Increase your business profit through social media
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Transcript of Increase your business profit through social media
Email: [email protected] [email protected] www.cfagbata.com www.cfaleverage.com
Increase your Business Profit through Social Media
• Chief Encouragement Officer of CFA Leverage (Digital Marketing Consultants)
• Entrepreneur, Public Speaker and Author• Founder, www.CFAgbata.comMy mantra is Conditioned for Accomplishments
Meet CFA
Email: [email protected] [email protected]
www.cfagbata.com www.cfaleverage.com
• The primary of objective of businesses is to solve a problem thereby creating wealth in the process.
• Businesses make profits through sale of a product or service.
• Businesses use various strategies to attract customers.
• One sure way of attracting new clients is through advertising.
Primary Objectives In Business
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www.cfagbata.com www.cfaleverage.com
Email: [email protected] [email protected]
www.cfagbata.com www.cfaleverage.com
• Advertising is both expensive and very (resource) demanding.
• Prime time slot demand heavy payments & deposits.
• 3rd parties also demand payment for the advert creation etc.
• This is a somewhat cumbersome process especially for SMEs.
• Businesses still rely on this old trend or system of advertising.
The Reality….
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www.cfagbata.com www.cfaleverage.com
Email: [email protected] [email protected]
www.cfagbata.com www.cfaleverage.com
• One of the latest trend in promotion & advertising.
• Typically web 2.0 - user generated content.• A means of free advertisement.• A unique platform to communicate with
your clients and potential customers.• No need of spending millions of dollars as
compared to the old trend.• A less conflicting way of selling
Enter the new kid of the block
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www.cfagbata.com www.cfaleverage.com
• Social Media is simply the people’s media.• It allows your potential customers to get behind
you and your business.• It is a means of interacting with client and at
least understanding their problems.• Gives you an opportunity to reach out to
millions of people worldwide for next to nothing.• Helps you to achieve one of the most important
goals in Business which is to cut down cost.
What is Social Media?
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www.cfagbata.com www.cfaleverage.com
Email: [email protected] [email protected]
www.cfagbata.com www.cfaleverage.com
• Social networking is a term that is more widely used than social media.
• Both terms are more or less the same.• Social networking is part of what makes
social media Da Bomb!• Your business gets access to millions of
potential clients.• Certain strategies can be applied to convert
them to long term customers.
Social networking
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www.cfagbata.com www.cfaleverage.com
Email: [email protected] [email protected]
www.cfagbata.com www.cfaleverage.com
There are 3 basic strategies on growing your business through Social Media:
• Website should be 2.0 – SEO & Social Media Friendly
• Create a Facebook Business & Linkedin Company Pages.
• Develop a YouTube channel.
3 Basic Strategies….
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• Can be easily achieved by changing the theme and feel of your business website.
• A blog is a must for your website.• Begin a process of constantly updating your
website with fresh content.• Provide content that users can read,
understand, and share.• Allow the option of leaving feedback or
comments.
1) Web 2.0
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Email: [email protected] [email protected]
www.cfagbata.com www.cfaleverage.com
• Usually called a Facebook/Linkedin page.• Free of charge.• Helps you bring your clients together under
one umbrella.• You can have have millions of people as
your fan on Facebook and Linkedin pages.
2) Facebook Business Page
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www.cfagbata.com www.cfaleverage.com
Email: [email protected] [email protected]
www.cfagbata.com www.cfaleverage.com
• Videos are huge• It costs you next to nothing.• You can create all sorts of videos including
adverts.• Simply upload them on your YouTube
channel.• Spread the links to your videos all over the
Internet.
3) YouTube channel
Email: [email protected] [email protected]
www.cfagbata.com www.cfaleverage.com
Email: [email protected] [email protected]
www.cfagbata.com www.cfaleverage.com
• Social Media and Videos are HOT right now & will be hot for a long time to come.
• It’s good for you and your business to step in.
• Implementing these strategies will go a long way to helping you grow your business via social media.
Conclusions
Email: [email protected] [email protected]
www.cfagbata.com www.cfaleverage.com