Introducing the Vegas Chamber Cultivating Growth and ...€¦ · Introducing the Vegas Chamber...

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Introducing the Vegas Chamber Cultivating Growth and Prosperity

8985 S. Eastern Ave., #205Las Vegas, NV 89123

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3VEGAS CHAMBER FEBRUARY 2020 BUSINESS VOICE

ast month at Preview Las Vegas, we were proud to introduce our new brand, the Vegas Chamber. This brand evolution comes from our conversations with you. You told us

what you needed most from the Chamber, what your challenges are, and how the world of business is rapidly shifting. As Vegas transforms, it is important that the Chamber stays ahead of the game and evolves along with it. Vegas is the coolest city in the world. It’s bold and exciting. And so are the businesses – our members - that fuel its economy and drive the growth of our city. This is more than a name and logo change. Our rebranding is about a shift in our culture, how the Vegas Chamber is doing business now and into the future to give our members and the community what they need to grow and thrive in this new age of business. At the core of it all is the purpose of the Vegas Chamber: Cultivating growth and prosperity. It is infused into everything we do. We are tireless, fearless, and effective advocates for our members, and give you a voice. We are easily accessible to all members and empower you to succeed. We embrace our Vegas-ness and reflect the boldness and uniqueness of our city. We care deeply about the Southern Nevada community and want to collaborate to make sure we create a bright future for the entire state.

LAnd we are tenacious – with an unyielding commitment to our members and their needs. Whether it's affordable health care for small businesses or retirement plans to help all employees save, the Vegas Chamber is fighting at the highest levels for you. Speaking of our tenacity, the teachers’ union announced it is proposing two tax increases that will negatively impact businesses, Southern Nevadans, and visitors. The first proposal is an increase to the gaming tax, and the second would increase Clark County’s sales tax to nearly 10 percent, making our sales tax one of the highest in the country. This would put tremendous burden on working families, who would pay higher taxes on many goods such as clothing, shoes, school supplies, and even cars. It would also have a chilling effect on visitor spending on retail items. The Vegas Chamber will do whatever it takes to oppose these two initiative petitions. Passing taxes by initiative petition is the wrong way of making policy changes because it creates laws that are inflexible and cannot be adjusted to adapt to changes in the economy or correcting unintended consequences. We look forward to the next era of the Vegas Chamber, and working with all of you to ensure Las Vegas grows and thrives.

MARY BETH SEWALDPRESIDENT & CEO

Cultivating growth and prosperity

8985 S. Eastern Ave., #205Las Vegas, NV 89123

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Joyce GoedekePublisher/Editor

Cara ClarkeEditor

Pomai Weall Production Coordinator/ Contributor

Noel Gonzalez Graphic Designer

EDITORIAL POLICY:The Business Voice is a member newsletter of the Vegas Chamber. The Vegas Chamber welcomes input, ideas and suggestions from our members. As with any periodical, we must adhere to strict deadlines and we reserve the right to edit all materials submitted for publication. Commentaries that are marked as such do not necessarily reflect the opinion or position of the Chamber, its trustees or employees. The Chamber cannot guarantee the validity or accuracy of the content of paid advertisements.All content is subject to change. Questions or concerns about content of the Business Voice can be addressed to the Vice President of Marketing and Brand Strategy, Vegas Chamber, 575 Symphony Park Avenue, Ste. 100, Las Vegas, NV 89106.

Trustees Emeritus Board

Past Chairpersons

Paul Anderson Boyd Gaming Joseph Asher William Hill US Brandon Barkhuff NV Energy Lisa Beckley The Beckley Group Danielle Bisterfeldt The Howard Hughes Corporation Michael Bonner Greenberg Traurig, LLP Bob Brown Opportunity Village Kerry Bubolz Vegas Golden Knights Tyler Corder Findlay Automotive Alex Dixon PureStar Michael Feder Dickinson-Wright, PLLC Jeff Grace Gartner Mark Hutchison Hutchison & Steffen, PLLC Gregory Lee Eureka Casino Resort Sara Lindgren JPMorgan Chase Rex Liu Family & Cosmetic Dentistry Marta Meana University of Nevada, Las Vegas Napoleon McCallum The Las Vegas Sands Corporation Bill Nelson Piercy Bowler Taylor & Kern Boyd Nelson Southwest Gas Corporation Brig. Gen. Robert Novotny Nellis Air Force Base Karla Perez Valley Health System Teresa Di Loreto Nevada Military Support Alliance Tina Quigley Virgin Trains USA Chase Rankin Las Vegas Review-Journal Mark Shearer Raiders Larry Singer Newmark Knight Frank Vicky VanMeetren Roseman University of Health Sciences Chris Way KTNV-TV 13 Action News

2020 Board of TrusteesExecutive Committee

Tom Burns Chairman Cragin & Pike Gina Bongiovi Chair-Elect Bongiovi Law Firm Terrance Shirey Immediate Past Chairman Nevada State Bank Hugh Anderson HighTower Las Vegas Michael Bolognini Cox Communications Betsy Fretwell Switch John Guedry Bank of Nevada Lisa Howfield KLAS-TV Lori Nelson-Kraft Las Vegas Convention and Visitors Authority Ellen Schulhofer Brownstein Hyatt Farber Schreck Chris Wilcox Eide Bailly LLP Ryan Woodward National Technical Institute

The Business Voice (USPS #717-970) is published by Vegas Chamber575 Symphony Park Ave., Ste. 100 Las Vegas, NV 89106

Annual Subscription $25 Periodical postage paid at Las Vegas, NVPOSTMASTER:Send address changes to: Vegas Chamber,575 Symphony Park Ave., Ste. 100 Las Vegas, NV 89106

V O L U M E 41 N U M B E R 02

Vegas Chamber 575 Symphony Park Avenue, Ste. 100

Las Vegas, NV 89106702.641.5822 • VegasChamber.com

Mary Beth SewaldPresident & CEO Vegas Chamber

Production Team

Jay Barrett The JABarrett Company Senator Richard Bryan Fennemore Craig, P.C. Fafie Moore ERA Brokers Consolidated Bill Noonan Boyd Gaming Corporation (Retired) Jim Prather Las Vegas Review-Journal Bruce Spotleson The Neon Museum John Wilcox JDW Group LLC

Berlyn Miller 1979

Phil Arce 1984

Elaina Blake 1985

Dave Vlaming 1986

Jeffrey A. Silver 1988

Peter Thomas 1989

William Martin 1991

Bob Maxey 1992

Denny Weddle 1993

David Smith 1994

Ted Wiens, Jr. 1995

John O’Reilly 1996

Diane Dickerson 1997

Edward Crispell 1998

Bill Wells 2001

Jay Kornmayer 2002

Lou Emmert 2003

Tim Cashman 2004

Hugh Anderson 2005

John Wilcox 2006

Fafie Moore 2008

Steve Hill 2009

Kristin McMillan 2010

Michael Bonner 2011

Kevin Orrock 2012

Jay Barrett 2013

Bruce Spotleson 2014

Bob Brown 2015

John Guedry 2016

Bill Noonan 2017

Michael Bolognini 2018

Terrance Shirey 2019

Business VoiceBusiness Voice

Monday, Sept. 14 to Thursday, Sept. 17

Registration Fees: $1,495 – per person Early Bird Pricing through June 28, 2020

Spouse Program Fees: $895 – per person Early Bird Pricing through June 28, 2020

Join us for Nevada's largest fly-in to our nation's capital.Must be at least 21 years of age.

For more information, visit VegasChamber.com

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VC in DC2020 Washington, D.C. Fly-In


Table of Contents

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Welcome New Members

Valuing Public Safety

Preview Las Vegas 2020

Vegas Young Professionals

Access Las Vegas

Member News

Introducing the

New Vegas Chamber

What's Happening

What are the retirement plan

participants saying?

Reminder: New State Laws

Effective 2020

President's Club Spotlights

Ribbon Cuttings

Applications open for

Leadership Las Vegas

News You Can Use

Chamber News

FEBRUARY 2020

LEADERSHIP LAS VEGAS

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21WHAT ARE RETIREMENT PLAN PARTICIPANTS SAYING? VIBRANT. FEARLESS. VEGAS CHAMBER.

