Integrity Index ServicesA Joint Venture Between

StreetFeeds & Integrity Research Associates

March, 2016

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IIS Background

Integrity Index Services (IIS) was founded in early 2016 between Integrity Research Associates, LLC and StreetFeeds, Inc. to provide ETF advisory services to the independent research providers looking to launch ETFs and global ETF sponsors looking for new ETF ideas.

Market data consultant StreetFeeds helps financial services clients create, execute, and manage their data acquisition strategy. They help customers access market data, content, tools and research to enable them to control costs, maximize performance and drive the success of their firms.

Founded in 2003, Integrity Research Associates is an information and solutions provider specializing in sourcing unique investment research, data, and analytics providers for hedge funds and asset managers. Integrity tracks over 4,000 independent research firms, ranging from boutiques to channel checkers to industry consultants.

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IIS Background

Economic 416 Specialized (Cont'd) 573Capital Flows 11 Forensic 36General 198 Industry Consulting Firms 269Gov't/Legislative Analysis 49 Insider Analysis 16Investment Strategy 107 IPO 18Political/Country Risk 51 Litigation Analysis 14

Fundamental 704 Management Quality 5Credit Analysis 35 Merger/Risk Arb 22General 488 Other 28Sector Specialist 181 Outsourced Research 33

Primary 351 Patent Analysis 8Access to Management 7 Risk Management 4Channel Checking 61 Short Ideas 13Data Mining 21 Quantitative 161 Specialized 573 Spin Off Analysis 4Expert Networks 50 Credit/Default 10 Commodity 20 Technical 136Investigative 8 EVA 8 Corporate Governance 17 Total Classified 2447Political Intelligence 7 Financial Models 15 Deception Training 4Surveys 197 General 77 Distressed/Bankruptcy 12

N/A 106 Valuation 51 ESG 50

30%

6%7%

18%

15%

24%

Research Providers By Category

Fundamental

Technical

Quantitative

Economic

Primary

Specialized

Integrity tracks a wide range of investment research firms and data providers that cover a variety of sectors, geographies, and adopt numerous different methodological approaches. Many of these firms could be valuable index providers.

Integrity’s Research Universe (sample)

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IIS Services

Integrity Index Services provides the following services for:

ETF Sponsors

Identify and vett unique index sources from our universe of over 4,000 independent research and data providers.

Design custom indices based on client criteria.

Independent Research or Data Providers

Develop potential indices based on providers’ proprietary research / data. Create marketing material to promote provider and potential indices. Market indices to ETF sponsors. Help negotiate final agreement with sponsors. Consulting regarding other ETF topics.

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IIS Team

Jeff West, CEO and founder of StreetFeeds, is an information industry veteran as well as a recognized financial information authority. Since the early days of the Internet, West has worked with the most prominent financial web sites, institutions, research providers and software vendor. West has held senior roles with early stage content and data vendors, many of which are now units of the world's largest financial information organizations like Thomson Reuters, Standard & Poor's and Morningstar. Jeff received his BA from the State University of New York at Buffalo and is an avid traveler, fitness enthusiast, amateur chef and currently resides in the suburbs of NYC with his family.

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IIS Team

Michael W. Mayhew, the founder and Chairman of Integrity Research Associates, is one of the leading experts on the global investment research industry.   In addition to founding Integrity Research, Mike is on the board of directors of Investorside Research Association, the non-profit trade association for the independent research industry.  Mike has over thirty years of research industry experience. Prior to founding Integrity Research Associates in 2003, Mike held senior management positions with firms such as Garban Information Systems, Maria Fiorini Ramirez Inc, Standard & Poor’s, and MMS International. Mike is a frequent speaker on research industry trends and developments and is quoted widely in news sources, including the Wall Street Journal, Bloomberg, the Financial Times, and Reuters. Mike graduated from Stanford University with a BA in Economics.

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Contact Information

For More Information Please Contact

Jeff West jeff@streetfeeds.com516-946-5695- or-Mike MayhewMichael.Mayhew@integrity-research.com646-786-6859