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Transcript of Infoholic Corporate
www.infoholicresearch.com 1
www.infoholicresearch.com [email protected]
INFOHOLIC RESEARCHAn Introduction
www.infoholicresearch.com 2
WHO WE ARE
Leading source for ICT market research and consulting on global basis
Independent research and consulting firm with combined experience of 50+ years of experience
in research and consulting
Global coverage and equal focus on Indian market
Focus on niche markets and upcoming technologies
Strong focus on Verticals and country specific research
Robust research methodology with data triangulation from supply side, demand side and
secondary sources
Offices in India and US and consultants in all major countries worldwide
Cost effective, customized and quick turn around solutions make us preferred partner to work
with
VISION
To be the preferred partner for market intelligence and consulting in emerging, niche technologies and markets across the globe
MISSION
To support and accelerate clients growth through quality information and consulting services
OUR VISION & MISSION
www.infoholicresearch.com 3
INFOHOLIC ICT PRACTICE
Infoholic Research Expert Domains
Security Verticals Telecommunications & IT Country Research
Software & Services Infrastructure, Networking
& Data Centres (IND) Social, Mobile, Analytics &
Cloud (SMAC)
www.infoholicresearch.com 4
OUR SERVICE PORTFOLIO AND BUSINESS CONSULTING
Suite of Product & Service Offerings
Syndicated Research Reports
Syndicated reports90+ Global and Indian
reports annually
SubscriptionAnnual package of research reports
mapped to client's business requirements
Custom Market Research
ConsultingOffering solutions to
specific business problems of clients either through a
time-bound custom research or a collaborative
consultative assignment
Customized ResearchReport related
customization as per client’s needs
Go-To-Market (GTM) Services
White papersCase studies
Newsletters/e-bulletinsContent for blogs
Product or solution spotlights
Business Consulting – Expertise Area
Our consulting offerings allow you to align our research expertise to your specific
needs and receive sustainable value over the product life cycle.
Competitive benchmarking
Customer satisfaction studies
Channel satisfaction studies
Identify and profile potential customers
Market sizing and market potential studies
Business feasibility studies
Assess and size the market for new technology or product
Merger and acquisition support – research, screen and identify potential
candidates
www.infoholicresearch.com
Customization option
Quick turnaround
End-user views
Robust methodology – data triangulation – supply, demand and secondary resources
Competitive landscape along with our peers estimation
Global perspective with country coverage – optional
5
UNIQUE OFFERINGS
Customize the TOC
Customers have the privilege to customize the TOC of the
syndicated reports. More interesting is, they have the liberty to
suggest a title and Infoholic analysts research and deliver the
reports to customers at a cost of a syndicated report.
Infoholic profile
Detail analysis and profile of potential customers across all regions
and countries. Competitors benchmarking analysis along with in
depth profile. The scope of the research can be customized as per
the requirement.
Full time engagement with analysts
We provide our clients the flexibility of working with our analysts as
per their requirement. By pre-booking analyst time, our clients
need not have to hire additional analysts for small research requests
that require quick turnaround time.
What makes us unique
In depth analysis - Industry, Pestel, TAM and SAM
www.infoholicresearch.com 6
RESEARCH TITLES FOR 2015 – Q1
January - 2015 February - 2015 March - 2015
Airport Infrastructure Spending in India Blade Server Market in India Financial Data Security Market in India
Barcoding Solutions Market in India Indian Mobile Value Added Services (MVAS) Market
Global Gambling Market
Data Centre Market in India Indian Telco Services Market IT Market Potential for Education in India
Cloud ERP Market in India SaaS Among Indian SMEs Market IT Market Potential for Retail in India
Global Third (3rd) Platform Market Global Unified Networking Market Global Hybrid Cloud Market
Global Business Rules Management Systems Global Cloud Gaming Market Global Messaging Security Market
Global Enterprise Portals Market Global Retail Workforce Management Market
Global Cellular Infrastructure Market
Domestic Report Global Report
www.infoholicresearch.com 7
CASE STUDY – 1COMPETITIVE RESEARCH & ANALYSIS FOR IT COMPANY IN AUTOMOTIVE SECTOR
Requested For
SolutionBenefits
A leading IT & Telecom company providing IT services
to automobile sector wanted to understand why it
was losing market share to a number of smaller
competitors.