22NEW STATE LAWS EFFECTIVE IN 2020 RIBBON CUTTINGS

PREVIEW LAS VEGAS 2020

NEWS YOU CAN USE

Cultivating growth and prosperity

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Members joined from December 15, 2019 - January 15, 2020

Cuningham Group Architecture cuningham.com

Monarch Executive Solutions LLC

monarchexecutivesolutions.com

Sephora sephora.com

T-Mobile Arena / AEG t-mobilearena.com

PRESIDENT'S CLUB:

WELCOME NEW MEMBERS!

160 Driving AcademyAltria Client Services IncAltum Elite ServicesChampagne Life Gift BasketsClassical Music Education FoundationConnection Consulting CorpCourt Appointed Special Advocates (CASA) ProgramEmpower Coaching UGEM ConsultingGlobal CannabinoidsHEALORJackson HewittJackson Hewitt Tax ServiceMCHEF LLCMichele C Quinn Fine Art Advisory, LLCNetwork Security AssociatesPCMA - Pharmaceutical Care Management Association

Proficient Patios & Backyard DesignsQorksoft LLCRed Valley Media GroupRevenge MDRH Brown & Company, LLCSBA Loan GroupSCA PromotionsScreaming ImagesSeaQuest Las VegasShoshone VillageThe Nevada Wellness Group LLC dba Kika Stretch StudiosTrusted Estate Planning AttorneysWedding DJ PlusZach Walkerlieb powered by Coldwell BankerZK Outpatient Rehabilitation Center

A Positive OutlookValuing Public Safety

CONTACT US TODAYnsbank.com/outlook 702.383.0009

A division of Zions Bancorporation, N.A. Member FDIC

Jeremy Aguero, Principal Analyst

Even at the low end of the cost range, recently reported reductions in homicides and other violent crimes are saving Southern Nevada hundreds of millions of dollars. When you add in potential impacts related to reduced population migration, visitor trips and business investment, the impacts are likely measured in the billions. Perhaps most importantly, when you consider lives saved, pain spared and the peace of mind that comes with feeling safe in your community, the value is immeasurable.

tax in late 2015, and state legislators passed the Clark County Crime Prevention Act during the 2016 Special Session of the Nevada State Legislature. Both measures were specifically designed to put more police officers on the streets.

Due to that new funding, the Metropolitan Police Department has added more than 700 officers over the past few years, pushing the staffing ratio to the 2.0 officers per 1,000 population target. While correlation does not equal causation, and there are number of additional factors at play, as the number of police officers has climbed, crime has declined. Crime dipped slightly in 2017, which was followed by a notable 4.8 percent decline in 2018 that was driven largely by a 9.2 percent fall in violent crime. By way of comparison, violent crime nationally fell by 3.9 percent during the same period.

There are few things more important to a community than public safety. Obviously, we all want to feel safe; but beyond the intrinsic value of well-being and improved quality of life, there are broader economic and fiscal impacts to public safety.

It doesn’t take empirical research to prove that people tend to move out of higher crime areas and into areas where crime rates are lower. Nor does it take exhaustive academic study to establish that business investment tends to be higher in areas with lower crime rates, and vice versa.

Although a fair amount of research does exist in this area, it is rarely considered in evaluating a community’s return on investment from public safety expenditures. Nearly a decade ago, the RAND Corporation published a report entitled, Hidden in Plain Sight, What Cost-of-Crime Research Can Tell Us About Investing in Police, which concluded that “returns on investments in police personnel are likely to be substantial.” More recently, a U.S. Governmental Accountability Office report on the cost of crime noted differences in how experts estimate costs, citing national impacts ranging from $690 billion to $3.4 trillion annually. Further still, Harvard researcher Thomas Abt calculated that each homicide costs a community between $10 million and $20 million, and Wilson Center fellow Viridiana Rios found that “increases in criminal presence and violent crime reduce economic diversification, increase sector concentration, and diminish economic complexity.”

What is certain is there’s a real, monetary cost of crime and real value in reducing it. Southern Nevada appears to be benefiting.

When Sheriff Joseph Lombardo took office in 2015, crime rates were rising and recession-era austerity measures had eroded the ratio of police officers per 1,000 residents to 1.7. For the sheriff, the explanation was simple – crime went up as the ratio of officers per resident went down. For the record, this was precisely the risk cited by Sheriffs Doug Gillespie and Bill Young during their respective tenures as the head of the Las Vegas Metropolitan Police Department. Lombardo and his predecessors have long aimed to employ 2.0 officers per 1,000 residents, which is the typical ratio for large-city police departments.

In response to concerns raised by the sheriff and others, Clark County Commissioners authorized the 0.5 More Cops IT MATTERS WHO YOU BANK WITH®

New Vegas Chamber brand, VGK Drumbots, Imagine Dragons, oh, my!

Preview Las Vegas 2020 proved to be

THE event to be at this year.

With a new location at Wynn Las Vegas and several surprises throughout, Preview Las Vegas brought in more than 1,400 attendees who were eager to hear about the upcoming economic trends in Las Vegas, new changes in transportation and how Las Vegas officially became a sports city. Plus more than 100 members exhibited, creating unforgettable energy. Experts explained that Las Vegas as a city is actively peaking in terms of economic success on both a regional and national level. The event kicked off with Vegas Chamber President and CEO Mary Beth Sewald joining the Vegas Golden Knights Drumline before giving opening remarks. Guests included dynamic speakers and a wonderful new event host, Las Vegas Aces’ Rushia Brown. Jeremy Aguero of Applied Analysis vivaciously explained that Las Vegas is economically in a good place going into 2020. Las Vegas Convention and Visitors Authority (LVCVA) CEO/President Steve Hill announced to Nevada businesses that LVCVA will be changing its slogan, with an impending debut. Tina Quigley of Virgin Trains USA updated the crowd about the upcoming train that will connect Las Vegas with Victorville, CA. Preview Las Vegas was capped a special introduction by Raiders owner Mark Davis and with an interview with National Football League Commissioner Roger Goodell. Commissioner Goodell explained that Las Vegas will be a successful football city due to the support from the State of Nevada, as well as Nevada businesses. Interviewer Bill Bradley, Las Vegas Review-Journal’s assistant managing editor – sports, sat with Goodell, and Goodell shared his belief that there is NFL event hosting potential for Las Vegas, with proof starting with the NFL Draft this April. Preview Las Vegas was the can’t miss event and the Vegas Chamber is grateful to all its attendees, sponsors, speakers, volunteers and all those who contributed in making this a successful event. See you in 2021 and stay tuned for event announcements!

ROGER GOODELL JEREMY AGUERO STEVE HILL TINA QUIGLEYMARY BETH SEWALDRUSHIA BROWN

EMCEE

NFL APPLIED ANALYSISPRESIDENT AND CEO VEGAS CHAMBERWNBA LAS VEGAS ACES LVCVA VIRGIN TRAINS USA

Did you miss Preview or not a member yet? Join Vegas Chamber now at VegasChamber.com.

Photo Credit: Tom Donoghue/Donoghue Photography and Las Vegas Photo and Video

10 BUSINESS VOICE FEBRUARY 2020 VEGAS CHAMBER

AND WOW YOUR CLIENTS.

Must be 18 or older. Management reserves all rights.

Completely reimagined from the decor to the menu. The all-new Top Of The World restaurant in The STRAT.

For reservations call 702.380.7711 or visit topoftheworldlv.com.

ICONIC


Adam Kent, Council ChairMatt Kimball, Ambassadors Co-ChairZachary Zolowicz, Ambassadors Co-ChairIzzy Thorn, Community Outreach Co-ChairGabe Suarez, Community Outreach Co-ChairDerek Carder, GeoTab, Corporate Connector Co-ChairKristin Vargas, Findlay Joydrive, Corporate Connector Co-Chair

The Council is already working on making 2020 VYP's best year ever with great networking events, community service opportunities, and relevant professional development programs. You can be part of the VYP team by joining one of the committees, attending events, and getting engaged. We look forward to seeing you in the New Year.

