Innovation & Entrepreneurship Opening slide option 2B.McCollum/csc4004/2013Lectures/... · Opening...

Queens University Belfast

Dr. Barry McCollum www.cs.qub.ac.uk/~B.McCollum/csc4004/index.htm

Innovation & Entrepreneurship CSC4004


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Session Overview

Queens University Belfast Innovation & Entrepreneurship CSC4004

Aim

Objectives

Outline

Benefits

Structure

Assessment

Content

Responsibility

Innovation


A New Idea

A New Approach

Development of an Alternative Solution

Cross fertilisation of Ideas

Creativity

Entrepreneurship


Building a sustainable business

Identifying and Minimising risk

Learn and recover from mistakes

Setting Realistic and achievable targets

Developing and Reviewing a Dynamic Plan

Creating prototype(s) and incorporating Feedback

Hard Work

Aim

Work collectively to Develop an innovative IT

solution within a Commercial Framework


Objectives

- Work Effectively as Part of a Team

- Critically Analyse Opportunities and Solution Provision

- Develop Entrepreneurial, Innovation and Presentation Skills

- Understand Practical and Academic Perspectives

- Development of Idea within a Business Context

- Delivery of Prototype Solution



Sponsored by CITI

Citi option 1

Note: Logo is scaleable

Benefits

Understanding Context

Software Planning

Career Development

Team Work

Business Establishment

Understand Strengths

Work with Industrial Experts



Outline Lectures

Discussions

Presentations

Team Meetings

Industrial Speakers

Mentoring

Full page image

with copy

Stucture

Monday

9-10am: Lecture and Discussion

10-11am: Presentations

11-12pm: Industrial Slot

12-1pm: Team Meetings

Monday

2-3pm: Outside Experts

Wednesday

1-2pm: Outside Experts


Reading

Innovation & Entrepreneurship, Peter Drucker, ( HD58.8

DRUC)

Customers for Life, Carl Sewell (HF5415.5 SEWE)

The Guerrilla Marketing Handbook, Jay Levinson (Main & SH,

HF5415 LEVI)

Getting Started: How to set up your own business, Robson

Rhodes

What is your business worth? A guide to valuing your

company, G. Dalton

The Entrepreneur’s Survival Guide, J. Cullinane


Course Content

Team Formation

Idea Generation

Risk and Uncertainty

Product Development

Markets

Sales

Management

Growth

Financials


Assessment

Understanding


Group Project:

5% 10% 20%

2 page business plan. First draft to submit in week 7, 1st Semester 8 page business plan to submit Monday week 11 1st semester. 35 page (max length) business plan. Submit week 11, 2nd Semester

Group Portfolio

25%

Solution demo and technical report. 2nd semester. Same format as Software Engineering Project.

Individual Assessment:

20% 20%

Presentations in class. Development Diary

Personal diary of notes taken of presentations by class colleagues and guests (BIT lectures). Summarise and give evaluation of content and delivery. What to imitate, what to avoid. Diary of project meetings, notes, contribution, reflections. What could have done better? What worked well? Hand in end of week 12, 2nd semester.

Development Diary

- Work carried out and individual contribution

- Make notes on minutes of meetings

- Reflect on the roles and responsibilities of the other group

members

- Allows the peer assessment of the System Demonstration

to be validated

- Chance to show their level of research and activity

- Outside speakers

- Case studies


Presentations

- Date to be decided

- Up to 4 Presentations

- 10 minutes

- Topics Provided


Guidance

- Begin You have 10 minutes - aim to finish in 8 minutes.

- Pick just one idea to present. Give Examples

- Structure

- Rehearse

- Plenty of eye contact with audience.

“Don’t chew gum, wear a hat, or turn your back on the

audience.”


Guidance

- Don’t say ‘umm’, mumble, speak too quietly or waffle.

“Use humour sparingly, don’t insult or patronise your

audience”

- Encourage questions to get your audience interacting.

“Dress and walk as if you were going to an interview for a

top job”

- Most communication is through voice tone, rate, inflection

& face / body language.



Up-Start Attract Talent

Invest in Innovation

Enhancing the Brand

Strategic Relationships

Citi option 4

With text

Technology Themes

Cloud

Mobile/Smart TV

Intelligent Systems

Sensor Technology

Payments

Social Networks



Up-Start Idea Generation

High Level Business Plan Development

Product Development and Deployment

Product to Market

Citi option 4

With text

Responsibility

Group Formation

Idea Generation

Read in detail over material on Web Site


Other Lecture Topics

Business Model

Development Methodology

Strategy and Growth

Marketing

Accounting

Project Management



Research in Practice www.eventmapsolutions.com



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Conclusion

25

University ‘Spin Out’ Research in Practice Optimisation

EventMAP

Experience

Innovation

Leadership

Vision

Engaging

Analysing

Balancing

Reporting

a suite of software

Project Quality Management

• Transfer of Data

• Feedback and Validation

• Scenario Analysis

• Project Portal (Quality

Register)

• Presentation

• Reporting

EventMAP Solution

Imperial College London

University College London

Cambridge University

New York University (NYU)

Sorbonne University Paris

United Arab Emirates University

Victoria University Melbourne

Helsinki University

Nottingham University

London School of Economics

Growth Strategy

Development Methodology

Product Delivery

New Opportunities

Strategic Partnering

Workload

Challenges

Advice

Maximise Team Work

Enthusiasm

Understand Funding Requirement and Availability

Branding, Marketing, Advertisement

Understand Risk

Appreciate Work Load

Stay Focused and Determined

Take Advice with ‘pinch of salt’



And now…


What is the big Idea?

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