IEEE Membership Development Webcast

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IEEE Membership Development Webcast 17 October 2014 Ed Perkins Chair, 2014 IEEE Membership Recruitment and Recovery (MRR) Committee [email protected] Cathy Downer MGA Staff – Member Market Development [email protected]

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IEEE Membership Development Webcast. Ed Perkins Chair, 2014 IEEE Membership Recruitment and Recovery (MRR) Committee [email protected] Cathy Downer MGA Staff – Member Market Development [email protected]. 17 October 2014. Slide 2. Today’s Edition. - PowerPoint PPT Presentation

Transcript of IEEE Membership Development Webcast

Page 1: IEEE Membership Development Webcast

IEEE Membership Development Webcast17 October 2014

Ed PerkinsChair, 2014 IEEE Membership Recruitment and Recovery (MRR) [email protected]

Cathy Downer

MGA Staff – Member Market [email protected]

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Today’s Edition

Membership Statistics and Goals Update – Elyn Perez

2015 MD Goals – Elyn Perez & Ed Perkins

IEEE Student & Young Professionals – Shareyna Scott

2014 Updates/Wrap-Up/Direction - Ed Perkins

Open Floor Q&A

Glossary

Subject Appendix: Field Team Resources

Web Cast Etiquette: Ask questions using the online chat feature. Technical help: [email protected]

Slide 2

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Today’s Speakers

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Slide 3

Ed PerkinsChair, IEEE MRRC

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Shareyna ScottStudent Branch Development

Specialist

Elyn PerezSenior Manager, MGA Member Market

Development

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Slide 4

Web Cast Etiquette: Ask questions using the online chat feature. Technical help: [email protected]

Hide Chat Raise Hand Full Screen

Ask Questions. Please type in your name / position / location

Webcast Interface - ReadyTalk

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Attendees will hear the broadcast via their computer.

This webcast is recorded. Presentation and audio willbe available as an “on-demand” resource from the IEEE MD Archive pages linked at www.ieee.org/md.

You can continue to ask topical questions using the chat box during the entire webcast. They will be presented by our Moderator to the appropriate presenter for response.

Slide 5

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Webcast Notes

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Slide 6

Membership Statistics & Goals Update

October 2014

Presented by:

Elyn PerezSenior Manager, Member Market [email protected]

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Slide 7

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September 2014 Dashboard – IEEE and Society Membership

Once again topped the 400,000 member mark

Three month improvement trend in the overall decline

– Improved another two tenths this month

– Last September: membership was up +0.4%

Main drivers:

– Overall improvement in the GSM and STU grades

– Positive recruitment

Monthly Census

YoY Variance Sep ‘14 Sep ‘13 Aug ‘14

Sep ‘14 vs. Aug ‘14

IEEE Membership

-4,386 -1.1% 400,643 405,029 390,249 +2.7%

Honorary 0 0.0% 30 30 30 0.0% Fellow 143 +2.1% 7,110 6,967 7,110 0.0% Senior Member 1,065 +3.0% 36,767 35,702 36,495 +0.7% Member -281 -0.1% 252,736 253,017 251,165 +0.6% Associate Member -935 -8.9% 9,603 10,538 9,593 +0.1% Graduate Student -1,165 -3.1% 36,800 37,965 34,324 +7.2% Undergraduate Student -3,213 -5.3% 57,597 60,810 51,532 +11.8%

Society Membership

-4,361 -1.4% 314,764 319,125 311,333 +1.1%

11 Societies up > 1% 2,871 Societies Note: Sum of respective gains and losses, with all counts excluding Affiliates. Including Affiliates, total Society memberships are down year-over-year by -6,268 or -1.9%.

13 Societies +/- 1% 184 14 Societies down > 1% -7,475

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Slide 8

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Active Membership by Region

HG membership is flat YoY – but we are making strides

– Was still negative last year, down -1.4%

– All ten regions had increased declines or reduced gains

– US HG: Gap was -2.9% last September, now -1.3%

– R7-10: Was ahead just +0.4% last year, now +1.6%

GSM still behind YoY

– Was improving steadily since January, but lost two tenths this month

STU improvements continue in all regions – was -8.2% last month

2014 2013 2014 2013 2014 2013 2014 2013

# % # % # % # %

1 28,553 29,542 (989) -3.3% 1,729 1,921 (192) -10.0% 2,087 1,917 170 8.9% 32,369 33,380 (1,011) -3.0%

2 25,250 25,651 (401) -1.6% 1,610 1,776 (166) -9.3% 1,670 1,689 (19) -1.1% 28,530 29,116 (586) -2.0%

3 24,029 24,102 (73) -0.3% 1,984 2,155 (171) -7.9% 2,978 2,815 163 5.8% 28,991 29,072 (81) -0.3%

