Innovation Brochure TCS Service Offering Cloud Computing 09 2009

16
Despite the challenges that exist today around Cloud Computing, TCS believes that Cloud Computing will become an increasingly viable option for enterprise IT. TCS proposes a range of services to customers, beginning with an advisory role in helping customers identify opportunities for leveraging Cloud Computing to enabling new business models. As a part of the services, TCS will address key questions which its enterprise customers have been asking, and will provide unique solutions through its TM TCS COIN -based Cloud initiative. Each service offering needs special competencies. Helping customers define a to-be strategy, devise a timeline, and a business case to move to the Cloud requires not just domain expertise but experience in end-to-end business transformation. Migrating Applications to the Cloud requires proven migration methodologies and toolsets which can rapidly cloud-enable applications. Fresh development of applications “for” the Cloud and “in” the Cloud requires a deep understanding of all the 3 Cloud delivery models - SaaS/PaaS/IaaS – as well as tools for rapid application development and deployment in the Cloud. Cloud management services presuppose an Application Driven Infrastructure Management approach, among other things. TCS has been providing a mature IT-as-a-Service component as a part of its Small and Medium Business (SMB) offering, which has built a completely new business model and which leverages the mindset and technologies of the Cloud. This paper outlines TCS’s Advisory, Migration, Development, Management and Strategic Services to customers and its value proposition in each segment. TCS’s Service Offerings in Cloud Computing

Transcript of Innovation Brochure TCS Service Offering Cloud Computing 09 2009

Page 1: Innovation Brochure TCS Service Offering Cloud Computing 09 2009

Despite the challenges that exist today around Cloud Computing, TCS believes that Cloud Computing will become an increasingly viable option for enterprise IT.

TCS proposes a range of services to customers, beginning with an advisory role in helping customers identify opportunities for leveraging Cloud Computing to enabling new business models. As a part of the services, TCS will address key questions which its enterprise customers have been asking, and will provide unique solutions through its

TMTCS COIN -based Cloud initiative.

Each service offering needs special competencies. Helping customers define a to-be strategy, devise a timeline, and a business case to move to the Cloud requires not just domain expertise but experience in end-to-end business transformation. Migrating Applications to the Cloud requires proven migration methodologies and toolsets which can rapidly cloud-enable applications. Fresh development of applications “for” the Cloud and “in” the Cloud requires a deep understanding of all the 3 Cloud delivery models - SaaS/PaaS/IaaS – as well as tools for rapid application development and deployment in the Cloud. Cloud management services presuppose an Application Driven Infrastructure Management approach, among other things.

TCS has been providing a mature IT-as-a-Service component as a part of its Small and Medium Business (SMB) offering, which has built a completely new business model and which leverages the mindset and technologies of the Cloud.

This paper outlines TCS’s Advisory, Migration, Development, Management and Strategic Services to customers and its value proposition in each segment.

TCS’s Service Offerings in Cloud Computing

Page 2: Innovation Brochure TCS Service Offering Cloud Computing 09 2009

1

TCS’s Service Offerings in Cloud Computing

About the Authors

Dr. Gautam Shroff

Dr. Shroff heads TCS’ Innovation Lab in Delhi, which conducts applied research in software architecture, natural language processing, multimedia and graphics. Additionally he is responsible for TCS’ Co-Innovation Network, which works with emerging technology companies to create and take to market solutions that have disruptive innovation potential. As a member of TCS’ Corporate Technology Board, he is also involved in the process of recommending directions to existing R&D efforts, spawning new R&D efforts, sponsoring external research, and proliferating the resulting technology and intellectual property across TCS’ businesses.

Prior to joining TCS in 1998, Dr. Shroff had been on the faculty of the California Institute of Technology, Pasadena, USA, after which he joined the Department of Computer Science and Engineering at Indian Institute of Technology, Delhi, India.

Dr. Shroff has a B.Tech degree in Electrical Engineering from the Indian Institute of Technology, Kanpur, India (1985), and a Ph.D. in Computer Science from Rensselaer Polytechnic Institute, NY, USA (1990).

Dr. Harrick Vin

Dr. Harrick is Vice President, Head, Systems Research, TCS Innovation Labs – TRDDC. Prof. Harrick’s research interests are in the areas of networks, operating systems, distributed systems, and multimedia systems. He has co-authored more than 100 papers in leading journals and conferences. He has won many awards and served on editorial boards of reputed publications.