Come meet the new Council and learn more about VYP and what we provide to local young professionals! Join us for the VYP Open House, where you can mingle with representatives from each of our committees, including our ambassadors, community outreach committee, events committee, and the marketing committee. Discover how joining a VYP committee and staying up-to-date with VYP will enhance your professional development and leadership skills, and connect you to the wider Las Vegas community.

VYP Open House: Wednesday, March 11 from 5:30 – 7:30 p.m. at the Vegas Chamber

Megan Comfort, NV State Bank, Corporate Connector Co-ChairStasi Pridgon, Events Co-ChairDanica Torchin, Events Co-ChairMatthew Lindsey, Marketing Co-ChairChad Kaercher, VYP+ Co-ChairCollin Towle, VYP+ Co-ChairSteven Targoff, Immediate Past Chair

Welcome to our VYP Advisory Council for 2020!

VEGAS YOUNGPROFESSIONALS

LEADERSHIP FOUNDATION

Are you an executive new in Las Vegas? Access the information you need to know about the community to be an effective leader.

• Learn about the economy, industry sectors, and the most critical issues facing our community

• Understand the history of the region, its governance, and milestones

• Meet community leaders and make connections to activate your personal network

• Gain insights on a wide-range of topics, including workforce, education and infrastructure

Visit Leadership.Vegas to register today!

An affi liate of the Las Vegas Metro Chamber of Commerce

ACCESS

Calling All New Executives – Access Will Help You Get Up-To-Speed on Vegas

Are you an executive new to Las Vegas? Has your company recently hired or promoted a new executive?

Understanding how Las Vegas works is challenging, especially if you are new to Las Vegas. Learning how to navigate and get connected in the community can be hard, yet it is essential for executives to succeed in their roles.

Access Las Vegas is designed to demystify the community, help executives develop a better understanding of our region, and accelerate building their Vegas networks.

Access Las Vegas, slated for Tuesday, March 24 and Tuesday, March 31, is a two-day program specifically tailored for senior-level executives who are new to Las Vegas, recently promoted, or who want to quickly gain a deeper understanding of the community. The program gives participants the opportunity to learn about our unique community and be knowledgeable on how Las Vegas works, where it is excelling, and its challenges.

Through Access, you will develop a better perspective of the many aspects of the region, and gain insight into the challenges and opportunities for a strong future. Access is also an outstanding way to get connected to the community and develop a network of peer leaders.

Through Access, executives will

• Learn about the economy, industry sectors, and the most critical issues facing our community

• Gain insights on a wide-range of topics, including workforce, education, infrastructure, economic development, and the arts

• Understand the history of the region, its governance, and milestones

• Hear how Las Vegas is addressing its challenges and capitalizing on innovation and opportunities

• Meet community leaders and make connections to activate your personal network

• Build relationships with fellow class members

Past speakers include Jeremy Aguero, Applied Analysis; Superintendent Jesus Jara; Chancellor Thom Reilly; Dr. Robert Lang, Brookings Mountain West; Myron Martin, The Smith Center for the Performing Arts; Dr. Michael Green, UNLV; Dr. Christopher Stream, UNLV; Tina Quigley, Regional Transportation Commission of Southern Nevada; Kevin Bagger, Las Vegas Convention and Visitors Authority; and Mary Beth Sewald, Vegas Chamber.

Additionally, there will be a cocktail reception where you can meet business and community leaders. New this year – a reunion dinner where you will meet former graduates of the Access program.

Access Las Vegas is a program of the Chamber’s Leadership Foundation of Greater Las Vegas. The program is $1,750 for Las Vegas Chamber members and $1,950 for non-members.

For more information or to register, go to Leadership.Vegas and click on the Access program. You may also contact Cara Clarke at [email protected].

AnnouncementsThe BBSI Las Vegas team expands with the addition of Payroll Specialist LaQuisha McCoy and Risk Management Consultant Matthew Thygerson, M.S., CSP. McCoy supports all payroll-related tasks, such as reviewing employee information and working hours, calculating wages, preparing and processing employee payments and maintain accurate payroll records.

Thygerson serves as a trusted advisor through sharing his expertise in risk management and risk mitigation.

Alex Dixon was recently appointed as West Region President to lead PureStar’s West Coast operations and service lines. Dixon, a newly installed 2020 Vegas Chamber board of trustee, is a Nevada native and third-generation hospitality operative with a deep understanding of the industry, the service lines and the Southern Nevada community. He previously served in various

executive roles for leading hospitality companies such as Caesars Entertainment Corporation and MGM Resorts International, including most recently as the president and chief operating officer for Circus Circus Hotel & Casino in Las Vegas and brings a unique perspective as a former PureStar customer.

The Firm Public Relations & Marketing recently promoted Michael Abante to PR Specialist. The Firm also took home two 2019 MarCom awards. Abante has worked with clients spanning gaming, entertainment, real estate and nonprofit industries. Additionally, The Firm, alongside clients Comprehensive Cancer Centers (Comprehensive) and the Las Vegas-Clark County Library District (LVCCLD), recently earned two 2019 MarCom Awards – an international competition honoring creativity in marketing and communications.

Microsoft 365 Business is a cost-effective, subscription-based cloud service, built especially for small and medium-size organizations. It combines the best-in-class productivity of Office 365 with advanced security and device management capabilities to help nonprofits securely run and grow their organizations. This combination helps your employees work together more easily from anywhere on any device, knowing that their activities are protected by strong, integrated, yet transparent security solutions, managed from one simple administrative console. To make those services more affordable to nonprofits of all sizes, Microsoft has created a special offer just for nonprofits. Nonprofits can get Microsoft 365 Business free for up to 10 users, and discounted pricing of $5 per additional user per month above that. Contact [email protected] for more details.

Following the 2019 milestone development headlined by the continuing evolution of Downtown Summerlin®, the opening and storied inaugural year of Las Vegas Ballpark®, and the addition of seven new neighborhoods, the master-planned community (MPC) of Summerlin®, a development of The Howard Hughes Corporation®, maintained its position as the #3 best-selling MPC in the country for 2019 as ranked by RCLCO, a leading national real estate consultant that has been

RED - PRESIDENT’S CLUB MEMBER

Member News

Alex Dixon

Community ServiceBrownstein Hyatt Farber Schreck announced a $150,000 gift to the Harry Reid Endowed Chair for the History of the Intermountain West at the University of Nevada Las Vegas (UNLV). The firm was also instrumental in helpi,ng secure additional donors. The endowed chair is named for Reid, the former U.S. Senate Majority Leader, to honor his life of public service. The UNLV College of Liberal Arts officially welcomed its first endowed chair, Susan Johnson, who started this fall. This position was created to elevate the college’s department of history to a national leader in the study of the Intermountain West region.

City National Bank announced that it has awarded 135 Reading is The way up® literacy grants totaling $82,500 to support literacy-based projects as well as financial literacy to elementary, middle and high schools in California, Nevada, New York, Minnesota, Tennessee and Georgia. Reading is The way up is the award-winning nonprofit literacy program through which City National has donated more than 1,000,000 new books to elementary school libraries in the bank’s footprint, and awarded nearly 1,500 teacher grants to enhance literacy totaling over $1.6 million since the program’s inception in 2005.

Member Newsranking MPCs since 1994. The ranking is determined by number of new home sales. In 2019, 1,320 new homes were sold in Summerlin. In 2020, 10 new neighborhoods are expected to open in Summerlin. Kenneth Winans, president, founder and chief investment officer of Winans Investments, a capital management and research firm, was recently selected as Top Money Manager of the Decade for 2019 by the International Association of Top Professionals (IAOTP) for his outstanding leadership and commitment to the industry. Winans is being recognized for this honor for dedicating more than 30 years to the investment and finance industry.


