Inbound Marketing Operations

11
Inbound Marketing Operations

Transcript of Inbound Marketing Operations

Page 1: Inbound Marketing Operations

Inbound Marketing Operations

Page 2: Inbound Marketing Operations

Introduction

relevance.com | @drelevance

• Formerly Slingshot SEO• Inc. 500 – 2011 & 2012 • Delivering Earned Media through

Digital PR and Content Marketing• Over 10,000 Online Media

Relationships

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Introduction – Chad Pollitt

• Director of Marketing at digitalrelevance• 3 Year HubSpot Customer & Partner• Former Army Commander and Iraq War Veteran• Co-author of

The Enterprise Blog Post Optimization Guide• Featured in The Wall Street Journal, Inc., New York

Times, BtoB Magazine, Forbes and others

relevance.com | @ChadPollitt

http://www.amazon.com/Chad-Pollitt/e/B00C4S0TSY/ref=sr_ntt_srch_lnk_1?qid=1365172742&sr=1-1
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Inbound Ops – Offer

relevance.com | @ChadPollitt

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Inbound Ops – Landing Pages + CTAs

relevance.com | @ChadPollitt

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Inbound Ops – Lead Nurturing

relevance.com | @ChadPollitt

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Inbound Ops – Email

relevance.com | @ChadPollitt

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Inbound Ops – Blog, Earned, Owned

relevance.com | @ChadPollitt

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Inbound Ops – Social Media

relevance.com | @ChadPollitt

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Inbound Ops – Analyze & Adjust

relevance.com | @ChadPollitt

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#Digital marketing; #inbound #marketing

#Digital marketing; #inbound #marketing

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