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An Overview of new network establishment & its
operation & maintenance
A study based on Airtel.
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An Overview of new network establishment & its
operation & maintenance
A study based on Airtel.
Prepared By
Prabir Talapatra
Roll:146Batch:4
MBA (Finance)
Supervised By
Fahmida Ahmed
BBA, MBA (Finance & Marketing)
Lecturer, Faculty of Business Administration
University of Science & Technology Chittagong (USTC)
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Letter of Transmittal
September 1, 2012To
The Dean
Faculty of Business Administration
University of Science & Technology Chittagong
Subject: Submission of Internship Report
Sir,
I have the gratification to inform you that I have accomplished my internship report
on Airtel. I have tried my best to furnish the report with relevant data, which I have
to collect from contact with Airtel.
I shall be glad if you kindly accept this report, and I am ready to explain anything to
you if you feel necessary.
Yours Faithfully
________________________
Prabir Talapatra
Roll:146Batch:4
MBA (Finance)
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Nowadays the world is very much competitive. So everyone has to be expert in his field in
both practical knowledge and theoretical knowledge. As Premier University,Chittagong
aims to build future magnate with the theoretical knowledge as well as practical knowledge
of economic field of our country, Internship course and its report is a significant aspect in
the direction of accomplishing the goal.
On the whole, the study that I desire to do is conducted to reveal the crucial economic
factor that may affect the import, base on our countrys economic practices, as our
Bangladesh is highly depended on its import.
The study is presented in 10 chapters.
The First chapter of the study is called Introduction where I have given a short
introduction about the report. This chapter is based on the reason of the report, the
objectives, methodology and the significance of study.
In Research Methodology I have described how the report has done like I have used both
primary and secondary data. I have done practical deskwork, interviews during my
internship program and in the report a few things I have given on the basis of personal
observation. I have also gone through many Internet websites, newspaper, and journals to
collect data for the report.
I described about the objectives of the report and what is the plan regarding the report. The
problems that I have faced in doing this report and the limitations of this research project
are also described in this chapter.
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The Second chapter Company Overview describes all about the organization where I
have done my intern. The mission, vision and values of the company are briefly mentioned
here.
The Third chapter of the study is called Customer Services, Products etcI have tried
to described about the types of services, various products and their call rate.
The Fourth chapter is called Conclusionwhich is prepared based on the results obtained
from the previous chapter.
The tenth and the last chapter include the names of all the books and resources from which
I have collected the information and it is known as References
Table of Contents
Sl NO Content Page No
1 Title fly 1
2 Title page 2
3 Letter of transmittal 3
4 Acknowledgement 4
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5 Executive summary 5
6 Table of content 7-8
Chapter ONE1 Introduction 11
2 Origin of the report 11
3 Objectives of the Study 12
4 Methodology 12
5 Nature of Data 12
6 Method of Collecting Data 13
7 Primary data collection 13
8 Personal Observation. 13
9 Face to Face Interviews. 13
10 Practical deskwork. 14
11 Secondary data collection 14
12 Limitations 14-15
Chapter TWO1 Company Profile. 18-20
2 Objective. 20
3 Airtels Vision & Mission. 20
4 Managements Structure. 21
5 Joint Ventures Abroad. 21-24
Chapter THREE1 Basic Activities of Customer Service- 27-28
2 Exclusive Customer Service 28
3 Customer Service Centers 29
4 Product and Services 30-38
5 Product Related Services 38
6 Airtel Roamers 38
7 Media & Press Releases 39
8 Mobile Internet 409 Internet 40
10 Wap 40
11 MMS 41
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Chapter FOUR1 Conclusion 43
Chapter FIVE1 References 45
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Chapter 1
Introduction
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10
o Introduction
o Origin of the report
o Objectives of the Study
o Scope of the Study
o Methodology
Nature of Data
Method of Collecting Data
Primary data collection
o Personal Observation.
o Face to Face Interviews.
o Practical deskwork.
Secondary data collection
o Limitations
Chapter 1
INTRODUCTIO
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Introduction
Internship program is a compulsory 3-credit course, which provides us with the
opportunity to gain our practical knowledge.
