1. Information Managementin the 21st Century___ The Quest for Maximum Total Value Created and Presented by: Steve Weissman Senior Pragmatist & Master Prognosticator Holly Group617-383-4655www.hollygroup.com 2012 Holly GroupAll Rights Reserved. sweissman@hollygroup.com steveweissman steveweissman

2. Who Is This Guy? Steve Weissman User Adviser, Strategy Consultant, and Industry Analyst for 20+ Years Expert in Business Strategies and Best Practices for Successful Information Management Creator/Producer of AIIM CIP Instructional Videos and 1st Ever CIP Prep Classroom Course Instructor for AIIM ECM, BPM Certificate Courses President of AIIM New England Chapter 2012 Holly GroupAll Rights Reserved. 3. Cornerstone Concepts Information, not Data vs. content vs. records vs. Web vs. knowledge Business first, then technology David April | Dreamstime.com First the why, then the how Manage by consequence, not by medium Its the information that has weight; paper, disk, Web, voice are merely substrates for carrying it Seek Maximum Total Value at every turn 2012 Holly GroupAll Rights Reserved. From your information and information technology 4. Case in Point Pranav Mistry: The thrilling potential of SixthSense technology TEDIndia 2009 2012 Holly Group Extracted from http://www.ted.com/talks/pranav_mistry_the_thrilling_potential_of_sixthsense_technology.htmlAll Rights Reserved. 5. Case in Point Pranav Mistry: The thrilling potential of SixthSense technology TEDIndia 2009What did you see? 2012 Holly GroupAll Rights Reserved. 6. The Future is Now New ways to capture, work with, share, and consume information From anywhere, on demand New levels of accessibility Leveraging consumer devices: BYOD New levels of usability Better interfaces mean greater understanding Greater opportunity to derive value Information without understanding is valueless 2012 Holly GroupAll Rights Reserved. 7. Whats Past is Prologue Greater potential for malfeasance No permanent medium = no record = no accountability! Possible degradation of security/privacy Now the walls have eyes, too Heightened risk of eroded governance Of the information Of the access devices 2012 Holly GroupAll Rights Reserved. 8. Trending Trends Mobility More tablets and smartphones are being sold today than PCs More people now have a cell phone than a toothbrush Customers expect to use a mobile device to interact with 1) us; 2) the information we provide; and 3) the processes that drive our businesses Employees are increasingly working outside of traditional office environments 2012 Holly GroupSource: http://www.digitallandfill.org/2012/04/mobile-computing.htmlAll Rights Reserved. 9. Trending Trends Analytics How fast, how many, how much You cant improve what you dont measure A critical component of the quest for value 2012 Holly GroupAll Rights Reserved. 10. Trending Trends Social Unstructured, free-flowing means of communication 140 characters at a time! Puts many fingers in the information pie Too many, perhaps? 2012 Holly GroupAll Rights Reserved. 11. Trending Trends Collaboration Working better, and working better together Here, there, and everywhere The nexus of todays information dynamics 2012 Holly GroupAll Rights Reserved. 12. Trending Trends Change management Its psychology, not technology Parenting in the workplace! 2012 Holly GroupAll Rights Reserved. 13. Whats This Got to Do With Information Management? Everything! Because business decisions drive all and business decisions are based on information for better or for worse! 2012 Holly GroupAll Rights Reserved. 14. Theres More to Business Than Fiscal Awareness You May Be Implementing for Reasons of Cost or Compliance To meet new spending restrictions or to mitigate the financial risk of possible violation 2012 Holly GroupAll Rights Reserved. 15. Theres More to Business Than Fiscal Awareness But Your Success Will Be Measured in Terms of Value To justify the time, money, and human resources you spend on information management 2012 Holly GroupAll Rights Reserved. 