Innovation Planner for Product Development (1).ppt

8/10/2019 Innovation Planner for Product Development (1).ppt

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Center For Advantage - 2005

How to UseInnovation Planner

Cards for ProductEvolutionRobert Cantrell

Center For Advantage

[email protected]

(703) 379-9429
http://www.centerforadvantage.com/mailto:[email protected]:[email protected]://www.centerforadvantage.com/


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Center For Advantage -

Contents "nnovat#on $lanner %e&cr#'t#on ac $rodct *volt#on

+. "dent#f, te Central olt#on

2. Create a R#ng of "ncremental "m'rovement&

3. %evelo' "ncremental "m'rovement&

4. */'and te $o&b#l#t#e&

!. %ocment and $rotect te "ntellectal $ro'ert,

Advanced $rodct *volt#on Advanced $rodct *volt#on $roce&& Conce't Card& Re&olve Contrad#ct#on& Card& rgan#1at#onal Re&orce& Card& Center of rav#t, Card&

%ec#on C,cle Card& ame& Add#t#onal Re&orce&


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Innovation PlannerDescription

Innovation Planner Description Card Types Card Type Designs Deck Layout


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Innovation Planner

Description Innovation Planner #& a +70 card &et of #nnovat#on&trateg#e& and &olt#on& &ed for ra'#d effect#ve

and eff#c#ent 'roblem &olv#ng and #dea generat#on

"t #& ba&ed on te"deat#on 5R"6 #nnovat#on metodolog,tat wa&

der#ved from te anal,& of over 3 m#ll#on 'atent&

and !00 &tandard 'attern& of tecn#cal evolt#on
http://www.ideationtriz.com/http://www.ideationtriz.com/


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Card Types

There are 7 types of cards in the InnovationPlanner deck

1. Operators olt#on& for &,&tem& tat 'rov#de te wa,& to &olve'roblem& 8! card&

2. esources $ro'ert#e& and attr#bte& of &,&tem& tat 'rov#de temean& to &olve 'roblem& 37 card&

!. Center of "ravity ocat#on w#t#n te &,&tem were a &olt#on #&or cold be a''l#ed +: card&

#. Concept "dea be#nd ow te 'roblem w#ll be &olved 7 card&

$. Decision Cycle trateg#c 'arameter& of ow te 'roblem w#ll be&olved 7 card&

%. Organi&ational esources 5e ca'ac#t, of te &''ort#ng

organ#1at#on to 'rov#de te wa,& and mean& to &olve 'roblem&(5e&e are &olt#on con&tra#nt&.) 9 card&

7. esolve Contradictions ;etod& for w#c a &,&tem can e/#b#ttwo or more confl#ct#ng 'ro'ert#e& or attr#bte& ! card&


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Card Types

'erator and Re&orce card& are &ed #n bot

ac $rodct *volt#on and Advance $rodct

*volt#on

5e oter ! card t,'e& are &ed #n Advanced$rodct *volt#on


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Operators esources esolve Contradictions

Concept Center of "ravity Decision Cycle Organi&ational esources

Card Type

Designs

Card t,'e degn&

a''ear a& follow&


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Deck LayoutCard dec< la,ot a''ear& a& below


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Basic ProductEvolution

'asic Product (volution Description

)teps 1 to $


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Basic Product Evolution

ac $rodct *volt#on #& a 'roce&& for

#ncrementall, #m'rov#ng e/#&t#ng 'rodct&


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5e f#ve &te'& for ac $rodct *volt#on #nclde=

+. "dent#f, te Central olt#on

2. Create a R#ng of "ncremental "m'rovement&

3. %evelo' "ncremental "m'rovement&4. */'and te $o&b#l#t#e&

!. %ocment and $rotect te "ntellectal $ro'ert,


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ac $rodct *volt#on

#nvolve& >&t te 8!

'erator card& and te

37 Re&orce card&from te "nnovat#on

$lanner

e'arate te&e card&

from te dec< and'roceed to &te' +


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Step 1 Identify t!eCentral Solution A&< and an&wer=

+. ?at doe& te crrent 'rodct do

2. ow doe& te crrent 'rodct do #t

3. ow #& t#& an advantage+. 5o te &er

2. ver oter o't#on&

4. ow m#gt " enance wat te 'rodct doe&


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Step 1 Identify t!eCentral Solution

For e/am'le conder te central &olt#on offered b,a cell 'one= ?at doe& #t do "t allow& 'eo'le wo are not ',call, #n

te &ame 'lace to tal< to eac oter an,were wen w#t#n

te networ

Innovation Planner for Product Development (1).ppt

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