Now the world is very much competitive. So everybody has to be expert in his field in
both practical knowledge and theoretical knowledge. As Premier University aims to
build future magnate with the theoretical knowledge as well as practical knowledge of
economic field of our country, Internship course and its report is a significant aspect in
the direction of accomplishing the goal. It is a systematic process for gathering,
recording and analyzing of data about the topic that a student goes to learn on the
program, moreover also know how to connect the theoretical knowledge with the
practical knowledge.
Basically, the study that I desire to do is conducted to reveal the crucial economic
factor that may affect the import, base on our countrys economic practices, as our
Bangladesh is highly depended on its import.
Since Bangladesh is an import-oriented country and to facilitate the activities, Airtel
Telecom Limited provides all kind of facility and offers auxiliary product that are
related to and those are the core products.
Origin of the report
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Method of Collecting Data
In order to fulfill the objectives of the study both Primary and secondary data have been
collected.
Primary data collection
I have used three techniques of Primary Resources for my research and they are as
followed:
Personal Observation.
Face to Face Interviews.
Practical deskwork.
Personal Observation
Observation is the process of recognizing and noting people objects and
occurrences rather than asking for information. Informal observations remove the
elements of Bias and effect of reaction from research.
Face to face Interviews
As the field of study is limited within the Airtel Telecom, it was decided that
information will be collected by direct face to face interviews. Face to face Interviews
were held with Mr. Golam Kibria. Business centre Manager of Airtel Telecom ltd,
Chittagong. Mr. Kibria has sufficient working knowledge in Telecom sector and he has
helped me a lot to gather the information about Airtel Telecom .
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Practical Deskwork
When I was working in Airtel Telecom Ltd, I have worked in different department so
far in different desk. While working for the TelecomI have collected the data which I
need to accomplish the report.
Second ary data collection
An intensive literature survey was required to acquire relevant knowledge. Relevant
literature like published and unpublished thesis, journals, newspaper, books, reports etc.
have been reviewed with a view to increase the knowledge and regarding the issue.
Above all the storehouse of knowledge, the internet will also be a big part of the
literature review.
Companys Quarterly Reports, other published information, Synopsisof Printing materials of the AIRTEL TELECOM LTD. and otherrelated reports and documents have been collected from theauthority of the AIRTEL TELECOM LTD.
Limitations
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The findings of the report though reliable to an extent of higher degree but they
cannot be fully accurate due to the following reasons:
1. This study, which is conducted in a short course of time, is not free of barriers.
Actually this study does not show the existing all but a portion of the factor
affects the Airtel Telecom.
2. The budget Time of the study was limited for four months. Within this short
period, I could not study properly about Airtel Telecom Ltd, and respective
topic in details.
3. The data required for sufficient analysis for report writing could not be
collected due to excessive workload.
4. The Airtel Telecom confidentially keeps the data.
5. Some of the officer of the center did not co-operate heartily.
6. The study was not done very successfully due to inexperience.
7. Supply of more practical and contemporary data is another shortcoming
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Chapter 2
Company Overview
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18
Company Profile.
Objective.
Airtel s Vision & Mission.
Managements Structure.
Joint Ventures Abroad.
CHAPTER 2
Company Profile
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Company Profile:Company Profile:
ORASCOM TELECOM is one of the most dynamic telecommunications powerhouses in
the world. Orascom is based in UAE and has operations in 11 countries worldwide.
Established in 1998, it is today the largest capitalized company on the Cairo %26amp;
Alexandria Stock Exchanges with over 11 million subscribers worldwide. It has grown to
be one of the largest and most diversified GSM network operators in the Middle East,
Africa and Asia.
The Dhabi Group is a multinational company based in the UAE, which owns and
operates a wide range of business concerns that are spread across 3 different continents. It
has a diversified business interest in the institutions that have enjoyed commercial
success as a result of its strong financial resources and extensive management expertise.
The Abu Dhabi Group's major investments are in the following sectors:
o Telecommunications
o Hospitality services
o Property development
o Oil exploration and supplies
o Banking and financial services
o Automobile industries.
Airtel Telecom takes pride in being backed by the Abu Dhabi Group, one of the largest
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groups in the Middle East and in Pakistan.