Prior to joining TCS in 2005, Harrick was a Professor of Computer Sciences at the University of Texas at Austin. Harrick received his Ph.D. in Computer Science from the University of California at San Diego.

Vijayalakshmi Gopal (Viji)

Viji is Head of TCS’s Corporate Tools Group and Software Reuse Program which enable TCS build Business-Services-on-Demand at the right cost and right time. Creating a framework of scenarios and a catalogue of business/technical components for use/reuse enables TCS achieve exponential productivity improvement

An M.Tech. in Computer Science from the Indian Institute of Technology, Chennai, Viji is a member of British Computer Society.

Page 3: Innovation Brochure TCS Service Offering Cloud Computing 09 2009

2

TCS’s Service Offerings in Cloud Computing

V. Srinivasa Raghavan

Raghavan is with the TCS Corporate Technology Office and is the global business owner for the TCS Cloud Computing initiative. A versatile technology professional with over 15 years of experience, he has built technology solutions for customers in various industries and geographies.

Raghavan holds a Bachelor’s degree in Computer Science and Engineering from the Indian Institute of Technology, Delhi and a Master’s degree in Aerospace Engineering from the Indian Institute of Technology, Madras.

Vinay Kulkarni

Leads research initiatives on Agile adaptive enterprises, Software product line architectures and Business process management at TCS Innovation Labs - TRDDC

Vinay's other interests are Software-as-a-Service and Model-driven Integration. He has been involved with Software Engineering research through development of compilers and system migration tools. He has been associated with MasterCraft – a widely used integrated framework that supports (meta) modeling, a model repository, a model based generative approach, a component based development process and role based interaction – since its conception, and is responsible for providing technical vision and direction. A part of this work has led to several patents, publications and two of the three core international standards for model-driven development.

Vinay holds a Masters degree in Electrical Engineering from Indian Institute of Technology Madras.

About the Authors (contd.)

Page 4: Innovation Brochure TCS Service Offering Cloud Computing 09 2009

3

TCS’s Service Offerings in Cloud Computing

Table of Contents

1. The Potential of the New Paradigm 4

2. TCS Cloud Taxonomy 5TM3. TCS COIN 7

4. Service Offerings in the Cloud 8

Cloud Advisory Services 8

Cloud Migration Services 9

Cloud Development Services 10

Cloud Management Services 11

Cloud Strategic Services 12

TCS Small and Medium Business (SMB) Offering 12

5. Summary 14

Page 5: Innovation Brochure TCS Service Offering Cloud Computing 09 2009

The Potential of the New Paradigm

TCS believes that Cloud Computing will be very attractive to the Enterprise IT world and specifically to IT service providers,

primarily due to the infinite opportunities around innovative business models. While the technology foundations of Cloud

Computing can be considered as a gradual evolution, TCS firmly believes that the business models will prove to be

potentially disruptive.

The TCS taxonomy for Cloud Computing is based on four abstraction layers:—the Infrastructure, the Platform, the

Software and the Cloud-specific Service layers. TCS believes that delivering a credible set of Cloud Computing Offerings to

enterprises will require collaborative innovation across multiple players such as public Cloud providers, software and

service providers, product vendors, and application vendors.

TCS believes that it is uniquely positioned to play a major role in Cloud Computing with its Co-innovation Network (TCS TMCOIN ), built on a strong internal foundation of TCS Innovation Labs, anchor clients and strong strategic alliances with a

range of innovative companies and academia. The TCS Cloud Computing initiative has built a set of offerings across

advisory, implementation and support functions.

- K. Ananth Krishnan,

Vice President and Chief Technology Officer,

TATA Consultancy Services

In this white paper, we present TCS’s offerings in Cloud Computing, and how customers can benefit from them.

4

TCS’s Service Offerings in Cloud Computing

Page 6: Innovation Brochure TCS Service Offering Cloud Computing 09 2009

5

TCS’s Service Offerings in Cloud Computing

TCS Cloud Taxonomy

Note: This section is from TCS’s white paper “TCS and Cloud Computing”, quoted here for your easy reference towards the

understanding of TCS’s Cloud Strategy presented in this white paper.

With a lot of information available on Cloud Computing, it is imperative to build a taxonomy which forms the basis for

common understanding and focus. TCS has extensively studied this area, and the following taxonomy reflects TCS’s

insights on Cloud Computing. There are other taxonomies available such as the OpenCrowd Cloud Taxonomy

(http://www.opencrowd.com/assets/images/views/views_cloud-tax-lrg.png). All these views will be the basis for the

standardization efforts that have just started across the industry.

