International Visitor Survey (IVS) Questionnaire · 2018-11-12 · IVS_ITI9 When you booked the...

International Visitor Survey (IVS) Questionnaire

All questions up to IVS_DEM2 are compulsory

Introduction and Welcome

Thank you for agreeing to complete this survey. To answer the questions in this survey click on the box(es) next to the answer(s) that best reflect what you did while in New Zealand. To move to the next question, please use the arrow button at the bottom of the page. All your answers are kept confidential and are not used to individually identify you in any way. To go to the first question, please click on arrow button below. If you have to leave the survey at any point, just close the browser and when you wish to finish the survey, click on the link in the original email and it will take you back to the last question you answered.

Purpose of Visit

IVS_INT1 How many times have you visited New Zealand? NUMERIC TEXT BOX, ALLOW

VALUES BETWEEN 1 AND 100

IVS_INT2 IF IVS_INT1 IS GREATER THAN 1 Please answer all questions for your most

recent visit to NZ.

Please mark one response to show your main reason for going to New Zealand on that visit. IF IVS_INT1 EQUALS 1

Please mark one response to show your main reason for going to New Zealand. SINGLE RESPONSE

Holiday / vacation 1

Visiting friends / relatives 2

Business 3

Education 4

Conference / convention 5

Other 96

DO NOT SHOW CODES SELECTED AT IVS_INT2

IVS_INT9 Please mark one response to show your secondary reason for going to New Zealand. SINGLE RESPONSE

Holiday / vacation 1

Visiting friends / relatives 2

Business 3

Education 4

Conference / convention 5

Other 96

No other reason 99

IF CODE 1 AT IVS_INT2

IVS_INT3 Did you go to NZ mainly … SINGLE RESPONSE

For some special public event or occasion 1 SKIP TO NEXT SECTION

As an incentive visit as a reward for good work or sales

2 SKIP TO NEXT SECTION

For your honeymoon 3 SKIP TO NEXT SECTION

For a working holiday 4 SKIP TO NEXT SECTION

To go sightseeing 5 SKIP TO NEXT SECTION

For a holiday /recreation 6 SKIP TO NEXT SECTION

For shopping 7 SKIP TO NEXT SECTION

For some other reason 90 SKIP TO NEXT SECTION



To care for a family member or friend 1 SKIP TO NEXT SECTION

To visit family 2 SKIP TO NEXT SECTION

To visit friends 3 SKIP TO NEXT SECTION

For a wedding, funeral, other family occasion 4 SKIP TO NEXT SECTION



IVS_INT5 Which of these were you in NZ for? SINGLE RESPONSE

An exchange program with a NZ high school of secondary school


An exchange program with some other educational institution


On a school education trip 3 SKIP TO NEXT SECTION

To attend a private training establishment such as an English language school, nanny school, hospitality school etc.

4 SKIP TO END

To attend for a full academic year at a High School / Secondary school

5 SKIP TO END

To attend for a full academic year at a University 6 SKIP TO END

To attend for a full academic year at a Polytechnic or Institute of Technology

7 SKIP TO END

To attend for a full academic year at some other tertiary institution

8 SKIP TO END

Some other educational purpose 90 SKIP TO NEXT SECTION

IF THE ROUTING IS TO “FINISH”, THEN GIVE THIS MESSAGE

Thank you for taking part in this survey. We do not need you to answer any more questions. THAT RESPONDENT IS TO BE CLASSIFIED AS “INELIGIBLE”.



Stopping over – between flights 1 SKIP TO IVS_INT8

To do seasonal work 2 SKIP TO IVS_INT8

To do other work 3 SKIP TO IVS_INT8

For a working holiday 4 SKIP TO NEXT SECTION

For medical advice / treatment 5 SKIP TO IVS_INT8

To take part in a sport(s) 6

For shopping 7 SKIP TO NEXT SECTION


IVS_INT7 Did you go to NZ mainly to play professional sport? SINGLE RESPONSE

Yes 1 SKIP TO IVS_INT8

No 2 SKIP TO NEXT SECTION


IVS_INT10 Did you go to NZ mainly as an incentive visit as a reward for good work or sales? SINGLE RESPONSE

Yes 1

No 2

Rather not say 98

IVS_INT8 Did you have any free time to do other things while you were in NZ? SINGLE

RESPONSE

Yes 1

No 2

Itinerary

IVS_SPD8 Who did you visit New Zealand with? MULTIPLE RESPONSE EXCEPT CODE 1

Myself 1

My husband, wife or partner 2

Child/children aged under 15 3

Child/children aged 15 or older 4

Other family / relative 6

Other person(s) 7

IVS_ITI1 Did you arrive in NZ: SINGLE RESPONSE

By plane at: WORDING FOR

IVS_ITI9/10

Auckland airport 1 flight

Wellington airport 2 flight

Christchurch airport 3 flight

Queenstown airport 4 flight

Some other airport 90 flight

By:

A cruise ship 10 cruise

Another ship or boat 11 other way of arriving

Another method (please specify) 91 other way of arriving

IVS_ITI9 When you booked the INSERT WORDING FROM IVS_ITI1 to New Zealand, did it also include other aspects such as accommodation, transport etc.? SINGLE

RESPONSE

Yes 1

No 2 SKIP TO IVS_ITI11

Not sure 98 SKIP TO IVS_ITI11

IF CODE 1 AT IVS_ITI9 CODE AS PACKAGE = 1 FOR ROUTING PURPOSE LATER ON, IF CODES 2 OR 98 AT IVS_ITI9 CODE AS PACKAGE = 2 IF CODES 1 TO 4 OR 90 AT IVS_ITI1 IVS_ITI10 Do you know how much the INSERT WORDING FROM IVS_ITI1 cost by itself?

SINGLE RESPONSE

Yes 1

No 2

Not sure 98

IVS_ITI11 Did you travel around New Zealand with others, IF CODES 2 TO 7 AT IVS_SPD8

aside from INSERT CODES SELECTED AT IVS_SPD8, in a [multi-day] tour organised by a company? SINGLE RESPONSE

Yes 1 CODE AS TOUR GROUP

No 2

IF CODE 1 AT IVS_ITI9 CODE AS PACKAGE IF CODE 2 OR 98 AT IVS_ITI9 CODE AS INDEPENDENT

Not sure 98

IF CODE 1 AT IVS_ITI9 CODE AS PACKAGE IF CODE 2 OR 98 AT IVS_ITI9 CODE AS INDEPENDENT

IVS_ITI2 IF CODES 1 TO 4, 90 OR 91 AT IVS_ITI1 On what date did you arrive for that visit to New Zealand? IF CODE 10 AT IVS_ITI1 On that trip, what was the date when you finally left the cruise ship? IF CODE 11 AT IVS_ITI1 On that trip, what was the date when you first went ashore in New Zealand?

INSERT THREE DROP DOWN BOXES WITH DAY, MONTH AND YEAR LISTED ABOVE, SINGLE RESPONSE, INCLUDE DON’T RECALL OPTION

DAY CODE FRAME

Show 1 to 31

MONTH CODE FRAME

January 1

February 2

March 3

April 4

May 5

June 6

July 7

August 8

September 9

October 10

November 11

December 12

YEAR CODE FRAME

Show 2014 to 2015

IVS_ITI8 IF DON’T RECALL SELECTED AT IVS_ITI2 How many days did you stay in New

Zealand? NUMERIC TEXT BOX, RANGE 1 TO 365, INCLUDE DON’T RECALL OPTION IVS_ITI3 IF CODES 90 OR 91 AT IVS_ITI1 Where did you first land in New Zealand?