Airtel Telecom is currently operational in Bangladesh and Pakistan, while it is also
setting pace to initiate its operation in Uganda & Congo. Within the markets Airtel is
already operating, it has quickly developed a large customer base and established itself as
one of the leaders of telecom service sector.
In Bangladesh, Airtel Telecom commenced its operations under a landmark MOU agreed
upon by the Dhabi Group and the Government of Bangladesh worth USD 1 billion, out
of which USD 750 million was exclusively committed for investment in the
telecommunication sector of the country. Succeeding the MOU signing, the BTRC
license for telecom service provision was issued to Airtel Telecom, followed by the
signing of interconnectivity agreement with all the existing telecom companies of
Bangladesh.
In May 10th, 2007, Airtel Telecom launched its commercial operations in Bangladesh
with a network encompassing 26 districts. By November 2007, the network had been
expanded to cover 61 districts and being used by 2 million customers.
Based on the NGN (Next-Generation) network, Airtel Telecom's operational activities in
Bangladesh aim to achieve a new and modern corporate identity, which is congruent with
the dynamic changes taking place in the telecom industry today. With a reflection of a
new strategy, our aim is to be perceived not only as a telecommunication operator of
voice services, but also as a universal provider of comprehensive communications
services for both residential and business customers.
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The subscriber base of over 2 million users in our first year of operation alone serves as a
testament to Airtel telecom's customer-driven business mandate. These achievements
have only been possible due to Airtel's uncompromising commitment to provide
maximum network coverage and clear connectivity at the most affordable price.
Objective:Objective:
Airtels goal is to bring you this freedom at lower overall cost.Airtel wants to
make mobile affordable for you, your family and your friends. This is why we have put
together a very attractive launch offer to allow you to link up. Go and see one of our
dealers to learn about our offer. They are happy to help.
Telecom's Vision & MissionTelecom's Vision & Mission
Vision:To become the essential communication provider in Bangladesh of high quality voice and
innovative data services by offering affordable products and services to all market
segments and to become an integral part of their everyday lives.
Airtel Telecom's brand values include:
Simplicity
Honesty
Innovation
Quality
Dynamic
Friendly
Mission:
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Establish and sustain as a customer centric organization
Provide high quality and innovative communication services, through state of the
art infrastructure and a team of professionals
Continuously develop, motivate and empower our people
Achieve profitable growth for all our stakeholders
Management StructureManagement Structure
The thirteen members of the Board of Directors are responsible for the strategic planning
and overall policy guidelines of the Bank. Further, there is an Executive Committee of the
Board to dispose of urgent business proposals.
Besides, there is an Audit Committee in the Board to oversee compliance of major
regulatory and operational issues.
The CEO and Managing Director, Deputy Managing Director and Head of Divisions are
responsible for achieving business goals and overseeing the day to day operation.
The CEO and Managing Director are assisted by a Senior Management Group consisting of
Deputy Managing Director and Head of Divisions who supervise operation of various
Divisions centrally and co-ordinates operation of branches. Key issues are managed by a
Management Committee headed by the CEO and Managing Director. This facilitates rapid
decisions.
There is an Asset Liability Committee comprising member of the Senior Executives
headed by CEO and Managing Director to look into all operational functions and
Risk Management of the Bank
Joint Ventures Abroad :Joint Ventures Abroad :
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Affinity Partners
Airtel believes in united effort. Airtel's affinity program executes partnership programs
for leading companies. Our unique approach enables our clients to effectively drive sales,
improve relation and enhance brand awareness.
Currently, Airtel has the following affinity partners in Bangladesh Market.
Electra Telecom Bangladesh Limited
Siemens Bangladesh Limited
Electra Telecom (BD) Limited:
Electra Telecom (BD) Limited is a pioneer in the field of consumer electronics in
Bangladesh, with a distribution network consisting of 212 showrooms, franchises &
dealers through out the country. Samsung Electronics, one of the worlds largest
electronic companies, has made Electra International its exclusive distributor in
Bangladesh to market a vast range of products to local consumers.