4 18,202 18,088 114 0.6% 1,756 1,771 (15) -0.8% 1,688 1,847 (159) -8.6% 21,646 21,706 (60) -0.3%

5 23,320 23,609 (289) -1.2% 1,652 1,673 (21) -1.3% 2,418 2,581 (163) -6.3% 27,390 27,863 (473) -1.7%

6 46,775 47,379 (604) -1.3% 2,442 2,864 (422) -14.7% 3,665 3,863 (198) -5.1% 52,882 54,106 (1,224) -2.3%

R 1-6 166,129 168,371 (2,242) -1.3% 11,173 12,160 (987) -8.1% 14,506 14,712 (206) -1.4% 191,808 195,243 (3,435) -1.8%

7 13,643 13,661 (18) -0.1% 1,724 1,815 (91) -5.0% 1,470 1,665 (195) -11.7% 16,837 17,141 (304) -1.8%

8 55,787 55,163 624 1.1% 9,298 9,799 (501) -5.1% 8,200 8,101 99 1.2% 73,285 73,063 222 0.3%

9 10,384 10,356 28 0.3% 1,163 1,294 (131) -10.1% 5,704 5,715 (11) -0.2% 17,251 17,365 (114) -0.7%

10 60,303 58,703 1,600 2.7% 13,442 12,897 545 4.2% 27,717 30,617 (2,900) -9.5% 101,462 102,217 (755) -0.7%

R 7-10 140,117 137,883 2,234 1.6% 25,627 25,805 (178) -0.7% 43,091 46,098 (3,007) -6.5% 208,835 209,786 (951) -0.5%

TOTAL 306,246 306,254 (8) 0.0% 36,800 37,965 (1,165) -3.1% 57,597 60,810 (3,213) -5.3% 400,643 405,029 (4,386) -1.1%

Geographic IEEE Membership Summary - September 2014TOTAL MEMBERS

Change

Higher-Grade w/o GSM Undergraduate Students

Change Change

Graduate Students

ChangeREGION

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Slide 9

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Member Recruitment – 2014 Membership Year

Overall recruitment hasn’t been positive in over year!– Last year September was -8.1%

Rebounding STU recruitment– Record recruitment month

2014 2013 2014 2013 2014 2013 2014 2013

# % # % # % # %

1 87 90 (3) -3.3% 88 113 (25) -22.1% 407 282 125 44.3% 582 485 97 20.0%2 73 82 (9) -11.0% 82 67 15 22.4% 236 253 (17) -6.7% 391 402 (11) -2.7%3 85 84 1 1.2% 104 103 1 1.0% 580 505 75 14.9% 769 692 77 11.1%4 56 70 (14) -20.0% 144 83 61 73.5% 291 315 (24) -7.6% 491 468 23 4.9%5 86 95 (9) -9.5% 93 100 (7) -7.0% 462 400 62 15.5% 641 595 46 7.7%6 160 164 (4) -2.4% 111 148 (37) -25.0% 419 568 (149) -26.2% 690 880 (190) -21.6%

R 1-6 547 585 (38) -6.5% 622 614 8 1.3% 2,395 2,323 72 3.1% 3,564 3,522 42 1.2%7 66 78 (12) -15.4% 73 82 (9) -11.0% 168 231 (63) -27.3% 307 391 (84) -21.5%8 268 357 (89) -24.9% 422 423 (1) -0.2% 570 366 204 55.7% 1,260 1,146 114 9.9%9 77 136 (59) -43.4% 69 57 12 21.1% 475 486 (11) -2.3% 621 679 (58) -8.5%10 377 437 (60) -13.7% 683 838 (155) -18.5% 1,944 1,074 870 81.0% 3,004 2,349 655 27.9%

R 7-10 788 1,008 (220) -21.8% 1,247 1,400 (153) -10.9% 3,157 2,157 1,000 46.4% 5,192 4,565 627 13.7%TOTAL 1,335 1,593 (258) -16.2% 1,869 2,014 (145) -7.2% 5,552 4,480 1,072 23.9% 8,756 8,087 669 8.3%

Cumulative Recruitment -- September 2014

REGIONHIGHER GRADE w/o GSMs GRADUATE STUDENTS UNDERGRADUATE STUDENTS TOTAL MEMBERS

Change Change Change Change

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Overall Member Retention – 2014 Membership Year

Retention reporting will resume in November

Renewal outreaches began first week in October

– Paper invoices to HG, LM’s and Affiliates

– Email to STU, GSM and e-Members

– Annual MGM awards sent last week in September

Auto-renewal takes place the week of 13 October

– Approx 45,000 members will be renewed

15 November early renewal drawing deadline for

Apple iPad Air tablets

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Society Memberships (including Affiliates) – Monthly YoY & Drivers

Total Society Memberships (held by IEEE Members): 314,764 YoY -1.4% … last month, -1.3%

Including Affiliates (who are not IEEE members), total Society memberships are down year-over-year by -6,268 or -1.9%.