IF CODE 10 AT IVS_ITI1 At what port did you finally leave the cruise ship? IF CODE 11 AT IVS_ITI1 Where did you first go ashore in New Zealand? OPEN TEXT BOX, INCLUDE DON’T RECALL OPTION

IVS_ITI4 We would now like you to select the places in New Zealand where you stayed at least one night. To select a place, please click on the label, it will then appear in the box on the right. If you stayed at a place that isn’t on the first page of the map then please use the colour coded zoom buttons on the right to see more places. If you can’t find the exact name of the place you stayed, then please click on the nearest town or city. Once you have selected all the places you stayed a night in, please click on the right arrow at the bottom of the screen. MULTIPLE RESPONSE, INSERT MAP

IVS_ITI5 Please enter the number of nights you spent in each city or town. NUMERIC

TEXT BOX, RANGE 1 TO 365

Expenditure

IF CODE 2 OR 98 AT IVS_ITI9 SKIP TO IVS_SPD9

IVS_SPD4 What country did the international flight that was included in the package / tour start from? If you had a series of flights to get to NZ, answer for the first one that was paid for as part of the package / tour. SINGLE RESPONSE

INSERT COUNTRY CODEFRAME

IVS_SPD5 Apart from stopovers (where you did not leave the airport) did the package /

tour include overnight stays in any other country? SINGLE RESPONSE

Yes 1

No 2 SKIP TO IVS_SPD9

IVS_SPD6 As part of the package / tour, how many nights (not spent in an airport) did

you spend in other countries? NUMERIC TEXT BOX, INCLUDE DON’T KNOW

OPTION (CODE 98) IF CODE 1 AT IVS_SPD8 DO NOT ASK AND AUTOCODE AS CODE 1

IVS_SPD9 Would it be easier for you to tell us about: SINGLE RESPONSE

What the visit to NZ cost just for yourself 1 SKIP TO IVS_SPD14

What the visit cost for you and another person / people

2

Please show the number of people whose cost you will be answering questions about: NUMERIC TEXT BOX

IVS_SPD10 Number aged 15 and over, including yourself: NUMERIC TEXT BOX IVS_SPD11 Number aged less than 15: NUMERIC TEXT BOX

IVS_SPD14 IF IVS_SPD9 = 1 While you were visiting New Zealand, did you: IF IVS_SPD9 = 2 While you were visiting New Zealand, did you or anyone you are answering for: SINGLE RESPONSE

Buy a house, flat or timeshare in NZ 1

Have maintenance done on a house, flat or timeshare in NZ

2

None of these 3

IVS_SPD34 Would it be easier for you to tell us about: SINGLE RESPONSE

The total cost of your trip 1

The individual costs of your trip 2

NEW SCREEN

We’re now going to ask you about the cost of your trip to New Zealand. There are some things we want you to include and others we don’t. These are listed below. Please try and be as accurate as possible, but if you can’t remember the exact number, your best guess will be fine. Purchases to exclude:

IF CODE 2 OR 98 AT IVS_ITI9 OR CODE 1 AT IVS_ITI10 International airfares to and from New Zealand

IF CODE 10 AT IVS_ITI1 The Cruise to and/or from New Zealand or anything on the Cruise ship

IF CODE 10 AT IVS_ITI1 International airfares from New Zealand

Goods to export

Buying or maintaining property (e.g. house, apartment flat, timeshare)

Land

Motor vehicles

Businesses

Export animal Things to include:

IF CODES 2 OR 98 AT IVS_ITI10 International airfares to New Zealand

IF CODE 1 AT IVS_SPD9 Anything else that you spent on the trip for yourself

IF CODES 2 OR 98 AT IVS_SPD9 Anything else that you spent on the trip for yourself and those you travelled with

Anything else that was paid for you by someone else, employer or a business

IF ZERO ENTERED AS THE VALUE FOR IVS_SPD12/16/18/20/22/24/26/28/30 THEN A CURRENCY IS NOT REQUIRED IF IVS_SPD34 = 1

Amount (NUMERIC TEXT BOX)

Currency (DROP DOWN BOX)

Total cost IVS_SPD30 IVS_SPD31

IF IVS_SPD34 = 2

Amount (NUMERIC TEXT BOX)

Currency (DROP DOWN BOX)

IF PACKAGE = 1 Tour / package cost IVS_SPD12 IVS_SPD13

IF PACKAGE = 1 AND IVS_ITI1 = 10 Other costs paid for before you went to NZ for the part of the visit after you finally left the cruise ship IF PACKAGE = 1 AND IVS_ITI1 <> 10 Other costs paid for before you went to NZ IF PACKAGE 2 AND IVS_ITI1 = 10 Costs paid for before you went to NZ for the part of the visit after you finally left the cruise ship IF PACKAGE = 2 AND IVS_ITI1 <> 10 Costs paid for before you went to NZ

IVS_SPD16 IVS_SPD17

IF IVS_ITI1 = 10 Costs after you finally left the cruise ship paid for while you were in NZ: ELSE Costs paid for while you were in NZ:

- amount paid by credit card IVS_SPD18 IVS_SPD19

- amount paid with Travel Card, Cash Card i.e. any card that you can load with money in the currency of the country you are visiting and can then use to pay for things and to draw out cash

IVS_SPD20 IVS_SPD21

- amount paid by debit card IVS_SPD22 IVS_SPD23

- amount paid by travellers cheques IVS_SPD24 IVS_SPD25

- amount paid in cash IVS_SPD26 IVS_SPD27

- amount paid another way IVS_SPD28 IVS_SPD29

IF RESPONDENT DOES NOT ENTER A VALUE AND CLICKS ON THE NEXT BUTTON

THE ERROR MESSAGE SHOULD SAY ‘If you can't provide an exact amount, an estimate will be fine’ WHEN RESPONDENT CLICKS ON THE NEXT BUTTON AFTER COMPLETING THE TABLE, PROMPT WITH COMMENT BOX Can you please do a quick check of the values above to check they are all correct.

COMPUTE TOTAL SPEND FOR EACH RESPONDENT BY SUMMING THE FOLLOWING CALCULATIONS:

IVS_SPD12 MULTIPLIED BY CURRENCY CONVERSION









TOTAL SPEND EQUALS SUM OF ABOVE

CURRENCY CONVERSION

IF IVS_SPD13/17/19/21/23/25/27/29/31 = 1 1

IF IVS_SPD13/17/19/21/23/25/27/29/31 = 2 1.083

IF IVS_SPD13/17/19/21/23/25/27/29/31 = 3 1.952

IF IVS_SPD13/17/19/21/23/25/27/29/31 = 4 1.160

IF IVS_SPD13/17/19/21/23/25/27/29/31 = 5 1.591

IF IVS_SPD13/17/19/21/23/25/27/29/31 = 6 0.188

IF IVS_SPD13/17/19/21/23/25/27/29/31 = 7 0.0113

IF IVS_SPD13/17/19/21/23/25/27/29/31 = 8 0.0011

IF IVS_SPD13/17/19/21/23/25/27/29/31 <> ANY OF THE ABOVE 0

ASK IF TOTAL SPEND IS MORE THAN 25,000

Just to check, did you include any of the following in the amounts you entered above?

