Influence of Mobile on Businesses

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Mobile Influence on Businesses

Transcript of Influence of Mobile on Businesses

Page 1: Influence of Mobile on Businesses

Mobile Influence on Businesses

Page 2: Influence of Mobile on Businesses

Why be Mobile?

How to measure Mobile performance?

What can we do to adapt?

Page 3: Influence of Mobile on Businesses

Why be Mobile?

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How to measure Mobile performance?

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What can we do to adapt?

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t. 01304 240715 e. [email protected] w. www.sleepinggiantmedia.co.uk

What can we do to adapt?

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What can be done using Adwords account?

- drive website visits with mobile preferred ad

- the quality score will be improved with mobile preferred ads

- focus on calls with call-only ads

- your website does not need to be mobile, but the user engagement will be positive

- http://www.sleepinggiantmedia.co.uk/posts/call-only-ads-driving-mobile-traffic-to-your-business/

- boost store footfall with local inventory ads

- think of a mobile as a magnet