The Cloud Taxonomy consists of four layers, eight sub-layers, and a variety of areas to address. Though layers and sub-

layers are static, TCS foresees that the areas to address will be a growing list. The growing list is denoted by ellipsis (…)

in the following figure.

Widgets, Mashups, Components, Services, Domain-specific environments

Advisory Services, Migration Services, Development Services,Deployment Services

4.0 Cloud

Services

4.2 Business Models

4.1 Services

3.2 Applications

3.1 Domain Components

2.2 Enablers andFrameworks

2.1 Abstractions

1.2 LogicalInfrastructure

1.1 PhysicalInfrastructure

Owned vs Shared, Public vs Private, Single-vs Multi-Enteprise, Variable Cost Model, Strategic Platforms, Granular Pricing, ...

Virtualization, Virtual OS, Utility, Compute, Data Grid, Appliances, ...

Processor, Storage, Memory, Network, ...

SaaS, Software-and-service, IT-as-a-Service, Platform-and-Service,Horizontal (Payroll, Accounting, Collaboration, ...) vs Vertical (InventoryManagement, Loyalty Management, ...), ...3.0

Software-as-a-Service

2.0Platform-

as-a-ServiceProgramming, File/DB, Integration and Messaging, Identity andSecurity, Management, Measurement, Data Consistency, Transactions,Autonomic/Self-healing capability, Clustering, Scalability/Elasticity,Multi-tenancy, Load-balancing, ...

Software Engineering (Architecture, Design, Development, Build, Test,Release), Domain-agnostic Platforms, Analytics, Workflow, Scheduler, ...

1.0 Infrastructure-

as-a-Service

{{{{

Figure 1 - TCS Cloud Taxonomy

Page 7: Innovation Brochure TCS Service Offering Cloud Computing 09 2009

The IaaS layer contains the following sub-layers:

Physical Infrastructure – This addresses the elements of physical infrastructure such as processors, storage,

memory, network and devices.

Logical Infrastructure – This is the backbone for Cloud infrastructure. Areas to address include techniques for

virtualization such as hypervisors, virtual operating systems, and other logical elements such as utility

computing and compute- grids

The PaaS layer contains the following sub-layers, which enable the building of true Cloud applications:

Abstractions – Building a Cloud application requires a review of almost every computing paradigm to devise

tools and techniques for exploiting the Cloud infrastructure. This sub-layer also provides APIs to the higher layers

to exploit the infrastructure. Some of the areas to address will include programming techniques, file system,

integration patterns, techniques for data consistency, transactions.

Enablers and Frameworks – These address the domain-independent tools and techniques for building

applications in the Cloud. These are reusable components for higher level layers. Some of the areas to address

will be Software Development Lifecycle tools, domain-agnostic platforms, and common IT applications such as

workflows.

The SaaS layer contains the following sub-layers and addresses the unique needs of the customers by providing

domain-specific software as a service. This contains the following sub-layers:

Domain Components – These address the domain-specific tools and techniques for building applications on a

Cloud. These are reusable business components. Areas to address will include mashups, widgets, business

services, domain-specific platforms such as mobile application platforms, and so on.

Applications – This sub-layer addresses various application offerings, horizontal and domain applications that

can be provided in a SaaS mode

The Cloud Services layer provides the unique services needed to truly disrupt business models, and bring out the

true value of Cloud Computing to enterprises.

Services – This sub-layer looks at the various service offerings provided by the IT vendors, including advisory

(consulting), migration, application development, and deployment.

Business Models – This sub-layer is unique to the Cloud. Areas to address will encompass business concerns of

consumers and providers, including the type of Cloud (private or public or hybrid or federated), innovative

pricing models, costing models, and innovative strategic platforms. This area offers flexibility and provides

infinite possibilities in disrupting the business of IT.

l

l

l

l

l

l

l

l

6

TCS’s Service Offerings in Cloud Computing

Page 8: Innovation Brochure TCS Service Offering Cloud Computing 09 2009

7

TCS’s Service Offerings in Cloud Computing

TMTCS COIN

From the taxonomy above, it is clear that the number of areas to address is very large, and it is unlikely that a single

vendor can provide comprehensive solutions in all the areas. TCS believes that delivering a credible set of Cloud

Computing Offerings to enterprises will require collaborative innovation across multiple players such as public

Cloud providers, software and service providers, product vendors, and application vendors. TCS believes that it is TMuniquely positioned to play a major role in Cloud Computing with its Co-innovation Network (TCS COIN ).