Purchase of export goods

Purchase of business goods or services

Purchase of international airfares in New Zealand

Purchase of property (e.g. house, apartment, flat, timeshare)

Purchase of land

Purchase of business

Purchase of motor vehicle

Purchase of export animal

IF RESPONDENT SELECTS YES TO ANY OF THESE THEN SHOW QUESTION THAT ASKS HOW MUCH THEY SPENT ON CAPITAL ITEM X. REMOVE THIS EXPENDITURE FROM THE IVS SAMPLE DATA

Yes 1

No 2 SKIP TO IVS_SPD32

IF CODE 1 ABOVE, SHOW IF CODE 1 AT IVS_SPD34 PRESENT TABLE WITH IVS_SPD16-28 AGAIN AND ALLOW MODIFICATIONS

IVS_SPD32 Are there any expenses that you were unable to include in the above expenditure estimate e.g. paid for by a business, relatives or friends? SINGLE RESPONSE

Yes (please specify what the expense was and how much in the box)

1 TEXT BOX

No 2

Activities

IF CODE 2 AT IVS_INT8 SKIP TO NEXT SECTION

IVS_ACT1 IF CODE 10 AT IVS_ITI1 This part of the survey is about things you did in NZ after you finally left the cruise ship. We do not want you to tell us about things you did while you were staying on the cruise ship.

After you had finally left the cruise ship, which of these things did you go to in New Zealand? Please select all that apply.

ALL OTHERS While you were in New Zealand, which of these things did you go to? Please select all that apply. MULTIPLE RESPONSE

A beach 403

A geothermal park (hot mud and possibly geysers)

405

A glacier e.g. Fox or Franz Josef 404

A national park 401

A marine park or marine reserve 402

Hot pools 406

Other natural attraction (e.g. mountain, lake, river etc.)

407

A film location 153

Zoo or wildlife park 603

Theme park or leisure park 604

GAP

Health spa or day spa 606

GAP

Farm or orchard 602

Vineyard / wine trail 605

Food and/or wine event 652

Garden visit or flower show 653

None of these 100

ASK IF CODE 401 AT IVS_ACT1

IVS_ACT2 IF CODE 10 AT IVS_ITI1 After you had finally left the cruise ship, which of these National Parks did you go to?

Please select all that apply. ALL OTHERS While you were in New Zealand, which of these National Parks did you go to? Please select all that apply.

MULTIPLE RESPONSE

IF CODES 1 TO 799999 AT IVS_ITI4 SHOW CODES 40111 TO 40115

North Island National Parks

Egmont, Mt Taranaki 40111

Tongariro 40112

Lake Waikaremoana / Te Urewera 40113

Whanganui 40114

Other 40115


South Island National Parks 40116

Abel Tasman, Nelson 40117

Arthurs Pass 40117

Heaphy Track / Kahurangi 40118

Lake Wanaka / Mt Aspiring 40119

Mt Cook / Aoraki 40120

Nelson Lakes 40121

Pancake Rocks - Paparoa, Punakaiki 40122

Westland Tai Poutini (where Fox and Frans Josef Glaciers are)

40123

Milford, Dusky, Doubtful Sounds – Fiordland 40124

Rakiura National Park in Stewart Island 40125

Other 40126

Not sure 9999

IVS_ACT3 IF CODE 10 AT IVS_ITI1 After you had finally left the cruise ship, which of these things did you go on?

Please select all that apply. ALL OTHERS While you were in New Zealand, which of these things did you go on? Please select all that apply.

MULTIPLE RESPONSE

Gondola / cable car / tram ride 152

Scenic boat trip 155

Scenic flight 154

Scenic tour by bus or train 151

None of these 100

IVS_ACT4 IF CODE 10 AT IVS_ITI1 After you had finally left the cruise ship, which of these

did you see in their natural habitat?

Please select all that apply. ALL OTHERS While you were in New Zealand, which of these did you see in their natural habitat? Please select all that apply. MULTIPLE RESPONSE

Glow worms 551

Dolphins 554

Seals 555

Penguins 553

Whales 556

Native birds 552

Other wildlife 557

None of these 100

IVS_ACT5 IF CODE 10 AT IVS_ITI1 After you had finally left the cruise ship, which of these things did you do?

Please select all that apply. ALL OTHERS While you were in New Zealand, which of these things did you do? Please select all that apply. MULTIPLE RESPONSE

Go for a walk, hike, trek or tramp 201

Rafting, canoeing, kayaking 303

Jet-boating 301

Other boating 302

Swimming / surfing 304

Scuba diving or snorkelling 305

Other water activity such as water-skiing 306

Bungy jumping 251

Canyon Swing 259

Extreme ride e.g. Luge, fly-by-wire 252

Skiing, snowboarding or other snow sport 253

Mountain climbing, rock climbing, abseiling, caving

254

Horse riding / horse trekking 256

Cycling 255

Quad biking, 4WD vehicle tour 258

Fishing or hunting 257

Playing golf 260

Rugby (watching or playing) 261

Watching or playing other sport 262

Air activities such as paragliding, hang gliding, ballooning, skydiving

351

None of these 100


IVS_ACT6 IF CODE 10 AT IVS_ITI1 When you went walking / hiking / trekking after you had finally left the cruise ship, did you do:

Please select all that apply. ALL OTHERS When you went walking / hiking / trekking did you do: Please select all that apply. MULTIPLE RESPONSE

A walk that took under ½ hour 20111

A walk that took between ½ hour and 3 hours 20112

A walk that took over 3 hours but not overnight 20113

A New Zealand Great Walk (click here for list) INSERT HOVER OVER WITH LIST BELOW

20114

Other trek / tramp that included an overnight stay 20115

Another type of walk 20116

Not sure 9999

HOVER OVER LIST

Lake Waikaremoana Walk

Tongariro Northern Circuit

Whanganui Circuit

Abel Tasman Coast Track

Heaphy Track

Kepler Track

Milford Track

Routeburn Track

Rakiura Track (on Stewart island)


IVS_ACT7 IF CODE 10 AT IVS_ITI1 After you had finally left the cruise ship, which of these did you do: Please select all that apply. ALL OTHERS Which of these did you do: Please select all that apply. MULTIPLE RESPONSE

Cycle touring (mostly on-road riding, travelling from place to place)

25513

Mountain biking (mostly off-road and/or on dirt tracks)

25511

Cycle on the NZ Cycle Trail 25512

Another type of cycling 25514

Not sure 9999


IVS_ACT8 Did you:

Please select all that apply. MULTIPLE RESPONSE

Take your own bike to NZ 1

Hire a bike in NZ 2

Buy a bike in NZ 3

Borrow a bike in NZ 4

Not sure 9999


IVS_ACT9 IF CODE 10 AT IVS_ITI1 After you had finally left the cruise ship, which of these did you do: Please select all that apply. ALL OTHERS Which of these did you do: Please select all that apply. MULTIPLE RESPONSE

Salt-water fishing 25713

Fresh-water fishing 25711

Hunting 25712

Not sure 9999


did you go to? Please select all that apply. ALL OTHERS Which of these did you go to? Please select all that apply. MULTIPLE RESPONSE

A public museum or art gallery 451

Other exhibition / Expo 651

A place that is significant to Maori, such as a landmark, remains of a Maori pa (fortified hill), etc

502

Other important building or site 454

A live performance 453

GAP

A conference / convention 654

A casino 601

A bar or nightclub 607

None of these 100

ASK IF CODES 451 AT IVS_ACT10

IVS_ACT11 IF CODE 10 AT IVS_ITI1 After you had finally left the cruise ship, which of these did you go to? Please select all that apply. ALL OTHERS Which of these did you go to? Please select all that apply. MULTIPLE RESPONSE