Society MD Disposition

YoY

Total Memberships Across 39 Societies

-4,361Influence of

Larger Societies

Growth > 1%: 11 Societies

+2,871

+ / - 1%: 13 Societies

+184

Decline > 1%: 14 Societies

-7,475

Computer Society -2,662

36% of the

declines

Comm-unications

Society-3,130

42% of the

declines

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IEEE-USA funding a merchandise reward program for each successful HG member referred and recruited.

– Referring member gets a choice of IEEE-USA branded merchandise

– 16 August-28 Feb: New member gets a $25 discount offer

– 1 Mar-15 August: New member receives half year dues rate

MD Update: US MGM Program

2014 MYProgram To

Date

Referrals Submitted 1,240 1,267

New Members Joined

400 410

% of Referrals Joined

32.2% 32.4%

US HG Members Participating

729 741

% US HG Members Participating

0.44% 0.45%

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MD Update: Member Loyalty Program

Recognize members for their years of service as a member

– Tangible award

– Lapel pin and certificate

Goal to increase member loyalty and retention

– Specifically within the first five years

– Distinct from grade advancement

Tiers of recognition for cumulative years of service (YOS) in any grade

– 2, 5, 10, 20, 25, 30, 40, 50

www.ieee.org/loyalty

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Member Loyalty Program Summary

IEEE MGA to stock pins and certificates

– Both 8.5” x 11” and A4 sizes available

Section officers with spending authority can place an online order

– Section Chair, Section MD Chair, Secretary or Treasurer

– www.ieee.org/loyalty

Sections pay for pins and certificates at cost (US$14.00 per set of 5), plus shipping

– Payment via CB/custody account transfer

– Credit card, check payments secondary option but not preferred

Reports available in Section Vitality Dashboard and SAMIEE

– Quickly identify your eligible members by YOS

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2015 MD Goals – New This Year

Section-level goals for both recruitment and retention

– Will roll up to region goals

Goals based on three-year Section performance

Tracked monthly in regional MD reports

Bi-annual formal recognition for achievement

– March and August

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Example – Retention

Section A improved two years in a row, then declined. At the same time their total membership grew by almost 13%.

– For 2015 their retention goal is to overcome the decline. Section A needs to focus on providing member value and member engagement.

Section B sees declining retention as it continues to grow larger. The same number renew each year. Since this is on a larger denominator, the retention rates are declining.

– Section B’s goal is to stop the retention decline and improve it by a tenth of a percent.

2015 MD Goals – New This Year

Section2012

Oppty2012

Renew #2012 % Renew

2013 Oppty

2013 Renew 2013 YoY

2013 % Renew

2014 Oppty

2014 Renew 2014 YoY

2014 % Renew

2015 Retention

Goal %

2015 Retention

Growth

Section A 715 592 82.8% 709 595 1.1% 83.9% 801 646 -3.3% 80.6% 83.9% 3.3%

Section B 3337 2648 79.4% 3555 2701 -3.4% 76.0% 3834 2764 -3.9% 72.1% 72.2% 0.1%

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Example – Recruitment

Section A has fluctuated, with some significant losses but more significant gains. There is focus and ability to recruit new members.

– Section A’s 2015 recruitment goal is challenging them to recruit slightly above their last three year’s average growth.

Section B has grown steadily through recruitment and also shows clear opportunity and effort. – Their recruitment goal of +13.4% growth is not as high as some the growth they had in past years, but is

above where they were last year.

2015 MD Goals – New This Year

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2015 MD Goals – Get Ready

Goals and data will be sent via e-mail this week

Tracked monthly in regional MD reports

Bi-annual formal recognition for achievement–March and August

Slide 18

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MD Group Updates

Questions? Comments? How can we help?– [email protected]

– +1 732 562 5392

Reminder – Have membership brochures / handouts present at all events

Order online MD Kits (no cost to your OU) from www.ieee.org/md

– Look for link to order MD Kits (right column)

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IEEE Students and Young Professionals

Serving and Preparing our Next Generationof Leaders

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IEEE Students

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The IEEE Student Branch is the operating organizational unit of IEEE constituted by a minimum of twelve (12) IEEE student members

Goal: Engage students in the mission, benefits, and opportunities of the IEEE

Sponsors activities and events technical, professional, and humanitarian aspirations

– Guest speakers

– Paper contests

– Local community initiatives

Fun, too!

