Inspiration from General Electric Corporate Website

www.ge.com

Homepage neat, simple and bright.

Links are obvious. Easy to navigate and find desired information.

‘Our Company’ page features ‘GE Fact Sheet’

‘Organization Chart’ in downloadable PDF format.

‘Download Library’ page includes photos of top management, offices and headquarters worldwide, GE logo and tagline, photos of products.

The ‘logo’ image download is useful to ensure logo used by external are not distorted.

‘Audio & Video’ page sorted according to ‘Most Recent’ and ‘Most Viewed’.

Puts up talks given by top management.

‘Advertising’ page archives GE’s advertisements in print, radio and television formats through the ages.

Under ‘Our History’ , GE features a subsection that pays tribute to its ‘Past Leaders’.

‘Worldwide Activities’ page showcases GE’s global presence in a number of regions and links to its local websites.

GE features a comprehensive ‘Contacts’ list that displays the full name of the focal person, designation and division, email and phone number. This reduces number of queries to webmaster and reduces ‘Postman’ middle person communications i.e. directing enquiries to relevant persons.

Display ‘General Line’ number for less-specific enquiries.

GE lists upcoming investor events and archives GE-related news.

Ensure informed investors via ‘monthly investor updates’ and makes current and past issues available in PDF formats.

Caters to investor needs by ensuring up-to-date information via ‘GE Investor Alerts’.

Under ‘Careers’ section, GE features videos of GE employees. Gives insight into the work culture at GE and the kind of employee it attracts and maintains.

Features a ‘Why GE’ page to attract top talents.

‘Meet Our People’ page features GE employees from a variety of divisions and backgrounds sharing their stories in video and text formats.

Links to ‘GE Retirees’ website that allows former GE employees to stay connected.

‘Directory’ page ensures thorough browsing and links to other GE websites.