In the North Island

Auckland Museum 45111

Auckland Art Gallery 45112

Te Papa (National Museum) in Wellington 45115

Puke Ariki in New Plymouth 45113

Govett-Brewster Art Gallery in New Plymouth 45114

Other public museum or art gallery in the North Island

45116


In the South Island

Canterbury Museum in Christchurch 45120

Christchurch Art Gallery 45121

Otago Museum in Dunedin 45122

Otago Settlers Museum 45123

Dunedin Public Art Gallery 45124

Other public museum or art gallery in the South Island

45125

Not sure 9999


IVS_ACT12 IF CODE 10 AT IVS_ITI1 After you had finally left the cruise ship, which of these did you go to? Please select all that apply. ALL OTHERS Which of these did you go to? Please select all that apply. MULTIPLE RESPONSE

A play / drama 45314

A live performance of music 45313

A live performance of dance 45311

A live Maori performance 45312

Other live performance 45315

Not sure 9999


IVS_ACT13 IF CODE 10 AT IVS_ITI1 Was any live performance that you went to after you finally left the cruise ship part of a festival? ALL OTHERS Was any live performance that you went to part of a festival? SINGLE RESPONSE

Yes 1

No 2

Not sure 98


did you do: Please select all that apply. ALL OTHERS Which of these did you do: Please select all that apply. MULTIPLE RESPONSE

Visit a Maori marae (a Maori meeting place) 501

See Maori artefacts, art or crafts in an exhibition 504

See Maori art or crafts being created 503

Eat Maori traditional food 507

Experience a Maori tradition, such as story-telling 506

Some other activity associated with Maori culture 505

None of these 100

Transport and Accommodation IVS_TA1 IF CODE 10 AT IVS_ITI1 After you had finally left the cruise ship, which of the

following transport options did you use? Please select all that apply. ALL OTHERS While you were in New Zealand, which of the following transport options did you use? Please select all that apply. MULTIPLE RESPONSE

Taxi / shuttle service 63

Limousine / car with driver included 64

Rental car 22

Car or van owned by you / family / friend(s) / company

26

Motorcycle 25

Rental campervan / motor-home 32

Campervan / motor-home owned by you / family / friend(s)

31

Train 71

Tour bus 44

Bus service between towns / cities 41

Other bus service 45

Plane (within NZ) 14

Helicopter 13

The ferry between the North Island and the South Island

81

Other ferry 82

Yacht 85

Other boat or ship 86

Bicycle 24

Hitch-hiking 50

Other type of transport 96

Not sure 99

IVS_TA2 Do you: Please select all that apply. MULTIPLE RESPONSE, EXCEPT CODE 3

Own a house / flat in New Zealand 1

Have a time-share in New Zealand 2

Neither of these 3 SKIP TO IVS_TA4

IVS_TA3 Did you stay in your own house / flat / time-share: SINGLE RESPONSE

IF CODE 10 AT IVS_ITI1 All of the time you were in NZ except when you were on the cruise ship ALL OTHERS All of the time you were in NZ

1 SKIP TO NEXT

Some of the time you were in NZ 2

None of the time you were in NZ 3

Not sure 99

IVS_TA4 IF CODE 10 AT IVS_ITI1 After you had finally left the cruise ship, which of these

types of accommodation did you use in New Zealand? Please select all that apply. ALL OTHERS While you were in New Zealand, which of these types of accommodation did you use? Please select all that apply. MULTIPLE RESPONSE

Staying with family or friends 215

House / flat that you paid some rent for 213

IF CODES 1 OR 2 AT IVS_TA3 AUTOCODE AS, ELSE

DON’T SHOW A house you own 214

Luxury Accommodation, 5-star Hotel, Luxury Lodge

141

Hotel 110

Motel, Motor Inn or Serviced Apartment 120

Youth Hostel, YMCA, YWCA 152

Backpackers 151

Private Hotel / Guesthouse 131

Bed and Breakfast 132

Farm-stay or Home-stay 133

Student residence 171

Yacht or other boat 891

Marae 193

In a hut at a National Park / Department of Conservation area

811

Camping at a National Park / Department of Conservation camping ground

812

Other camping ground / holiday park (where you can stay in a tent, cabin, caravan, or campervan / motorhome)

160

Another place where you pay to park a caravan or campervan / motorhome overnight

Free camping - staying at a place that is NOT an official camp site, in a tent, caravan, campervan / motorhome

893

Other accommodation 996

Not sure 999

IF MORE THAN ONE CODE SELECTED AT IVS_TA4, IF ONLY ONE CODE SELECTED AT IVS_TA4 AUTOFILL IVS_TA5 WITH CODE FROM IVS_TA4

IVS_TA5 Which of those types of accommodation did you use for the greatest number of nights? If you stayed an equal number of nights in different types, and that was the greatest number that you stayed in any type, then mark the first one of those that you stayed in. SHOW ALL CODES BETWEEN 1 AND 900 SELECTED AT IVS_TA4, AND INCLUDE A ‘NOT SURE’ OPTION (CODE 999), SINGLE RESPONSE

IVS_TA6 On this trip, what other countries, if any, did you stay at least one night in

before arriving in New Zealand?

Country (USE COUNTRIES LIST FROM SCREENER)

Number of nights (NUMERIC TEXT BOX)

Country (USE COUNTRIES LIST FROM SCREENER)


ASK FIVE COUNTRIES

INCLUDE NONE OPTION

IVS_TA7 On this trip, what other countries, if any, did you stay at least one night in after leaving in New Zealand?

Country (USE COUNTRIES LIST FROM SCREENER


Country (USE COUNTRIES LIST FROM SCREENER


ASK FIVE COUNTRIES

INCLUDE NONE OPTION

Demographics

IVS_DEM1 Now just a couple of questions about yourself.

Which of these age groups are you in? SINGLE RESPONSE

Under 20 11

20 – 24 12

25 – 29 13

30 – 34 14

35 – 39 15

40 – 44 16

45 – 49 17

50 – 54 18

55 – 59 19

60 – 64 20

65 – 69 21

70 – 74 22

75 or older 23

Rather not say 98

IVS_DEM2 Who lives in the same household as yourself?

Please select all that apply. MULTIPLE RESPONSE

My husband, wife or partner 1

Son(s) or daughter(s) aged under 5 2

Son(s) or daughter(s) aged 5 to 14 3

Son(s) or daughter(s) aged 15 or older 4

Other family / relative(s) 5

Other person(s) 6

None of the above – I live alone 7

Rather not say 98

IF CODE 1101 AT IVS_SCR4

IVS_DEM3 Which state / territory did you last live in for 12 months or more? SINGLE

RESPONSE

New South Wales 1

Queensland 2

South Australia 3

Tasmania 4

Victoria 5

Western Australia 6

Australian Capital Territory 7

Northern Territory 8

Rather not say 98

ALL RESPONDENTS WHO ANSWERED IVS_DEM2 ARE CONSIDERED COMPLETED INTERVIEWS IF CODES 1 OR 2 AT IVS_INT2 OR CODE 1 AT IVS_INT8 CONTINUE, ELSE THANK AND CLOSE RANDOMLY SELECT ONE IN THREE AUSTRALIAN VISITORS (CODE 1101 AT IVS_SCR4) WITH CODES 1 OR 2 AT IVS_INT2 OR CODE 1 AT IVS_INT8 TO CONTINUE, ELSE THANK AND CLOSE RANDOMLY SELECT ONE IN THREE UK VISITORS (CODES 2102 TO 2106 AT IVS_SCR4) WITH CODES 1 OR 2 AT IVS_INT2 OR CODE 1 AT IVS_INT8 TO CONTINUE, ELSE THANK AND CLOSE RANDOMLY SELECT ONE IN TWO OF ALL OTHER COUNTRIES WITH CODES 1 OR 2 AT IVS_INT2 OR CODE 1 AT IVS_INT8 TO CONTINUE, ELSE THANK AND CLOSE

i-SITE Usage

IVS_IST1 Were you aware of i-SITEs – the official network of visitor information centres (displaying the logo shown) … INSERT I-SITE LOGO, SINGLE

RESPONSE

Before arriving in New Zealand 1

After arriving in New Zealand 2

I wasn’t aware of i-SITEs before today 3 SKIP TO NEXT SECTION

Don’t know 98 SKIP TO NEXT SECTION

IVS_IST2 Did you use an i-SITE visitor information centre (displaying the logo shown) while you were in New Zealand? INSERT I-SITE LOGO, SINGLE RESPONSE

Yes 1


Don’t know 98 SKIP TO NEXT SECTION

IVS_IST3 What were you looking for when you visited the i-SITE(s)?