– Social events to bring together students with faculty

– PI Day

Student Branch Activities

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Through the Student Branch:

Develop professional networks

Enhance presentation skills in low risk environments

Develop management skills, e.g., leading without authority

Committee experience

– Managing projects

– Managing people

Student Development Through Volunteering

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Student Activities Portfolio

Comm

unity

Oriented

Prof

ession

ally

Astut

e

Tech

nica

lly

Advan

ced

Member Developme

nt

IEEE

Technical Programs & Opportunities

Technical ChaptersIEEEXtreme Robotics & Paper ContestsProject ShowcasesTechnical SpeakersIEEE PotentialsDiscountsStudent Tracks at Conferences

IEEE

Career Programs & Opportunities

IEEE ResumeLabSoft-skill SeminarsProfessional Awareness EventsEngineers WeekNetworking eventsEthics Competitions

IEEE

Public Programs & Opportunities

Humanitarian InitiativesPresident’s Change the World CompetitionAwards & Recognition

Volunteer Development

Student Congresses Training WebcastsStudent Branch Development Resources

Slide 24

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Global Student Facebook Page – 268,000+ likes

Student Branch Manual & Counselor Guide – PDF and interactive versions available

Student Travel Grants Repository

Branch Calendar

Best Practices

Volunteer Training

New Student Branch Resources

Slide 25

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IEEE Student Branch Manual

This manual contains best practices and resources to help student leaders run a successful Student Branch. It has a focus on student development, member benefits, a calendar of activities, et al. This audio version will have a downloadable PDF version by

year end.

Link to Student Branch Manual: http://prezi.com/rxbx1blid6tp/student-branch-manual/

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Volunteer Training

The Student Training Volunteer Webinar Program is focused on building awareness of what is offered to students and ways students can get

involved in IEEE activities and understand available.

Webinars: http://www.ieee.org/membership_services/membership/students/student_webinars.html

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Branch Counselor Engagement

Counselors are vital to the health of IEEE Student Branches. We are taking the initiative to obtain feedback and develop resources to assist them with their continued development. Some of the recent engagement initiatives include:

Monthly Incentive Program – launched 1 September 2014

Branch Counselor Survey – launched 10 October 2014

IEEEXtreme Proctoring

Elections and Reporting

Social Media Outreach and Student of the Month – nominated by Counselor

Socialization of a monthly checklist for continued Student Branch development

Slide 28

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Competitions & Awards

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IEEEXtreme Competition

IEEEXtreme is a global challenge in which teams of IEEE Student members compete in a 24-hour time span against each other to solve a set of programming problems.

Grand Prize:

All expense-paid trip to an IEEE conference of choice, anywhere around the world!

IEEEXtreme 8.0: 18 October 2014

www.ieee.org/xtreme

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26 October 2013 0:00:00 GMT – 23:59:59 GMT

2013 Competition Stats•1,839 teams– 28% growth YoY

• 4,900 students; 764 proctors; 50 vols/staff

•61 countries represented •497 universities/SB’s with team(s)

Special Thanks to the IEEEXtreme 7.0 Sponsors IEEE Computer Society, IEEE.tv, Lenovo, Acadox; Membership Development; University Partnership Program; Student Activities Committee; IEEE-HKN

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President’s Change the World

-Students who identify a real-world problem and apply engineering, computing, science and leadership skills to solve it!

- Students display their ingenuity and enthusiasm for engineering and technology recognized by prestigious IEEE members around the globe.

Prize - US $10,000 towards the project

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Student Activities Awardshttp://www.ieee.org/membership_services/membership/students/awards/student_branch_awards.html

Student Enterprise Award

Larry K. Wilson Regional Student Activities Award

IEEE Regional Exemplary Student Branch Award

IEEE Outstanding Branch Counselor and Advisor Award Recognition Program

The Darrel Chong Student Activity Award

Nominations begin on or about 15 November and close 1 February annually.

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Benefits of Membership

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Student Benefits

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IEEE.tv is an internet television network that produces and delivers special-interest programming about technology and engineering, for the benefit of IEEE's members and the public.

Goal: Introduce video as a member benefit and public relations opportunity

– “Made possible by the members of IEEE”

Add dimension to the ‘IEEE experience’

IEEE.tv Member Basic is an exclusive benefit of IEEE membership

Over 50 programs now available

New IEEE.tv Student Channel

Next Generation Benefits

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Graduating

Student Transition and Elevation Program

Sponsored by IEEE Young Professionals allows students to network with other young professionalsLinkage to another local entity other than Student Branch/Chapter

Student Graduation Kits

Mailed to every graduating studentRecommends benefits for a beginning professional – Job Site, ResumeLab, MentorCentre, IEEE memberNetOverview of members-only discountsIncentives to update mailing address info

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Professional Home After Graduation

Connectivity via the IEEE Network

IEEE Young ProfessionalsLocal IEEE Section & Technical ChaptersIEEE Societies

Beginning Career Benefits

IEEE memberNet directoryIEEE Job SiteIEEE MentorCentreIEEE ResumeLab

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Bringing it all together… myIEEE

Personalized, Customizable, Portable

• Library of myIEEE modules/gadgets

• Layout selection , 2 or 3 columns, with drag-and-drop gadget placement

• RSS tools to import feeds from IEEE or other content sources

• Choice of several technology-based themes for the interface

•IEEE memberNet • Only directory of all 400,000 IEEE members

• Enables online, peer-to-peer networking with technical expertise worldwide

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IEEE Young Professionals (YP) is an international community of enthusiastic, dynamic, and innovative members and volunteers. IEEE is committed to helping young professionals evaluate their career goals, polish their professional image, and create the building blocks of a lifelong and diverse professional network. 

