If At First You Dont Succeed… Presented by Susan Smith Manager, Library & Information Resources...
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Transcript of If At First You Dont Succeed… Presented by Susan Smith Manager, Library & Information Resources...
![Page 1: If At First You Dont Succeed… Presented by Susan Smith Manager, Library & Information Resources PNW SLA October 7,2006.](https://reader035.fdocuments.net/reader035/viewer/2022062618/5514ee8e550346b0338b5e8d/html5/thumbnails/1.jpg)
If At First You Don’t Succeed…
Presented by Susan SmithManager, Library & Information Resources
PNW SLA October 7,2006
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Try…1999
• Metadata standards written• Governance put in place• Metadata generator tool created• Joint effort with Corporate Communications, IT and Library & Information Resources
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You may have heard about it
Doran, Kelly. Metadata for Corporate Intranets, Online 23(1),January 1999,
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The Project Sank Like a Rock
Key success factors were missing:• Mandate• Define the content you’re going to manage• Governance that is enforced• Business processes to collect, manage and publish
information• Champions at the Senior Exec level• Content Management Technologies
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Try…2000 - 2005
• New technologies to tame the chaos• Plumtree portal launched• FileNet document management system• Web content management• Verity/Autonomy new search engine
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ROT still exists
• ROT still obscures the durable content that we want to make findable
• Governance doesn’t have any “teeth”• Records management retention standards aren’t
tied to any content management systems
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Try Again…2006
• Library & Information Resources’ strategy has changed
• The culture of Weyerhaeuser is changing
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Library & Information Resources
• Taken ownership of the search engine• Leveraging this ownership to expand our
influence • L&IR’s new strategic direction
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L&IR’s Strategic Direction
“To operate as a recognized expert in the process of acquiring, integrating, and managing both internally and externally generated information content to support key business processes and the people that perform them”
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L&IR Tactics
• Focus on value added products and services that solve the pain points of the businesses and our user segments
• Proactively participate in Information Management / Technology Decisions
• Integrate content management tools and supporting information management processes
• Use the most appropriate technologies for acquiring, integrating and managing content
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Upgrade Our Skills
• Content management• Taxonomy creation and management• Information architecture• Usability testing
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Changing Weyerhaeuser World
• New VP of Corporate Affairs • New Senior VP Technology • New “Discovery Manager” in Legal Dept.
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Technology Uncovers our Failings
• Leveraging of existing technologies• Looking internally for experts• Electronic Records Management• E-mail reduction, management• Intranet Redesign
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The Door is Open
• We’re spreading the word for content management
• We’ve set a place at the table• Governance is being written• Compliance has become the business case• Champions are stepping up• Our activities are tied to a priority project
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Lessons Learned
• Key drivers must be in place• Management support• All stakeholders represented• Driven by a business need• Committed resources available
• Timing is everything• Build on the small successes• Have a clear view of the future
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Your Turn
I’d like to hear your comments about your current situation, learnings, key factors for success or any “Aha” moments you’ve had about content management.
Thank you!