At TCS, we have a global network of Innovation Labs that have continuously evolved new standards of technology,

business, and domain innovations. Yet we believe that we should look at the entire technology landscape when we

innovate for our customers. We believe that the collaborative order of innovation will keep our customers ahead of

the curve and therefore created the TCS COIN™. TCS COIN™ is anchored at TCS Innovation Labs and encompasses

entities such as globally renowned academic institutions, innovative startup companies, venture funds, multi-lateral

organizations, leading technology partners and key clients to bring forth true synergies. We have a well articulated

innovation strategy with broad and holistic goals, and flexible processes to manage the richness and diversity of our

TCS COIN™ partners.

TCS COIN™ has proved many times over since its inception that collaborative innovation benefits each partner while

delivering path breaking solutions. TCS COIN™ brings to TCS customers:

Innovative solutions resulting from collaboration with entities across the global technology landscape,

customized to customer requirements

Solutions in emergent and disruptive technologies

Risk mitigation in deploying futuristic solutions

Simplification in an increasingly complex technical environment

In delivering these, a TCS COIN™ engagement enables customers achieve enhanced business benefits.

l

l

l

l

VentureCapitalists

AcademicInstitutions

ResearchInstitutions

AlliancePartners

Startups

Industry Bodies

Entrepreneursin Residence

Consultants

Customers

CustomCOIN

TCSInnovation

Labs

StudentCommunity

TMFigure 2 - TCS COIN

Page 9: Innovation Brochure TCS Service Offering Cloud Computing 09 2009

Service Offerings in the Cloud

Cloud Advisory Services

Based on the 4.0 Cloud Services layer in the TCS Cloud Taxonomy, TCS will provide the following five service offerings:

Cloud Advisory Services

Cloud Migration Services

Cloud Development Services

Cloud Management Services

Cloud Strategic Services

Each offering requires many fundamental questions to be addressed. In subsequent white papers, TCS will focus on

specific areas to address and provide unique insights and solutions for them.

For Cloud, TCS will help customers define “to-be” state strategy. The strategy will

Honor business and application constraints and requirements

Identify appropriate target state for each application

Address issues of interoperability, investment protection and lock-in

TCS’s integrated consulting and IT services capabilities bring continuity and consistency to customers’ strategic

programs.

TCS will address a comprehensive set of questions on the “what” (strategy), “when” (timelines), and “why” (business

case). A sample is provided here.

The “what”

- What is the economic structure of the Cloud compared to alternative funding models for technology?

- What applications are amenable for Cloud deployment? What criteria determine the suitability?

- How do application reliability and performance considerations play a role in determining an

enterprise Cloud strategy?

- What workload characteristics make an application suitable for Cloud implementation?

The “when”

- What is the schedule and plan for migrating to the proposed “to-be” Cloud state? A plan and timeline for

migrating to the Cloud based on a variety of application and environment prioritisation and constraints

need to be built. The plan should minimise business risks while maximising economic returns.

The “why”

- What is the ROI?

- How does it compare with a conventional setup? A clear business case for implementing and managing

Cloud infrastructure is important.

l

l

l

l

l

l

l

l

l

l

l

8

TCS’s Service Offerings in Cloud Computing

Page 10: Innovation Brochure TCS Service Offering Cloud Computing 09 2009

9

TCS’s Service Offerings in Cloud Computing

TCS’s Value Proposition

Integrated end-to-end IT enabled business transformation: We help enterprises across the value chain with our

benefits-driven, integrated approach that delivers sustainable results.

Proven methodology and fact-based approach: Our methodology incorporates TCS's best practices and is set for

uniform processes and delivery.

Our analytics-led tool – iTransform – to derive the to-be state strategy: This tool will systematise the entire

process of data collection and analysis of the as-is state to derive a cloud strategy and migration path for customers.

This approach will not only minimise the overall risk for this transformation exercise, but will also allow customers to

explore the entire solution space systematically (through various “what-if” analysis scenario playing) and thereby

identify an optimised, custom Cloud strategy (or implementation) for each application, for each business unit, or for

the organisation as a whole. The tool will also generate a migration schedule that will minimise the risk while

maximising financial returns. Our analytics-led approach is a key differentiator. We are in the process of enhancing

this tool to incorporate “migration to a federated virtual private cloud” as an infrastructure optimization strategy.