IEEE YP Affinity Groups are local units that are established to fulfill the purposes of IEEE Young Professionals. 

Goal: Engage young professionals in the mission, benefits, and opportunities of the IEEE.

Sponsors activities and events technical, professional, and humanitarian aspirations

– Guest speakers

– Local community initiatives

Fun, too!

– Social events to bring together young professionals locally

Young Professionals ActivitiesSlide 41

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#IEEEYP

IEEE Young Professionals is an international community of enthusiastic, dynamic, and innovative members and volunteers. IEEE is committed to helping young professionals evaluate their career goals, polish their professional image, and create the building blocks of a lifelong and diverse professional network. 

LinkedIn: https://www.linkedin.com/company/3623888

Facebook: https://www.facebook.com/ieeeyp

Twitter: @IEEEYP

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Comm

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Oriented

Prof

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Astut

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Tech

nica

lly

Advan

ced

Member Developme

nt

IEEE

Technical Programs & Opportunities

WebinarsYP Receptions at Society Conferences YP track at conferencesMember discounts

IEEE

Career Programs & Opportunities

Webinars IEEE Job SiteResumeLabMentorCentre Student Transition and Elevation Partnership (STEP)

IEEE

Public Programs & Opportunities

Society CompetitionsHumanitarian Initiatives GOLDRush Blog

Volunteer Development

YP CongressesYP Summits

Young Professionals Program Portfolio

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Student Transition and Elevation Program (STEP) www.ieee.org/step

STEP was created as a tool to help improve member retention as student members are elevated from student level to higher grade member.

Engagement and outreach opportunity facilitates the transition from Student Member to Young Professional.

Introduces the opportunities and benefits of IEEE membership during the onset of a career.

Meet local young professionals.

Introduction to the greater IEEE network through the YP Affinity Group in the local section.

Recognition for their accomplishments while being welcomed into the professional IEEE community.

Increased awareness of IEEE benefits for young professionals.

Career enhancement, networking, and professional development activities at the STEP event.

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Webinars

The Young Professionals Webinar Program provides live and/or on-demand sessions to develop skills covering a

variety of categories, including professional, humanitarian, technical, life skills, and volunteer tracks.

Link to webinars:http://

www.ieee.org/membership_services/membership/gold/gold_webinars_index.html

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IEEE Headquarters Support

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We are MGA Young ProfessionalsAmat victōria cūram-

Victory Loves Preparation

We are committed to providing a WOW experience for our IEEE members and volunteers

We are…

Lisa Delventhal-Program MangerShareyna Scott-Student Branch Development SpecialistChristine Eldridge-Administrative AssistantParshva Bavishi-Product SpecialistMark Pelham-Program Coordinator

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Connect Globally…

Global Student Facebook Page: https://www.facebook.com/IEEESTUDENTS

IEEE Students:www.ieee.org/students IEEE Young Professionals www.ieee.org/yp

To connect with staff, please email [email protected] or [email protected].

GoldRush Facebook Page:

https://www.facebook.com/pages/IEEE-GOLDRush/140033550280?fref=ts

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October 2014

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Ed PerkinsChair, 2014 IEEE Membership Recruitment and Recovery (MRR) [email protected]

Updates / Wrap Up / Direction

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Senior Member 2014 (September)

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(The last A&A Review Panel meeting was held in September in Toronto.) 

2014 Goal 2014 Total % to Goal

R1 210 144 69%R2 190 114 60%R3 175 113 65%R4 140 140 >>100%<<R5 180 87 48%R6 350 204 58%R7 120 81 68%R8 650 427 66%R9 100 70 70%R10 900 497 55%

