Introducing Albion

39
Who is this man? clue: you may be wearing his underpants

Transcript of Introducing Albion

Page 1: Introducing Albion

Who is this man?

clue: you may be wearing his underpants

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Simon WolfsonConservative Life PeerChief Executive of Next

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He is giving away £250,000

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Yes £250,000!

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we would like £250,000

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to get the money we need to provide the best answer to

this question...

“How would you deliver a new

Garden City which is visionary,

economically viable and popular?”

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Garden cities are in the news

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for the politicians garden cities mean...

new towns in the countryside

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We decided to enter

£250,000!

but our garden city will be...

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HERE

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HERE

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HERE

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HERE

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HERE

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introducing...

ALBION

NOT THAT ONE

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introducing...

ALBION

the garden city in the

Black Country

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This is the BEST place for a new garden city

HERE

...because of...

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existing infrastructure

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proximity to all types of jobs

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existing public services

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character

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edge

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no NIMBY objectors

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a foundation of co-operation

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From day 1 Albion has...

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Growing

GreeningPop-ups

Street food

Art

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it grows into a new place with...

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distinctive architecture

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the best in landscape and urban design

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smart use of technology

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growing everywhere

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led by its citizens and businesses

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with space to start-up, self-build, invest, create

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made easy by a design code and special planning zone

which help create...

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the Albion premium

the additional return on investment from a development which has the quality and vision to create a strong market, and benefits from

existing infrastructure and easy planning

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(P-B)n-R > (P-A)n-I

current black

country values

peakregionalvalues

less remediation costs

agriculturalland

values

peakregionalvalues

less infrastructure costs

Black Country Garden City

Rural Garden City

ALBION VALUE ADDED

ALBION value added

Conventional garden city

value added

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and it grows...

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ALBION Phase 1

subsequent phasesthe whole Black

Country as garden city

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find out more atmade.org.uk

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