Integrated alumni-organization-and-offering-v1-0

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Integra(ng AIESEC’s Global Alumni Organiza(on and Offering Independent en((es (as today). Shared goals (AlumnitoAlumni, AlumnitoAIESEC and AlumnitoWorld). Clearly defined roles and responsibili(es (at each level). Integrated membership (join anywhere and be a globallyrecognized member). Funding valuable programs (with local, naBonal and internaBonal benefits). Following much discussion worldwide, we propose to proceed with an integrated global alumni organizaBon and offering.

Transcript of Integrated alumni-organization-and-offering-v1-0

Page 1: Integrated alumni-organization-and-offering-v1-0

Integra(ng  AIESEC’s  Global  Alumni  Organiza(on  and  Offering  

•  Independent  en((es  (as  today).  •  Shared  goals  (Alumni-­‐to-­‐Alumni,  Alumni-­‐to-­‐AIESEC  and  Alumni-­‐to-­‐World).  •  Clearly  defined  roles  and  responsibili(es  (at  each  level).  •  Integrated  membership  (join  anywhere  and  be  a  globally-­‐recognized  member).  •  Funding  valuable  programs  (with  local,  naBonal  and  internaBonal  benefits).  

Following  much  discussion  worldwide,  we  propose  to  proceed    with  an  integrated  global  alumni  organizaBon  and  offering.  

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Integra(ng  AIESEC’s  Global  Alumni  Organiza(on  and  Offering  Roles  and  Responsibili(es  at  Each  Level  

Programs   •  Design  and  implement  global  programs.   •  Encourage  program  adopBon  by  NAAs  and  develop  regional  program  opportuniBes.  

•  Implement  and  supplement.  

AlumNet   •  Develop,  manage  and  maintain  AlumNet.   •  Create  a  regional  page  using  AlumNet  templates.   •  Create  naBonal  and  local  pages  using  AlumNet  templates.  

Development   •  Define  and  disseminate  best  pracBces  and  establish  new  NAAs  or  provide  support  to  RAAs.  

•  Establish  new  NAAs  in  their  region.   •  Recruit  and  develop  local  alumni  groups.  

Coordina(on   •  Solicit  input  from  RAAs  and  NAAs.  •  Coordinate  mktg  campaigns  with  RAAs,  NAAs.  

•  Provide  regional  input  to  AAI.   •  Provide  naBonal  input  to  RAA  and/or  to  AAI.  

Database   •  Maintain  global  database  in  synergy  with  AI  and  NAAs.  

•   Update  and  use  database  for  regional  communicaBons,  subject  to  agreements.  

•  Work  with  AAI  on  na(onal  data  management,  subject  to  agreements.  

Events  /  Awards   •  Organize  global  events  and  awards.   •  Organize  regional  events  and  awards.   •  Organize  na(onal  and  local  events/awards.  

Support    Services  

•  Provide  all  levels  with  membership  payment  and  admin,  data  services,  programs,  templated  pages.  

Commun-­‐  ica(on  

•  Publish  global  newsleQer  and  other  markeBng  communicaBons.  

•  Publish  regional  newsleQer  using  AlumNet  template.  

•  Publish  naBonal  and  local  newsleQers  using  AlumNet  templates.  

AIESEC   •  Represent  Alumni  with  AI  and  encourage  alumni  support.  

•  Represent  AIESEC  Alumni  at  regional  events  and  encourage  alumni  support  

•  Represent  AIESEC  Alumni  with  MC  and  encourage  alumni  support.  

Governance  

•  AAI  members  vote  in  legislaBve  sessions.   •  Elected  presidents  of  RAAs  that  enter  into  cooperaBon  agreements  with  AAI  invited  to  join  AAI’s  ExecuBve  Board  as  ex-­‐officio  members.    

•  NAA  members  vote  on  regional  maQers.  

•  NAA  members  vote  at  the  naBonal  level.  

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Integra(ng  AIESEC’s  Global  Alumni  Organiza(on  and  Offering  Funding  Needs  and  Revenue  Sources  

Funding  

 Needs  

•  Small  global  office  and  team.  

•  Development,  hosBng  and  maintenance.  

•  Membership  management,  payment  administraBon,  accounBng  and  reporBng.  

•  TransacBon  costs  and  infrastructure                  (i.e.,  credit  cards,  PayPal).  

•  AAIM  event  expenses.  