Totals 3015 1877 62%

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2015 MD Goals by Region

Total Membership 2014 2015 Goal % Growth

R1 31,712 31,722 0.0%

R2 28,039 28,305 0.9%

R3 28,078 28,641 2.0%

R4 21,078 21,750 3.2%

R5 26,554 26,815 1.0%

R6 51,930 51,955 0.0%

R7 16,476 17,032 3.4%

R8 71,746 73,964 3.1%

R9 16,521 17,731 7.3%

R10 98,115 102,543 4.5%

Total 390,249 400,458 2.6%

Slide 51

2015 MD Goal: 400,258

Page 52: IEEE Membership Development Webcast

2015 Recruitment Goals

Recruitment 2012 2012 YoY 2013 2013 YoY 2014 2014 YoY

2015 Recruitment

Goal

2015 Recruitment

Growth

R1 3,650 -1.1% 3,861 5.8% 3,598 -6.8% 3,866 7.4%

R2 3,509 -1.0% 3,209 -8.5% 3,230 0.7% 3,494 8.2%

R3 4,477 1.5% 4,304 -3.9% 4,416 2.6% 4,823 9.2%

R4 3,059 -9.0% 3,136 2.5% 3,228 2.9% 3,445 6.7%

R5 3,855 0.3% 3,994 3.6% 3,784 -5.3% 4,086 8.0%

R6 6,186 2.1% 6,691 8.2% 6,250 -6.6% 6,711 7.4%

R7 2,813 11.7% 3,308 17.6% 3,053 -7.7% 3,431 12.4%

R8 17,399 0.3% 17,890 2.8% 17,108 -4.4% 17,675 3.3%

R9 7,261 3.0% 6,764 -6.8% 6,615 -2.2% 7,330 10.8%

R10 42,205 12.6% 45,187 7.1% 41,000 -9.3% 44,623 8.8%

Total 94,414 5.7% 98,344 4.2% 92,282 -6.2% 99,481 7.8%

Slide 52

Page 53: IEEE Membership Development Webcast

2015 Retention Goals

Retention2012 % Renew

2013 % Renew 2013 YoY

2014 % Renew 2014 YoY

2015 % Retention

Goal

2015 Retention

Growth

R1 84.0% 83.3% -0.7% 82.7% -0.7% 83.9% 1.3%

R2 83.0% 82.0% -0.9% 82.9% 0.9% 84.1% 1.2%

R3 80.3% 79.0% -1.3% 79.0% 0.0% 80.2% 1.2%

R4 81.0% 80.3% -0.7% 80.6% 0.3% 82.1% 1.5%

R5 81.2% 80.1% -1.1% 79.6% -0.5% 80.7% 1.2%

R6 82.4% 81.5% -0.9% 81.0% -0.5% 82.6% 1.6%

R7 80.5% 77.8% -2.7% 76.4% -1.4% 78.0% 1.6%

R8 72.8% 70.8% -2.0% 71.1% 0.2% 73.3% 2.2%

R9 53.8% 52.1% -1.7% 52.8% 0.7% 56.6% 3.9%

R0 56.4% 53.8% -2.6% 52.5% -1.2% 54.6% 2.1%

Total 73.4% 71.3% -2.1% 70.7% -0.7% 72.5% 1.8%

Slide 53

Page 54: IEEE Membership Development Webcast

Reminder: New Dashboard

http://www.ieee.org/vitalitydb

Slide 55

Page 55: IEEE Membership Development Webcast

Dashboard Options

Members

Officers

Members in Arrears/Inactive

Pre-Arrears Members

Additional Member Lists– Email

– No email

– YP (GOLD)

– Life

Select Section(s)

Slide 56

Web Cast Etiquette: Ask questions using the online chat feature. Technical help: [email protected]

Page 56: IEEE Membership Development Webcast

Dashboard Options

Members–Active Members - counts

By Grade Student and Graduate Student by School Society and Technical Council Affinity Group (Consultants, WIE, Standards)

–New Members - Join date Range

–New Members of IEEE Not Renewed

–Geographic Member Statistics

Slide 57

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Page 57: IEEE Membership Development Webcast

Geographic Statistics (Monthly)

Loss/Gain Last Year-This Month

Status H LF F LS SM LM M AM GSM StMGrand Total

Active 0 69 74 136 929 704 -985 -935 -1165 -3213 -4386

Slide 58

Selectors IEEE Month Geo Code Level Geo Code Desc

Page 58: IEEE Membership Development Webcast

Web Cast Etiquette: Ask questions using the online chat feature. Technical help: [email protected].

Slide 59

Future MD Webcast Topics – Tentative Schedule

November 2014 – Region 3 Activities

Wrap Up / Direction – Next Webcast

Friday, 14 November 2014

10:00am Eastern

7:00am Pacific

14:00:00 UTC

Page 59: IEEE Membership Development Webcast

Web Cast Etiquette: Ask questions using the online chat feature. Technical help: [email protected]

Slide 60

January through April– 85% effort - Retention / Arrears Recovery– 15% effort - Recruitment

May through August– 10% effort - Arrears Recovery– 90% effort - Recruitment

September through December (switching gears)– 85% Recruitment– 15% Renewal monitoring

All the while … MD Staff support:• Retention / arrears recovery campaigns, electronic and print (through August)• Recruitment / incomplete applications / reinstatement campaigns (monthly)• Recruitment / authors outreach (May timeframe)