Introducing the Vegas Chamber Cultivating Growth and ProsperityNew brand, logo reflect vibrancy of Vegas, next era of community


What’s in a brand? It is finding that near-perfect balance of the company truth and consumer truth – once you find that core, that center, that essence, the brand itself is crystal clear. Taking that one step further, a powerful brand is one that creates internal and external loyalty, increases revenue and provides brand value to all those who are connected to it.

In the last year, the Vegas Chamber committed to reinventing itself to be a continued business leader in Las Vegas. It embarked on a meticulous process to rebrand the organization by partnering with internationally known R&R Partners, a purpose-driven marketing and advocacy agency headquartered in Las Vegas. The Chamber team worked closely with R&R Partners to conduct research through surveys, in-depth interviews, and stakeholder meetings to strategically collect market data from several audiences including members, prospective members, past members, community leaders and more. The Vegas Chamber heard from businesses of all sizes, as well as veteran-owned, female-owned and diverse business owners, about how they rely upon the Chamber for a variety of resources, such as its new association 401(k) plan. This research also reinforced the invaluable role the Chamber plays in Nevada, particularly in advocating for the needs of businesses and the region at all levels of government. The process resulted in a strategic brand change to develop its new name and culture. “As Vegas transforms, it is essential that the Vegas Chamber stays ahead of the game and evolves along with it. The Chamber has been around since 1911. It has a distinguished history that has helped this community grow for almost 110 years. That legacy lives on, and so does the core of the Vegas Chamber – cultivating growth and prosperity,” said Mary Beth Sewald, president and CEO of the Vegas Chamber.

Through that process, the Chamber created its six

values, which include:

Each of these values are not simply words; they are representative of what the Vegas Chamber strives to do every day to support members and the community, and its essence and ultimate purpose: Cultivating growth and prosperity.

Pink Kitty Creative designer Victoria Hart took the Rebrand Committee, which consisted of current and past chamber board chairmen and board members with marketing and brand expertise, through several creative concepts to narrow down the final artwork. The result is vibrant, reflective of Vegas and its community, and clearly communicates the organization. “The Vegas brand goes beyond geography – it’s a global force that gives us the unique and compelling ability to be bold, vibrant and fearless, and that’s exactly what the new Vegas Chamber represents,” said Billy Vassiliadis, chief executive officer of R&R Partners. The Vegas Chamber formally unveiled its brand at Preview Las Vegas last month at Wynn Las Vegas. Its new URL is VegasChamber.com. Additionally, social media handles changed to @VegasChamber. Join the conversation and show support on social media platforms using the following link to the Vegas Chamber social toolkit, which includes post verbiage, assets and links: https://www.vegaschamber.com/vegas-chamber-toolkit/

New brand, logo reflect vibrancy of Vegas, next era of community

“Congratulations on an amazing job – the rebranding is phenomenal!” ~Lisa LaPlante, City of Boulder City “A brand with energy.” ~Jim Prather, Las Vegas Review-Journal “LOVE it!! Congrats on the new image/brand!” ~Holly Silvestri, The Ferraro Group


Brand reveal at Preview Las Vegas, Wynn Las Vegas

Analysis and discussion

A year's worth of market data and research

Chamber team and R&R Partners brainstorm sessions


What’s Happening FEBRUARYPLACES TO BE. PEOPLE TO MEET. THINGS TO KNOW.

Visit VegasChamber.com and click on the Events Calendar to register. Call 702.641.5822.

Information subject to change.

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RIBBON CUTTING: ECHO 1055Please join the Vegas Chamber and your fellow members to celebrate Echo 1055’s luxury student living experience ribbon cutting, as they commemorate their grand opening. 1 – 2 p.m. Networking1:30 p.m. Ribbon Cutting Time Echo 1055 1055 E. Tropicana Ave.

TUESDAY, FEB. 11 RIBBON CUTTING: NERDSTOGOPlease join the Vegas Chamber and your fellow members to celebrate NerdsToGo's ribbon cutting as they celebrate their anniversary.3 – 4:30 p.m. Networking3 p.m. Ribbon Cutting Time NerdsToGo 3380 E. Russell Rd., Ste. 111 RIBBON CUTTING: UNLV LEE BUSINESS SCHOOLPlease join the Vegas Chamber and your fellow members to celebrate UNLV Lee Business School’s ribbon cutting as they commemorate their grand opening. 4:00 – 6:00 p.m. Networking4:10 p.m. Ribbon Cutting Time UNLV: Frank and Estrella Beam Hall (BEH), Courtyard (First Floor) 4505 S Maryland Parkway

TUESDAY, FEB. 18CHAMBER VOICES TOASTMASTERS Become a better speaker and a more effective presenter by joining Chamber Voices Toastmasters. Open to all members. 11:30 a.m. – 12:45 p.m.Vegas Chamber575 Symphony Park Ave., Ste. 100$63 every six months. Guests always complimentary.

CHAMBER CONNECTIONS Meet potential new customers and make valuable business-to-business connections! Learn effective ways to network, incorporate social media into your personal and professional branding, and establish a group of peers dedicated to helping one another grow through business relationships.5:30 – 7 p.m.Vegas Chamber575 Symphony Park Ave., Ste. 100Contact [email protected] or call 702.205.5492 for space availability and cost.

TUESDAY, FEB. 19BUSINESS AFTER HOURSJoin the Vegas Chamber at one of the most popular networking events held each month. The crowd is welcoming and business-minded. Chamber staff and ambassadors curate the crowd to make introductions in a natural way and ensure all members meet the type of people they’re looking to meet. It’s strategic, targeted, and leads to authentic business connections. This event is exclusive to Metro Chamber members. Complimentary for members that joined in January. Must be at least 21 years of age to attend. 4:30 – 6:30 p.m. Mansion 541044 S 6th StChamber Members: $10 Day of Event: $15Sponsored by: Wells Fargo Bank THURSDAY, FEB. 20VYP: FUSION MIXERThis is a great opportunity to network with fellow VYPeeps and build deep connections with young professionals like yourself. Check out one of the newest hangouts in the Downtown Arts District. Garagiste Wine Room is a leader in the evolution and growth of wine culture in Las Vegas. They provide world-wine experiences from grower-producers to the classics alike. 6:00 – 8:00 p.m. Garagiste Las Vegas 197 E California Ave #140VYP+: $10/$15 General VYP Membership: $15/$20

TUESDAY, FEB. 4 MASTER YOUR BUSINESS: MODELING GROWTH AT 3X Please join us as we guide and provide you the road map to "Master Your Business". Each month, new topics will be chosen by the attendees. Presented by Vegas Chamber, Nevada Department of Business and Industry, Barrett Business Services Las Vegas (BBSI)7:30 – 9 a.m.Vegas Chamber575 Symphony Park Ave., Ste. 100$10. The FIRST business owner to register for each session will select a charity of their choice to receive the proceeds from the session they attend.

CHAMBER VOICES TOASTMASTERSBecome a better speaker and a more effective presenter by joining Chamber Voices Toastmasters. Open to all members.11:30 a.m. – 12:45 p.m.Vegas Chamber575 Symphony Park Ave., Ste. 100$63 every six months. Guests always complimentary. CHAMBER CONNECTIONSChamber Connections is a dedicated leads group comprised of professionals from a variety of industries. This is a place for professionals to grow their network and their businesses by sharing contacts, referrals and ideas.5:30 – 7 p.m.Vegas Chamber575 Symphony Park Ave., Ste. 100 Contact [email protected] or call 702.205.5492 for space availability and cost.

