International MEDIA KIT 2018 ADVERTISE WITH US -...

INFOFISH International | 2018 | Media Kit 1

ADVERTISEWITH US

ii.infofish.org

A joint publication of theGLOBAL FISH INFONETWORKS

INFOPESCA • INFOFISH • INFOPECHE • INFOSAMAK • EUROFISH • INFOYU

For more information, contact: [email protected]

MEDIA KIT 2018

INFOFISH International

INFOFISH International | 2018 | Media Kit2

published since

1981specified readers

100+countries

OVERVIEW//INFOFISH International is the proven, long

standing international magazine for the fish

industry. Published since 1981, it is read by prime

specifiers, key decision makers, and purchasers

from over 100 countries involved in :

• Fish marketing (Distribution & Trade)

• Aquaculture

• Processing (value addition & quality control)

• Fishery and product development.

• Consultancy and advisory services

BUSINESS ACTIVITY BREAKDOWN (%)Seafood Producessors ................................................................ 41% Aquaculture / Producers ............................................................. 20%Fishing / Vessel Operators .......................................................... 8%Suppliers / Manufacturers ........................................................... 9%Research / Training Institutions ................................................... 6%Government Agencies ................................................................ 4%Others ......................................................................................... 12%



CIRCULATION BREAKDOWN//A strong presence in the Asia Pacific Region

Target all industry stakeholders. The magazine is delivered to subscribers, qualified individuals, producers, associations, companies and organizations.

• Print copies : 4 200 / copies.

• Readership : Each issue reaches almost 11 000 readers. 69% are distributed in Asia. *online(digitalversion)&offline(hardcopy)

Advertisers in INFOFISH International benefit from:• Proven, long standing - Over 30 years of publication by the global FISHINFO NETWORK

• Unmatched advertising rates

• Continuous advertiser support through the INFOFISH Register of Companies, the acknowledged clearing

house for industry and trade information.

• Inquiries received for specific equipment, supply or service, are matched with registered companies

supplying such products/services.

• More than 50 inquiries related to all aspects of fisheries are received each month

• Product review/editorial feature to further support your advertising programme

• Bonus distribution at major international events, for maximum exposure

• Full colour production

The circulation of the magazine (distributed by region):

BUSINESS ACTIVITY BREAKDOWN (%)Seafood Producessors ................................................................ 41% Aquaculture / Producers ............................................................. 20%Fishing / Vessel Operators .......................................................... 8%Suppliers / Manufacturers ........................................................... 9%Research / Training Institutions ................................................... 6%Government Agencies ................................................................ 4%Others ......................................................................................... 12%

16%Europe

69%Asia Pacific

10%North America

2%Middle East

2%Africa

1%Latin America& Carribbean


ISSUE FISH AS FOOD (Aquaculture; food

security for smallscale communities; food safety; value addition; new food

products from fishery species)

MARKETING & TRADE (Export/import trade of fishery products; international market

access; trade barriers; developments in consumer

demand)

SUSTAINABILITY (Management of fishery &

cultured stocks; Sustainable commercial aquaculture; IUU fishing; Post-harvest

losses)

GLOBAL (Policies/overviews/expert

opinons on production through processing and marketing; sustainability;

certification & traceability)

REGULAR FEATURES

• Market Barometer

• Market Trends

• Commodity Updates (Seaweed, tuna, fishmeal, shrimp, pangasius, milkfish, cephalopods)

• Industry Notes

• Innovations

• Equipment & supplies

• Publications

• Diary of events

• Advertisements

1/2018 (Jan/Feb)

Deadline: 1 Dec 2017

• Seaweed supporting coastal communities

• China rising

• Expectations for markets and trade

• Tuna in the global food supply chain

• Tracking global commercial fisheries through the internet

2/2018 (Mar/Apr)

Deadline: 1 Feb 2018

• Local alternatives for aquafeeds in selected Asia Pacific countries

• International marketing strategies for the Maldives seafood industry

• Markets in the Middle East

• Sustainable offshore mariculture

• World fisheries & aquaculture

• Women in the global seafood industry

3/2018 (May/June)

Deadline: 1 Apr 2018

• Management of bacterial diseases in aquaculture

• Branding of seafoods

• Global tuna marketing trends

• Climate Change: Impacts on ecosystems and fisheries

• Post-crisis: Rebuilding lives through fisheries

4/2018 (July/Aug)

Deadline: 1 June 2018

• Biosecurity in controlled systems

• Culture technologies for food security

• Live fish trade in ASEAN

• Asia develops a taste for salmon

• IUU fishing measures in the Pacific

• One-by-one tuna fishing: challenges and prospects

• Gender in Tuna Fisheries

5/2018 (Sep/Oct)