Please select all that apply. MULTIPLE RESPONSE, RANDOMISE, KEEPING CODE 90 LAST

General information about the region you were in 1

General information about a different region 2

Accommodation in the region you were in 3

Accommodation in a different region 4

Transport/ travel options around New Zealand 5

Flights within New Zealand 6

Event information 7

Attractions / Activities 8

Suggested itineraries 9

Check/confirm existing travel plans 10

Access to resources to assist you to plan 11

Weather information 12

Maps 13

To meet other travellers 14

Internet access 15

Information about Maori culture / cultural activities

16

Compare prices / find deals 17

Directions 18

Overview of NZ regions 19

See ratings by other travellers 20

Information about amenities/services for the town you were in

21

Something else 90

IVS_IST4 Which of the following statements best summarises your use of i-SITE visitor information centres in New Zealand? SINGLE RESPONSE

I visited i-SITEs just to collect information 1

I visited i-SITEs with the intention of collecting information, however ended up making bookings

2

I visited i-SITEs with the intention of collecting information and making bookings

3

I visited i-SITEs specifically to make bookings 4

IVS_IST5 How strongly do you agree with the following statement: “The i-SITE Visitor

Information Centre Network influenced my decision to use at least one activity, accommodation or transport operator”? SINGLE RESPONSE

Strongly Agree 1

Slightly Agree 2

Neither Agree nor Disagree 3

Slightly Disagree 4

Strongly Disagree 5

Visitor Satisfaction

We’ll now ask you to rate how satisfied you were with different aspects of your trip to New Zealand. Each question uses the same 10-point scale, where 1 means Not at all satisfied and 10 means Extremely satisfied. For each area we would like you to think about all types you experienced while in New Zealand. How satisfied were you with …

SAME PAGE, RANDOMISE ORDER OF STATEMENTS, ALWAYS KEEPING IVS_SAT11 LAST, INCLUDE ‘NOT SURE’ OPTION (CODE 98)

IVS_SAT1 IF CODES 1 TO 900 AT IVS_TA5 Your primary type of accommodation INSERT

CODE FROM IVS_TA5? IVS_SAT2 All the paid accommodation you experienced? IVS_SAT3 All the food and beverage outlets you experienced? IVS_SAT4 All the types of commercial transportation you experienced? IVS_SAT5 All the activities you experienced? IVS_SAT6 IF CODES 501 TO 508 AT IVS_ACT14 All the Maori activities you experienced? IVS_SAT7 All the customer service you received? IVS_SAT8 IF CODE 1 AT IVS_IST2 Your experience at the i-SITEs you visited? IVS_SAT9 Your sense of safety? IVS_SAT10 IF CODE 6101 AT IVS_SCR4 AND TOUR GROUP Your tour guide? IVS_SAT11 IF CODE 6101 AT IVS_SCR4 AND TOUR GROUP The shopping you did?

IVS_SAT12 And overall how satisfied were you with New Zealand’s natural and built environment?

IVS_SAT13 Thinking about everything above, how satisfied were you with your New Zealand visit overall?

NEW PAGE, RESPONDENTS GET RANDOMLY ASKED UP TO TWO QUESTIONS FROM IVS_SAT14 TO IVS_SAT32, BUT ONLY ONE FROM IVS_SAT14 TO IVS_SAT15, IVS_SAT16 TO IVS_SAT17, IVS_SAT18 TO IVS_SAT19, IVS_SAT20 TO IVS_SAT21, IVS_SAT22 TO IVS_SAT23, IVS_SAT24 TO IVS_SAT25, IVS_SAT26 TO IVS_SAT27, IVS_SAT28 TO IVS_SAT29 AND IVS_SAT30 TO IVS_SAT31

IVS_SAT14 IF CODES 1 TO 7 AT IVS_SAT1 What specifically caused you to rate the

accommodation you experienced during your trip to New Zealand that way? TEXT BOX, INCLUDE NOT SURE OPTION (CODE 9999)

IVS_SAT15 IF CODES 1 TO 7 AT IVS_SAT1 What specifically caused you to rate the accommodation you experienced during your trip to New Zealand that way? MULTIPLE RESPONSE, RANDOMISE ORDER, KEEPING OTHER, NO REASON AND NOT SURE LAST

Poor/old facilities 1

Too expensive 2

Poor customer service 3

Poor standard of cleanliness/dirty 4

No free internet 5

Generally poor standard 6

No air-conditioning/heating inadequate 7

Poor value for money 8

Noisy 9

Another reason 90

No reason 97

Not sure 98

IVS_SAT16 IF CODES 1 TO 7 AT IVS_SAT3 What specifically caused you to rate the food

and beverage outlets you experienced during your trip to New Zealand that way? TEXT BOX, INCLUDE NOT SURE OPTION (CODE 9999)

IVS_SAT17 IF CODES 1 TO 7 AT IVS_SAT3 What specifically caused you to rate the food and beverage outlets you experienced during your trip to New Zealand that way? MULTIPLE REPONSES, RANDOMISE ORDER, KEEPING OTHER, NO REASON

AND NOT SURE LAST

Too expensive 1

Poor service 2

Limited choices 3

Not as good as you get overseas 4

Poor food quality 5

Alcohol too expensive 6

Supermarkets lack of variety 7

Another reason 90

No reason 97

Not sure 98


commercial transport you experienced during your trip to New Zealand that way? TEXT BOX, INCLUDE NOT SURE OPTION (CODE 9999)


commercial transport you experienced during your trip to New Zealand that way? MULTIPLE REPONSES, RANDOMISE ORDER, KEEPING OTHER, NO REASON

AND NOT SURE LAST

Expensive 1

Rental car/company did not meet expectations 2


Inconvenient public transportation 4

The transport was delayed 5

Another reason 90

No reason 97

Not sure 98


activities you experienced during your trip to New Zealand that way? TEXT

BOX, INCLUDE NOT SURE OPTION (CODE 9999)

IVS_SAT21 IF CODES 1 TO 7 AT IVS_SAT5 What specifically caused you to rate the activities you experienced during your trip to New Zealand that way? MULTIPLE REPONSE, RANDOMISE ORDER, KEEPING OTHER, NO REASON AND NOT SURE LAST