Being an affinity partner, Electra and Airtel Telecom will jointly work for each other,
drive greater sales force, enhance brand awareness and support customer service. Please
view the list of outlet as follows:
District Outlet Address Contact Number
Dhaka 27, Bangabandhu National Stadium Market 9550207
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60, Bangabandhu National Stadium Market 9563489
82, Bangabandhu National Stadium Market 9557626
97, Bangabandhu National Stadium Market 9562726
112, Airport Road, Bijoy Sharani 8154835Shop No 1 & 2, Rajmoni Ishakha Shopping
Complex, 89/3 V.I.P Road, Kakrail, Dhaka
8355387
Level 1, Block: C, Shop No: 1,2,12, 13,
Bashundhara City, Panthapath
9111440 Ext. 301001
44, Gulshan Avenue (1st Floor) 8857569
Plot 13, Road 14/A, Sector 4, Uttara 8958692
Hauly, Zinzira, Keranigonj 7771757
119, Shahid Tazuddin Ahmed , (317, Old BoroMogh Bazar) 1st Floor
1712068900
47, Horonath Ghosh Road, Lal Bagh 9677259
100, Dholaipar, Jatrabari 7419322
49 New Super Marktet, Baitul Mukaram 1817110903
Chittagong 805, C.D.A Avenue, Dampara 031- 626924
Rajshahi Dr. Gaffar Plaza, Miah Para, Shaheb Bazar 0721-776186
Khulna Al-Hajj Latif Mansion, Plot # 72, K.D.A Avenue 041-721551
Sylhet S.K. Bhaban, Fazil Chisht, Subid Bazar 0821-719260
Jessore 135, M.K Road 0421-66836,
01711826681
Brahmanbaria T.A. Road 0851-52589,
01711378121
Bogra College Road, Kalitola051-73355,0156307518
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Siemens Bangladesh Limited:
SIEMENS operates in 190 countries all over the world, with its operations spanning the
sectors of electronics, health, power, security and industrial development.
In Bangladesh, SIEMENS Bangladesh Ltd. is currently operational in the sectors of
Power, Communications, Consumer Products and Medicine. In the communication
sector, SIEMENS vision is to make life easier by providing trendsetting communication
solutions. Siemens, with its long operational history in Bangladesh, will also play the
vital role of affinity partner with Airtel to create innovative communications solutions,
products and services that satisfy the customers demands. Please view the list of outlet
as follows:
District Outlet Address Contact No.
Dhaka 119 Bangabandhu Stadium Market 9562971
Gulshan point,Plot no. CWS ( C ) 7A, Gulshan South Avenue 8852035
House # 02, Road 01/A, Sector 09 (Opposite By Mascot Plaza) 8953987
Taher Tower, Gulshan 2 No
Bogra College Road, Kalitola No
Chittagong 42 M.M Ali Road, Wasamore, Lalkhanbazar, Chittagong 031-631743
Khulna 36 KDA Avenue 041-813876
Sylhet R.N Tower, Chowhatta 0821-716425
Jessore 34 Rail Road No
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Chapter 3
Customer Service
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Basic Activities of Customer Service-
o Exclusive Customer Service
o Customer Service Centers
o Product and Services
o Product Related Services
o Airtel Roamers
o Media & Press Releases
o Mobile Internet
o Internet
o Wap
o MMS
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CHAPTER 3Customer Service
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786016
78600786
G.P.O. BOX
3016
+88 (02) 8951786
W www.Airteltel.com.bd
Or you can just use your SIM Genie menu to get directly connected to the Contact
Center by dialing Helpline from Help & Support menu.
Furthermore, an extensive network of franchises, kiosks and mobile units ensure easy
and convenient accessibility to a host of our products and services.