Wrap Up / Direction – MD Prioritization

Page 60: IEEE Membership Development Webcast

Membership Development Cycle

DECDEC

NOVNOV JANJAN

OCTOCT FEBFEB

SEPSEP MARMAR

AUGAUG APRAPR

JULJUL MAY

MAY

JUNJUN

IEEE Membership

Year

IEEE Membership

Year

Service Deactivation

Past-due members placed

into arrears

Service Deactivation

Past-due members placed

into arrears

Calendar Year ConcludesCalendar year membership

statistics determined

Calendar Year ConcludesCalendar year membership

statistics determined

Membership Year Concludes

Retention rates determined, and

membership fiscal performance

determined; Half-year dues cycle

concludes

Membership Year Concludes

Retention rates determined, and

membership fiscal performance

determined; Half-year dues cycle

concludes

Membership Year Begins

Renew opens for following membership year; Full-year dues cycle begins

Membership Year Begins

Renew opens for following membership year; Full-year dues cycle begins

Membership Mid-Year

Arrears-recovery begins; ½-year dues

cycle begins

Membership Mid-Year

Arrears-recovery begins; ½-year dues

cycle begins

Student elevation to higher grade

status

Student elevation to higher grade

status

Slide 61

Page 61: IEEE Membership Development Webcast

Open Floor Q&A

Additional questions responded to from Chat

Slide 62

Page 62: IEEE Membership Development Webcast

Glossary

Arrears – members who have not paid the current year dues, services will endInactive – members who have not paid dues from the past year and receive no services Deactivation – All IEEE members who have not paid dues for the current membership year by the deactivation service date (23 February in 2013) have their member status changed to ArrearsMD – Membership DevelopmentMGA – Member & Geographic ActivitiesTA – Technical ActivitiesMRRC – Membership Recruitment & Recovery CommitteeMGM – Member-Get-A-Member programA&A – Admission & Advancement programSM – Senior Member gradeYoung Professionals (YP) – used to be IEEE GOLDHG – Higher-grade member (Member, Senior Member, Fellow. Life Member)RSR – Region Student RepresentativeRSAC – Region Student Activities ChairSAMIEEE – Section/Society Access to Membership Information

Slide 63

Web Cast Etiquette: Ask questions using the online chat feature. Technical help: [email protected]

Page 63: IEEE Membership Development Webcast

Glossary (Cont’d.)

(GEO) – Geographic Predefined Queries Folder, (MD) – Membership Development Predefined Queries Folder, (SOC) – Society Predefined Queries FolderOU – Organization Unit within IEEE (region, section, affinity group, student branch, etc.)OBIEE – Oracle Business Intelligence Enterprise EditionSCOOP – Newsletter from MGAMMD – Member Market DevelopmentACK Pac– Acknowledgement Package sent to new membersExCom – IEEE unit’s Executive Committee composed of officersYOY – Year over Year – usually for comparing yearly statisticsYOS – Years of Service – for number of membership yearsMLP – Member Loyalty Program

Slide 64

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Page 64: IEEE Membership Development Webcast

If the MGA is Successful …

IEEE member satisfaction & relevance is growing and reflected in improved retention and total membership

The MGA is a data-driven organization that proactively anticipates and reacts to the needs of the member and the profession

The MGA facilitates recruitment, training, development of IEEE volunteer leaders

The MGA facilitates successful regions, sections, chapters, and affinity groups

The MGA is responsible for all aspects of member and membership activities with the IEEE

The MGA ensures a “home(s)” for every member

Technology professionals will understand IEEE membership’s importance in their careers

The MGA will develop sections, and regions and reward them based on their measured success

The MGA facilitates communications and engagement opportunities for IEEE members in multiple ways

IEEE and its members’ achievements are universally recognized

MRRC Team Development – Engagement

Alignment with the MGA mission and valuesVolunteer & Staff partnershipMD position vacanciesRegional TrainingPartnering across IEEEMD Portal & Virtual Community

Web Cast Etiquette: Ask questions using the online chat feature. Technical help: [email protected]

Slide 65

Membership Recruitment & Recovery Committee

Page 65: IEEE Membership Development Webcast

Slide 66The voting members of the MRRC 2014

R10 – Darrel [email protected]

R9 – Antonio Ferreira [email protected]

R 8 - Antonio Luque [email protected]

R7 – Jeremy Gates [email protected]

R6 – Ralph Hogan [email protected]

R5 – Joe Redfield [email protected]

R4 – Vickie A Ozburn [email protected]

R2 – Bob Brooks [email protected]

R1 – Gim Soon Wan [email protected]

Chair, MGA 2014 Membership Recruitment & Recovery (MRR) Committee [email protected]

Marsha Abramo TA Representative [email protected]

Anthony LoboTA [email protected]

R3 – Lee Stogner [email protected]