Too expensive 1

Poor service 2

Have to cancel the activity due to weather/road conditions

3

Hard to find/need better signage 4

Did not live up to expectations 5

Not very exciting/boring 6

Another reason 90

No reason 97

Not sure 98

IVS_SAT22 IF CODES 1 TO 10 AT IVS_SAT6 What specifically caused you to rate the Maori

activities you experienced during your trip to New Zealand that way? TEXT

BOX, INCLUDE NOT SURE OPTION (CODE 9999) IVS_SAT23 IF CODES 1 TO 10 AT IVS_SAT6 What specifically caused you to rate the Maori

activities you experienced during your trip to New Zealand that way? MULTIPLE RESPONSE, RANDOMISE ORDER, KEEPING GOOD AND INDIFFERENT OR POOR GROUPINGS TOGETHER, OTHER, NO REASON AND NOT SURE LAST

Good aspects

Learnt about a new culture 1

Informative 2

Entertaining 3

Good quality/standard 4

Good staff 5

Well organised 6

Another good aspect (please specify) 91

Indifferent or poor aspects

Did not live up to expectations 51

Not very exciting/boring 52

Poor quality/standard 53

Not very informative 54

Another indifferent or poor aspect (please specify)

92

Another reason 90

No reason 97

Not sure 98

IVS_SAT24 IF CODES 1 TO 7 AT IVS_SAT7 What specifically caused you to rate the customer service you received during your trip to New Zealand that way? TEXT BOX, INCLUDE NOT SURE OPTION (CODE 9999)


customer service you received during your trip to New Zealand that way? MULTIPLE RESPONSE, RANDOMISE ORDER, KEEPING OTHER, NO REASON AND NOT SURE LAST

Staff not friendly 1

Staff seemed rushed 2

Staff didn’t care 3

Staff not knowledgeable 4

Slow 5

Another reason 90

No reason 97

Not sure 98

IVS_SAT26 IF CODES 1 TO 7 AT IVS_SAT8 What specifically caused you to rate the i-SITEs

you experienced during your trip to New Zealand that way? TEXT BOX,

INCLUDE NOT SURE OPTION (CODE 9999) IVS_SAT27 IF CODES 1 TO 7 AT IVS_SAT8 What specifically caused you to rate the i-SITEs

you experienced during your trip to New Zealand that way? MULTIPLE

RESPONSE, RANDOMISE ORDER, KEEPING OTHER, NO REASON AND NOT SURE LAST


Too busy/long queues 2

Incorrect/misleading information given 3

Hard to find 4

Pushed certain activities 5

Only had local information 6

Not a lot of choices available 7

Shut too early/short opening hours 8

Lack of knowledge on free attractions 9

Lack of staff 10

Another reason 90

No reason 97

Not sure 98

IVS_SAT28 IF CODES 1 TO 7 AT IVS_SAT9 What specifically caused you to rate your sense

of safety in New Zealand that way? TEXT BOX, INCLUDE NOT SURE OPTION

(CODE 9999) IVS_SAT29 IF CODES 1 TO 7 AT IVS_SAT9 What specifically caused you to rate sense of

safety in New Zealand that way? MULTIPLE RESPONSE, RANDOMISE ORDER,

KEEPING OTHER, NO REASON AND NOT SURE LAST

Poor driving standards, e.g. aggressive, speeding, etc

1

Felt unsafe 2

Poor road signage 3

No safety barriers 4

Crime/graffiti 5

Another reason 90

No reason 97

Not sure 98

IVS_SAT30 IF CODES 1 TO 7 AT IVS_SAT12 What specifically caused you to rate New

Zealand’s environment that way? TEXT BOX, INCLUDE NOT SURE OPTION

(CODE 9999) IVS_SAT31 IF CODES 1 TO 7 AT IVS_SAT12 What specifically caused you to rate New

Zealand’s environment that way? MULTIPLE RESPONSE, RANDOMISE ORDER,

KEEPING OTHER, NO REASON AND NOT SURE LAST

Weather 1

Litter 2

Urban sprawl 3

Dull cities 4

More effort to preserve natural environment required

5

Another reason 90

No reason 97

Not sure 98

IVS_SAT32 Now using a different scale, where 1 means not at all likely to recommend

and 10 means extremely likely to recommend, how likely are you to recommend New Zealand as a holiday destination to others? SINGLE

RESPONSE, INCLUDE ‘NOT SURE’ OPTION (CODE 98)

IVS_SAT33 Did your trip to New Zealand … SINGLE RESPONSE

Exceed the expectations you had before you arrived in New Zealand

1

Met the expectations you had before you arrived in New Zealand

2

Was worse than the expectations you had before you arrived in New Zealand

3

Not sure 4

Decision Making Process

We are now going to ask you some questions about how you planned and booked your holiday to New Zealand.

IVS_APL1 Thinking back to when you first became interested in visiting New Zealand,

which of the following factors helped stimulate that interest? MULTIPLE

RESPONSE, RANDOMISE ORDER, KEEPING ANOTHER SOURCE AND NONE OF THESE LAST

It was somewhere new, I had never been there before

1

Its environmentally friendly image 2

Its spectacular landscapes and natural scenery 3

Specific attractions bought me to NZ 4

I wanted to visit friends or family in NZ 5

A specific event bought me to NZ e.g. sporting or cultural event, wedding, family event, etc

6

I saw advertising about New Zealand 7

I saw or found a good deal on flights to New Zealand

8

I saw or found a good travel package deal to New Zealand

9

I wanted to see the unique indigenous culture 10

I've always wanted to visit 11

I saw a show or segment featuring New Zealand on TV

12

I read about New Zealand in a newspaper, or magazine

13

I read about New Zealand in online articles, travel forums, blogs, social networking sites, etc

14

I was generally searching for places to go and came across information about New Zealand

15

Friends, family or colleagues talked about or recommended New Zealand

16

My travel agent talked about or recommended New Zealand

17

The Hobbit Trilogy movies 18

Social media 19

Golf 20

Skiing / snowboarding 21

Fly fishing 22

Walking and hiking 23

Cycling 24

Kayaking 25

Running and multisport events 26

New Zealand’s food and wine 27

Another source 90

None of these 100

IVS_APL2 And when you began to seriously consider visiting New Zealand, which

factors made you seriously consider visiting New Zealand? SHOW CODES

SELECTED AT IVS_APL1, PLUS CODE 20, MULTIPLE RESPONSE, RANDOMISE ORDER, KEEPING ANOTHER SOURCE LAST

AS PER IVS_APL1

I could get the time off from work or study to come

20

Another source 90

None of these 100

IVS_APL3 ASK IF MORE THAN ONE CODE FROM CODES 1 TO 90 SELECTED AT IVS_APL2

IF CODE SELECTED AT IVS_APL2 THEN AUTOCODE IVS_APL3 WITH THAT CODE

What was the most important factor in your decision to visit New Zealand? SHOW CODES SELECTED AT IVS_APL2, PLUS CODE 20, SINGLE RESPONSE, RANDOMISE ORDER, KEEPING OTHER LAST

IVS_APL4 IF CODE 18 AT IVS_APL1 Specifically, what was it about The Hobbit Trilogy movies that encouraged you to consider visiting New Zealand? MULTIPLE

RESPONSE, RANDOMISE ORDER, KEEPING ANOTHER SOURCE LAST

The scenery 1

Wanted to see if the scenery was like it was in the film

2

I’m a Tolkien fan / love The Hobbit, Lord of the Rings

3

Wanted to see where the film was made 4

I wanted to visit Hobbiton 5

It just raised my awareness of New Zealand/ made me think of New Zealand as a place to visit

6

Something else (please specify) 90 TEXT BOX

Not sure 99

IVS_DMP1 And which of the following sources of information did you use before you

arrived in New Zealand to plan and book your holiday? MULTIPLE RESPONSE,

HAVE TWO COLUMNS, ONE LABELLED PLAN, THE OTHER BOOK, RANDOMISE ORDER, KEEPING OTHER AND NONE OF THESE LAST

100% Pure New Zealand www.newzealand.com 1

Another specific New Zealand website, including attraction, transport or accommodation sites