WEDNESDAY, FEB. 5 MEMBER ORIENTATIONMember Orientation is a great time for you to connect with fellow Vegas Chamber members, staff and our volunteer Prospectors and Ambassadors. We provide a light lunch and a brief overview of your Chamber membership benefits, as well as our role in the greater context of Southern Nevada’s economy. Advanced registration is required.11:30 a.m. - Noon Registration, Networking & LunchNoon - 1:30 p.m. ProgramVegas Chamber 575 Symphony Park Ave., Ste. 100Sponsored by America First Credit Union

THURSDAY, FEB. 6RIBBON CUTTING: CALIFORNIA FISH GRILL Please join the Vegas Chamber and your fellow members to celebrate California Fish Grill's ribbon cutting as they commemorate their new location.10:30 – 11:30 a.m. Networking10:45 a.m. Ribbon Cutting Time California Rainbow Grill 6560 S. Rainbow Blvd., Ste. 100

RIBBON CUTTING: ERNIE’S BURGERS Please join the Vegas Chamber and your fellow members to celebrate Ernie’s Burger ribbon cutting as they commemorate their grand opening.12:30 – 2:00 p.m. Networking1:00 p.m. Ribbon Cutting Time Ernie’s Burgers 6410 N Durango Dr Ste 110 FRIDAY, FEB. 7LEADERSHIP ADVANCE – SPRING 2020Leadership Advance offered through the Leadership Foundation of Greater Las Vegas provides talented professionals the training and tools necessary to be better, more effective leaders and managers. From the newly established coordinator to the seasoned CEO, this professional development program is designed to build (or reinvigorate) the skills and knowledge sets needed to stimulate company-wide motivation, growth and excellence.8 a.m. – 5 p.m. Vegas Chamber 575 Symphony Park Ave., Ste. 100$1,750 Member / $1,950 Non-Member

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THURSDAY, MARCH 19HOPE FOR PRISONERS WORKSHOPLearn about the Chamber's new partnership with Hope for Prisoners. Hear from Hope for Prisoners Founder & CEO Jon Ponder and Vegas Chamber Mary Beth Sewald as they talk about our partnership. Hope for Prisoners assists with reentry by providing the formerly incarcerated long-term support and services as they work to reclaim their lives, families and standing in the community. We give them hope. Hope changes lives.4 – 6 p.m. Vegas Chamber | 575 Symphony Park Ave., Ste. 100 FRIDAY, MARCH 20PRESIDENTS CLUB MEMBER ORIENTATIONWe are excited to meet each of our new members and put a face with your membership! Member Orientation is a great time for you to connect with fellow Vegas Chamber members, staff and our volunteer Prospectors and Ambassadors. We provide a light lunch and a brief overview of your Chamber membership benefits, as well as our role in the greater context of Southern Nevada’s economy. Advanced registration is required.11:30 a.m. - Noon. Registration, Networking & LunchNoon - 1:30 p.m. Program Vegas Chamber | 575 Symphony Park Ave., Ste. 100Sponsored by: Mesquite Gaming TUESDAY, MARCH 24 ACCESS LAS VEGAS (PART 1)Access Las Vegas is a new program that gives senior-level executives new to Las Vegas access to the information they need to know about the community to be an effective leader. Access Las Vegas is a two-day community immersion program specifically tailored for senior-level executives who are new to Las Vegas or recently promoted. The program is two full consecutive Tuesdays. March 24 & March 31. Advanced registration is required.7:30 – 8 a.m. Registration and Networking 8 a.m. – 5 p.m. ProgramVegas Chamber | 575 Symphony Park Ave., Ste. 100Sponsored by: Bank of Nevada, Cox, Cragin & Pike Insurance, Las Vegas Review-Journal, The Howard Hughes Corporation, Wynn Las Vegas WEDNESDAY, MARCH 25 CUSTOMER SERVICE EXCELLENCE QUARTER 1 RECOGNITION CEREMONYThe Vegas Vegas Chamber and the Las Vegas Convention and Visitors Authority are honoring the first quarter nominees for their dedication to great customer service at our Customer Service Excellence Recognition Ceremony! We invite you and one guest to celebrate your service and commitment to the Las Vegas valley, as we provide our honorees with a family fun experience!7:30 – 9 a.m.City National Arena 1550 S. Pavilion Center Dr.Complimentary for nominees, any additional RSVPs please call CSE Coordinator for approval at 702.641.5822Platinum Sponsor: Boyd Gaming Corporation Gold Sponsors: Bribor LLC Pandora Downtown Summerlin, Chick-fil-A, JP Morgan Chase (Chase for business), NV Energy, RAIDERS, SCE, Smart City, Southwest Airlines, Sunrise Health SystemMedia Partner: KTNV-TV 13 Action News THURSDAY, MAR. 26POP-UP BUSINESS SHOWCASE: SPRING 2020The Pop-Up Business Showcase is a boutique expo focused on small business connections, value, and resources. It combines a limited capacity table-top expo with a traditional mixer. This event includes a networking mixer and interactive opportunities to meet fellow attendees; and an exclusive table-top expo that enables more brand recognition and gives attendees the chance to foster and grow business relationships in a less intimidating, one-on-one environment.City National Arena 4:00 – 6:30 p.m.Location: TBD TUESDAY, MARCH 31 ACCESS LAS VEGAS (PART 2)Access Las Vegas is a new program that gives senior-level executives new to Las Vegas access to the information they need to know about the community to be an effective leader. Access Las Vegas is a two-day community immersion program specifically tailored for senior-level executives who are new to Las Vegas or recently promoted. The program is two full consecutive Tuesdays. March 24 & March 31. Advanced registration is required. 7:30 – 8 a.m. Registration and Networking 8 a.m. – 5 p.m. ProgramUNLV – William F. Harrah College of Hospitality Hall4505 S. Maryland Pkwy.Please send questions to Cara Clarke, [email protected] or call 702.641.5822.Sponsored by: Bank of Nevada, Cox, Cragin & Pike Insurance, Las Vegas Review-Journal, The Howard Hughes Corporation, Wynn Las Vegas

TUESDAY, MARCH 3 MASTER YOUR BUSINESS Our focus of this monthly educational series will be for business owners. Each month, new topics will be chosen by the attendees (held 1st Tuesday of each month).7:30 – 9 a.m.Vegas Chamber | 575 Symphony Park Ave., Ste. 100$10. The FIRST business owner to register for each session will select a charity of their choice to receive the proceeds from the session they attend.

CHAMBER VOICES TOASTMASTERSBecome a better speaker and a more effective presenter by joining Chamber Voices Toastmasters. Open to all members.11:30 a.m. – 12:45 p.m.Vegas Chamber | 575 Symphony Park Ave., Ste. 100$63 every six months. Guests always complimentary.

CHAMBER CONNECTIONSChamber Connections is a dedicated leads group comprised of professionals from a variety of industries. This is a place for professionals to grow their network and their businesses by sharing contacts, referrals and ideas.5:30 – 7 p.m.Vegas Chamber | 575 Symphony Park Ave., Ste. 100Contact [email protected] or call 702.205.5492 for space availability and cost.

THURSDAY, MARCH 5 MEMBER ORIENTATIONMember Orientation is a great time for you to connect with fellow Vegas Chamber members, staff and our volunteer Prospectors and Ambassadors. We provide a breakfast and a brief overview of your Chamber membership benefits, as well as our role in the greater context of Southern Nevada’s economy. Advanced registration is required.7:30 – 8 a.m. Registration, Networking & Light Breakfast8 – 9:30 a.m. ProgramVegas Chamber | 575 Symphony Park Ave., Ste. 100 Sponsored by: America First Credit Union

RIBBON CUTTING: SILVER STATE SCHOOLS CREDIT UNION Please join the Vegas Chamber and your fellow members to celebrate Silver State Schools Credit Union’s ribbon cutting as they commemorate their grand opening.10 – 11:30 a.m. Networking10:15 a.m. Ribbon Cutting Time Silver State Schools Credit Union 8400 Farm Rd., Ste. 160

MONDAY, MARCH 16 EGGS & ISSUES FEATURING CONGRESSWOMAN DINA TITUS Eggs & Issues, a program designed to connect members with key federal policymakers, is an affordable way to engage elected officials on the subjects that impact the Southern Nevada business community. The information imparted at these sessions gives members a better understanding about the federal issues that affect the business community and the health of the economy in Nevada.10 – 11:30 a.m. Networking10:15 a.m. Ribbon Cutting Time Golden Nugget Hotel & Casino 129 E. Fremont St TUESDAY, MARCH 17 CHAMBER VOICES TOASTMASTERSSee Tuesday, March 03 CHAMBER CONNECTIONSSee Tuesday, March 03

WEDNESDAY, MARCH 18BUSINESS AFTER HOURS Join the Vegas Chamber at one of the most popular networking events held each month. The crowd is welcoming and business-minded. Chamber staff and ambassadors curate the crowd to make introductions in a natural way and ensure all members meet the type of people they’re looking to meet. It’s strategic, targeted, and leads to authentic business connections.This event is exclusive to Vegas Chamber members. Complimentary for members that joined in February. 11:30 a.m. – 12:45 p.m.Vegas Chamber | 575 Symphony Park Ave., Ste. 100Chamber Members: $10 Day of Event: $15


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Passing the Saving

Vegas Chamber 401(k) Plan


A recent survey provided important insights to retirement savings by retirement plan participants in late 2019.