Past Chair, MGA 2014 Membership Recruitment & Recovery (MRR) Committee [email protected]

Page 66: IEEE Membership Development Webcast

Corresponding Members of the 2014 MRRC

WIE –Pamela Jones [email protected]

IEEE Young Professionals – Rayees Amara Nishad [email protected]

IEEE Conferences Committee – Carl DeBono [email protected]

IEEE-USA – Jim Howard [email protected]

IEEE Standards – Patricia Sulzer [email protected]

SAC Corresponding Member Arjun R. Pillai [email protected]

Slide 67

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Page 67: IEEE Membership Development Webcast

Gim Soon Wan R1 [email protected]

Robert F Brooks R2 [email protected]

Lee Stogner R3 [email protected]

Vickie A OzburnR4 [email protected]

Joe Redfield R5 [email protected]

Ralph Hogan R6 [email protected]

Jeremy A Gates R7 [email protected]

Antonio Luque Estepa R8 [email protected]

Antonio Ferreira R9 [email protected]

Darrel Chong R10 [email protected]

Ed Perkins MRRC , Chair [email protected]

Aleksandar Szabo MRRC, Past Chair [email protected]

Cathy Downer IEEE Staff [email protected]

Elyn Perez IEEE Staff [email protected]

The Regional Team - Region 1-10 MD Chairs

Slide 68

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Page 68: IEEE Membership Development Webcast

Babak Beheshti R1 RSAC [email protected]

John Golzy R2 RSAC [email protected]

Patrick Donohoe R3 RSAC [email protected]

Steven James R4 RSAC [email protected]

Anil Mehta R5 RSAC [email protected]

Mostafa Mortezaie R6 RSAC [email protected]

Maike Luiken R7 RSAC [email protected]

Pablo Herrero R8 RSAC [email protected]

Augusto Jose Herrera R9 RSAC [email protected]

Om Perkash Batra R10 RSAC [email protected]

Regional Student Activities Chairs (RSACs)

Slide 69

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Page 69: IEEE Membership Development Webcast

Joe Robinson R1 RSR [email protected]

Michael McLaughlin R2 RSR [email protected]

Joshua Shank R3 RSR [email protected]

Saurabh Mishra R4 RSR [email protected]

David Macke R5 RSR [email protected]

Phoebe Henson R6 RSR [email protected]

Ali Jahanbani Ardakani R7 RSR [email protected]

Christian M Schmid R8 RSR [email protected]

Alejandra Camacho R9 RSR [email protected]

Pasan Pethiyagode R10 RSR [email protected]

Regional Student Representatives (RSRs)

Slide 70

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Page 70: IEEE Membership Development Webcast

Robert Vice R1 [email protected]

Richard B Ravenell R2 [email protected]

Forrest Suter R3 [email protected]

Diana C. Vasquez R4 [email protected]

Jennifer Kramer R5 [email protected]

Pei-Jung Tsai   R6 [email protected]

Danoush Hosseinzadeh R7 [email protected]

Rafal Pawel Sliz R8 [email protected]

Celso Crivelaro R9 [email protected]

Dr. Ko Kikuta R10 [email protected]

Regional Young Professionals Representatives

Slide 71

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Page 71: IEEE Membership Development Webcast

Staff – Member & Geographic Activities (MGA), Member Market Development

MGA MMD Adrienne HahnRegions 1, 2, 4

[email protected]

MGA MMD Senior ManagerElyn [email protected]

MGA MMD Cathy [email protected] Volunteer Training/SupportMonthly Regional MD ReportsMonthly MD WebcastMRR CommitteeMD Kit on-demand/Annual Kit

Slide 72

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MGA MMD Denise [email protected] DayNew Member OrientationMember-Get-A-MemberConference Member RecruitmentLife Members

MGA MMD Chris WrightRegions 3, 5, 6

[email protected]

Page 72: IEEE Membership Development Webcast

Membership Development Portal – www.ieee.org/md

Slide 73

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Site restructured, the Main Topics:•Training•Communication Templates•Reports & Data•Programs & Online Resources•Promotional Collateral (downloadable posters)

Page 73: IEEE Membership Development Webcast

Online Order Form available Slide 74

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Page 74: IEEE Membership Development Webcast

The web page to join the IEEE www.ieee.org/join

The web page for MD volunteers www.ieee.org/md

The web page for IEEE benefits www.ieee.org/benefits

Your Region web page www.ieee.org/??

Your Section web page www.ieee.org/??

Your Chapter web page www.ieee.org/??

Your Conference web page www.ieee.org/??

Your Student Branch web page www.ieee.org/??

Online MD ResourcesSlide 75

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Page 75: IEEE Membership Development Webcast

Thank YouQuestions ?

Slide 76

Web Cast Etiquette: Ask questions using the online chat feature. Technical help: [email protected]