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Increase Online Sales with Magnolia CMS' Shop Module
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Transcript of Increase Online Sales with Magnolia CMS' Shop Module
![Page 1: Increase Online Sales with Magnolia CMS' Shop Module](https://reader034.fdocuments.net/reader034/viewer/2022052410/554f50fab4c905423f8b5239/html5/thumbnails/1.jpg)
April 25th 2013Ulrich Scheidegger, fastforward.ch
Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
The Magnolia Shop Module
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Friday, 26 April 13
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Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
House keepingHow to post questionsWebinar recording and slidesContacting usTweeting / hashtags• #magnolia_cms
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Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
1. Introduction – Moderator
Ruben Reusser• CTO of headwire.com, Inc• Based in Orange County,
California• Focus on JCR based web content
management systems• Implementor of the Magnolia
KonaKart integration• [email protected]
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Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
1. Introduction – presenter
Ueli Scheidegger• Owner and managing director of
fastforward websolutions• Integrators since Magnolia
1• Partners since 2011
• Initiator and co-developer of module
• Trying to be an active member of community
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Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
1. Shop module - what is it?
2. Target groups
3. How to install
4. Feature overview
5. Configure your own shop
6. Customize & extend
7. Roadmap
8. Questions
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Agenda
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Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
1. Shop Module - what is it
Magnolia module (i.e. extension)
based on other Magnolia modules
• STK
• Form
• OCM
• (samples)
Collection of sample templates
Default cart implementation
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Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
For the simple system• One tool to deal with
> Magnolia• One tool to run
> no additional hosting setup and costs
For the complex system• Fully integrated in
website• Completely customizable
to complex requirements• open source• Magnolia standards
• Very extentable
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2. Shop Module Target Groups
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Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
2. Important to know
Magnolia-only solution
not an integration of an other 3rd party shop system
not yet full featured
• no out of the box payment gateway integration
• no price difference for product options (e.g. size)
open source
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Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
3. How to installSee documentation.magnolia-cms.com/modules/shop
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Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
3. How to installSee documentation.magnolia-cms.com/modules/shop
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Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
3. How to installGet Magnolia 4.5.8 CE or EE (bundled webapp or full Tomcat bundle)Get shop module 1.1.1 bundle from nexus.magnolia-cms.com• make sure you don’t have duplicate
jars• always use the newer versions
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Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd. 11
4. Feature overview
Demo
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Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd. 12
5. Configure your own shop
Demo
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Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
6. Customize & extend
Customize look & feel
• custom css > Sample
• custom template script > Sample
Customize checkout form
• form fields > Sample
• validation > Sample
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Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
6. Customize & extend
Customize product data
• extend product dialog
• extend template scripts
Customize behavior
• extend shopping cart class
• write custom form processor
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Friday, 26 April 13
![Page 16: Increase Online Sales with Magnolia CMS' Shop Module](https://reader034.fdocuments.net/reader034/viewer/2022052410/554f50fab4c905423f8b5239/html5/thumbnails/16.jpg)
Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
6. Customize & extend
Customize product data
• extend product dialog
• extend template scripts
Customize behavior
• extend shopping cart class
• write custom form processor
15
Friday, 26 April 13
![Page 17: Increase Online Sales with Magnolia CMS' Shop Module](https://reader034.fdocuments.net/reader034/viewer/2022052410/554f50fab4c905423f8b5239/html5/thumbnails/17.jpg)
Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
6. Customize & extend
Customize product data
• extend product dialog
• extend template scripts
Customize behavior
• extend shopping cart class
• write custom form processor
15
Friday, 26 April 13
![Page 18: Increase Online Sales with Magnolia CMS' Shop Module](https://reader034.fdocuments.net/reader034/viewer/2022052410/554f50fab4c905423f8b5239/html5/thumbnails/18.jpg)
Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
6. Customize & extend
Customize product data
• extend product dialog