Nearly half (48 percent) of retirement plan participants are either “confident” or “very confident” about achieving a secure retirement by the date they plan to leave the workforce. Yet, 55 percent of them have saved less than $100,000 toward retirement. The lack of saving doesn’t seem to have dampened their enthusiasm about retiring early, though: 36 percent expect to retire before age 65. It’s true, those could be among the small number of total workers who have saved at least $250,000 for retirement; perhaps the 22 percent who expect to work until age 70 (or more) are among those whose savings and confidence about retirement security are relatively low.

Many of the participants who were asked recently reported that they were saving at — surprise! — the default deferral rate their plan offers. With the typical default rate set low, this tendency toward inertia translates into a situation where a significant number of people (41 percent) say they are saving 5 percent or less of their pay toward retirement. That number has increased since 2018, when 34 percent were saving 5 percent or less. For 2019, just 21 percent of participants were saving more than 10 percent of their pay, and 33 percent fell between 5 percent and 10 percent.

Still, a solid 43 percent of participants report taking one very positive action in their retirement strategy during the last year and increased their deferral rate. Seventeen percent said they changed their asset allocation strategy during the year, 16 percent rebalanced their retirement account, and 16 percent performed a retirement income calculation.

The most-preferred communication reported is one-on-one. When learning about retirement, participants seem to prefer one-on-one communication. Asked how they would prefer to receive information on

financial wellness, 31 percent said they would like to meet with an advisor for 30 minutes. The next most popular option, reading a short brochure with three to five actionable steps, was selected by 18 percent of participants. Fifteen percent would rather browse an interactive, online library, and 14 percent said they would like to read a newsletter via email.Seeking counsel from a financial advisor may result in greater retirement savings. Thirty-six percent of participants whose retirement savings is greater than $250,000 use a financial advisor, compared to 10 percent of those with less than $50,000 in retirement savings.

Participants seem to appreciate long-term reward compared to smaller, short-term gains. They were asked whether they would choose a 6 percent matching 2020 contribution that vested after five years, or a 3 percent immediate match. Sixty-one percent of respondents said they would take the longer-term match. Similar results came when participants were asked if they would prefer a $2,500 employer contribution that required them to contribute some of their own money to the plan, or a $1,500 employer contribution that had no such employee contribution requirement. Just over half (53 percent) said they would take the larger contribution. Learn more about the Vegas Chamber’s Association Retirement Plan and how it’s designed for you. Call 702.846.401k and receive a free comparison. To read more results from the 2019 Participant Survey from PlanSponsor: https://tinyurl.com/2019PlanSponsor

Joe Caldera is a financial advisor and principal at Caldera Wealth Management Group. Advisory services offered through LPL Financial, a Registered Investment Advisor.

Provided by Caldera Wealth Management

What Are Retirement Plan Participants Saying?

Joe Caldera


Several of the laws passed in the 2019 legislative session took effect, either in part or in full, on Jan. 1 of the new year. Three laws that impact the business community; minimum wage, paid time off and pre-employment marijuana testing, are all now in effect.

Minimum wage - Assembly Bill 456 stipulated a phased increase of the minimum wage to $12 per hour by 2024. The first phased increase to $9 per hour took effect as of Jan. 1. Phased annual increases of $0.75 per hour are set to occur until the statutory $12 per hour is reached in 2024. Paid Time Off - Senate Bill 312, sometimes referred to as the mandatory paid sick leave bill, requires companies with 50 or more employees to provide a minimum of 40 hours Paid Time Off (PTO) per year and sets guidelines and requirements for the accrual of said hours. The bill stipulates that PTO can be used to meet paid sick leave requirements.

Marijuana Testing - Assembly Bill 132 prohibits the refusal to hire prospective employees based solely on the results of a pre-employment marijuana screening. Exceptions do exist, however, for positions that “in the determination of the employer, could adversely affect the safety of others.”

Clark County Sales and Use Tax - Assembly Bill 309 provided the authority for the Clark County Commission to increase the Sales and Use Tax by 1/8 of a cent, resulting in an 8.375 percent rate. The Commission voted in September of 2019 to approve, allowing the new tax rate effective Jan. 1 and remain in effect through June 2021.

The Vegas Chamber is the state's largest and broadest-based business organization,

representing its members on local, state and federal issues. BizPAC is the fundraising mechanism for the Chamber's political action efforts. By contributing to BizPAC, you are investing in the health of Las Vegas' business climate.

BizPAC's number one priority is to protect the way Vegas Chamber members do business.

• BizPAC helps elect business friendly policymakers • BizPAC works to pass laws that protect business • BizPAC ensures your interest are kept in front of elected officials • BizPAC advocates on your behalf

To learn more about contributing to BizPAC or sponsoring an upcoming event, please contact Erica Valdriz or at 702.586.3846, or donate at vegaschamber.com.

Reminder: New State Laws Effective in 2020


7-Eleven #248237-Eleven Store #13690ADJ Contracting & Development, Inc. Lic #59177AAdoption Choices of NVAdvanced Management GroupAET EnvironmentalAllegiant Travel CompanyAlpha Video SurveillanceAmerican BarbellAmerican Medical ResponseAmerican Mobile LubeAnago of Las VegasApplied Utility ServicesArrow Stage LinesArthur J. Gallagher Risk Management ServicesBank of NevadaBarry Herr, CPABBSI Las VegasBenchmark Insurance CompanyBerkshire Hathaway Home Services NV Properties-Paul Bell, IIIBig Horn Olive Oil CompanyBlake & AssociatesBlueprint StudiosBongiovi Law Firm, LLCBoyd Gaming CorporationBright Lights, Inc.Brownstein Hyatt Farber Schreck, LLPBubba Gump Shrimp Co.Burke Construction Group, Inc.Business Finance CorporationCaesars Entertainment CorporationCafe Rio Mexican Grill - West SaharaCaldera Wealth ManagementCarothers Insurance AgencyCentury Gaming TechnologiesChannel 8 NewsChildren's Lung Specialist LtdChristina E. Roush, P.C.City National BankCommunity Vision, Inc.Connect Central CorporationCore NevadaCox CommunicationsD3 Marketing and Advertising LV LLCDan's Driveline RepairDenstone GroupDickinson Wright PLLCDillon HealthDowntown Grand Las VegasDozelandDube' & Associates, Ameriprise Financial Services, Inc.Elite Medical Center Las VegasElite Tactical Security SolutionsEntercom Las VegasEric Auger PCEureka Casino ResortFamily & Cosmetic Dentistry Dr Rex F Liu DDSFindlay Automotive GroupFingerprinting ExpressFirst Class Vending, Inc.FirstMed Health and WellnessFoghorn Consulting, Inc.Fogo de ChaoFriedmutter Group

