Increasing the Entrepreneurial Impact of the CCSU SoB

CCSU School of Business

Introductions

Dean Siamack Shojai Professor Drew Harris, Management Everyone introduce self

Outline

1. Strategic Planning and Implementation at CCSU SoB.

2. Overview of CCSU’s existing undergraduate BSBA program in Entrepreneurship.

3. Developing metrics for “entrepreneurial impact”.

4. Developing Program activities.

Strategic Planning & Deployment

1. Two year process2. Involved faculty, students, staff,

alumni, interested stakeholders3. Approved by faculty and dean

May 20114. New Vision and Mission5. Five points of focus

CCSU SCHOOL OF BUSINESS VISION:

We will be recognized by our stakeholders for providing the highest-value business education and be the school of choice for those who want to lead Connecticut to a brighter future in the global economy.

CCSU SCHOOL OF BUSINESS MISSION:

We provide educational programs and services drawing upon the faculty’s scholarship, experience, and business relationships to make our stakeholders more effective and prepare students to make thoughtful and responsible contributions in their communities.

Points of Focus in SoB Strategic Plan

1. Closer relationships with area businesses and organizations

2. Center of Entrepreneurial Excellence3. AACSB Accreditation4. Continually assess and improve

learning outcomes5. Close the achievement gap between

minority and disadvantaged students

Key Objective

Make CCSU Sob a recognized center for entrepreneurial excellence

by

Increasing the entrepreneurial impact of the SoB (on students and CT economy)

Desired Outcomes

Students through out CCSU develop a more entrepreneurial mind-set and skills, including:– Creating new value by innovating products,

processes and business models.– Identifying and securing resources necessary to

complete a project.– Building an appropriate team to complete a

body of work

Desired Outcomes

Students will find career options that include:– Working in entrepreneurial firms– Launching successful new ventures– Providing services to the new venture

community– Leading innovation and intrapreneurial efforts in

established firms.– General leadership in established firms.

Desired Outcomes

Students aspiring to careers in the Insurance and Financial Services Industries get the best possible preparation and a clear path to success.

Other students improve their ability to apply the skills and knowledge they acquire in different settings.

Desired Outcomes CCSU’s School of Business improves in fact

and in reputation.– We attract ever better students and we

graduate ever better young professionals– We build/extend a network of alumni and friends

that support our efforts.– Our students, alumni, faculty and associates

create or assist in creating new ventures that improve the CT economy.

– Our faculty become known and rewarded for their contribution to our students and the state.

CURRENT PROGRAM OVERVIEW

CCSU’S BSBA

CCSU’s BSBA Program Overview

122 total credit hours 44-46 hours of general education

requirements, including six classes (18 hours) specified as pre-major classes for business.

6-9 hours of a foreign language (can be waived).

27 hours common business core. 30 hours major course requirements.

CCSU’s Common Business Core

Introduction to Financial Accounting Introduction to Managerial Accounting Managerial Finance Legal Environment of Business Fund. of Mgmt & Organizational Behavior Intro. to Management Information Systems Managerial Communications Fundamentals of Marketing

CCSU’s Common Business Core

Roughly half of our students are transfer students, mostly from Community Colleges.

Community college transfer students have taken most of the common business core introductory courses at Community College.

Strategic Management - the final course in the common business core is an integrative capstone course taken in the Senior Year.

CCSU’s Major Level Courses

30 hours (ten courses) mostly within discipline.

Entrepreneurship is a concentration w/I Management Major

Currently no minor in Entrepreneurship (though ENT courses can be taken as part of a general business minor)

CCSU’s Entrepreneurship Concentration

Four ENT Course required: ENT301 – Entrepreneurship & New Venture

Creation ENT305 – Financing Entrepreneurial Ventures ENT320 – Managing a Growing Business ENT499 – Field Studies in Entrepreneurship

CCSU’s Entrepreneurship Concentration

Three Courses from the following: AC301 Cost Accounting, AC420 Managerial

Analysis and Cost Control FIN301 Intermediate Managerial Finance,

FIN310 Principles of Investments MGT305 Human Resource Management ,

MGT426 Business Organizational Behavior MKT305 Consumer Behavior , MKT340

Product Development/Management , MKT423 Marketing Research , MKT 430 Sales Technique and Training

IDEAS FOR METRICS?Increasing the Entrepreneurial Impact of the CCSU SoB

Student Impact

Last three years: 15-20 graduates Currently 60+ Freshmen & Sophomores

declared intent to concentrate. Measuring impact: Reaching freshmen and sophomores? Beyond ENT concentrators? Service to rest of univesity?

State Impact

Last three years: 1 (ENT) graduate per year attempting large

venture 3-5 graduates/students per year starting lifestyle

businesses Others working in new/family ventures One or two per year in leadership training

positions

Arenas for Entrepreneurial thought and action

Personal/life-style businesses Scalable businesses Social Entrepreneurship Intrapreneurship

Activities for AY 2011-12

What will move us towards our long-term objectives?

What assumptions do we need to test? What experiments do we need to make? What is sustainable as an approach? Can we apply entrepreneurial mind-set to

this planning and execution?

Areas for action w/i CCSU Curriculum. Extra-curricular (speakers, club, etc.) Blended education/experience (internships,

field experiences, etc.) Competitions Accelerators & Incubators Technology Transfer and Commercialization

Office Partnerships across schools Funding for programs and activities

Are we ready for further organization (Action Committees for Entrepreneurship)?