Introducing Salesforce Identity

Single Sign-On, Identity, and Access Management

Chuck Mortimore, Salesforce.com, Sr. Director of Product Management

@cmort

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Does your day feel like this?

What if…

What if there was a single place to

login to all your enterprise apps?

What if there was a single place to

manage your cloud and mobile apps?

Introducing Salesforce Identity

Cloud Identity and Access Management

Simple Login once to all your cloud and mobile apps with

Single Sign-On.

Social Deep social and data integration, fully customizable and

built on open standards.

Trusted Centralized access management and provisioning,

delivered through the simplicity, transparency, and trust

of the Salesforce Platform.

social

automate administrate

trust

enterprise directory

integration

single sign-on and

user management

secure single sign-on

and social apps

centralized access

management, provisioning

and reporting

transparent scalable certified

ISO 27001

SOC 1, 2, 3 ( SAS70 Type II )

GSA Moderate Level Authority

EU Safe Harbor Certified

JIPDC (Japan Privacy Seal)

Tuv (Germany Privacy Mark)

SysTrust

TRUSTe

PCI

60 Billion Transactions / Quarter

26 Billion API calls / Quarter

7 Billion Logins / Year

100,000+ Customers

Simple: Single Sign-On and Social Apps

Single Sign-On to all your Apps • Improve utilization and adoption

• Login once with a single, secure cloud Identity

• Access any standards based application

• Integrated Application Switcher providers quick access

Mobile • Login once, access anywhere

• Single Sign-On for Mobile Apps

• Secure access without VPN

Social Apps with Deep Integration • Push to your users with a common feed

• Apps integrate directly into feed

• Deep data integration provides highly differentiated apps

Demo: The User Experience

Secure: Centralized Access Management

Centralized Control over User Access • Common Authorization for all your apps

• Force.com, Heroku, Mobile, and Third-Party

• Single place to enable/disable apps

• Rapidly trial, develop and deploy

• One-click Enablement

Mobile Ready • Dedicated Mobile Policies

• Enterprise Federation for Mobile Apps

• Salesforce, IT or ISV developed

• Pre-integrated Mobile SDKs

Demo: Setting up Single Sign-On

Automated: User Management and Provisiong

Automated User Management • Manage your Users in one place

• Automate provisioning processes across clouds

Secure De-provisioning • Single place to de-activate users

• Quickly and automatically shut them off everywhere

Pre-Integrated • Identity Connectors to popular platforms

• Standard SCIM Connector

Fully Extensible • Graphical Workflow Engine

• Plugin code directly to the Cloud

• Flexible workflow rules, triggers, fields, validation, etc

Demo: User Management

Extensible: A Full Identity-Enabled Platform

Enterprise Class Workflow • Graphical Drag and Drop processes

• Declarative

• Fully pluggable

Broad Declarative Options • Extensible Fields

• Declarative validation rules

• Drag and Drop layouts

Run Code • Full programming language

• Batch Apex

• Apex Callouts

• User Triggers

• Apex Crypto

API Enabled • Automate from off platform

Demo: Identity Platform

Standard: Broad Open Standard Support

Single Sign-On • SAML 2.0 Identity Provider

• SAML 1.1 / 2.0 Service Provider

• OpenID Connect

API Access • OAuth 2

• OAuth 2 SAML Bearer Tokens

• OAuth 2 JWT Bearer Tokens

Cloud Directory & Provisioning • SCIM

• SAML Provisioning

Demo: Open Standards

Integrate: Enterprise Integration

Enterprise Class Integration • Leverage your existing authentication systems

• Single Sign-On for Web, Mobile and API

• Best practice experience from 13,000 Tenants

Broad Provisioning Support • Manual

• SOAP / REST

• Batch

• SAML Just-In-Time

• SCIM provisioning

Active Directory

SAML & SCIM

Demo: Enterprise Integration

Report: Centralized Transparency

Centralized Reporting • Transparency into access and utilization

Customizable • Drag and drop reporting engine

Analytics and Dashboards • Leverage Salesforce Analytics to develop your own reports

and dashboards

Demo: Reporting

Whitelabel: Run your own Identity Services

Fully brand-able for Customers & Partners • Run your own IDP

• Build federated Support offerings

• Build your customer Social Profile

• Cloud-enable your products

Social • Pre-integrated with Facebook and public IDPs

Demo: Branded Login Services