Exclusive Customer Care:
Our mandate for doing businesses by keeping customers at the forefront is reflected in
our 'one stop' concept for all your telecom requirements. We have the maximum number
of Sales and Customer Service Centers countrywide, equipped with cutting edge
technologies to ensure that customer needs and demands are catered for in the shortest
possible time. Our highly trained and well-groomed team of Customer Service
Executives is on hand 24 hours to provide you support in any area- all to make sure that
your communication experience with use is facilitated in the smoothest way possible
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Customer Service Centers
Business Center Address
Tajwar Center Tajwar CenterHouse#34 Road#19/A, Banani, Dhaka 1213
ASA Tower ASA Tower (Ground Floor)
23/3 Khilji Road, Shyamoli Dhaka-1207
Novera Tower,
Dhanmondi
Novera Square
Road #2 House#5 Dhanmondi, Dhaka
Motijheel 64/1, Purana Paltan Motijheel Commercial Area, Dhaka 1000
Quaderi Chamber,
Chittagong
Quaderi Chember,
37 Agrabad Commercial area, Chittagong
Rahman Tower, Sylhet Rahman Tower,
House#A/2 Bangabir, Naiorpool Sylhet
Akunjee Tower, Khulna Akunjee Tower (Ground Floor)
A-41, 42 Mazid Sharani, Shib Barir MoreShonadanga, Khulna-9100 (Opposite of Zia Hall)
Dolphin Housing, Bogra Dolphin Housing,
Jaleshwaritola, Bogra 5800
Parent's Plaza, RajshahiParents Plaza Alupotty,
Ghoramara Boalia, Rajshahi
Uttara Business Centre,Uttara
Siaam Tower, Dhaka - Mymensingh Road, Plot No. 15, Sector-3, Uttara, Dhaka-1230
Cox's Bazar BusinessCenter
Hotel Sayeman (Ground Floor) Baharchara, CoxsBazar 4700.
Rangamati Business
CenterNew Court Road, Rangamati.
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Khagrachori BusinessCenter
Syed Building,Shapla Chattar, Khagrachori
Bandorban Business
Center
Abeda Plaza (Ground floor) Opposite of Govt. High School,
Bandorban
Products and Services:Products and Services:
Airtel welcomes you to its world of Value Added Services!
We know that communication is all about being heard, being expressive and making
your world more creative. Thus, all our packages offer a vast range of services and
contents - all put there to make your communication experience:
Much Easier:Our basic voice services like Call Waiting, Call Divert, Conference Call, and Voicemail
better manage your calls and keep you connected!
More Fun:
Be creative, stylish and hip by using our Caller Tunes to greet or surprise your friends
and family, colleagues, or loved ones by setting songs, funny messages or sounds for
them. Show them how different and creative you are!
More Clued-up:Get Surf Now! Be connected to the internet wherever you are. Surf anything you like,
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check your e-mails, swap MMS contents with your buddies or others. And best part is
you dont have to go anywhere to activate any of these! Its there for you as soon as you
switch on your Airtel SIM
And more personal:
Personalize your phone by downloading wallpapers, ringtones, logos, games and many
more contents of your choice from SIM Genie menu The World of Infotainment at the
palm of your hands!
Airtel entered the market with a promise of making mobile phone affordable for people.
This promise was kept and Airtel was the first operator to introduce a flat rate for all
calls (inside own network and to other operators) for the convenience and ease of
customers. Thus "Zem" was launched - the best prepaid package for making calls to any
network.
In addition, a new prepaid package, Zahi has also been launched. This package offers
attractive tariff plan for customers who need to talk within theAirtel network. Airtel Zem
is already a very popular and well-liked brand Airtel Zahi is a brand extension to
enrich the brand.
Targeting the corporate and SME segments, Airtel has launched different types of
"Corporate Sim" with state of the art services including GPRS, corporate SMS
broadcast, dedicated customer relationship management, and customized packages.
Airtel enterprise offers customized telecom solutions for different businesses as per their
requirements and the objective of Airtel enterprise is to assist the clients at every step as
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Zahi Zahi Royal
Connection price (Tk.) 750 1250
Monthly Fee & Others
Zahi Zahi Royal
Line rent/ Bundle Fee (in Tk) 50 500
FREE NA 750 Tk.
Line rent waiver
Waived when
usage >=
BDT 300
NA
Other features
Pulse 5 sec 1 sec
Number of FnF
(any mobile network)
15 20
Credit Limit (in Tk.) 600 1100
Note:
Zahi:
o Monthly line rent is BDT 50. (excl. VAT)
o Monthly line rent will be waived if the subscriber usage (excluding package
line rent) reached to BDT 300.