Tools: TCS has built robust, world-class tools to support its offerings on consulting, implementing and supporting.

Many of these tools are being enhanced to support a Cloud model.

Global expertise, applied locally: Our high-caliber consultants have rich expertise and international experience

enabling us to focus on customer’s local demands within the context of the customer’s global business

requirements.

The typical entry point for the customers to the Cloud will be migration of their existing applications to the Cloud,

initially as a proof-of-concept and later in production.

In addition to the Cloud, TCS has extensive capabilities on application migration with automation assets and agility

of building/enhancing tools for customer or engagement specific purposes.

TCS has executed vast migration projects in which it has handled large engagements, wide variety of technologies,

implemented tool-based approach and end-to-end solution including architecture definition, testing and

performance engineering, which will also apply to the migration engagements in Cloud.

Typically, a customer will have the following questions: How does one move an existing application in a specific technology to the Cloud?What is the extent to which current models can work in the Cloud without change?What are the tools available to speed up migration?Do the existing applications need changes to their architecture to run in the Cloud?How does the migrated application exploit the Performance, Scalability, Robustness models for Public Clouds?How does the migrated application exploit the Security, Systems and Applications Management models forPublic Clouds?

Cloud Migration Services

l

l

l

l

l

l

Page 11: Innovation Brochure TCS Service Offering Cloud Computing 09 2009

TCS will offer credible and proven solutions to all these questions as a part of its service offering.

TCS has developed a variety of tools to support migration. The tools are being enhanced to support Cloud

environments in the following areas:

Standards Checker

Test Management

Performance Management and Benchmarking

Application Migration

Data Migration

Language Conversion Tools

Enterprise Application Integration

Application development will be a key activity for organizations that want to use Cloud Computing. TCS classifies the

development as follows:

For the Cloud— An application will be built to run in the Cloud.

In the Cloud—Application development will use platforms and environments that run in the Cloud.

For example, Integrated Development Environment (IDE) will be made available in the Cloud.

For building Cloud applications, the following must be addressed:

What are the architecture principles for the Cloud?

What are the design principles for the Cloud?

How can we design, build and release for the Cloud?

How can we use a combination of a conventional and a Cloud environment to augment the development

resources?

What are the tools and best practices for Lifecycle Management in the Cloud?

How can we address security, privacy, and risk management of Public Cloud applications?

What are the frameworks to support development in the Cloud?

TCS has built tools and platforms to support rapid application development and deployment, and they are being

enhanced to support a Cloud model.

TCS InstantApps empowers business analysts to create Web based applications using its WYSIWYG designer. It

has built in features to move applications from the ‘Dev’ environment to the production environment, if the

application is also available in the same Cloud. Dev 2.0 “Do It Yourself” paradigm enables the customers to build

simple applications and use it by themselves without TCS being involved. InstantApps will be available as a cloud-

enabled PaaS.

l

l

l

l

l

l

l

l

l

l

l

l

l

l

l

l

l

Cloud Development Services

10

TCS’s Service Offerings in Cloud Computing

Page 12: Innovation Brochure TCS Service Offering Cloud Computing 09 2009

11

TCS’s Service Offerings in Cloud Computing

l

l

l

l

TMTCS Model-Driven Development (MDD) toolset (TCS MasterCraft ) provides an integrated environment along

with a product or application development lifecycle. This significantly reuses code to speed up the new

application development, legacy system integration, and/or making enhancements. With a variety of Cloud

platforms available, standardization efforts are still in progress while vendor lock-in could become an issue with

the usage of vendor-specific APIs. Besides, there is a need to define programming models, right abstractions,

development, design, deployment and evolution architectures for data-intensive business applications in the TMCloud. TCS will enhance MasterCraft to support application development for the Cloud.

TCS has around four decades of experience in providing Application Development and Maintenance (ADM) solutions

to organizations around the world. TCS employs SEI-CMM Level 5 and ISO 9001: 2000 quality processes to develop

applications for a wide range of industries through scalable and extensible architectures. TCS has proven expertise

across many generations of hardware and software platforms, and best-of-the-breed tools, developed in-house and

from vendors, and techniques in the software development lifecycle. TCS will continue to invest in toolsets from its TMTCS COIN and TCS Innovation Labs. TCS will build on this strong foundation to offer development services in the

Cloud.

