Internet is changing - How to React?

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    10-Nov-2014
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Internet is changing - how should you react? Topics include: - What's hot on the Internet 2013? - State of the Internet Usage in Finland

Transcript of Internet is changing - How to React?

  • 1. How to REACT ? 1
  • 2. ABOUT THE SPEAKER 2
  • 3. 3
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  • 5. How isperforming comparedto other countries? 5
  • 6. We are sure, that we cantake the Scandinavian market as fast as previous markets.Source: kaleva.fi - 13th Mar 2012, Robert Genz, Founder of Zalando 6
  • 7. We aim to become the most used travel search engine in Finland.Source: 3t.fi - 28th of Jun 2012, Director Melanko, Momondo 7
  • 8. Finlands biggest internet shoe store" 8
  • 9. 9Source: okv.fi
  • 10. Q: Which Nordic startups are doing more than $10m in revenue? - Quora 10
  • 11. (Your) competition sleep! 11
  • 12. Are you using in your business ? 12
  • 13. 13
  • 14. 14
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  • 16. WHY BOTHER? Digital leaders: - are 26% more profitable - generate 9% more revenue - have 12% higher market valuationSource: 16
  • 17. BEGINNERS = unaware of opportunitiesCONSERVATIVES = vision, slow & no investmentsFASHIONISTAS = sexy tech, but no visionDIGIRATI = vision & engagement & investments Source: 17
  • 18. Digital maturity matters in every industrySource: 18
  • 19. Source: 19
  • 20. Internetof 2013 20
  • 21. This is it. The next big bang. 21
  • 22. PC vs Smartphones = no brainer 22
  • 23. Already 12%. And growing fast! 23
  • 24. Sure, there are loads of other stuff on the radar. - HTML5, responsive design - Sensory devices, wearable electronics - Augmented reality - Bio ID - Mobile payment - Cloud OS - Big data, data vizualization - Social advertizing - More locationing (SoLoMo) - Targeted marketing - More gamification - More apps . 24
  • 25. But how many can be traced back to mobility? HTML5, responsive design Sensory devices, wearable electronics Augmented reality Bio ID Mobile payment Social advertizing More locationing (SoLoMo) Targeted marketing More gamification More apps . 25
  • 26. So my advice to you isDo mobile. Right now. (So your biz wont end up like this.) 26
  • 27. transforms your organization toa take full advantageof internet solutions. 27
  • 28. Thank You !Please share this presentation. shall rise again.Wanna know more?facebook.com/sofokustwitter.com/teemumalinentwitter.com/sofokussofokus.com/blogi 28