Innovation & buur

BUUR’S INNOVATION JOURNEY Frank Dethier

BIO FRANK DETHIER

Who am I?

43y, 3 children

Open-minded, optimist, action oriented, driving change,

motivator, making decisions on instinct, persistent, …

Working more than 20 years in Innovation and 10

years as Innovation Manager

Successful transformation of 2 Innovation teams leading to

tangible Business results

Coaching/Guiding of start-ups and young companies

during several years

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GOAL AND TAKE-AWAYS

My Goal

1. Explain you my view on Innovation and how to run

it

2. Give you advice what BUUR can do on Innovation

Your take-aways

1. Inspiration

2. Ideas/insights that you can/will built upon further

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WHAT‟S INNOVATION?

Innovation = Generating Value from Creativity

Generating: what needs to be done to spark and

sustain effort

Value: assuring that concept will provide

benefit, to company and market

Creativity: finding fresh ideas and

combinations of ideas

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HOW TO DO IT?

INNOVATION FRAMEWORK

Organization Resources

Process

Strategy

Culture

5 Holistic framework is key!


STRATEGY

Strategy sets scope

& direction

Timing?

Strategic challenges?

Funding magnitude?

What do you want to achieve?

…

C

O R P

S

C

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STRATEGY

An innovation strategy is adaptive and evolves

over time, e.g.

Incorporates learning

Align Execution & Strategy continuously in a bi-

directional way

Why?

“There is nothing so useless as doing efficiently that

which should not be done at all.” – Peter Drucker

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C

O R P

S

C


STRATEGY

Does BUUR have such a strategy?

What‟s delaying you in creating it?

It serves as a guidance for the organization!

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C

O R P

S

C


PROCESS

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Inspiration &

Trends

Customer

needs &

market

insights

Generating &

Prioritizing

ideas

Prototype Market

launch

Driven by

Strategy

Milestones

C

O R P

S

C


PROCESS

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C

O R P

S

C


PROCESS

11 Tom Palmaerts

C

O R P

S

C


ORGANIZATION

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C

O R P

S

C

Exploitation Exploration

Ambidextrous


ORGANIZATION -> AMBIDEXTROUS?

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Option 1

Focus on exploration

Focus on exploitation

Option 2

Focus on exploration

Focus on exploitation

(agreed % of time)

Structural

Option 3

Focus on exploration (time N)

Focus on exploitation (time N+1)

Time based

C

O R P

S

C


ORGANIZATION -> OPEN INNOVATION

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Does BUUR involve others in your innovation process?

C

O R P

S

C


RESOURCES

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Individuals Project Teams Leadership

C

O R P

S

C


RESOURCES

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Right person,

Right job

Individuals Project Teams

Diversiteit

Leiderschap

Visie, luisteren

en advies

Starters

Finishers

O R P

S

C


RESOURCES

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Right person,

Right job

Individuen Project Teams

Diversity in all

dimensions

Leadership

Vision, listening,

challenging and

coaching

C

O R P

S

C


RESOURCES

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Right person,

Right job

Individuen Project Teams

Diversity

Leadership

Vision, listening,

challenging and

coaching

C

O R P

S

C


CULTURE

“Organizational culture is the collective behavior

of humans who are part of an organization and the

meanings that the people attach to their actions.

Culture includes the organization values, visions,

norms, working language, systems, symbols, beliefs

and habits.”

C

O R P

S

C

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CULTURE

Characteristics of Innovative Company culture

Encourages openness

Allows interactions

Let „different people‟ cooperate

Accepts risks of failing

Learns

Shares know-how and experience with each other

Explores new things

Embraces entrepreneurship

….

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C

O H W

S

C

BUUR‟S INNOVATION JOURNEY

A holistic framework will give best results, but

start in small steps!

Work like a start-up

Learn/

Think Build/

Act

Mea-

sure 21

Shaping future presentations Diepenbeek

Innovation & buur

Business

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