Though customers are aware of the Infrastructure Management Services, they want to know how this is adapted to

manage a Cloud infrastructure. Typically, the customer will have the following concerns:

How do public Clouds achieve scalability and elasticity, and what are the lessons for ‘in-house’ grid and utility

deployments?

How does one manage applications in private, public and federated Clouds?

What are the tools available for application management in Clouds?

TCS NetAsthra will be enhanced to provide a single window view of the health of the entire federated virtual private

cloud. This is a reporting tool and a real time dashboard that can be seamlessly integrated with leading industry ESM

tools such as BMC Patrol, CA Unicenter, and HP Openview, and other monitoring solutions.

TCS’s Application Driven Infrastructure Management (ADIM) approach ensures that it aligns the IT infrastructure

ecosystem to the dynamic needs of its customer's applications. Using a host of proprietary tools along with leading TMindustry tools and tools from its TCS COIN , TCS offers a range of services spanning the entire value delivery chain.

According to the customer’s business needs, TCS delivers SLA-based remote managed services on the ITIL

framework. TCS is uniquely poised to provide the same world-class service in a Cloud environment.

Cloud Management Services

Page 13: Innovation Brochure TCS Service Offering Cloud Computing 09 2009

12

TCS’s Service Offerings in Cloud Computing

Cloud Strategic Services

TCS Small and Medium Business (SMB) Offering

While migration, development, and management of applications on a Cloud infrastructure can be considered as an

adaptation of existing tools and methodologies of conventional applications, a new offering is emerging in the

Cloud arena, which provides tremendous opportunities to the vendors and service providers in providing innovative

business models and applications in the Cloud. There are opportunities around innovative licensing and payment

terms, which will enable almost any kind of application to be made available in the Cloud.

Some of the areas that need to be analysed are as follows:

Business issues for each organization and each industry domain in using Cloud infrastructures

Opportunities uncovered by using Cloud infrastructures across the extended enterprise

IT Governance opportunities and challenges in moving to the Cloud

TCS already provides a mature IT-as-a-Service component as a part of its Small and Medium Business (SMB) offering,

which has built a completely new business model and which leverages the mindset and technologies of the Cloud.

“IT-as-a-Service” is the TCS way of serving SMBs. In the “IT-as-a-Service” model, we deliver on-demand business

capability with an integrated suite of hardware, network and software solutions. This also includes the required

business, technical and consulting services for SMBs. The services are provided in a “build-as-you-grow”, “pay-as-you-

use” model through a combination of on premise and shared services hosted platforms.

Through this, TCS provides a “One Stop Shop” for all SMB needs and removes the pain of running a highly complex

internal IT departments and dealing with a large number of local vendors. We also understand SMB’s constraints with

IT related budget and hence provide a “build as you grow” model, which gives the subscriber flexibility in IT

investment. The “pay-as-you-use” option provides SMBs the choice of scaling up, when their business grows. This

gives them comfort of low capital investment.

TCS solutions consist of seven layers of fully integrated services.

In Layer 1, we provide all the necessary on premise hardware needed to run the enterprise. This will include

equipment such as desktop, laptops hand-held devices and more. These devices are employed at the customer

premises to access the solutions that TCS provides.

In Layer 2, we set up the required networks to connect with our data center. Based on the bandwidth needed, we

provide network connections in partnership with our network providers.

In Layer 3, we deliver all the office solutions relevant to SMBs. This will include document management, email,

collaboration suite and other office software.

In Layer 4, we address the business needs. This includes Finance and Accounting, CRM, HR management and payroll.

Until Layer 4, all our solutions are predominantly vertical or domain agnostic.

l

l

l

Page 14: Innovation Brochure TCS Service Offering Cloud Computing 09 2009

In Layer 5, we address the core industry specific needs. For example, in the Manufacturing industry, our solutions will

include Material, Sales, Stock, Production and other needs, while Retail will include Point of Sales, Warehouse, Store

Inventory and related aspects.

In Layer 6, we address niche vertical application requirements such as space management, loyalty management and

analytics.

In Layer 7, we provide necessary BPO and consulting services.

The solutions are available in three editions, depending upon the requirements for user base, and the functionality:

Standard, Premium and Elite. Customers can subscribe for one of the three editions based on their business needs.

