International recruitment@

What are we going to do?

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• Intro Spil Games• Case assignment• Working on the case• Presenting your approach• How did we approach it?• Tips & Tricks

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Spil Games’ global ranking in terms of unique visitors

Reaching over 180 Million MAUs globally

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Game Development @ Spil Games

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Nationalities42

2 cases we can discuss

Director Portals role

Technology role – HTML5

High business impact•P&L•Product Management•Marketing•Manager•Branding•Interpretation search•We need 4!•Purple squirrel

Niche – new technology•Gaming•Developer•Lot’s of “amateurs” •Hard facts search•Non-NL

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Director Portals (1/2)High business impact•P&L•Product Management•Marketing•Manager•Branding•Interpretation search•We need 4!•Purple squirrel

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Must haves•Online consumer facing brand experience (b2c)•Product management experience: working with a web based product / Experience working with internal technical teams (development of product dev. roadmaps)•Experience in setting the strategy, not solely execution imposed by the HQ•P&L responsibility/monetization strategies

Director Portals (2/2)

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Nice to haves•International experience/network•Mobile/tablet experience•Gaming experience •Experience/affinity with the specific target groups: girls, females, males•Entrepreneurial background •High Traffic

GOAL:•Plan of approach•Where to look – sourcing strategy?•How would you look? (strings, other sources)•Come up with 5 candidates that match the requirements•How would you reach out to them?

HTML5 Game Developer (1/2)Niche new technology•Gaming•Developer•Lot’s of “amateurs” •Hard facts search•Non-NL

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Must haves & Nice to haves•Able to make cool HTML5 games!•Able to showcase games in HTML5

HTML5 Game Developer (2/2)

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GOAL:•Plan of approach•Where to look – sourcing strategy?•How would you look? (strings, other sources)•Come up with 5 candidates that match the requirements•How would you reach out to them? (LinkedIn Inmail is NOT allowed!)

Director Portals

How did we approach it?

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1) Understanding the (NEW) role•Must haves•Nice to haves (where can we compromise)•Competency set

2) Sourcing strategy•Post & Pray

• LinkedIN (groups) & Advertising direct competitors

•Sourcing

• Overview direct competitors + target their managers/directors

• Several boolean strings

• Check award-sites-, people who have done exceptionally well in the market

•Referrals

•Agencies – no cure – no pay

• Selected 2 agencies in NL

• 1 in UK (Spreading risk)

(Unwanted) result?

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“Post & Pray” & Agency candidates•340 candidates

Sourcing strategy•Hunt list of 308 candidates

Unsuited candidates•Too much marketing, less product•No branding•No connection with target audience•Competitors were too junior/founders•Failed at test cases etc etc

What did we changed & what worked?

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1) Market Intelligence from senior (internal/external) people•Who do you know?•Which companies did well a few years ago and why?

• Lycos Europe• Telfort

3) No lateral transfers•If you offer someone a similar position in an equally interesting company with the same pay and equal commuting time, you won’t hire him/her.

2) Simplified the strings + re-Iterate weekly•No &&&&&&•Product management•Founder/owner/director•Online•Jump-starting/accelerating

4) Manage your stakeholders + push back•Weekly meeting •Manage expectations of hiring manager & challenge

One of the search strings we used

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-intitle:"profiles" -inurl:"dir/ " site:linkedin.com/in/ OR site:linkedin.com/pub/ (platform|portal) (“b-to-c”|”b-2-c”|b2c) ("product manager"|productmanager) (Founder|owner) (accelerating|growth) (online|portal|ecommerce|"e-commerce") europe -jobs

HTML5 Game Developer

How did we approach it?

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1) Understanding the (NEW) role•Must haves•Nice to haves (where can we compromise)

2) Sourcing strategy•Post & Pray

• Stackoverflow, linkedin

• HTML5 Communities

• Network - referrals

•Sourcing

• Several boolean strings

(Unwanted) result?

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• Majority of the candidates were amateurs (for fun and on the side)• Candidates started Indie Game

development studios• Too much JavaScript people,

non-games• Lot’s of interesting candidates

were underage! (< 17) • People only willing to work

remotely

What worked?

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1) No fact based searches, but game searches•We want people to make cool games, not specific JavaScript gurus

2) Look for game jams, competitions

Search strings HTML5 Game Developer

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site:github.com html5 game* "joined on" netherlands|nederland|utrecht|hilversum|almere|utrecht)

site:lanyrd.com/profile "html5 game*" (developer|programmer)site:lanyrd.com/profile "appears with" (html5 game*") developer|programmer

site:stackoverflow.com/users (html5) game|games "location * utrecht" OR “location * Amsterdam”

(intitle:resume OR inurl:resume OR intitle:cv OR inurl:cv OR intitle:vitae OR inurl:vitae) html5 (game|games) (developer|programmer) -jobs -submit –indeed

site:nl.linkedin.com (html5) game|games (developer|programmer) "beiden kennen" -freelance -zzp -interim –zelfstandig

Tips & Tricks

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• Stop using IE! – Use Chrome• Search LinkedIn (Advanced search) +

Boolean (and-and)

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Back –up slides

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