Zahi Royal:o Subscriber will pay Monthly Bundle Fee of BDT 500 (excl. VAT)
o Subscriber will enjoy a usage of BDT 750 at free of cost
o Usage will include calls to mobile & PSTN, SMS, GPRS, MMS,
VAS/Content (excluding ISD/EISD/Roaming and & other rentals)
Zahi Tariff
Zahi Zahi Royal
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Voice Calls
(in Tk. /PerMinute )
Airtel to Airtel 0.49 0.49
Airtel to other operator
(mobile/PSTN**)0.94 0.89
FnF - Airtel to Airtel 0.25 0.25
FnF -Airtel to other operator 0.65 0.65
Airtel to International
*(ISD/EISD)ISD/EISD Rates ISD/EISD Rates
BTCL Incoming Calls Free
SMS
(Tk. /Per
SMS)
Airtel to Airtel 0.25 0.25
Airtel to other operator 0.75 0.75
FnF -Airtel to Airtel 0.10 0.10
FnF -Airtel to other operator 0.25 0.25
International SMS 2.50 2.50
* For International calls only ISD/EISD rates will be applicable.* ISD/EISD rate may change as per BTRC directive.
** Including BTCL (Local/NWD)
Please Note:
All incoming calls are free of charges
All charges are exclusive of 15% VAT.
For ISD calls, ISD time band and pulse will be applicable.
Help line (786) is free for Postpaid customers.
All postpaid packages include BTCL incoming and outgoing facilities.
All existing promotional offers will be applicable till the offers are valid
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Zem - Tariff Plan
Zem 24 hrs (startup)
Suit your taste-- more options
Zem Fun
Zem 1 second
Zem FnF
Startup
Package
Detail
Pulse 60 sec
Number of FnF
(any mobile network)
5
Regular Hour
Voice Calls
Per Minute
Airtel to Airtel Tk. 0.89 /min
Airtel to other operator
(mobile/ PSTN**)Tk. 0.89 /min
FnF -Airtel to Airtel TK. 0.89 /min
FnF -Airtel to other operator TK. 0.89 /min
Airtel to International*(ISD/EISD)
ISD/EISD Rates
BTCL Incoming Calls Free
SMS Airtel to Airtel TK. 0.50
36
http://www.waridtel.com.bd/portal/page?_pageid=133,205780&_dad=portal&_schema=PORTAL#zem24hrshttp://www.waridtel.com.bd/portal/page?_pageid=133,205780&_dad=portal&_schema=PORTAL#zemhttp://www.waridtel.com.bd/portal/page?_pageid=133,205780&_dad=portal&_schema=PORTAL#zem1sechttp://www.waridtel.com.bd/portal/page?_pageid=133,205780&_dad=portal&_schema=PORTAL#zemFnFhttp://www.waridtel.com.bd/portal/page?_pageid=133,205780&_dad=portal&_schema=PORTAL#zem24hrshttp://www.waridtel.com.bd/portal/page?_pageid=133,205780&_dad=portal&_schema=PORTAL#zemhttp://www.waridtel.com.bd/portal/page?_pageid=133,205780&_dad=portal&_schema=PORTAL#zem1sechttp://www.waridtel.com.bd/portal/page?_pageid=133,205780&_dad=portal&_schema=PORTAL#zemFnF -
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Airtel to other operator TK. 0.75
FnF - Airtel to AirtelTK. 0.30
FnF -Airtel to other operator TK. 0.60
International SMS TK. 2.50
Package Detail
Pulse 1 sec
Number of FnF
(any mobile network) 5
Voice Calls
Per Minute
Regular Hour
Airtel to Airtel 2 Paisa /1 sec
Airtel to other operator
(mobile/ PSTN**)3 Paisa /1 sec
FnF -Airtel to Airtel 1 Paisa /1 sec
FnF -Airtel to other operator 2 Paisa /1 sec
Airtel to International *(ISD/EISD) ISD/EISD Rates
BTCL Incoming Calls Free
SMS Airtel to Airtel TK. 0.50
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Airtel to other operator TK. 0.75
FnF - Airtel to Airtel TK. 0.30
FnF -Airtel to other operator TK. 0.60
International SMS TK. 2.50
Package Detail
Pulse 30 sec
Number of FnF
(any mobile network)5
Voice Calls
Per Minute
Regular Hour
Airtel to Airtel Tk. 0.79 /min
Airtel to other operator
(mobile/ PSTN**)Tk. 1.29 /min
FnF -Airtel to Airtel TK. 0.25 /minFnF -Airtel to other operator TK. 0.65 /min
Airtel to International *(ISD/EISD) ISD/EISD Rates
BTCL Incoming Calls Free
SMS
Airtel to Airtel TK. 0.50
Airtel to other operator TK. 0.75
FnF - Airtel to Airtel TK. 0.10
FnF -Airtel to other operator TK. 0.25
International SMS
Please Note:
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All incoming calls are free of charges.
