Infolady model
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INFO LADYINFO LADYAn innovative solution by D.Net, An innovative solution by D.Net,
BangladeshBangladesh
Email: [email protected]
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D.NetD.Net is a R&D institution for is a R&D institution for integrating technology in integrating technology in solving social problemssolving social problems
Implementing research and Implementing research and action programmes in the action programmes in the
areas, where areas, where information and knowledge can information and knowledge can
contribute to poverty contribute to poverty alleviation, economic growth alleviation, economic growth
and peace and peace
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Family Based Family Based Entrepreneurship ModelEntrepreneurship Model
for Rural Educated Women for Rural Educated Women
using ICTsusing ICTs
Info Lady
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they have better access to the households as well as to those people who are unable to come
out from their home.
Women have been chosen as
Info Lady
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facilitate the maximum access and utilization of resources and
enhance income of Info Lady
Family Members assist Info Lady
to her regular work
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Info Lady is equipped with
a netbook is loaded with local language livelihood
content,
internet modem, digital camera, printer, mobile
phone ……
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Info Lady is equipped
with
weight measurement
machine, blood pressure machine,
pregnancy related test kits,
sugar test kit etc.
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a bunch of services to the rural citizens at their door steps.
Info Lady offer s
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Telecenter (Pallitathya Kendra HUB)
serve as their base station
for training, guidance , business development, networking with
grassroots service providers…..
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Every Morning
Info Lady looks into her daily work plan,
picks up the necessary equipments and sets out on her
tour to the groups and individuals at different villages
riding a bicycle.
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She discusses the reproductive health care, agriculture, government
services, rights to information and income enhancement activities using
content database.
She joins to the learning sessions with the pre arranged
occupation based groups.
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She also connects the rural citizens in receiving services
from the government and private institutions
She helps the rural citizens to claim their rights who is
eligible
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Having set group members
mind at ease, Info Lady is on her way to the
next learning session
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She also visits households and connects
the rural citizens with their relatives in aboard using
skypes or phones.
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She sells products and services to the group
members and individuals as well as buy products from
them .
Producers and consumers get fair price
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She allocates a time for the children
to show learning CDs with them.
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This is a typical day
in the life of Info Lady,
a concept that has rapidly gained popularity in country
and abroad.
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For rest of the day in the week, she will do a round of
pre-assigned villages.
In a day she attains in 2 learning sessions and
visits 25-30 households.
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Info Ladyearns USD 100 to 300 in a
month ;can save a portion from the earning for future security .
She has to invest USD 1500-2000 initially
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This model improves access to livelihood
information, facilitates empowerment,
creates confidence of underprivileged groups in
the society
and
has huge employment generation potential for the
rural educated women.
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Currently :43 Info Ladies are working in
Bangladesh
What next: Around 40 thousand ICT
based women entrepreneur development
Across the country, Bangladesh
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Thank You