Specifically, it wanted to know the following
information of its competitors
Operational cost
Research and development spend
Feedback from end users
Product portfolio information
Sales by product/ services
Pricing benchmarks
A detailed presentation in PowerPoint on each
provider included:
Operations centres, geographies, employee
size
Revenues split by geography
Revenue split by product/ service
Existing products & services and products/
services in pipeline
Global research & development spend and
focus areas (estimated figures)
R&D spend by region
Responses of customer on products/ service
Social media response
Approximate pricing benchmarks
The report on the operations of the service
providers helped the client to figure out its
strategic response.
The customer surveys and social media responses
revealed a range of important strategic
information the client had not been aware of,
including:
Higher discounts and lower than expected price
points
Customer perceptions that the smaller service
providers were more responsive
Key technology development areas of the
providers
www.infoholicresearch.com 8
CASE STUDY – 2COMPETITOR BENCHMARKING OF SaaS MARKET IN NORTH AMERICAN REGION
Requested For
SolutionBenefits
A leading SaaS provider wanted a detailed competitor
benchmarking study :
The scope of the research included:
Identifying its key competitors
Valuating them based on key parameters
Determining competitor strength
Strategies based on a better understanding of a
competitive position
The detailed research and findings were
delivered to the client as:
Market characteristics
Market overview
Competitor peer group with
justification
Assessment of competitors by standard
parameters which includes market
share, revenue, pricing and innovation
Assessment of the client’s competitive
position based on its benchmarked
strengths and weaknesses
Action points for competitive strategy
The client was able to:
Understand which competitor posed greatest
threat
Target competitor weakness
Identify strengths and weaknesses and develop
necessary strategies
Valuation of the client’s competitive position
based on its benchmarked strengths and
weaknesses
Achieve competitive advantage
www.infoholicresearch.com 9
CASE STUDY – 3INDUSTRY ANALYSIS FOR A SMARTPHONE MANUFACTURER
Requested For
SolutionBenefits
A leading mobile manufacturer (smart phone)
wanted to understand the key markets in Asia
Pacific region.
The scope of the research included:
Smartphone market size
Market drivers
Market share by country
Key players assessment
Market forecast
GTM
Pain points
The client was provided with an efficient
and reliable solution that included:
Executive summary
Market revenue of smartphones
Segmentation by operating
system/technology
Product pipeline
Sales budget trends
Distribution model
Pricing Analysis
Key success factors
Key recommendations
Based on the study, the client was able to:
Confirm market entry strategy based on
current market opportunities and strong
forecast growth
The information about the competitors, market
share of countries and pricing helped the client
to identify how to position itself
The key success factors, recommendations,
distribution model and sales budget trends
identified from interviews and secondary
research helped the client’s marketing strategy
www.infoholicresearch.com 10
DISCLAIMER
Disclaimer: Infoholic Research strategic analysis services are limited publications containing valuable market information
provided to a select group of customers in response to orders. Our customers acknowledge when ordering that
Infoholic Research strategic analysis services are for our customers’ internal use and not for general publication or disclosure
to third parties. Quantitative market information is based primarily on interviews and therefore, is subject to fluctuation.
No part of this strategic analysis service may be given, lent, resold or disclosed to non-customers without written permission.
Reproduction and/or transmission in any form and by any means including photocopying, mechanical, electronic, recording or
otherwise, without the permission of the publisher is prohibited.
For information regarding permission, contact:
Tel: 080 – 4114 1105, +91 89712 43001, +91 89712 73002
Email: [email protected]
www.infoholicresearch.com 11
CONTACT US
Asia Head Quarters :
Infoholic Research LLP
No. 348/19/A, 2nd Floor,
8th Cross, Wilson Garden,
Bengaluru – 560027 (INDIA)
U.S. Office :
Infoholic Research LLP
103, Palmdale Drive,
Williamsville, NY - 14221
Email: [email protected]
THANK YOUTel: 080 – 41141105, +918971273002
Email: [email protected]
Web: www.infoholicresearch.com