16. Theres Value, and TheresMaximum Total Value Not just money, but process change and collaboration too We call it MaxTV Methodology devised in 1998 based on original research into benefits of enterprise information systems 2012 Holly GroupAll Rights Reserved. 17. Part 1: The Business Case (The MaxTV Triad) Economics Return on Investment Tends to focus on a singlepoint in time (payback)despite solution lifespansmeasured in years Total Cost of Ownership Suggests spending is finiteeven though expenses areincurred each and everyyear of service 2012 Holly GroupAll Rights Reserved. 18. Part 1: The Business Case(The MaxTV Triad) Economics Process Change Greater efficiency, effectiveness e.g., boosts employeemorale and customersatisfaction Opportunities to realize non- obvious savings e.g., improved employeeretention, early paymentdiscounts 2012 Holly GroupAll Rights Reserved. 19. Part 1: The Business Case (The MaxTV Triad) Economics Process Change Collaboration Less duplication of effort Saves time, frustration Better quality Facilitatesreview, validation, correction Reduces risk 2012 Holly GroupAll Rights Reserved. 20. Part 1: The Business Case(The MaxTV Triad)EconomicsProcess ChangeCollaboration All three elements must be minded and measured over time in order to maximize value! 2012 Holly GroupAll Rights Reserved. 21. Part 1: The Business Case(The MaxTV Triad)EconomicsProcess ChangeCollaboration All three elements must be minded and measured over time in order to maximize value! as must the supporting technology 2012 Holly GroupAll Rights Reserved. 22. Part 2: The Technology Case (The MaxTV Quadruple Helix) Four interconnectedData strands to be managed and optimized Context FormatMedium 2012 Holly Group Holly GroupAll Rights Reserved. All Rights Reserved. 23. Part 2: The Technology Case(The MaxTV Quadruple Helix) Missing or poor data? Data No utility. 2012 Holly GroupAll Rights Reserved. 24. Part 2: The Technology Case(The MaxTV Quadruple Helix) Missing or poor data? Data No utility.Context Missing or wrong context? Not meaningful. 2012 Holly GroupAll Rights Reserved. 25. Part 2: The Technology Case(The MaxTV Quadruple Helix) Missing or poor data?Data No utility. Context Missing or wrong context? Format Not meaningful. Mismatched formats? Not shareable. 2012 Holly GroupAll Rights Reserved. 26. Part 2: The Technology Case(The MaxTV Quadruple Helix) Missing or poor data?Data No utility. Context Missing or wrong context? Format Not meaningful.Medium Mismatched formats? Not shareable. Improper medium? 2012 Holly Group Holly GroupNot receivable.All Rights Reserved.All Rights Reserved. 27. Part 2: The Technology Case(The MaxTV Quadruple Helix) Decisions regarding one strand Data affect all the others.Context FormatMedium 2012 Holly Group Holly GroupAll Rights Reserved.All Rights Reserved. 28. Part 2: The Technology Case(The MaxTV Quadruple Helix) Decisions regarding one strand Data affect all the others. Context FormatMedium All four strands thus must be continually well orchestrated in order to maximize value! 2012 Holly Group Holly GroupAll Rights Reserved.All Rights Reserved. 29. Remember Sixth Sense? Brimming with potential to maximize the total value of information It identifies and formatshttp://www.pranavmistry.com/projects/sixthsense/ relevant data based on context and mediumb a. Document content copiedvia pinch rather than click c b. Time displayed on wrist c. Flight status displayedon boarding pass d d. Cellphone dialpad displayed 2012 Holly GroupAll Rights Reserved.on palm Photo: Lynn Barry 30. This is Information Managementin the 21st Century! 2012 Holly GroupAll Rights Reserved. 31. This is Information Managementin the 21st Century! And also this Microsoft Office Labs 2019 Vision Montage 2012 Holly GroupAll Rights Reserved. See this online at http://www.youtube.com/watch?v=pzzn87qUDCI 32. Thank You! Please contact me with any questions or comments, or for additional information Steve Weissman Master Pragmatist & Senior Sagesweissman@hollygroup.com617-383-4655 Twitter: steveweissman LinkedIn: in/steveweissmanFresh observations and opinions only on Weissmans World!Visit blog.hollygroup.com 2012 Holly GroupAll Rights Reserved.