TCS’s IT-as-a-Service

is an innovative and dedicated service model for SMBs.

is an end-to-end IT and Telecom solution.

is an integration of Hardware, Network and Software solutions.

integrates TCS's solutions with best-in-class global third party solutions.

drives economy of scale using optimal price points for SMBs.

delivers IT enablement by changing SMB's investment model from Capex to Opex.

provides global reach for SMBs by creating a global market place.

Through this IT-as-a-Service, TCS

Brings TCS's global market experience to SMBs.

Encapsulates TCS's exposure to global benchmarked practices.

Delivers on the TCS "Experience Certainty" brand promise to SMBs.

l

l

l

l

l

l

l

l

l

l

13

TCS’s Service Offerings in Cloud Computing

Page 15: Innovation Brochure TCS Service Offering Cloud Computing 09 2009

14

TCS’s Service Offerings in Cloud Computing

Summary

It is clear that Cloud computing is fast moving beyond the “hype”, to being taken seriously in organizations. Cloud

computing is bringing us close to the dream of an efficient, centralized computing power, and there are many niche

players positioning their products in this space.

TCS foresees many opportunities around Cloud service offerings. In the current scenario, while the definitions,

taxonomy, and benefits of Cloud computing are well understood, there are still many open questions that need to be

addressed before one can engage with the CXOs of customer organizations, and move from a proof-of-concept to a

serious production quality application. The early movers who address these open issues well with their unique

insights will be the most successful in the long term.

TCS believes that Cloud could be a disruptive change for some enterprises, or it could be an evolution beyond

virtualization and utility computing for others. Many challenges remain – but TCS believes that Cloud computing will

become an increasingly viable option for enterprise IT

TMTCS has launched a TCS COIN -based Cloud initiative to address these issues and has built a credible set of offerings

across advisory, implementation and support functions, and has started engaging with its customers over its Cloud

offerings.

Page 16: Innovation Brochure TCS Service Offering Cloud Computing 09 2009

All content / information present here is the exclusive property of Tata Consultancy Services Limited (TCS). The content / information contained here is correct at the time of publishing. No material from here may be copied, modified, reproduced, republished, uploaded, transmitted, posted or distributed in any form without prior written permission from TCS. Unauthorized use of the content / information appearing here may violate copyright, trademark and other applicable laws, and could result in criminal or civil penalties.

Copyright © 2009 Tata Consultancy Services Limited

About Tata Consultancy Services (TCS)Tata Consultancy Services is an IT services, business solutions and

outsourcing organization that delivers real results to global

businesses, ensuring a level of certainty no other firm can match.

TCS offers a consulting-led, integrated portfolio of IT and IT-enabled

services delivered through its unique Global Network Delivery TMModel , recognized as the benchmark of excellence in software

development.

A part of the Tata Group, India’s largest industrial conglomerate, TCS has over 143,000 of the world's best trained IT consultants in 42

countries. The company generated consolidated revenues of US $6 billion for fiscal year ended 31 March 2009 and is listed on the

National Stock Exchange and Bombay Stock Exchange in India.

For more information, visit us at www.tcs.com.

About Innovation Labs TCS has to its credit several disruptive innovations to its credit. It set up its first research lab in 1981 when the IT industry in India was just taking shape. It set-up a software tool foundry which has over the years produced generations of tools for model driven development, testing, artificial intelligence and re-engineering, to name a few.

Today, the global network of TCS Innovation Labs work across domains and new technologies to deliver a range of solution frameworks. In the true spirit of collaboration, TCS has created a Co-Innovation Network (TCS COIN™). This connects to several entities in the innovation ecosystem and TCS co-innovates with them, capitalizing on the strengths of each to the benefit of all.

Leveraging its tool strength, business innovation experience and its co-innovation capabilities, TCS is well equipped to play a major role in Cloud Computing.

Cloud Computing is a set of IT infrastructure optimisation techniques rolled into one and offered as a shared service to customers. A Cloud Computing model is generally characterized by a true on-demand computing paradigm, automated system deployment and scaling, and a granular pay-per-use pricing model, among others. Still evolving, this model poses several questions but also offers flexibility and saving to enterprise customers.

www.tcs.com

To find out more about the Cloud Computing initiative within TCS,

contact [email protected]

Subscribe to TCS White PapersTCS.com RSS: http://www.tcs.com/rss_feeds/Pages/feed.aspx?f=wFeedburner: http://feeds2.feedburner.com/tcswhitepapers

TCS

Des

ign

Serv

ices

M 0

909