G.C. Garcia, Inc.Gardner CompanyGiordano's of Boca ParkGreenberg Traurig, LLPGuardian Elite Medical Services LLCGuest Concepts, Inc.Hand in Hand Preschool & Early Development CenterHash House A Go GoHeller CompaniesHightower Las VegasHilton Garden Inn Las Vegas City CenterHofbrauhaus Las VegasHogs and Heifers Saloons of Las VegasHoliday Inn ExpressHometown HealthHorizon Print SolutionsILNP Cosmetics, IncInmotion WrapsInnova Technologies, Inc.JLT Specialty USAK3 Technologies LLCKelly Cardenas SalonKen Gallacher - American National Insurance CompanyKeolis North AmericaKern River Gas TransmissionKNL Construction, LLCL37 CreativeLas Vegas MonorailLas Vegas Sands CorpLegacy House of Centennial Hills Assisted Living and Memory CareLGA ArchitectureLipshutz & Wills Medical GroupMaggiano's Little Italy in Downtown SummerlinManufactured Home Community OwnersMartin Harris ConstructionMcCarthy Building Companies, Inc.McDonald CaranoMEET Las VegasMGM Resorts InternationalMicroShield 360Mike Ferry OrganizationMiracle FlightsMotel 6 #1324Nannies and Housekeepers, U.S.A.National Field ServicesNational UniversityNellis Air Force BaseNetEffectNevada Donor NetworkNevada State BankNewmark Knight FrankNuLeafNV EnergyODS Chauffeured TransportationOmni LimousineO'Reilly Law Group LLCPBR Professional Bull Riders, IncPeak Financial SolutionsPenske Truck LeasingPHD Properties incPiercy, Bowler, Taylor & KernPorter GroupPower Gen ComponentsPrecision Door ServiceProLogis

Prominence Health PlanPro-ProjectPulte GroupRAIDERSRepublic ServicesRicardo's Mexican Restaurant, Catering & Gaming CantinaRight C-3Roseman University of Health SciencesRowe Law GroupS & B Christ Consulting LLCSafe-ScreenScientific GamesSmart Software SolutionsSnap TowingSouth Point Hotel & CasinoSouthern Nevada Home Builders AssociationSouthwest Courier & LogisticsSouthwest Gas CorporationStation Casinos LLCSteiner's A Nevada Style PubStoney's Rockin CountrySumnu MarketingSun Buggy Fun RentalsSunshine Minting IncSwitchSYNLawnTaylor International CorporationTed Wiens Tire & AutoThe Barend Agency, Inc.The Beckley GroupThe Fremont Street Experience LLCThe Howard Hughes CorporationThe JABarrett CompanyThe Management TrustThe Molasky Group of CompaniesThe Morse GroupThe Travelers CompaniesThe Valley Health SystemThis Magic MomentTrigg LaboratoriesTWC Construction, Inc.UFCU-Haul Company of Nevada, Inc.UnitedHealthcareUSI Insurance Services LLCVegas Golden KnightsVegasVisitor.netVictoria's Event ProductionsVident ExhibitsVisiting AngelsWalker FurnitureWellish Vision InstituteWells Fargo BankWhiting-Turner Contracting CompanyWilliam Hill Race & Sports BookWinans Investments-Capital Management & ResearchWord & Brown General AgencyWund Healing BioPharmaceuticals, Inc.Wynn ResortsZach Walkerlieb powered by Coldwell Banker

SPECIAL THANKS to our 2019 Contributors!


President’s Club

(A) Dr. John WynnPresident and CEO – The Wynn NetworkDr. John Wynn is the president and CEO of a 24-hour Television Network and Video On Demand platform called The Wynn Network where inspiration meets entertainment. Dr. Wynn has produced three inspirational music CD’s, written two noteworthy books, produced T.V. Shows and a feature film titled “John Wynn’s Mirror Mirror” that was released in theaters October 2019. He is an author, producer, writer and musician with over 20 years of experience. Dr. Wynn is an empowerment speaker who shares inspiration across the world, effectively transcending racial and cultural barriers.

(C) Bud SchawlMarket CEO – Kindred HealthcareBud Schawl is the market CEO for Kindred Long-term Acute Care Hospitals here in Las Vegas. He has been with Kindred for the last five years, arriving here in January 2019. After his time with the USMC and the Univ. of Nebraska-Lincoln, Schawl spent 10 years in law enforcement. He’s been in healthcare leadership for the last 20 years. Prior to joining to Kindred, he served as a VP at a 4-Hospital Medical Center in San Francisco. He and his wife Rhonda are very happy to be here.

(B) Phyllis A. JamesPresident and CEO – Foundation for Women’s Leadership & Empowerment Phyllis James is president and CEO of the Foundation for Women’s Leadership & Empowerment, a 501(c)(3) organization providing leadership education/development primarily for women. In June 2019, James completed a 17-year career at MGM Resorts International, during which she served as C-suite Chief Diversity & Corporate Responsibility Officer, and as lead inside litigation counsel. During her 30+ year legal career, she served for two terms as corporation counsel (chief lawyer) for the City of Detroit with Mayor Dennis W. Archer, and previously as a national law firm partner specializing in complex commercial litigation.

(D) Monica PappasOwner – Fingerprinting ExpressMonica Pappas, owner of Fingerprinting Express, specializes in startups in underdeveloped industries and thrives being a disruptor in industries she grows. Pappas franchised Fingerprinting Express and has four stores throughout the state of Nevada. She has dedicated her adult professional and personal life to protect children, seniors, the disabled, aged out foster care kids and homeless youth. Pappas founded Community Lifters, a grassroots volunteer group that encourages volunteerism and has thousands of volunteer hours. She is also on the Citizen Advisory Board for St. Jude’s Ranch for Children.

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Spotlights

(F) Doug GrantPresident – Franchise-Options LLCPrior to Franchise-Options, Doug Grant owned a multi-unit franchise in Las Vegas. He is one of Las Vegas’ premier and most successful franchise consultants. Prior to that, Grant was a sales director for the California tech company, Exaktime. He spent 10 years at KCBS in Los Angeles, three years at FOX and was an entertainment development executive in Hollywood. Grant is a member of the Las Vegas Rotary Club, the Vegas Chamber’s President's Club, and the Henderson Chamber. He works closely with the SBA, SCORE, Women’s Business Center and Nellis AFB.

(E) Joe CalderaPrincipal - Caldera Wealth ManagementJoe Caldera is the principal at Caldera Wealth Management and is an accredited and licensed financial advisor for more than 20 years. He is an Accredited Asset Management Specialist (AAMS®), Accredited Investment Fiduciary (AIF®), Chartered Retirement Plan Specialist (CRPS®), and holds his Series 7, 66 securities registrations through LPL Financial. Caldera is the advisor for the Vegas Chamber Association Retirement Plan. He provides financial, investment, retirement and estate planning strategies to support his client’s unique needs and objectives. He has been a chamber member since 2001.

(G) Tucker MorganGeneral Manager, SephoraTucker Morgan is a supply chain leader who oversees West Coast distribution at SEPHORA, the world’s leader in prestige cosmetics retail. As the general manager of distribution operations, Morgan is responsible for daily end-to-end strategic planning and operational execution of all distribution and fulfillment activities in SEPHORA’s brand new, highly automated 700,000 square foot facility. The SEPHORA distribution center is based in North Las Vegas, and supports approximately a quarter of North American eCommerce order volume.

(H) Daniel GiraldoSenior Vice President – Bank of AmericaDan Giraldo is senior vice president for Bank of America. He leads Bank of America’s Environmental, Social and Governance work for Las Vegas and Southern Nevada, leads the development of local market strategic plan, philanthropic contributions, sponsorships and events, employee volunteerism, internal and external communications and relationships with public officials and community stakeholders.

Ribbon Cuttings

GARDNER COMPANY & UNLVUNLV Research & Technology Park Grand Opening. Park will contribute to the discovery and incubation of new, innovative technologies and support companies that create, develop, foster and expand innovation in business and industry in a comprehensive setting with support services, amenities and connections to the broader community.

CAPABILITY HEALTH & HUMAN SERVICES (FORMERLY KNOWN AS EASTERSEALS NEVADA)Capability Health and Human Services is celebrating its new name (formerly Easterseals Nevada).

SOS PROPERTY SOS Property Restoration celebrates two years in business and is a proud new member of the Vegas Chamber.

To arrange your ribbon cutting, email [email protected]

SPONSORED BY:

PHOTOGRPAHY:

Applications Open for Leadership Las Vegas

Leadership Las Vegas, the premier executive development program in Southern Nevada, brings together 60 individuals in leadership roles within the community from a breadth of industries and local businesses for an intensive 10-month experience.

