Improving Horizons

(Uni Café/Bar)By – Will Ward - Kam Panesar - Rachel Philogene –

Siobhan Whittington – Emily Vella –

Gabby Finney

Background..Canterbury Christ church is home to approximately 17,900 however only 1000 of these actually go to Broadstairs campus the other 16,900 attends campus around Kent.Students attending the Broadstairs can attend a variety of courses from media and music to childcare and policing.The majority of courses are creative and we should target the design at these students.

Target Audience…The majority of people that use Horizons currently are between 18-30 (male and female).As older individuals tend to have a busy lifestyle and don’t have the time to socialize, the rest of the students should not be ignored the design should appeal to all ages, demographics and nationalities.

http://www.canterbury.ac.uk/about/publications/facts-and-figures/index.asp

Results..To get more of an accurate look at how we could tackle this brief, we thought of creating a questionnaire which we handed out during a busy lunch time in horizons. (To be specific, it was around 1:00pm on a Friday Afternoon).

http://www.canterbury.ac.uk/support/cateringStudents-Union/studentunionbuilding.asp

We managed to get a variety of results which are viewable within the next few slides..

Age

78%

6%

11%

6%

Age Group

18-2021-2526-3035+

Gender

44%

56%

gender

malefemale

Course

25%

17%

8%

25%

8%

8%

8%

course

web design video and motion graphicsbusiness management graphic designmusic production and graphic design music production and photography pgce secondary

Horizons?..

Thanks For Listening..