• extend template scripts
Customize behavior
• extend shopping cart class
• write custom form processor
16
Friday, 26 April 13
![Page 19: Increase Online Sales with Magnolia CMS' Shop Module](https://reader034.fdocuments.net/reader034/viewer/2022052410/554f50fab4c905423f8b5239/html5/thumbnails/19.jpg)
Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
6. Customize & extend
Customize product data
• extend product dialog
• extend template scripts
Customize behavior
• extend shopping cart class
• write custom form processor
16
Friday, 26 April 13
![Page 20: Increase Online Sales with Magnolia CMS' Shop Module](https://reader034.fdocuments.net/reader034/viewer/2022052410/554f50fab4c905423f8b5239/html5/thumbnails/20.jpg)
Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
6. Customize & extend
Customize product data
• extend product dialog
• extend template scripts
Customize behavior
• extend shopping cart class
• write custom form processor
16
Friday, 26 April 13
![Page 21: Increase Online Sales with Magnolia CMS' Shop Module](https://reader034.fdocuments.net/reader034/viewer/2022052410/554f50fab4c905423f8b5239/html5/thumbnails/21.jpg)
Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
6. Customize & extend
Customize product data
• extend product dialog
• extend template scripts
Customize behavior
• extend shopping cart class
• write custom form processor
17
Friday, 26 April 13
![Page 22: Increase Online Sales with Magnolia CMS' Shop Module](https://reader034.fdocuments.net/reader034/viewer/2022052410/554f50fab4c905423f8b5239/html5/thumbnails/22.jpg)
Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
6. Customize & extend
Customize product data
• extend product dialog
• extend template scripts
Customize behavior
• extend shopping cart class
• write custom form processor
17
Friday, 26 April 13
![Page 23: Increase Online Sales with Magnolia CMS' Shop Module](https://reader034.fdocuments.net/reader034/viewer/2022052410/554f50fab4c905423f8b5239/html5/thumbnails/23.jpg)
Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
6. Customize & extend
Customize product data
• extend product dialog
• extend template scripts
Customize behavior
• extend shopping cart class
• write custom form processor
17
Friday, 26 April 13
![Page 24: Increase Online Sales with Magnolia CMS' Shop Module](https://reader034.fdocuments.net/reader034/viewer/2022052410/554f50fab4c905423f8b5239/html5/thumbnails/24.jpg)
Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
6. Customize & extend
Customize product data
• extend product dialog
• extend template scripts
Customize behavior
• extend shopping cart class
• write custom form processor
17
Friday, 26 April 13
![Page 25: Increase Online Sales with Magnolia CMS' Shop Module](https://reader034.fdocuments.net/reader034/viewer/2022052410/554f50fab4c905423f8b5239/html5/thumbnails/25.jpg)
Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
6. Customize & extend
Customize product data
• extend product dialog
• extend template scripts
Customize behavior
• extend shopping cart class
• write custom form processor
18
Friday, 26 April 13
![Page 26: Increase Online Sales with Magnolia CMS' Shop Module](https://reader034.fdocuments.net/reader034/viewer/2022052410/554f50fab4c905423f8b5239/html5/thumbnails/26.jpg)
Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
6. Customize & extend
Customize product data
• extend product dialog
• extend template scripts
Customize behavior
• extend shopping cart class
• write custom form processor
18
Friday, 26 April 13
![Page 27: Increase Online Sales with Magnolia CMS' Shop Module](https://reader034.fdocuments.net/reader034/viewer/2022052410/554f50fab4c905423f8b5239/html5/thumbnails/27.jpg)
Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
6. Customize & extend
Customize product data
• extend product dialog
• extend template scripts
Customize behavior
• extend shopping cart class
• write custom form processor
18
Friday, 26 April 13
![Page 28: Increase Online Sales with Magnolia CMS' Shop Module](https://reader034.fdocuments.net/reader034/viewer/2022052410/554f50fab4c905423f8b5239/html5/thumbnails/28.jpg)
Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
7. Roadmap – Key missing features
It’s called “Simple Shop Module”
No sample e-payment gateway included yet
Missing some popular shop features like
• Cross selling / up selling > extend data model
• Registered shop user > use PUR
No user friendly backend yet
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Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
7. Roadmap
As soon as time allows:
All features from 1.0.9 (Mag 4.4) in 1.1.2
• shipping cost calculations by cart weight
• ability to quit checkout and return to it without loosing
address data
• bugfixes / improvements
Paypal as a sample e-payment gateway integration
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Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
7. Roadmap – Contributions
Not on the roadmap:
Product options with price effects
Other payment gateways
Shipping price calculations also based on cart volume
BUT: If you have a special requirement:
Ask for a quote!
Contribute!
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Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
8. Questions
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April 25th [email protected]
Ueli Scheidegger,fastforward websolutions
Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
http://documentation.magnolia-cms.com/modules/shophttp://www.fastforward.ch
Thank you! ...& shop well!
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