Introduction to Brainswarming

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Introduction to Brainswarming

Transcript of Introduction to Brainswarming

Page 1: Introduction to Brainswarming

Introduction toBrainswarming

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Martin AndrleBusiness Designer at FreelanceUX Designer at 2FRESH

I am eager to improve people's lives by doing things easier.

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What isDesign Process

Brainswarming

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Our mission

We teach companies to innovate and solve complex problems by listening to people.

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What isHuman-Centered Problem Solving

Brainswarming

Iterative processSet of toolsThe way you think

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Process of Human-Centered problem solving

Linear Process

vs

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What isBrainswarming

Brainswarming

Iterative processPost-its/brainwritingDefined field

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Goal

Resource A Resource B Resource C

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Goal

Resource A Resource B Resource C

Subgoal A Subgoal B Subgoal C

Solution A Solution B Solution C

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How it works

Brainswarming

Video tell more than 1000 words..

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Before we start

Brainswarming

The best tip of the day

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1st challenge

30 Circles.

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What to do

Brainswarming

Everyone has paper with 30 circlesEveryone has 3 minutesEveryone has a something to draw with

Goal: Fill the most circles as possible. Quantity is important not quality.

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2nd challenge

Draw your Neighbour.

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What to do

Brainswarming

Everyone has a paperEveryone has something to draw withEveryone has someone to drawEveryone has 5 minutes

Goal: Draw a neighbour and sign the paper.

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3rd challenge

Brainswarming.

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What to do

Brainswarming

Everyone has post-itsEveryone has something to draw withEveryone is a part of groupEveryone has 5 minutes

Goal: Write. Think.

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What to do next

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Everyone sees, what we have createdEveryone is part of decision process -> vote Everyone knows what to do next :)

Goal: Write. Think.

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toolbox.2fresh.cz A minimalist guide toHuman-Centered Problem Solving

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Resources

Thinking Fast and Slow - D. Kahneman Gamestorming - D. Gray, S. Brown, J. Macanufo

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4th challenge

Feedback.

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What to do

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Please, tell me, what should I improve.- In person- Via email -> [email protected]

Goal: Next (if any) presentation will be awesome thanks to you.

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Thank you!