Class members begin with an opening retreat in September where they get to know their fellow classmates and embark on their Leadership Las Vegas experience. Through monthly session days, class members devel-op new perspectives on the community by exploring the inner-workings of Las Vegas, including its greatest strengths and most challenging issues, hearing from area experts and leaders, and participating in interactive tours, simulations, and other activities. At the end of the class year, participants join a network of leaders com-mitted to using their talents and strengths to improve Southern Nevada. Leadership Las Vegas has graduated more than 1,300 business leaders since its inception in 1986.

The program begins with an intensive three-day retreat known as Gateway. Daylong sessions on various as-pects of the community are held once a month throughout the session year. The culmination of the program is a graduation gala and ceremony held in June. There will be a Recruitment Mixer on Thursday, March 26, from 5:30 – 7:30 p.m. at the Discovery Children’s Museum. Applications are due Thursday, April 16, at 4 p.m. No late applications will be accepted.

For more information on the Leadership Las Vegas program or to apply, go to leadership.vegas or contact Lisa Gough, program manager, at [email protected] or 702.586.3841.


News You Can Use

A Love Letter to the Marketing PlanHappy February! As my valentine to you, I wanted to chat about marketing planning. Many traditionally finalize marketing budgets—and hopefully, marketing plans—in the previous quarter. However, if ending the year strong, the busy holiday season, and settling into the new year took time away from your planning process, there is no time like the present!

Before we go into some of the essentials of crafting a strategic marketing plan, I wanted to rehash some of the themes in my past Business Voice articles. Think of these pieces as conversation hearts to munch on while you’re spending time on your communication initiatives and goals for the year. Remember:

• The American Marketing Association defines marketing as “the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.”

• Marketing is all about the mix—the right grouping of both digital and traditional communication activities—that is unique to every organization.

• A clear value proposition is invaluable for showcasing what your organization does better than anybody else.

Components of a Strong Marketing Plan

Even when a client has an existing marketing plan, I like to make sure some key pieces are in place. These include documenting essentials such as brand look and feel, as well as key messages to defined target audiences. The basis of the key messages (which can include taglines) is built on the foundation of a clear value proposition.

Once the brand essentials and value proposition are solid, then the annual marketing plan begins to take shape. What is the goal of your organization in this period? Is it reaching more customers? Is it promotion your mission to a wider audience? Whatever this objective may be, it is imperative to align it with the marketing plan. And the good news? The marketing plan

is a living document. As the year progresses, goals are met, and strategies evolve, so does the plan.

So, you’ve determined your business problem/opportunity and the desired outcome. A strong marketing plan will have documented solutions; these are the tactics within the plan. For example, if creating awareness of your product is a big annual objective, the strategies within the plan will document the tactics, tools, and channels to increase the knowledge and credibility of the solution.

Speaking of channels, there is a wide variety of communication media available to share your brand message. Within your marketing plan, you’ll want to outline the planned use of both digital and traditional channels, such as website, blog, video, social media, email, out-of-home (also known as outdoor media, like billboards), print, television, etc. And within each piece, consider the metrics to measure success. These include Google Analytics, engagement numbers, impressions, shares, and open rates.

Taking the time to outline marketing initiatives may seem like a time-intensive endeavor, but it is a critical step in meeting annual organizational goals. With practice and leveraging it throughout the year, the marketing plan is at the heart of any strategic planning and can be essential in growing your business.

Shan Bates-Bundick is a Vegas Chamber member with nearly two decades of global marketing and communications expertise. She collaborates with businesses and non-profit organizations to create strong value proposition messaging and elevated brand stories in both traditional and digital channels. Learn more at www.shanbates.com.

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The Vegas Chamber welcomes Events Coordinator Azy Colen and Communications Coordinator/Vegas Young Professionals Coordinator Jacey Gonzalez to the Chamber family.

Events Coordinator Azy Colenwas born and raised in Nevada. She graduated from Coronado High School and earned her Bachelor of Science in Hospitality Management from the University of Nevada, Las Vegas. During her studies, Colen had the opportunity to work as a

housekeeping intern for The Westin Bellevue. For two and a half years, Colen was a supervisor for the Starbucks Corporation, where she learned and was responsible for ensuring the operation ran smoothly and each person was in the right place at the right time.

In addition to honing her customer service skill at Starbucks, Colen worked for By Dzign for a year as a sales/operations coordinator. In that capacity, she worked with clients to guide them through event details and serve as their personal coordinator throughout the planning process and the event. Colen also collaborated with the rendering department to create visuals for proposals to depict the client’s vision. Colen also attended the Disney Institute for Disney’s Approach to Leadership and Excellence.

Communications Coordinator/Vegas Young Professionals Coordinator Jacey Gonzalezis a proud Nevadan through and through. She graduated from Rancho High School and completed her bachelor’s in Journalism from the University of Nevada, Reno (UNR). She was vice president of her sorority, Alpha Omicron Pi, as well as the opinion editor of the Nevada Sagebrush.

Gonzalez was a member of the National Hemophilia Foundation’s (NHF) National Youth Leadership Institute where she was a youth advocate for three years. She was on the Medical and Scientific Advisory Council (MASAC) advisory board for women with bleeding disorders, as well as on the board of directors for the Nevada Chapter of the National Hemophilia Foundation. Gonzalez previously interned at the Nevada Chapter of NHF and the Nevada Humane Society. Before starting at the Vegas Chamber, Gonzalez was an education and communications specialist at JKG Consulting. In her free time, Gonzalez enjoys reading, hiking, and watching Vegas Golden Knights hockey.

Southern Nevada Forum held its first meeting in late January for the 2021 Legislative Session. It is critical to have member involvement in issues that affect Southern Nevada, and, as a Vegas Chamber member, you can be that effective force.

In 2013, the Southern Nevada Forum was developed by a group of state legislators, the Vegas Chamber, the City of Las Vegas, other business organizations, business leaders, concerned citizens, and other stakeholders from Southern Nevada.

Each biennium, the Forum meets to determine regional priorities for the upcoming legislative session including K-12 education, higher education, transportation and infrastructure, economic development and workforce, healthcare, and good governance. Priorities are developed by subcommittees in each of these major priority areas, and legislation develops from these priorities. These subcommittees are chaired by Southern Nevada legislators in a bipartisan manner.

Since its formation, the Southern Nevada Forum has been instrumental in securing the full requested funding amount for the UNLV School of Medicine, as well as fuel revenue indexing to update and modernize transportation modes in Southern Nevada. The Forum also succeeded in obtaining additional seats on state boards and committees to ensure that Southern Nevada was well represented as the population center of the state and while advocating for additional resources to increase Nevada’s share of federal grant dollars.

Southern Nevada Forum events are free and open to the public, but registration is required. Visit southernnevadaforum.org for details.

Special thanks to Vegas Chamber Board of Trustee and Las Vegas Review-Journal Senior Vice President of Sales and Marketing Chase Rankin. Rankin and his team are providing print production services for Business Voice magazine through their commercial print division, resulting in significant cost-savings for the Vegas Chamber.

Azy Colen

Jacey Gonzalez

Chase Rankin

Chamber News

FEBRUARY 2020

You & your employees can save for the future with the

Vegas Chamber’s robust & affordable 401(k) Plan.

Monday, Sept. 14 to Thursday, Sept. 17

Registration Fees: $1,495 – per person

Early Bird Pricing through June 28, 2020

Spouse Program Fees: $895 – per person

Early Bird Pricing through June 28, 2020

Join us for Nevada's largest fly-in to our nation's capital.

Must be at least 21 years of age. For more information, visit VegasChamber.com

For more information, visit VegasChamber.com

You Spoke. We Listened. Revamped & Reinvigorated!

Register Early - Savings Up to $700

VC in DC2020 Washington, D.C. Fly-In

Introducing the Vegas Chamber Cultivating Growth and ...€¦ · Introducing the Vegas Chamber...

Documents

Transcript of Introducing the Vegas Chamber Cultivating Growth and ...€¦ · Introducing the Vegas Chamber...