2

Online travel blogs 3

NOT IF CODE 6101 AT IVS_SCR2 Facebook 20

Twitter 21

IF CODE 6101 AT IVS_SCR2 Weibu 24

Another social networking website 4

www.tripadvisor.com 17

www.wotif.com 18

www.lonleyplanet.com 19

Travel agents in your home country in person 16

Airline websites 11

By phoning airlines 12

By visiting an airline outlet 13

Travel agents in your home country over the phone

14

Travel agents in your home country via the internet

15

http://www.newzealand.com/

http://www.tripadvisor.com/

http://www.wotif.com/

http://www.lonleyplanet.com/

Travel guides/books about New Zealand 7

Other publications e.g. magazines 8

Friends, family and colleagues 10

www.i-SITE.org.nz 25

Websites of individual i-SITE centres 26

An i-SITE consultant or staff member by email or phone

27

Instagram 28

Pinterest 29

Google+ 30

Wechat 31

Essential New Zealand mobile app 32

Webjet 33

Expedia 34

Another source 90

None of these 100

IVS_DMP2 Please rate the usefulness of the following information sources when

searching for information on New Zealand? INSERT TABLE WITH THE LABELS

FROM CODES 1 TO 27 IF SELECTED AT IVS_DMP1, ACROSS THE TOP OF THE TABLE IS 1 TO 10, WITH 1 ALSO HAVING THE LABEL ‘NOT AT ALL USEFUL’ AND 10 ALSO HAVING THE LABEL ‘VERY USEFUL’, INCLUDE ‘NOT SURE’ OPTION (CODE 98)

IVS_DMP3 After arriving in New Zealand, which of the following information sources

did you use to help you find out information about what to do, make further plans or bookings, etc.? MULTIPLE RESPONSE, RANDOMISE ORDER, KEEPING

OTHER AND NONE OF THESE LAST

i-SITE Visitor Information Centre(s) 1

Other travellers I met once in New Zealand 2

Local New Zealanders I met once in New Zealand

3

Local New Zealanders I knew before I arrived in New Zealand e.g. friends and family

4

Global Positioning Systems (GPS) or navigational devices

5

Brochures 6

Staff at hotels, motels, backpackers, etc 7

100% Pure New Zealand www.newzealand.com 8

Other publications e.g. magazines 9

http://www.i-site.org.nz/

Travel guides/books about New Zealand 10

www.tripadvisor.com 12

www.wotif.com 13

www.i-SITE.org.nz 14

Websites of individual i-SITE centres 15

An i-SITE consultant or staff member by email or phone

16

NOT IF CODE 6101 AT IVS_SCR2 Facebook 17

Twitter 18

IF CODE 6101 AT IVS_SCR2 Weibu 23

Another social networking website 19

Smart phone applications 20

Instagram 24

Pinterest 25

Google+ 26

Wechat 27

Essential New Zealand mobile app 28

Other websites 91

Other sources 90

None of these 100

Technology and Social Media

IVS_TSC1 While in New Zealand did you use any of the following forms of

technology? MULTIPLE RESPONSE, RANDOMISE ORDER, KEEPING OTHER AND

NONE OF THESE LAST

Smart phone 4

Internet cafes 5

Wi-fi internet locations 6

Your own laptop or iPad/tablet 7

Gaming console with Wi-fi capacity 8

Other types of technology 90

None of these 100 SKIP TO IVS_TSC4

IVS_TSC2 IF CODES 1 TO 8 AT IVS_TSC1 While in New Zealand did you use those types of technology for finding information about any of these options? MULTIPLE

RESPONSE, RANDOMISE ORDER, LEAVING OTHER AND NONE OF THESE LAST

General information about the region you were in 1

General information about a different region 2

Accommodation in the region you were in 3

Accommodation in a different region 4

Transport/ travel options around New Zealand 5

Flights within New Zealand 6

Event information 7

Attractions / Activities 8

Suggested itineraries 9

Check/confirm existing travel plans 10

Access to resources to assist you to plan 11

Weather information 12

Maps 13

To meet other travellers 14

Internet access 15

Information about Maori culture / cultural activities

16

Compare prices / find deals 17

Directions 18

Overview of NZ regions 19

See ratings by other travellers 20

Information about amenities/services for the town you were in

21

None of these 100

IVS_TSC3 Which of these statements best summarises your use of these types of

technology in New Zealand? SINGLE RESPONSE

I used this technology just to collect information 1

I used this technology with the intention of collecting information, however ended up making bookings

2

I used this technology with the intention of collecting information and making bookings

3

I use this technology specifically to make bookings

4

IVS_TSC4 Did you use Facebook or Twitter or another social media site at any of the following stages of your trip to New Zealand? MULTIPLE RESPONSE

While planning my trip to New

Zealand (IVS_TSC4_1)

While I was in New Zealand (IVS_TSC4_2)

Talking about my trip to New

Zealand once I got home

(IVS_TSC4_3)

NOT IF CODE 6101 AT

IVS_SCR2 Facebook 1 1 1

Twitter 2 2 2

IF CODE 6101 AT

IVS_SCR2 Weibu 5 5 5

Instagram 6 6 6

Pinterest 7 7 7

Google+ 8 8 8

Wechat 9 9 9

None of these 98 98 98

IVS_TSC5 IF CODES 1 TO 9 AT IVS_TSC4_1 How did you use the following social media sites while planning your trip to New Zealand? MULTIPLE RESPONSE,

RANDOMISE ORDER, KEEPING OTHER AND NOT SURE LAST

INSERT EACH CODE MENTIONED AT IVS_TSC4_1 ACROSS

Planning your trip 1

Booking components of your trip 2

Posting status updates about your upcoming trip to New Zealand

3

Sending personal messages to friends or family about your trip

4

Asking for ideas about what to do, see, where to stay, how to get around, etc.

5

Interact with New Zealand companies/organisations

6

Something else 90

Not sure 98

IVS_TSC6 IF CODES 1 TO 9 AT IVS_TSC4_2 How did you use the following social media sites while you were travelling in New Zealand? MULTIPLE RESPONSE,

RANDOMISE ORDER, KEEPING OTHER AND NOT SURE LAST

INSERT EACH CODE MENTIONED AT IVS_TSC4_2 ACROSS

Planning your trip 1

Booking components of your trip 2

Posting status updates about your trip to New Zealand

3


4

Asking for ideas about what to do, see, where to stay, how to get around, etc.