Deadline: 1 Aug 2018

• Best practices in smallscale aquaculture

• Innovative and technological developments in aquaculture

• The seafood snacks market in Southeast Asia

• Microplastics in fisheries and aquaculture

• Global standards in fshmeal and fishoil production

6/2018 (Nov/Dec)

Deadline: 1 Oct 2018

• Meeting the challenges in inland fisheries

• Tuna jerky from by-products

• Ornamental fish farming and trade

• The EU market for mussels

• Global sustainable fisheries management and biodiversity conservation

• Decent work and employment in fisheries and aquaculture

EDITORIAL PLAN 2018

A joint publication of theGLOBAL FISH INFONETWORKS

INFOPESCA • INFOFISH • INFOPECHE • INFOSAMAK • EUROFISH • INFOYU


Print Display Advertising (Size & Rates)**Price quoted are per issue, expressed in USD and 4 colour advertisement.

Two - Third Page{ 120mm x 250mm }

Full Page{ 210mm x 275mm }

Half Page Vertical{ 120mm x 180mm }

One-Third Page Box{ 120mm x 120mm }

One-Third Page Vertical

{ 55mm x 250mm }

Quarter Page Horizontal

{ 180mm x 60mm }

Quarter Page Box{ 88mm x 115mm }

Half Page Horizontal{ 180mm x 120mm }

No. of insertionsbooked per year ( times ) 1- 2 3-4 5-6

Full page (210mm x 275mm) 990 890 790

Two-third page (120mm x 250mm) 890 750 670

Half Page (180mm x 120mm) 710 640 570

One-third page (120mm x 120mm) 610 540 480

Quarter page (180mm x 60mm) 480 430 380

Published in Malaysia byINFOFISH1st Floor, Wisma LKIMJalan Desaria, Pulau Meranti47120 Puchong, Selangor DEMalaysiaTel: (603)8066 8112 Fax: (603)8060 3697E-mail: [email protected] Website: www.infofish.org

Editorial & Advertising CoordinationZainah [email protected]

Design and LayoutMohd Syahir Zahardin, Aftar Aris


ONLINE ADVERTISEMENT RATESHome Page: Ads Rates.

ADVERTISEMENT PAGE ADVERTISEMENT SIZE PRICE (Per Month)

Home page - Headline - 352 (w) x 252 (h) US $ 400 (Per Month)

Home page - Sidebar - 295 (w) x 75 (h) US $ 300 (Per Month)

Home Page - Bottom - 822 (w) x 232 (h) US $ 280 (Per Month)

Events Page: Ads Rates.ADVERTISEMENT PAGE ADVERTISEMENT SIZE PRICE (Per Month)

Event Page - Event List - 800 (w) x 310 (h) US $ 380 (Per Month)

Event page - Sidebar - 295 (w) x 75 (h) US $ 100 (Per Month)

INFOFISH Directory Page: Ads Rates.ADVERTISEMENT PAGE ADVERTISEMENT SIZE PRICE (Per Month)

Directory page - Headline - 800 (w) x 250 (h) US $ 480 (Per Month)

Directory page - Sidebar - 295 (w) x 75 (h) US $ 100 (Per Month)

Directory Page - Profile List(Company Detail) - 250 (w) x 173 (h) US $ 50 (Per Month)

*Foradvertisementposition,pleaserefertoDirectoryHeadlineBannerpage

Summary per view

Web Banner Advertising (Size & Rates)**Price quoted are per issue, expressed in USD and 4 colour advertisement.

14.31%

10.53%

8.86%

3.88%

3.60%

3.51%

3.05%

2.95%

2.49%

2.49%

Rows 1 - 10 of 89

Location

Oct 4, 2017 - Oct 31, 2017

Map Overlay

Summary

1,083% of Total: 100.00% (1,083)

1,083% of Total: 100.00% (1,083)

1. Malaysia 155

2. United States 114

3. India 96

4. United Kingdom 42

5. Singapore 39

6. Spain 38

7. Iran 33

8. Italy 32

9. Philippines 27

10. Solomon Islands 27

11 155155

Country Sessions Sessions

© 2017 Google

All Users100.00% Sessions

infofish.org

All Web Site Data GO TO REPORT

Filter Summary View Sessions Pages / Session Avg. Session Duration

Today 5001 51.02% 2.67 25.31

Yesterday 8096 96.97% 1.33 28.03

This Week 28661 78.26% 1.39 60.39

This Month 5001 78.57% 3.14 25.31

Last Month 255604 38.46% 1.23 301.20

Total Year 2351027 40.00% 1.40 800.40

International MEDIA KIT 2018 ADVERTISE WITH US -...

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