Innovative Solid Nail Coverings & Fashion Accessories.
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Transcript of Innovative Solid Nail Coverings & Fashion Accessories.
Innovative Solid Nail Coverings & Fashion Accessories
What is Minx?Minx is a Flexible Polymer that can be created in an infinite variety of designs, patterns and metallic hues
Minx can be applied professionally using HEAT:
Or at home by end-point consumers
The Minx Advantage
Country of Origin Made in U.S.A: Patent No.
7861730B2
Concept Solid Nail Covering that can be
applied to Fingers and Toes A Fashion Accessory that
moonlights as a beauty product Can be printed with an infinite
variety of designs patterns, graphic images or metallic hues
Key Selling Points Original Product and First to
Market Easy to Apply and Remove No Drying, No Chipping, No
Spilling or Messes Eco-Friendly and safe, No
unpleasant odors Appeals to a broad customer
base as designs vary Easy to ship (can be air
freighted) and stock Minx Professional template is
dual-edged so can be used for Fingers OR Toes
FingerCuticle Edge
Toe Cuticle Edge
Minx as a Professional Salon Product is Distributed and Sold in over 25 Countries
Minx has done selective Custom Collaborations for self-application products with key designers and specialty stores
International and Fashion Brand Recognition
“Nail color is a way for women to change their allure without changing their clothes. I think the trend will continue and will become increasingly sophisticated”
-Bernd Beetz- CEO, COTY Brands International
Selected Runway Collaborations
Alexander McQueen · MissoniVivienne Westwood · MuglerGareth Pugh · Charlie LeMindu
Press · Celebrity · Fashion
Competitors
Benefits Minx
Freeze Dried Nail Polish Stickers or Nails Wraps
Gels PolishOPI
Dashing Diva
Sally Hansen
TrendyNail
RockJamberry
Patented
No chipping
No smudging
No lifting
Odorless
Lasts up to 1-2 weeks on hands
and 4-8 weeks on toes
No damage to the natural nail
Environmentally friendly, no use
of chemicals
iPhone Application for easy ordering
Live training/ trouble shooting
webinars
Why choose Minx?Minx the One and Only
Minx Starter Kit
- Minx Heat-15 sets of Top Selling Minx Professional Designs-1 Crystal File-1 Curved File-5 Birchwood Sticks-1 Set Minx Twizzors
- Box Dimensions: 6x14x16 inches-6 lbs
-Retail Price $349
Packing and Merchandising Options:Minx Professional
Individual Sets
-Over 300 unique designs-Dual Edge Template for either Manicure or Pedicure
-Package size 9x 3 Inches, flat
-Retail Price per Piece $10.95
Individual Packs include
- Minx for Fingers & Toes- Application Instructions-2 Alcohol Prep Pads-Measures 15.5 x 14.4 cm
POP Displays
For Countertop or Customizable as Stand-AloneSKU Count 80Holds 10 pieces each of up to 8 different designs
Retail Price range $16-20 per individual Pack; MSRP: $18Best Selling Items, Metallics, Animal Prints
Packaging and Merchandising Options: Retail/ At-Home Minx
Dimensions:
W 32 cmH 26 cmD 36 cm
Header :15cm
ContentsInstructions