Draw a neighbour and sign the paper.
3rd challenge
Brainswarming.
What to do
Brainswarming
Everyone has post-itsEveryone has something to draw withEveryone is a part of groupEveryone has 5 minutes
Goal: Write. Think.
What to do next
Brainswarming
Everyone sees, what we have createdEveryone is part of decision process -> vote Everyone knows what to do next :)
Goal: Write. Think.
toolbox.2fresh.cz A minimalist guide toHuman-Centered Problem Solving
Resources
Thinking Fast and Slow - D. Kahneman Gamestorming - D. Gray, S. Brown, J. Macanufo
4th challenge
Feedback.
What to do
Brainswarming
Please, tell me, what should I improve.- In person- Via email -> [email protected]
Goal: Next (if any) presentation will be awesome thanks to you.
Thank you!