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WELCOME 

TOTHIS 

 PRESENTATION 

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Importance of

Communication inBusiness

By: ISLAM, SARFARAJ

ID: 15!"5"#!

Section: $B%

Course: Business Communication AM&RICA' I'(&R'A(I)'AL *'I+&RSI(BA'-LAD&SH

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)ut.ine

• Definition of Communication

• Types of Communication

• Non-Verbal Communication

• Verbal Communication

• Oral Communication

• Written Communication

• Benefits of Communication

• 7C’s of Communication

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 /0at Communication is

• Acti2ity of con2eyin3 information t0rou30 t0ee4c0an3e of t0ou30ts

•

 A process 6y 70ic0 information is e4c0an3e8 6et7een in8i2i8ua.s t0rou30 a common systemof sym6o.s

The basic purpose of communication is toinform, educate and entertain people

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Communication

 +er6a.

 /ritten )ra.

'on+er6a.

Forma. Informa.

(ypes of Communication

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(ypes of Communication

•

Non-verbal Communication• 'on2er6a. communication is t0e sen8in3 or

recei2in3 of 7or8.ess messa3es Suc0 as

•

-esture• Bo8y .an3ua3e,

• 9osture,

• (one of 2oice or

• Facia. e4pressions

 Non-verbal communication i all about t!ebod" lan#ua#e of $ea%er&

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•

 Verbal Communication• +er6a. communication refers to t0e form of

communication 70ic0 is 8one 6y 7or8 of

mout0 an8 a piece of 7ritin3

(ypes of Communication

-'ISS-

eep It S0ort ; Simp.e

La7 for +er6a. Communication

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(ypes of +er6a. Communication

  In oral communication, Spoen !or"s are use"#

•

 $eep in min" %• &itc',

• Volume,

• Spee"• Clarity of speain(#

Oral Communication

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(ypes of +er6a. Communication

Written Communication

•Written si(ns or symbols are use" to

communicate#

•Written messa(e may be printe" or 'an"

!ritten#

• )essa(e can be transmitte" *ia e-mail, letter,

report, memo etc#

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Written Communication imot common form of

communication bein# ued inbuine

 So, it is consi"ere" core amon( business sills#

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Benefits of Business Communication

• Best opportunity to mae an outstan"in( first

impression#

• Business professionals can craft stron(internal relations'ips#

• Better interpersonal interactions#

• Better for conflict mana(ement#

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#C

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