All charges are exclusive of 15% VAT.
Helpline (786) charges @ TK. 0.50 from Prepaid customers.
Prepaid connection comes with ISD, EISD & pre-loaded GPRS facility.
All prepaid packages include BTCL incoming and outgoing facilities.
* For International calls only ISD/EISD rates will be applicable.
* ISD/EISD rate may change as per BTRC directive.
** Including BTCL (Local/NWD)
Product Related Services:
To enable you to maintain your postpaid and prepaid accounts more conveniently, Airtel
gives you product related services, to ensure that you can easily charge up your account
with your desired amount of airtime, so that you never fall out of the communication loop!
Scratch Cards - Airtel scratch cards are widely available and can be purchased fromany one of our authorized dealers, outlets, franchises and Customer Service Centers.
Available in 6 different denominations, these scratch cards can be used by both ZEMusers to refill their prepaid accounts and ZAHI users to pay their postpaid bills!
Ezee Load and Ezee Charge -o Ezee Load is a service for prepaid users that they can use to purchase any
amount of airtime to refill their accounts
Ezee Charge is a service for postpaid users which they can use to pay their postpaid billswithout having to go to banks.
Airtel Roamers:
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Normally, if you want to access GPRS/EDGE through your mobile, you need to configure
your
handset. This makes life complicated - as you have to find out your handset model name,model number, model type etc and enter them into your phone.
To make your life much easier, Airtel offers advanced handset settings. When you insert
your Airtel SIM in your handset for the first time, it automatically initiates a handset
configuration request. If you have a GPRS/EDGE compatible handset you will soon receive
the handset configuration settings through a flash message. When you save this message,
your handset will be automatically configured for GPRS/EDGE
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Chapter 4
Conclusion
Telecom sector deals with the most sensitive part of an economy. It is vitally important for
a country to provide quality network for flourishing the economic sector and enhancing the
overall business and manufacturing environment of the country. In recent times in
Bangladesh Telecom sector has been considered the most prospective, compared to the
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other service sectors, for their quality service and transparency. At past only the some
limited company were in operation and people had no other alternative to go to those
institutions for service. But now the scenario is quite different. A good number of
companies are rendering service and a tough competition exists in this sector. So it is very
important to attract new domain of customers, side by side with regular clients in order to
diversify the customer basket and at the same time increasing profit.
Todays business world is dynamic and ever changing. To cope up with all these changes
and adopt with new scenario a group of skilled and talented workforce is the first
requirement. Airtel Telecom Ltd has rightly focused on skill development of employee and
at the same time introducing technology in almost every step of its day to day activity to
insure prompt and quality service. Besides frequent training program is also conducted by
the Airtel to increase the level of employee efficiency. This should be further strengthened
as there is no alternative of training in telecom sector as here practice and experience along
with training can make the difference.
Airtel Telecom Ltd started its journey in 2007 or A Better Tomorrow. Its friendly and
congenial environment, dedication to service and ability to provide quality, at low cost,
with high efficiency has been able to develop a reputation in market. If all the efforts those
were put forward in past can be employed again with renovation and increased integrity
then we can hope that it will not only be able to build a Better Tomorrow for Itself but
also for the whole nation.
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Chapter 10
References
Text Books:
,International Marketing.
Naresh K. Malhotra, Marketing Research
David L. Loudon ,Consumer Behavior
OXFORD Business Dictionary
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Internet Web sites:
http://www.Airteltel.com.bd.
http://www.Airteltel.com.
http://www.jetro.go.jp/bangladesh/eng/link_files/imp_bdmc.html
http://www.cpd-bangladesh.org/
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