Introducing Facebook

A Primer

What Does It Do?

•Provides tools to interact with other people over the Internet

•Find shared interests

•Communicate narrowly or broadly

•Similar to many other networking tools

Terminology•Account: Your presence within

Facebook

•Profile: Information about you

•Friends: People you choose to share with

•Share: Make available to others

•Notifications: Announcements telling you something happened

Profile

News Feed

Getting Around

News Feed

Friend Requests

Mail

Notifications

Search Profi

le

Friend

Fin

der

News Fe

ed

Privac

y

Setti

ngs

Search (to change)

News Feed Sidebar

Posts

•Cornerstone of Facebook

•90+% of what you do

•Everything else revolves around this

Posts: Content

•Status

•Photos

•Videos

•Links

•Comments on other posts

•…and many other kinds of content

Posts: How To

Simple Status Update

Who Can See a Status

Privacy Shortcuts

Settings

Help Center

Personal vs. Business

•Accounts are for individuals, whether that individual is a company or a human

•A business account belongs to the business, but is managed by one or more individuals

Personal vs. Business

Types of Business Pages

•Local business or place

•Company, organization, or institution

•Brand or product

•Artist, band, or public figure

•Entertainment

•Cause or Topic