The Wawanesa Life Advantage Innovative product mix, combined

with competitive premium rates and

service that’s second to none - that’s the

Wawanesa Life Advantage.

TheWawanesaLifeAdvantageThe Wawanesa Life Insurance Company has been a proud member of the Wawanesa Group of Companies since 1960. Wawanesa Life complements the insurance lines of Wawanesa Mutual and expands the reach of “Earning your Trust since 1896”.

Wawanesa Life’s beginnings were first focused on expanding the product offerings available to Wawanesa Mutual’s broker network and their clients. Our roots are firmly grounded in the traditions of Wawanesa Mutual and with their support, Wawanesa Life has expanded and today includes a full range of individual life insurance, savings and group insurance products.

PERMANENT• Universal Life: Yearly Renewable Term (YRT)• Term to Age 100: Level Life, 15-Pay, 20-Pay • Instant Issue Plan

TERM• 10/20/30 Year Renewable & Convertible Term - with preferred underwriting

CRITICAL ILLNESS• Quick Issue Critical Illness: 10-Year Renewable Term, Level Term to Age 75, and Level Term to Age 75 with Flexible Return of Premium (ROP)

INVESTMENTS• RRSPs, RRIFs, Life Annuities, Guaranteed Investments, Segregated Funds

Weofferacompetitiveportfolioofproducts,including:

PermanentLifeInsurance Examples of permanent needs are funeral expenses, survivors' income, taxes at death on capital gains, taxation of RRSPs and RRIFs and charitable bequests.

FinancialStrengthAs of December 31st, 2011, Wawanesa Life’s total assets including segregated funds were in excess of $829 million and in force life insurance was in excess of $15.7 billion. Wawanesa Life’s financial strength is rated A (Excellent) by A.M. Best, and the Wawanesa Mutual Insurance Company maintains a rating of A+ (Superior).

Universal life - provides a combination of insurance protection and tax-sheltered savings, offering you both security and flexibility. UL offers: maximum flexibility as you can adjust your payment schedule to best meet your needs, tax free accumulation and death benefit, your choice of savings options which include 7 guaranteed investment accounts and 4 index-linked accounts, additional benefits and riders, and the guaranteed Cost of Insurance (COI) charge available is Yearly Renewable Term (YRT). The product also has no surrender charges, if you wish to surrender your policy for the cash surrender value.

08/2012

®

Experience the Wawanesa Life Advantage.® ®

Term to Age 100 - provides you with protection to age 100, at which time the face amount of the insurance is paid. All premiums are guaranteed, level and available in 3 plan types. Payment can be made with level payments for the life of the policy, in a 15-pay term which still provides coverage to age 100, or in a 20-pay term which provides coverage to age 100. Both the 15 and 20-pay options offer a guaranteed cash surrender value starting in 10th year of the policy.

Instant Issue Plan - is designed for individuals age 45 to 75. It is a guaranteed issue permanent plan with just 5 qualifying questions. Premiums are guaranteed, level and payable for 20 years only. The death benefit in the first 2 years will be the return of the premiums paid plus 10% interest to the date of death. At the end of the second year and thereafter or if death occurs by accident, the full protection is paid when death occurs. The death benefit amount is paid to the policyowner (even if living) after the later of 20 years, or age 85.

TemporaryLifeInsuranceExamples of temporary needs are mortgages, children's education and business loans.

LifeStyle Term - consist of 10-year, 20-year, or 30-year Renewable & Convertible Term Insurance. The sum insured is level and all premiums are guaranteed. LifeStyle Term can be renewed until you reach age 80, at which time the insurance terminates. Premiums increase after the first 10, 20, or 30 years, depending on the plan, then every 10 years. Plans are also available on a joint-first to die basis which provides term insurance payable on the first death of the two insured lives. LifeStyle Term plans also offer preferred underwriting, which rewards those who live healthier lifestyles by charging reduced premiums.

Quick Issue Critical Illness Plan - is designed to provide funds to help you financially care for yourself and your family and maintain the same quality of life after surviving a critical illness. The plan provides a tax-free lump sum living benefit to the owner of the plan on the occurrence of the first of the 14 covered illnesses of the insured, provided the insured survives the waiting period following the onset of the critical illness. The waiting period is 30 days from diagnosis, except for Loss of Speech (6 months) and Paralysis (90 days). No living benefit is payable if cancer is diagnosed within 90 days of issue. Three types of Quick Issue Critical Illness plans are available: 10 Year Renewable to Age 75, Level to Age 75 and Level to Age 75 with Flexible Return of Premium. Quick Issue Critical illness is issued upon answering “No” to just 8 qualifying questions, provided there are no unfavorable reports from the Medical Information Bureau.

Savings & Income Products - include: Guaranteed Investment Annuities (GIAs (non registered)), Guaranteed Retirement Annuities (GRAs(registered)), Registered Retirement Income Funds (RRIF), and Single Premium Immediate Annuities (SPIA). The investment choices for any Wawanesa Life Savings & Income product are Guaranteed Investment Accounts, Daily Interest Accounts, and Market Participation Option (MPO) Segregated Funds. Wawanesa Life offers 4 Index-linked accounts: the Canadian Equity Index Fund, the U.S. Equity Index Fund, the International Equity Index Fund, and the Canadian Bond Index Fund.

For additional information on how Wawanesa Life can benefit you and your family, contact your broker or your nearest Wawanesa Life branch today.

® Wawanesa Life and the tree logo are registered trade-marks of The Wawanesa Mutual Insurance Company and used under license by The Wawanesa Life Insurance Company.