•  CommunicaBons  expenses,  including  email  delivery  .  

•  MarkeBng  expenses.  

•  Advisory  services  (e.g.,  legal,  financial)  

•  Volunteer  team.  

•  Advisory  services  (e.g.,  legal,  financial)  •  Regional  event  expenses.  

•  Volunteer  team.  

•  Advisory  services  (e.g.,  legal,  financial)  •  NaBonal  event  expenses.  •  Any  expenses  that  NAA  incurs  by  choosing  not  to  use  the  global  web  plaXorm  (communicaBons,  website,  membership,  data  management…).    

Funding    Sources  

•  Volunteers  and  in-­‐kind  support.  •  Member  dues.  

•  Alumni  business  promoBon.  

•  Alumni  donaBons  (AAI  seed  fund).    

•  Corporate  sponsors.  •  Discount  program.  

•  AAIM  revenues                                                                                                    (assumed  to  fully  offset  event  costs).  

•  Volunteers  and  in-­‐kind  support.  •  Member  dues.  

•  Regional  event  revenues                                                                          (assumed  to  at  least  offset  event  costs).  

•  Volunteers  and  in-­‐kind  support.  •  Member  dues.  

•  Corporate  sponsors.  •  Alumni  donaBons.  

•  NaBonal  event  revenues                                              (assumed  to  fully  offset  event  costs).  

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Integra(ng  AIESEC’s  Global  Alumni  Organiza(on  and  Offering  Membership  

Integrated    Membership    

Concept  

•  Each  enBty  sells  an  idenBcal  €25  global  alumni  membership  package  that  includes  the  following  benefits:  

-  Access  to  AlumNet  member-­‐only  programs  that  provide  benefits  at  the  local,  naBonal  and  internaBonal  levels;  

-  Discounted  aQendance  at  events;  -  VoBng  rights  at  the  naBonal,  regional  and  global  levels.  

•  These  funds  will  help  defray  product  development  and  administraBve  costs.    In  the  case  of  AAI,  it  will  help  support  the  cost  of  developing  AlumNet  and  of  a  small  global  office  to  handle  global  service  funcBons  (maintenance,  finance,  bus  dev…)that  will  benefit  all  alumni.  

•  RegistraBon  on  AlumNet  is  free,  but  access  to  certain  services  will  require  membership.  

Simple  Revenue    Sharing  Formula  

•  €10  to  AAI.   •  €5  to  the  RAA  to  which  the  alum  declares  residence.  

•  €10  to  the  NAA  where  the  alum  declares  residence.  

Add-­‐on  Services  that    can  be  Sold  Separately  

•  Alumni-­‐to-­‐alumni  business  promoBon.   •  Premium  membership  packages.  

Administra(ve    MaKers  

•  ParBcipaBon  in  this  program  will  be  based  on  wriQen  partnership  agreements.    

•  ParBcipaBng  enBBes  must  be  legally  formed  and  have  a  bank  account  (a  potenBal  workaround  for  NAAs  is  to  work  through  the  MC).      

•  100%  of  membership  dues  from  members  residing  in  non-­‐parBcipaBng  countries  will  help  fund  AAI.  •  Each  enBty  will  market  global  alumni  memberships  with  the  understanding  that  revenue  will  be  shared  in  accordance  with  the  formula.  

•  The  accounts  will  be  trued  up  every  three  months  or  when  the  balance  owed  to  one  party  or  the  other  reaches  a  pre-­‐determined  level.  

•  AAI,  the  RAAs  and  the  NAAs  will  negoBate  partnership  agreements  in  line  with  these  principles.  

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Integra(ng  AIESEC’s  Global  Alumni  Organiza(on  and  Offering  Next  Steps  

Before  Vienna  •  Discussion  with  RAAs,  NAAs  and  alumni-­‐at-­‐large.  •  Share  and  discuss  drac  formal  agreements.  •  Prepare  any  proposed  legislaBon  needed  to  implement.  

In  Vienna  •  Vote  on  minimum  legislaBon  needed  to  implement  this.  •  Assign  responsibiliBes  for  developing  execuBon  plan  for  

markeBng,  database,  finance.  

APer  Vienna  •  Make  it  happen!  •  ParBcipaBon  of  naBonal  and  regional  enBBes  is  needed  in  

order  to  build  a  cohesive  organizaBonal  framework.