5

Uploaded pictures or a link to a picture(s) 6

Uploaded videos or a link to a video 7

IF CODE 4 AT IVS_TSC4_2 Tweeted 8


9

IF CODE 1 AT IVS_TSC4_2 Interacted with Facebook fanpages

10

Checking in 11

Something else 90

Not sure 98

IVS_TSC7 IF CODES 1 TO 9 AT IVS_TSC4_3 After you left New Zealand how did you use the following social media sites? MULTIPLE RESPONSE, RANDOMISE ORDER,

KEEPING OTHER AND NOT SURE LAST

INSERT EACH CODE MENTIONED AT IVS_TSC4_3 IN A TABLE ACROSS

Posting status updates about your trip to New Zealand

1


2


3

Uploaded pictures or a link to a picture 4

Uploaded videos or a link to a video 5

IF CODE 4 AT IVS_TSC4_3 Tweeted 6

Something else 90

Not sure 98

Airlines

IVS_ARL1 IF CODES 1 TO 4 OR 90 AT IVS_ITI1 Which airline did you fly to New Zealand with? IF CODES 10, 11 OR 91 AT IVS_ITI1 Which airline did you fly from New Zealand with? SINGLE RESPONSE, RANDOMISE ORDER, KEEPING OTHER AND NOT SURE

LAST

Air New Zealand 1

Qantas 2

Emirates 3

Virgin/Virgin Blue/Pacific Blue 4

British Airways 5

Cathay Pacific 6

Lufthansa 7

Japan Airlines 8

Korean Air 9

Malaysian Airlines 10

Singapore Airlines 11

American Airlines 12

Continental 13

Air Asia X 14

China Southern 15

JetStar 16

Another airline 90

Not sure 98

IVS_ARL2 FOR EACH CODE SELECTED AT IVS_ARL1, EXCEPT CODE 90 AND 98 On a ten point scale where 1 means poor and 10 means excellent, how do you rate INSERT AIRLINE in terms of the flight to or from New Zealand? INCLUDE ‘NOT

SURE’ OPTION (CODE 98)

Qualmark

IVS_QMK1 What New Zealand accommodation, transport and activity rating systems, if any, were you aware of before arriving in New Zealand? TEXT BOX

IVS_QMK2 Were you aware of Qualmark – the official quality assurance scheme …

INSERT QUALMARK LOGO


After arriving in New Zealand 2

I wasn’t aware of Qualmark before today 3 SKIP TO NEXT SECTION

Not sure 98 SKIP TO NEXT SECTION

IVS_QMK3 And did you purposefully look out for Qualmark-accredited accommodation,

transport or activities while you were in New Zealand? MULTIPLE RESPONSE

Yes – accommodation 1

Yes – transport 2

Yes – activities 3

No 4

Not sure 98

IF CODE 215, 996 AND 999 AT IVS_TA5 SKIP TO NEXT SECTION

IVS_QMK4 Was INSERT CODE FROM IVS_TA5 Qualmark rated? (That is, did it use the

yellow logo with the black stars to grade the accommodation?) INSERT NEW

QUALMARK LOGO - QUALITY ASSURED.JPG, SINGLE RESPONSE

Yes 1



IVS_QMK5 What Qualmark star rating did the INSERT CODE FROM IVS_TA5 have? SINGLE

RESPONSE

2 star + INSERT LOGO (TWO-STAR-PLUS.JPG) 1

3 star INSERT LOGO (THREE-STAR.JPG) 2

3 star + INSERT LOGO (THREE-STAR-PLUS.JPG) 3

4 star INSERT LOGO (FOUR-STAR.JPG) 4

4 star + INSERT LOGO (FOUR-STAR-PLUS.JPG) 5

5 star INSERT LOGO (FIVE-STAR.JPG) 6


IVS_QMK7 Do you feel that INSERT CODE FROM IVS_TA5 met your expectations set by the Qualmark rating? SINGLE RESPONSE

Much better than expected 1

A little better than expected 2

As expected 3

A little worse than expected 4

Much worse than expected 5

Not sure 98

IVS_QMK8 IF CODES 4 OR 5 AT IVS_QMK7 For what reasons did the Qualmark endorsed

accommodation you used not meet your expectations? MULTIPLE

RESPONSE, RANDOMISE ORDER, KEEPING OTHER AND NOT SURE LAST

Poor/old facilities 1

Too expensive 2


Poor standard of cleanliness/dirty 4

No free internet 5

Generally poor standard 6

No air-conditioning/heating inadequate 7

Poor value for money 8

Noisy 9

The Qualmark rating was too high 10

Another reason 90

Not sure 98

The Environment

IVS_ENV1 Thinking about your day-to-day lifestyle, which of the following best

describes your current lifestyle? SINGLE RESPONSE

I consider the environment in almost everything I do

1

I consider the environment only when it’s reasonable or practical to do so

2

I do not consider the environment in anything I do 3

IVS_ENV2 Did New Zealand's natural environment meet your expectations? SINGLE

RESPONSE

Exceeded my expectations 1

Met my expectations/about the same 2

Worse than I expected 3

Based on your experiences in New Zealand, how would you rate the following on their environmental practices? SINGLE RESPONSE, RANDOMISE

ORDER, KEEPING IVS_ENV7 LAST

Amongst the best in the world

Ahead of most other places

About average

Behind most other places

Amongst the worst in the world

Don’t know

IVS_ENV3

Commercial accommodation providers

1 2 3 4 5 98

IVS_ENV4 Activity and attractions

1 2 3 4 5 98

IVS_ENV5 Visitor transport 1 2 3 4 5 98

IVS_ENV6

Public infrastructure (e.g. rubbish bins, toilets etc.)

1 2 3 4 5 98

IVS_ENV7

Overall environmental management

1 2 3 4 5 98

Branding

IVS_BRD1 Have you seen this logo before (i.e. the entire logo and not just the words

100% Pure)? INSERT 100% PURE NZ LOGO (FOR JUL13 ONWARDS).JPG, SINGLE

RESPONSE

Yes 1

No 2 SKIP TO IVS_HBT1

Not sure 98 SKIP TO IVS_HBT1

IVS_BRD2 Did the 100% Pure New Zealand campaign influence your decision to visit

New Zealand? SINGLE RESPONSE

Yes 1

No 2

Not sure 98

The Hobbit

IVS_HBT1 Before you arrived in New Zealand, were you aware of The Hobbit Trilogy

movies? SINGLE RESPONSE

Yes 1



IVS_HBT2 And have you seen The Hobbit – An Unexpected Journey? SINGLE

RESPONSE

Yes 1

No 2

Not sure 98

IVS_HBT3 Before you arrived in New Zealand, were you aware that The Hobbit Trilogy

movies were made in New Zealand? SINGLE RESPONSE

Yes 1



IVS_HBT4 Did you take in a Hobbit experience while in New Zealand? SINGLE

RESPONSE

Yes 1



IVS_HBT5 What specifically did you do? MULTIPLE RESPONSE

Group tour specifically organised for Hobbit fans 1

Organised local sightseeing tour which included Hobbit Film site(s)

2

Visited Hobbiton 3

Visited Hobbit Film site(s) 4

Something else (please specify) 90 TEXT BOX

Not sure 98

Driving

IVS_DRV1 While in New Zealand, did you personally drive a motor vehicle at any stage during your trip? SINGLE RESPONSE

Yes 1

No 2 SKIP TO IVS_FDB1

IVS_DRV2 How prepared were you for driving in New Zealand? SINGLE RESPONSE

Fully prepared 1

Mostly prepared 2

Slightly prepared 3

Not prepared at all 4

IVS_DRV3 Did you receive any information about driving in New Zealand…? MULTIPLE

RESPONSE POSSIBLE


While in New Zealand 2

I did not receive any information 98 SKIP TO IVS_FDB1

IVS_DRV4 Did the information help you prepare for driving in New Zealand?

Mostly / completely 1

To some extent 2

Not at all 98

Feedback

IVS_FDB1 Finally from time to time we need to talk to people again. Are you happy for

your name and email address to be kept on our database of people who are interested in doing future research? For some of these studies we offer an incentive. Would you be interested in this? SINGLE RESPONSE

Yes 1

No 2

Thank you for your time and effort. Your answers will contribute to important information for New Zealand.

International Visitor Survey (IVS) Questionnaire · 2018-11-12 · IVS_ITI9 When you booked the...

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Transcript of International Visitor Survey (IVS) Questionnaire · 2018-11-12 · IVS_ITI9 When you booked the...